A rich tapestry of anecdotes, object lessons, parodies, insights, and predictions, The Cluetrain Manifesto illustrates how the Internet has radically reframed the seemingly immutable laws of business--and what business needs to know to weather the seismic aftershocks.

    By the band’s side from the very beginning, he beheld the inception and growth of the most extraordinary musical phenomenon of the last century. But he was also there when things started to go wrong—when George Harrison quit the band at the height of their success and when it all started to spiral out of control. And he reveals for the first time exactly what caused their break-up. As Brian Epstein’s right-hand man, Alistair Taylor was with the charismatic manager when he first saw The Beatles perform at The Cavern. Taylor later became the band’s ever-present Mr. Fix-it. He bought islands, handled paternity cases, and became a close and trusted friend. It was he who found Epstein’s body after his suicide and, in the reorganization that followed, Taylor went on to become General Manager of Apple, The Beatles’ record company.

    Since their leader Petran died, the Guild of Dream Finders have been timid, and their ancient craft has fallen into disrepute. Petran's son Antyr, young, grief stricken and only part trained, could not begin to fill the vacuum left by his father. Increasingly he has become a bitter spectator, with neither the cynicism to become rich by pandering to the whims of the wealthy, nor the courage to offer them his skills honestly and without fear. His nightly visits to the alehouse have resulted in a dwindling of his customers, and the quarrels with his strange Companion have grown increasingly unpleasant. Then mysteriously one night, Antyr is taken to Duke Ibris of the City of Serenstadt, who has been troubled by mystifying and unsettling dreams. It is the beginning of a journey that leads inexorably to a terrible confrontation with a malevolent blind man possessed of a fearful otherworldly sight, and Ivaroth, a warrior chief determined to conquer the Duke's land and all beyond...

    Gifted and Talented Programs. Perfect 2400s on the SAT. Sometimes it feels like the world is conspiring to make the rest of us feel inadequate. Those children tapped as possessing special abilities will go on to achieve great things, while the rest of us have little chance of realizing our dreams. Right? In Ungifted, cognitive psychologist Scott Barry Kaufman -- who was relegated to special education as a child -- sets out to show that the way we interpret traditional metrics of intelligence is misguided. Kaufman explores the latest research in genetics and neuroscience, as well as evolutionary, developmental, social, positive, and cognitive psychology, to challenge the conventional wisdom about the childhood predictors of adult success. He reveals that there are many paths to greatness, and argues for a more holistic approach to achievement that takes into account each young person's personal goals, individual psychology, and developmental trajectory. In so doing, he increases our appreciation for the intelligence and diverse strengths of prodigies, savants, and late bloomers, as well as those with dyslexia, autism, schizophrenia, and ADHD. Combining original research, anecdotes, and a singular compassion, Ungifted proves that anyone -- even those without readily observable gifts at any single moment in time -- can become great.

    This edition retains the scope and emphasis that have made the book very successful while adding over twenty new numerical examples and over 550 new end-of-chapter problems.

    People used to download music for free, then Steve Jobs convinced them to pay. How? By charging 99 cents. That price has a hypnotic effect: the profit margin of the 99 Cents Only store is twice that of Wal-Mart. Why do text messages cost money, while e-mails are free? Why do jars of peanut butter keep getting smaller in order to keep the price the “same”? The answer is simple: prices are a collective hallucination. In Priceless, the bestselling author William Poundstone reveals the hidden psychology of value. In psychological experiments, people are unable to estimate “fair” prices accurately and are strongly influenced by the unconscious, irrational, and politically incorrect. It hasn’t taken long for marketers to apply these findings. “Price consultants” advise retailers on how to convince consumers to pay more for less, and negotiation coaches offer similar advice for businesspeople cutting deals. The new psychology of price dictates the design of price tags, menus, rebates, “sale” ads, cell phone plans, supermarket aisles, real estate offers, wage packages, tort demands, and corporate buyouts. Prices are the most pervasive hidden persuaders of all. Rooted in the emerging field of behavioral decision theory, Priceless should prove indispensable to anyone who negotiates.

    Students are brought to a level of understanding that will enable them to read much of the current literature on new devices and applications.

    It is a profound and utterly convincing portrait of a man whose career and life has been devoted to the manipulation of imagesand the story of how, at the age of 71, he tries to divest himself of illusions and make peace with his demons and his past.

