Book picks similar to
Strategy and Choice by Richard J. Zeckhauser
behavioural-economics
business
general
philosophy-and-bio-ethics
The Accidental Creative: How to Be Brilliant at a Moment's Notice
Todd Henry - 2011
It isn't enough to just do your job anymore. In order to thrive in today's marketplace, all of us-even the accountants-have to be ready to generate brilliant ideas on demand. Business creativity expert Todd Henry explains how to establish effective practices that unleash your creative potential. Born out of his consultancy and his popular podcast, Henry has created a practical method for discovering your personal creative rhythm. He focuses on five key elements: *Focus: Begin with your end goal in mind. *Relationships: Build stimulating relationships and ideas will follow. *Energy: Manage it as your most valuable resource. *Stimuli: Structure the right "inputs" to maximize creative output. *Hours: Focus on effectiveness, not efficiency. This is a guide for staying inspired and experiencing greater creative productivity than you ever imagined possible.
Design Like Apple: Seven Principles for Creating Insanely Great Products, Services, and Experiences
John Edson - 2012
And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer.Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.Offers behind-the-scenes stories from current and recent Apple insiders Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results Delivers how-to lessons across design, marketing, and business strategy Bridging creativity and commerce, this book will show you to how to truly Design Like Apple.
Trade and Grow Rich : Adventurous Journey to Successful trading
Indrazith Shantharaj - 2018
For over a decade,the authors have studied the world’s successful traders. Based on their learnings, they started practicing it and are now part of the 5%. Trade and Grow Rich teaches not just concepts but also methods with the help of anecdotes. This book has to be read one chapter at a time, rather than just being a one-time read. If you want to enjoy an adventurous journey to become a successful trader, then this is the book you are looking for!
I can start your business: Everything you need to know to run your limited company or self employment - for locums, contractors, freelancers and small business
Russell Smith - 2015
Covering such topics as: Whether you should be a limited company or self employed? What part of business finances do you really need to understand and which parts can you ignore. Whether you become VAT registered. When your tax is due and how much it will be. Setting up bank accounts. Getting paid by your customers. Managing your cash flow. Getting your pricing right. Russell Smith has worked with over 400 clients all across the UK and is a national expert on small business tax and accounts. His clients include doctors, dentists, psychologists, web-designers, musicians, marketing agencies, IT contractors, artists, graphic designers and many more. Russell Smith is the only chartered accountant in the world to blog every day - you can find it at www.rsaccountancy.co.uk/daily-blog. Russell also has a YouTube channel where he releases weekly 2 minute finance basics: www.youtube.com/RussellSmithtips. There is also a free tax, accounts and profit review with customised action plan worth £200 for readers of this book.
Business the Richard Branson Way: 10 Secrets of the World's Greatest Brand Builder
Des Dearlove - 1998
In an era dominated by strategists, Branson is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Never before has a single brand been so successfully deployed across such a diverse range of goods and services. Branson is the ultimate brand builder. So how does he do it? Now bought completely up to date for this new edition, Business the Richard Branson Way, not only reveals the secrets of Branson's remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. From picking on someone bigger than you to moving faster than a speeding bullet, and from making work fun to keeping the common touch, you have in your hands the secrets of phenomenal success.ContentsRichard Branson Revisited The Life and Times of Richard Branson One Pick on Someone Bigger Than You Two Do the Hippy, Hippy Shake Three Haggle - Everything's Negotiable Four Make Work Fun Five Do Right By Your Brand Six Smile for the Cameras Seven Don't Lead Sheep, Herd Cats Eight Faster than a Speeding Bullet Nine Size Does Matter Ten Never Lose the Common Touch How to Build a Brand the Branson Way Last Word
Scalper: Inside the World of a Professional Ticket Broker
Clancy Martin - 2011
The Frugal Book Promoter: How to get nearly free publicity on your own or by partnering with your publisher
Carolyn Howard-Johnson - 2011
It has been expanded to include simple ways to promote books using newer technology--always considering promotion and marketing techniques that are easy on the pocketbook and frugal of time. It also includes a multitude of ways for authors and publishers to promote the so-called hard-to-promote genres. The award-winning author of poetry and fiction draws on a lifetime of experience in journalism, public relations, retailing, marketing, and the marketing of her own books to give authors the basics they need for do-it-yourself promotion and fun, effective approaches that haven't been stirred and warmed over, techniques that will help rocket their books to bestselling lists. You'll also learn to write media releases, query letters and a knock 'em dead media kit--all tools that help an author find a publisher and sell their book once it's in print.
You're Hired: How to Succeed in Business and Life
Bill Rancic - 2004
The winner of the hit TV show, The Apprentice, shows how anyone can become their own personal success in both business and life, using his or her own experiences as a self-made entrepreneur, his or her work ethic, top business strategies, and lessons learned competing on the show, working for Donald Trump and winning the most talked about reality shows in years.Foreword by Donald Trump.
Nudge: Improving Decisions About Health, Wealth, and Happiness
Richard H. Thaler - 2008
Thaler, and Cass R. Sunstein: a revelatory look at how we make decisionsNew York Times bestsellerNamed a Best Book of the Year by The Economist and the Financial Times Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.
