Former Pixar and The Simpsons Animator and Story Artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, The Best Story Wins retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

    Written at the height of the Cold War and in the wake of America's greatest experiment with big government, the New Deal, Goldwater's message was not only remarkable, but radical. He argued for the value and importance of conservative principles--freedom, foremost among them--in contemporary political life. Using the principles he espoused in this concise but powerful book, Goldwater fundamentally altered the political landscape of his day--and ours.

    It has crippled the country’s economy for a long time to come. In this book, Arun Kumar, the country’s leading authority on the black economy, tells us why Modi’s gambit failed. He shows us the way in which the problem can be rooted out, provided the government has the political will and determination to act.Today, the black economy is estimated to be 62 per cent of GDP—or about `93 lakh crore ($1.4 trillion). Corrupt businessmen, corrupt politicians, and corrupt members of the executive (bureaucrats, police and the judiciary) are responsible for controlling the black economy and enabling its growth. If the black economy were to be dismantled and turned into a part of the ‘white’ economy, the country’s rate of growth would be 12 per cent. If it had not grown the way it has since the 1970s, India’s per capita income today would be approximately `7 lakh per annum ($11,000) and India would become the second largest economy in the world. If the black economy were taxed at current rates, it would generate `37 lakh crore in additional taxes and the union budget would show a surplus of `31 lakh crore instead of a deficit.The failure of successive governments to tackle the problem effectively has been the single biggest obstacle to eradicating poverty. It is the cause of both widespread policy failure and the inability of the nation to improve its living conditions rapidly.

    Tanous to send Americans an urgent message: We risk losing the exceptional standard of living that has made us the envy of the rest of the world if the pro-growth policies of the last twenty-five years are reversed by a new president. Since the early 1980s, the United States has experienced a wave of prosperity almost unprecedented in history in terms of wealth creation, new jobs, and improved living standards for all. Under the leadership of Presidents Ronald Reagan and Bill Clinton, Americans changed the incentive structure on taxes, inflation, and regulation, and as a result the economy roared back to life after the anti-growth, high-inflation 1970s. Now the rest of the world is following the American economic growth model of lower tax rates, more economic freedom, and sound money. Paradoxically, one country is moving away from these growth policies and putting its prosperity at risk -- America. On the eve of a critical presidential election, Laffer, Moore, and Tanous provide the factual information every American needs in order to understand exactly how we achieved the prosperity many people have come to take for granted, and explain how the policies of Democrats Barack Obama, Hillary Clinton, and Nancy Pelosi can cause America to lose its status as the world's growth and job creation machine. The End of Prosperity is essential reading for all Americans who value our nation's free enterprise system and high standard of living, and want to know how to protect their own investments in the coming storm.

    Now, in an entertaining and accessible primer, he explains how the global economy actually works—in real-world terms. Writing with irreverent wit, a deep knowledge of history, and a disregard for conventional economic pieties, Chang offers insights that will never be found in the textbooks.Unlike many economists, who present only one view of their discipline, Chang introduces a wide range of economic theories, from classical to Keynesian, revealing how each has its strengths and weaknesses, and why  there is no one way to explain economic behavior. Instead, by ignoring the received wisdom and exposing the myriad forces that shape our financial world, Chang gives us the tools we need to understand our increasingly global and interconnected world often driven by economics. From the future of the Euro, inequality in China, or the condition of the American manufacturing industry here in the United States—Economics: The User’s Guide is a concise and expertly crafted guide to economic fundamentals that offers a clear and accurate picture of the global economy and how and why it affects our daily lives.

    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    Williams once again takes on the left wing's most sacred cows with provocative insights, brutal candor, and an uncompromising reverence for personal liberty and the principles laid out in our Declaration of Independence and Constitution.

    Jacobson provides a comprehensive overview of this spectacular industry, allowing everyone on Earth to understand the integral role space plays in our lives, how it will continue to transform the world, and how you could participate.In the vein of Mary Roach, Jacobson makes a complex topic easily understandable—and accessible—for every reader.Space as an industry offers a triple bottom line: Return on Investment, Innovation, and Inspiration.INVESTMENTImagine if you had the opportunity to invest in Apple when it was new and undiscovered—would you do it?Space is a culmination of many disciplines, and it works in tandem with various industries. The sector’s growth depends on merging different fields with cutting-edge technologies, fantastical ideas with logical applications.Investors, including John Doerr, Khosla Ventures, Sequoia, RRE, Bessemer Venture Partners, First Round, Peter Thiel’s Founders Fund, and Andreesen Horowitz, took notice and are backing companies in this growing sector.INNOVATIONSpace is the sector with the most unlimited potential for progress and collaboration. When space advances, other industries benefit. When other industries advance, space benefits as well—innovations and progress multiply.From Hollywood to navigation, communications devices to streaming services, medical discoveries to robotics, agriculture to energy, all of these industries affect space and are affected by space—much like bees pollinating flowers.Jacobson proposes that space startups can borrow tactics and strategies developed by other entrepreneurs and thought leaders—such as Peter Thiel, Eric Ries, and Ben Horowitz—to improve space startups' probability for success.INSPIRATIONWhat do Jules Verne, Star Trek, Isaac Asimov, Arthur C. Clarke, Stanley Kubrick, Jerry Pournelle, Andy Weir, and David Bowie have in common?For centuries, artists and creators have helped inspire real space efforts. They merged space with arts and entertainment to construct visions and stories that helped us articulate, amplify, and imagine what is possible—ultimately influencing and shaping reality, from Moon missions to mobile phones.What will we accomplish over the next decade? Is there a way to achieve great personal success and benefit others—maybe even all of humanity?

    cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today’s best-known companies, they illustrate how these two forces can—and do—work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and the environment.These "�Conscious Capitalism" companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it’s time to better understand how these organizations use four specific tenets—higher purpose, stakeholder integration, conscious leadership, and conscious culture and management—to build strong businesses and help advance capitalism further toward realizing its highest potential.As leaders of the Conscious Capitalism movement, Mackey and Sisodia argue that aspiring leaders and business builders need to continue on this path of transformation—for the good of both business and society as a whole.At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business grounded in a more evolved ethical consciousness, this book provides a new lens for individuals and companies looking to build a more cooperative, humane, and positive future.

    

    Written over 150 years ago in 1848, a period of history with great upheaval, it continues to be an important work on political economy, especially as we enter the dawn of the global economy. Politicians, business leaders, acamdemics and students of very different persuasions find the manifesto a basic and essential treatise to be understood. It has had a tremendous effect throughout history and will continue to influence the future of mankind. A Collector's Edition.

    Owen shares his new perspective on Wall Street and how the Code of the West can and should be applied to business practices and the corporate world. The book is beautifully illustrated with David Stoecklein's western photography

     This book will give you a comprehensive overview of the Canadian history. Author James Weber did the research and compiled this huge list of events that changed the course of this nation forever. Some of them include: - Prehistoric hunters cross over into North America from Asia (30,000 - 10,000 BC) - The Inuit people begin to move into what are now the Northwest Territories (2000 BC) - Leif Ericsson leads Viking expedition to the new World (C.1000 AD) - Martin Frobisher sails to the Hudson Bay (1576) - Samuel de Champlain establishes a French colony (1608) - Treaty of Saint-Germain-en-Laye returns Québec to France (1632) - Treaty of Utrecht (1713) - Great Britain founds Halifax (1749) - The USA invades British colonies (1812-14) - The provinces of Alberta and Saskatchewan are created (1905) - World War II (1939-45) - The St Lawrence Seaway Opens (1959) - The Québec referendum on sovereignty is narrowly defeated (1995) - Canada declines to enter the War in Iraq (2003) and many many more The book includes pictures and explanations to every event, making this the perfect resource for students and anyone wanting to broaden their knowledge in histoy. Download your copy now! Tags: history, world history, history books, history of the world, human history, world history textbook, history books for kids, earth history, geographic history, earth history kindle, human history, history books for kids age 9 12, history of the world part 1, canadian history nonfiction, history books for kids age 7-9, history books for young readers, history books for children, canadian history books, history books for kindle, canadian history encyclopedia, canadian history, canadian history books, canadian history for dummies, canadian history textbook, canada history books, canada history, canada

    In this underground bestseller, which has come to define Spence's political philosophy, he speaks out against the destructive forces in America today-forces of government and corporate tyranny that are robbing us of our freedom-and he warns us that time is running out.In a dramatic new chapter, presented for the first time in a trade paperback edition, Spence recounts in astonishing detail the government shoot-out at Ruby Ridge and the resulting trial of separatist Randy Weaver, revealing the important lessons we must learn from this tragic case.Finally, Spence makes the eloquent case that we, as Americans, have delivered our freedoms to new masters: corporate and governmental conglomerates, our biased court system, and the censored media. From Freedom to Slavery is an urgent work that urges us to resist this tyranny, a book that must be read and discussed by all concerned citizens of our troubled land.

    She doesn’t talk about high finance or managing money; instead, she goes far deeper to explore debt as an ancient and central motif in religion, literature, and the structure of human societies. By looking at how debt has informed our thinking from preliterate times to the present day, from the stories we tell of revenge and sin to the way we order social relationships, Atwood argues that the idea of what we owe may well be built into the human imagination as one of its most dynamic metaphors. Her final lecture addresses the notion of a debt to nature and the need to find new ways of interacting with the natural world before it is too late.