Trust Me, I'm Lying: Confessions of a Media Manipulator


Ryan Holiday - 2012
    A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.

A Guide to Berlin


Gail Jones - 2015
    Each is enthralled in some way to the work of Vladimir Nabokov, and each is finding their way in deep winter in a haunted city. A moment of devastating violence shatters the group, and changes the direction of everyone's story. Brave and brilliant, A Guide to Berlin traces the strength and fragility of our connections through biographies and secrets.

Writing to Persuade: How to Bring People Over to Your Side


Trish Hall - 2019
    As the person in charge of the Op-Ed page for the New York Times, Hall spent years immersed in argument, passion, and trendsetting ideas—but also in tangled sentences, migraine-inducing jargon, and dull-as-dishwater writing. Drawing on her vast experience editing everyone from Nobel Prize winners and global strongmen (Putin) to first-time pundits (Angelina Jolie), Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published. She sets out the core principles for connecting with readers—laid out in illuminating chapters such as “Cultivate Empathy,” “Abandon Jargon,” and “Prune Ruthlessly.” Combining boisterous anecdotes with practical advice (relayed in “tracked changes” bubbles), Hall offers an infinitely accessible primer on the art of effectively communicating above the digital noise of the twenty-first century.

Esther Perel's Where Should We Begin?: The Arc of Love


NOT A BOOK - 2018
    Hear six sets of people at different points in their quests for romantic and familial love, including a young couple whose immigration status has forced them to consider marriage, a stepmother trying to put the pieces back together for four children whose mother died by suicide, a nonbinary child desperate to connect with their single mother, a divorced couple whose two-household relationship may prove that marriage doesn't have to end after divorce, and more. Listen and better understand your own relationships through the struggles of these people and Esther's remarkable insights.

The Only Negotiating Guide You'll Ever Need, Revised and Updated: 101 Ways to Win Every Time in Any Situation


Peter B. Stark - 2003
    In this book, you'll discover your negotiating behavioral style through self-assessment questionnaires, gain the tools needed to deal with negotiation sharks (or bullies), learn tips for recognizing and interpreting your negotiating counterpart's body language to create beneficial outcomes, and see examples on how to counter unethical and unprofessional tactics effectively—and much more. Using their 30 years of experience as business professionals, lead negotiators, consumers, and parents, Peter Stark and Jane Flaherty provide you with the tools you need to become a successful negotiator who builds win-win relationships.

Wait: The Art and Science of Delay


Frank Partnoy - 2012
    Even as technology exerts new pressures to speed up our lives, it turns out that the choices we make--unconsciously and consciously, in time frames varying from milliseconds to years--benefit profoundly from delay. As this winning and provocative book reveals, taking control of time and slowing down our responses yields better results in almost every arena of life ... even when time seems to be of the essence.The procrastinator in all of us will delight in Partnoy's accounts of celebrity "delay specialists," from Warren Buffett to Chris Evert to Steve Kroft, underscoring the myriad ways in which delaying our reactions to everyday choices--large and small--can improve the quality of our lives.

Way of the Wolf: Become a Master Closer with Straight Line Selling


Jordan Belfort - 2017
    For the first time ever, Jordan Belfort opens his playbook and gives readers access to his exclusive step-by-step system the same system he used to create massive wealth for himself, his clients, and his sales teams. Until now this revolutionary program was only available through Jordan s $1,997 online training. Now in The Way of the Wolf, Belfort is ready to unleash the power of persuasion to a whole new generation of readers, revealing how anyone can bounce back from devastating setbacks, master the art of persuasion, and build wealth. Every technique, every strategy, and every tip has been tested and proven to work in real-life situations. Written in his own inimitable voice, The Way of the Wolf cracks the code on how to persuade anyone to do anything, and coaches readers, regardless of age, education, or skill level, to be a master sales person, negotiator, closer, entrepreneur, or speaker."

