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Sea Kayaker's Deep Trouble: True Stories and Their Lessons from Sea Kayaker Magazine ROM Sea Kayaker Magazine
George Gronseth - 1997
This riveting book offers 20 harrowing, real-life tales of sea kayaking accidents that will not only keep readers on the edge of their seats, but also instruct them with potentially life-saving lessons.
How To Become Money Workbook
Gary M. Douglas - 2015
Simple steps to getting clarity around money and how to start having MORE! What if money was just a vehicle to change the world? What if you were willing to receive unlimited amounts of money?
The Whole-Body Approach to Osteoporosis: How to Improve Bone Strength and Reduce Your Fracture Risk
R. Keith Mccormick - 2009
While medication can sometimes help, it won't fully address the underlying causes of your osteoporosis or osteopenia. To restore bone health, you'll need a targeted program combining the best bone-building strategies from traditional and holistic medicine. The Whole-Body Approach to Osteoporosis distills these complex strategies into a whole-body plan you can begin today to dramatically improve your bone strength and overall vitality.This comprehensive guide includes information on:What to eat for stronger bonesChoosing bone-building supplements and osteoporosis medicationsFoods and medications that may be contributing to bone lossSigns and symptoms that can help you monitor your bone healthHow lab tests can help you personalize your plan
The McGraw-Hill 36-Hour Course in Finance for Non-Financial Managers
Robert A. Cooke - 1992
This book provides information on: the essential concepts of finance, so that you can ask intelligent questions and understand the answers; vital statements and reports; and, auditing - what is measured and how.
The Smokefree Way: Read Your Way to Stop Smoking. The Most Innovative, Up-to-Date and Intelligent Quit Smoking Method
Tamir Turgal - 2013
It is the most innovative, up-to-date and intelligent method which will lead you to become smokefree forever. The program is based on a natural and powerful approach which sets the record straight with our smoking while revealing every weak spot that keeps us dependent on cigarettes. Through this amazing method you will acquire the knowledge of how to use the same mechanisms that keep the addiction going, in order to set yourself absolutely free from smoking.
How to Save Money at Home: A Room-by-Room Guide to Cut Spending
Kim Parsell - 2012
It provides proven strategies for finding greater savings in every room of your home. With sensible and cost-effective solutions, this book will assist you in:• Saving money• Caring for your home for less• Running an affordable home• Organizing your home• Decorating on a dime• Preparing inexpensive meals• Trimming utility costs• Freeing up resources• And much more!In short, this book will make you a pro at keeping your home comfortable for less.
Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
W. Chan Kim - 2017
Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift
is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field,
Blue Ocean Shift
is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey.
Blue Ocean Shift
is indispensable for anyone committed to building a compelling future.
Stock Smarts: Stock Investing Made Easy
Marvin Germo - 2013
The heart of Stock Smarts is to break it down to its simplest form and inspire employees, professionals and business people to participate and make money in the market.This book is to encourage every Filipino to profit from stocks and forge their way to financial freedom.
The New Glucose Revolution Guide to Living Well with PCOS: Lose Weight, Boost Fertility and Gain Control Over Polycystic Ovarian Syndrome with the Glycemic Index
Jennie Brand-Miller - 2004
No two women have the same symptoms, making it a difficult condition to diagnose. In addition, many women don't know they have it until they try to become pregnant. This breakthrough book contains the latest research that reveals how eating a healthy diet in conjunction with a basic exercise plan is a win-win situation for women with PCOS. The book includes a complete, up-to-date table of GI and glycemic load values for more than eight hundred foods and beverages, provides a clear, concise diet and lifestyle plan, and thirty recipes.
