"More concretely," the authors explain, "it is the controlled manipulation of mathematical formulas, using a collection of techniques for solving problems."

    In case study format, this informative reference answers questions surrounding nuclear energy, the potential of sustainable fossil fuels, and the possibilities of sharing renewable power with foreign countries. While underlining the difficulty of minimizing consumption, the tone remains positive as it debunks misinformation and clearly explains the calculations of expenditure per person to encourage people to make individual changes that will benefit the world at large.

    ...a pocket-sized reference for interns to help guide them through the interview for the most common psychiatric and personality disorders...filled with helpful hints and suggestions for getting the interview started.

    This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.Comprehend SEO’s many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and linksDiscover tools to track results and measure successRecognize how changes to your site can confuse search enginesLearn to build a competent SEO team with defined rolesGlimpse the future of search and the SEO industry

    It provides students who lack a strong science background the ideal balance of reliable nutrition information and practical consumer-oriented knowledge.

    As Christians, we are called to speak not only with effectiveness but also in a way that honors God and embodies Christian virtue. In An Essential Guide to Public Speaking, communications expert Quentin J. Schultze encourages readers to become servant speakers who faithfully serve their audiences as neighbors. Besides providing a biblical perspective on public speaking, this accessible book also covers such practical topics as overcoming common challenges, the importance of listening, and the art of preparing and delivering well-crafted speeches. Filled with helpful sidebars, checklists, and tips, this is a book for any person who wishes to improve his or her public speaking skills.

     Using case examples of both good and bad student practice, the handbook takes students through each step of the dissertation process, from their initial research proposal to the final submission. The author uses clear illustrations of what students need to do - or not do - to reach their potential, helping them to avoid the most common pitfalls. This essential handbook covers: Producing focused and relevant research objectives Writing your literature review Citing your sources correctly Clearly explaining your use of research methods Writing up your findings Summarizing your work by linking your conclusions to your initial proposal Understanding marking schemes Aimed primarily at Master's students or students on short postgraduate courses in business, humanities and the social sciences, this book is also key reading for supervisors and undergraduates considering postgraduate study.

    

    Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.

    According to the authors,effective human resource management is necessary for a firm to gain true competitive advantage. The three challenges companies face are the global challenge,the challenge of meeting stakeholder needs,and the high performance work practices challenge. HUMAN RESOURCE MANAGEMENT provides students with the technical background needed to be a successful HR professional,to manage HR effectively,and most importantly to be a knowledgeable consumer of HR products and services. The text also emphasizes how managers can more effectively acquire,develop,compensate,and manage the internal and external environment that relates to the management of human resources.

    Sullivan Elin M. Wicks C. Patrick Koelling   A succinct job description for an engineer consists of just two words: problem solver. Broadly speaking, engineers use knowledge to find new ways of doing things economically. Engineering design solutions do not exist in a vacuum, but within the context of a business opportunity. Truly, every problem has multiple solutions, so the question is, “How does one rationally select the design solution with the most favorable economic result?” The answer to this question can also be put forth in two words: engineering economy. This field of engineering provides a systematic framework for evaluating the economic aspects of competing design solutions. Just as engineers model the stress on a support column or the thermodynamic properties of a steam turbine, they must also model the economic impact of their engineering recommendations. Engineering economy is the subject of this textbook.   Highlights of Engineering Economy, Fourteenth Edition: ×           Fifty percent of end-of-chapter problems are new or revised. ×           A bank of algorithmically generated test questions is available to adopting instructors. ×           Fundamentals of Engineering (FE) exam-style questions are included among the end-of-chapter problem sets. ×           Spreadsheet models are integratedthroughout. ×           An appendix on the basics of accounting is included in Chapter 2. ×           Chapter 3 on Cost Estimation appears early in the book. ×           An appendix on techniques for using Excel in engineering economy is available for reference. ×           Numerous comprehensive examples and case studies appear throughout the book. ×           Extended learning exercises appear in most chapters. ×           Personal finance problems are featured in most chapters. ×           Many pointers to relevant Web sites are provided.   ISBN-13: 978-0-13-614297-3 ISBN-10: 0-13-614297-4

    This text provides a simple and straightforward introduction to econometrics for the beginner. The book is designed to help students understand econometric techniques through extensive examples, careful explanations, and a wide variety of problem material. In each of the editions, I have tried to incorporate major developments in the field in an intuitive and informative way without resort to matrix algebra, calculus, or statistics beyond the introductory level. The fourth edition continues that tradition.

    It reflects the latest information (in 2001), including the impact of global competition and rapid technological advances, that have accelerated trends such as shared service centres, outsourcing and just-in-time training. A number of actual company examples demonstrates how concepts are being used in several leading-edge organizations.

    Sipser's candid, crystal-clear style allows students at every level to understand and enjoy this field. His innovative "proof idea" sections explain profound concepts in plain English. The new edition incorporates many improvements students and professors have suggested over the years, and offers updated, classroom-tested problem sets at the end of each chapter.

    This is such a book. Max Born is a Nobel Laureate (1955) and one of the world's great physicists: in this book he analyzes and interprets the theory of Einsteinian relativity. The result is undoubtedly the most lucid and insightful of all the books that have been written to explain the revolutionary theory that marked the end of the classical and the beginning of the modern era of physics.The author follows a quasi-historical method of presentation. The book begins with a review of the classical physics, covering such topics as origins of space and time measurements, geometric axioms, Ptolemaic and Copernican astronomy, concepts of equilibrium and force, laws of motion, inertia, mass, momentum and energy, Newtonian world system (absolute space and absolute time, gravitation, celestial mechanics, centrifugal forces, and absolute space), laws of optics (the corpuscular and undulatory theories, speed of light, wave theory, Doppler effect, convection of light by matter), electrodynamics (including magnetic induction, electromagnetic theory of light, electromagnetic ether, electromagnetic laws of moving bodies, electromagnetic mass, and the contraction hypothesis). Born then takes up his exposition of Einstein's special and general theories of relativity, discussing the concept of simultaneity, kinematics, Einstein's mechanics and dynamics, relativity of arbitrary motions, the principle of equivalence, the geometry of curved surfaces, and the space-time continuum, among other topics. Born then points out some predictions of the theory of relativity and its implications for cosmology, and indicates what is being sought in the unified field theory.This account steers a middle course between vague popularizations and complex scientific presentations. This is a careful discussion of principles stated in thoroughly acceptable scientific form, yet in a manner that makes it possible for the reader who has no scientific training to understand it. Only high school algebra has been used in explaining the nature of classical physics and relativity, and simple experiments and diagrams are used to illustrate each step. The layman and the beginning student in physics will find this an immensely valuable and usable introduction to relativity. This Dover 1962 edition was greatly revised and enlarged by Dr. Born.