I Moved Your Cheese: For Those Who Refuse to Live as Mice in Someone Else's Maze


Deepak Malhotra - 2011
    With that in mind, Harvard Business School professor Deepak Malhotra offers a radically different answer to this question.Malhotra tells an inspiring story about three unique and adventurous mice—Max, Big, and Zed—who refuse to accept their reality as given. As we watch their lives unfold and intersect, we discover that instead of just blindly chasing after the cheese, each of us has the ability to escape the maze or even reconfigure it to our liking.In the face of established practices, traditional ideas, scarce resources, and the powerful demands or expectations of others, we often underestimate our ability to control our own destiny and overcome the constraints we face—or think we face. I Moved Your Cheese reminds us that we can create the new circumstances and realities we want, but first we must discard the often deeply ingrained notion that we are nothing more than mice in someone else’s maze. As Zed explains, “You see, Max, the problem is not that the mouse is in the maze, but that the maze is in the mouse.” “Every once in a while a book comes along that makes you question the way things are. This is the book. Deepak Malhotra allows you to glimpse a world of your own making without the limits and barriers that others create. An excellent read.”—Stephen R. Covey, author of The 7 Habits of Highly Effective People and The Leader in Me“A magnificent story with a powerful message. As someone who has encouraged scores of professionals into breaking through the maze and defining their own pursuits, I find this to be a gem of a book. A must-read.”—Vinod Khosla, cofounder and former CEO and Chairman, Sun Microsystems, and founder, Khosla Ventures“Deepak Malhotra tackles our assumptions about business and life with humor, zest, and wisdom in this delightful fable. If you’ve ever rankled at the thought of being just another mouse in the maze, this is the book for you.”—Daniel H. Pink, author of Drive and A Whole New Mind“Deepak Malhotra’s lucid fable, I Moved Your Cheese, is a brilliant counterpoint to Spencer Johnson’s earlier work. The messages of empowerment and taking control of your destiny ring loud and clear for the new generation of authentic leaders. You won’t be able to put it down.”—Bill George, Professor of Management Practice, Harvard Business School; former CEO, Medtronic; and author of True North, Authentic Leadership, and True North Groups“A book that will inspire the imagination of mice and managers. A formula for breaking out of the maze and creating new realities in life and in business.”—Barry Nalebuff, Milton Steinbach Professor, Yale School of Management; cofounder, Honest Tea; and coauthor of Thinking Strategically, The Art of Strategy, and Why Not?“An excellent book with sound lessons on how to change our circumstance and create new realities in our personal and professional lives.”—Deepak Chopra, Adjunct Professor, Kellogg School of Management, and coauthor of War of the Worldviews

Improv Wisdom: Don't Prepare, Just Show Up


Patricia Ryan Madson - 2005
    No matter how carefully we formulate a “script,” it is bound to change when we interact with people with scripts of their own. Improv Wisdom shows how to apply the maxims of improvisational theater to real-life challenges—whether it’s dealing with a demanding boss, a tired child, or one of life’s never-ending surprises. Patricia Madson distills thirty years of experience into thirteen simple strategies, including “Say Yes,” “Start Anywhere,” “Face the Facts,” and “Make Mistakes, Please,” helping readers to loosen up, think on their feet, and take on everything life has to offer with skill, chutzpah, and a sense of humor.

Writing Analytically


David Rosenwasser - 1996
    The popular, brief rhetoric that treats writing as thinking, WRITING ANALYTICALLY offers a sequence of specific prompts that teach students across the curriculum how the process of analysis and synthesis is a vehicle for original and well-developed ideas.

The Kill Bill Diary


David Carradine - 2006
    Throughout the filming of Quentin Tarantino's brilliant, violent epic, Carradine kept a daily diary—capturing all the action, the genius, the madness, and the magic that combined to make a masterpiece. More than simply an insider's close-up look at the filmmaking process and the astonishing cast and crew—director Tarantino, star Uma Thurman, and all the other artists whose extraordinary skills helped create something glorious—The Kill Bill Diary illuminates the fine points of the serious actor's craft, as a truly unique talent takes us along with him on a quirky, breathtaking, no-holds-barred, and altogether miraculous journey. It is a must-own volume for anyone who loves the movies.

Wtf?: What's the Future of Business?: Changing the Way Businesses Create Experiences


Brian Solis - 2012
    What's the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation. -- Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate the power of user experiences What's the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus user experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences.Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth

Loving People: How to Love & Be Loved


John Townsend - 2008
    Love is one of God's most important gifts to anyone, yet there are many misunderstandings about how to make love work in our families, friendships, marriages and dating relationships. In Loving People, best-selling author Dr. John Townsend shows you that love can actually be learned, and gives you the steps and tools to become skilled in love.Using his trademark stories and illustrations to flesh out the important principles, Dr. Townsend covers: receiving love connecting love healing love confronting love romantic love surrendering loveThrough his teaching, readers will discover - and start enjoying - the words, actions, and experiences of authentic love."

Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives


Nicholas A. Christakis - 2008
    Your colleague's husband's sister can make you fat, even if you don't know her. A happy neighbor has more impact on your happiness than a happy spouse. These startling revelations of how much we truly influence one another are revealed in the studies of Dr. Christakis and Fowler, which have repeatedly made front-page news nationwide. In Connected, the authors explain why emotions are contagious, how health behaviors spread, why the rich get richer, even how we find and choose our partners. Intriguing and entertaining, Connected overturns the notion of the individual and provides a revolutionary paradigm-that social networks influence our ideas, emotions, health, relationships, behavior, politics, and much more. It will change the way we think about every aspect of our lives.

Leading Change


John P. Kotter - 1988
    By outlining the process every organization must go through to achieve its goals, and by identifying where and how even top performers derail during the change process, Kotter provides a practical resource for leaders and managers charged with making change initiatives work.Needed more today than at any time in the past, this immensely relevant bestselling business book serves as both visionary guide and practical toolkit on how to approach the difficult yet crucial work of leading change in any type of organization. Reading this highly personal book is like spending a day with the world’s foremost expert on business leadership. You’re sure to walk away inspired—and armed with the tools you need to inspire others. Published by Harvard Business Review Press.