Everything I Know about Marketing I Learned from Google
Aaron Goldman - 2010
Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it's leading will affect everyone in media and marketing." --Brian Morrissey, Digital Editor, Adweek"An insightful tour of the elements that have made Google successful combined with a usable guide on how to apply this learning to your business." --Rishad Tobaccowala, Chief Strategy & Innovation Officer, VivakiAbout the BookYou know you've hit it big when your name becomes a verb--and no one knows that better than Google. In just over 10 years, Google has become the world's most valuable brand, consistently dominating its category and generating $6 billion in revenue per quarter.How does Google do it? In a word: marketing.You may not think Google does much marketing. Indeed, it doesn't do a lot of what has traditionally been viewed as marketing. But in today's digital world, marketing has taken new shape--and Google is at the cutting edge.In Everything I Know about Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google's playbook. Taking you deep into the inner workings of the Googleplex (which are simpler than you think), Goldman provides the knowledge and tools you need to build and grow your brand (which is also simpler than you think).Along the way, he shows how Google's tactics are being used by a wide range of successful corporations, from Apple to Zappos. Key principles include:Tap into the Wisdom of Crowds: Get the signals you need directly from your customersKeep It Simple, Stupid: Craft messages people can grasp in a nanosecond and pass alongDon't Interrupt: Join the conversation-- but avoid disrupting itAct Like Content: Provide value, not sales pitchesTest Everything: Take no detail of your program for granted; you can always improveShow Off Your Assets: Distribute your brand everywhereThe beauty of it all is that these Googley lessons can be applied to every aspect of marketing, in organizations of any size. Whether you run a PR department in a multinational corporation or serve as the sole marketer in a small business, these tactics work.In its mission to "organize the world's information," Google has rewritten the book on marketing. Use Everything I Know about Marketing I Learned from Google to remake your own organization's marketing--and engage more customers than ever.
The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steve Blank - 2003
Step-by-step strategy of how to successfully organize sales, marketing and business development for a new product or company. The book offers insight into what makes some startups successful and leaves others selling off their furniture. Packed with concrete examples, the book will leave you with new skills to organize sales, marketing and your business for success.
Its OK Not to Be OK: Good Advice and Kind Words for Positive Mental Well-Being
Claire Chamberlain - 2019
Nobody is fine all the time, and if you’re feeling down or struggling with serious problems, you’re not alone. This clear and comforting guide is here to help you understand the mental health issues that can affect us all, and to help you look after your mind, body and soul. Touching on a range of topics, including anxiety, depression, loneliness, stress and self-esteem, this is a book for anyone and everyone who needs good advice, fresh ideas and kind words.
Camino de Santiago: To Walk Far, Carry Less
Jean-Christie Ashmore - 2011
Because most people who walk the Camino are not seasoned pack bakers, or even long-distance hikers, Camino de Santiago: To Walk Far, Carry Less offers information to help would-be pilgrims prepare.
No Rules Rules: Netflix and the Culture of Reinvention
Reed Hastings - 2020
It has led nothing short of a revolution in the entertainment industries, generating billions of dollars in annual revenue while capturing the imaginations of hundreds of millions of people in over 190 countries. But to reach these great heights, Netflix, which launched in 1998 as an online DVD rental service, has had to reinvent itself over and over again. This type of unprecedented flexibility would have been impossible without the counterintuitive and radical management principles that cofounder Reed Hastings established from the very beginning. Hastings rejected the conventional wisdom under which other companies operate and defied tradition to instead build a culture focused on freedom and responsibility, one that has allowed Netflix to adapt and innovate as the needs of its members and the world have simultaneously transformed.Hastings set new standards, valuing people over process, emphasizing innovation over efficiency, and giving employees context, not controls. At Netflix, there are no vacation or expense policies. At Netflix, adequate performance gets a generous severance, and hard work is irrel-evant. At Netflix, you don't try to please your boss, you give candid feedback instead. At Netflix, employees don't need approval, and the company pays top of market. When Hastings and his team first devised these unorthodox principles, the implications were unknown and untested. But in just a short period, their methods led to unparalleled speed and boldness, as Netflix quickly became one of the most loved brands in the world.Here for the first time, Hastings and Erin Meyer, bestselling author of The Culture Map and one of the world's most influential business thinkers, dive deep into the controversial ideologies at the heart of the Netflix psyche, which have generated results that are the envy of the business world. Drawing on hundreds of interviews with current and past Netflix employees from around the globe and never-before-told stories of trial and error from Hastings's own career, No Rules Rules is the fascinating and untold account of the philosophy behind one of the world's most innovative, imaginative, and successful companies.
Lift: Five Practices Great Managers Do Consistently: Raise Performance and Morale - See Your Employees Thrive
Raymond Wheeler - 2020