Deadly Secrets Royalty: Brothers that Bite Book 5 (Deadly Secrets Brothers That Bite)
E. Bowser - 2020
Now forever means something vastly different for the two best friends. Taria just being a college student she never thought she would run into a vampire serial killer or being accused of murder, to becoming a vampire herself. Taria never thought that asking for excitement in her life she would end up with Michael a sexy vampire with deadly secrets but who made her his Queen. Michael has always seen visions, but he never saw Taria coming into his life. The couple is more than just lovers but soulmates who were destined to be together. Michael can feel his power growing as the New Year approaches as he fights whoever attacks his family and friends. He knows that he must protect his people as he takes the throne, but before that can happen, he had to take the Van Allans down. With Taria by his side, Michael knows he can defend and rule the vampire covens, or they would die trying. LaToya never imagined finding someone who loves her enough to let her be herself. She never thought she would have children and now can’t Imagine life without them. LaToya went looking for answers about herself and found that she was more than what she appeared. Quinn with deadly secrets himself found his mate and would never let her go. Finally finding of his own past, he has to find the True Alpha inside if he wants to keep his mate, children, and all wolf shifter packs safe. Enemies are all around the friends who became more. They found allies, friends and more secrets to uncover but before they can move on to their next adventure in their lives, they had to deal with the fact something wants to end the world, and another wants to rule it. It's up to these four to make it right even at the cost of their own lives. They will come to realize nothing lives forever. Will Michael gain the power that belongs to him or will Victor Van Allan finally take it? Will Quinn be able to be the True Alpha of his kind? Will LaToya keep her children safe while learning to use her birth given gifts? Will Taria be able to fulfill her hunter role, help Michael rule the vampire covens, and finally figure out the power that is hidden inside of her? Who will make it in this last installment of Deadly Secrets Brothers That Bite? This story will be best read if you read Deadly Secrets Brothers that Bite 1-4, Desire of the Harvest Moon: The Change, Twice Marked Witches and Wolves first.
How to Achieve Success and Happiness: Increase your mind power, overcome negativity, achieve your goals, and live your dreams in record time (SUCCESS 101)
Beau Norton - 2014
Free goal-setting/visualization guide and affirmation audio track included with purchase. Would you like to know the shortcut to achieving success and extreme happiness? In this life-changing book, you will learn the methods and techniques for creating dramatic, permanent change in your life. It took me many years of suffering and then many years of self-education to figure out the secrets of success and happiness, and now I'm thrilled to present to you this book that covers many of the strategies that I use to this day to help me achieve greater success and maintain my happy and optimistic attitude. How to Achieve Success and Happiness: Increase your mind power, overcome negativity, achieve your goals, and live your dreams in record time In this book, you will learn how to systematically adjust your mindset in order to create rapid change in your life and dramatically increase your levels of happiness. You will discover the step by step approach for manifesting all your desires, and you will also learn the common roadblocks to success so that you may avoid making mistakes along the way and accelerate your progress. Topics covered include: Subconscious programming Cultivating self-awareness Autosuggestion Visualization techniques Blocks to Abundance Eliminating stress Eliminating negative influences Increasing energy It is certainly possible for you to achieve success and live your dreams, and you can achieve your goals in much less time than you might think. Success starts from within. I learned that the hard way after having my life crumble before my eyes. I had to rebuild myself from within. Only when I learned to be happy did I start to see worldly success, and this book will describe exactly how I did that. You don't have to take the long path to success like I did. You can take the shortcut and begin realizing your wildest dreams faster than you could imagine.
Young Love in Memphis: Heart on Reserve
B. Love - 2016
In part one of Young Love in Memphis: Heart on Reserve – Grace, Braille, and Jessica begin their journey into womanhood. Grace’s life had never been normal. She grew up with a father who showed his love only through providing and protecting, and a mother who was so submissive that she allowed her husband to keep her from giving Grace the love and nurture every young girl needs. When Grace was sixteen she left Memphis to be with her boyfriend, Andy. Almost two years later, Grace finds herself sneaking back into Memphis, praying her parents and Andy never find out. But Andy does. And he refuses to let her go easily. Braille grew up with a single mother. Her entire life has centered around loving her Mother, getting good grades in school, and becoming a Nurse. A flat tire on one of the hottest days in Spring causes her to meet Lorenzo, a young dope boy whose life is going down a completely different path, and her life is changed forever because of it. After watching her sister love, lose, and die because of it, Jessica vowed to never fully commit herself to love or a man. Then she met Cameron. And his love and gentle pursuit of her changed her mind. When Cameron left for college she thought she could get back to her normal routine of enjoying life and messing around with whoever she wanted to, but Cameron didn’t want to let her go so easily. As she tries to enjoy her last year of high school and maintain a long distance relationship she meets Vega, Lorenzo’s best friend. Their encounter leaves her in a love triangle she’s not sure she wants to get out of. In this captivating series, these girls are all left with two options – live and love while they’re young, or place their hearts on reserve to live wild and free. Which will they choose? Join them in part one to find out!