    Out in the bishop’s diocese the quiet life of parish priest Father Vincent Ross is about to be thrown into turmoil by a terrifying revelation. There are ugly scandals being hidden by the church he has served for so long, and a murderer is on the prowl. The police and the authorities are groping in the dark, but Father Ross has been given special information that he cannot disclose to anyone. It gradually dawns on him that he and he alone can unravel the mystery and bring the nightmare of violence to an end. He must put his personal safety, his reputation, and finally his life on the line.

    Wallace Wattles, one of the father of motivation and success, whose work inspired "the secret", is now complete in one great volume of 9 BOOKS: — The Science of Getting Rich — The Science of Being Great — The Science of Being Well — How to Get What You Want — A New Christ — Jesus: The Man and his Work — Making the Man who can (How to Promote Yourself) — The New Science of Living and Healing — Hellfire Harrison (a novel)

    He was an architect of British comedy, paving the way for Monty Python, and then became a major Hollywood star, forever remembered as Igor in Mel Brooks’ Young Frankenstein. A writer, director, performer and true pioneer of his art, he died aged only 48. His name was Marty Feldman, and here, at last, is the first ever biography. Acclaimed author Robert Ross has interviewed Marty’s friends and family, including his sister Pamela, Tim Brooke-Taylor, Michael Palin and Terry Jones, and also draws from extensive, previously unpublished and often hilarious interviews with Marty himself, taped in preparation for the autobiography he never wrote. No one before or since has had a career quite like Marty’s. Beginning in the dying days of variety theatre, he went from the behind the scenes scriptwriting triumphs of Round the Horne and The Frost Report to onscreen stardom in At Last the 1948 Show and his own hit series Marty. That led to transatlantic success, his work with Mel Brooks, and a five-picture deal to write and direct his own movies.From his youth as a tramp on the streets of London, to the height of his fame in America – where he encountered everyone from Orson Welles to Kermit the Frog, before his Hollywood dream became a nightmare – this is the fascinating story of a key figure in the history of comedy, fully told for the first time.

    Largely rewritten, updated and reorganised, this third edition is, as before, a guide to the principles and methods of quantitative studies of behaviour, with an emphasis on techniques of observation, recording and analysis. It provides the basic knowledge needed to measure behaviour, doing so in a succinct and easily understood form. The sections on research design and the interpretation and presentation of data have been greatly expanded. Written with brevity and clarity, Measuring Behaviour is, above all, a practical guide book. Aimed primarily at undergraduate and graduate students in biology and psychology who are about to embark upon quantitative studies of animal and human behaviour, this book provides a concise review of methodology that will be of great value to scientists of all disciplines in which behaviour is measured, including biological anthropology, the social sciences and medicine.

    

    One morning he misses his bus when he stops to put a strange caterpillar in a matchbox. As the bus passes he’s shocked to spot himself inside. Like Schrödinger’s Cat in the famous quantum thought experiment, the caterpillar's spawned parallel possibilities. This comic novel explores Graham’s search for a better life among the various overlapping alternatives.Another clone, Grim Dupeint, is a loathsome international arms dealer. Graham infiltrates Grim’s corporation, then embezzles cash for charity. When a furious Grim realises, Graham must act fast. And right now he's acting like fish food.Graham launches upon a new lifestyle (and sex life) as he dons the designer suits of power. But sinister figures soon see through Graham’s clothing. Now Graham’s under attack from the corporation, the police, his ex-wife’s private detective, and an infuriatingly pompous water-colourist who Graham might have been if he’d gone to art college rather than business school. To survive (and steal the artist’s wonderful woman) Graham needs to find hidden resources. By definition Dopplegraham’s equally resourceful. Bugger...Schrödinger's Caterpillar - a stupid book for brainy people!

    The newly revised Fifth Edition has been significantly updated throughout and features substantially revised art and Running Problems in the book and on the reader Companion Website. Recognized as an extraordinary educator and active learning enthusiast, Dr. Silverthorn incorporates time-tested classroom techniques throughout the book and presents thorough, up-to-date coverage of new scientific discoveries, biotechnology techniques, and treatments of disorders. Dr. Silverthorn also co-authored the accompanying Student Workbook and Instructor Manual, ensuring that these ancillaries reinforce the pedagogical approach of the book.The Fifth Edition includes access to Interactive Physiology(R) 10-System Suite (IP-10), PhysioEx(TM) 8.0, A&P Flix animations in 3D, and The Physiology Place Companion Website. Key Topics: Introduction to Physiology, Molecular Interactions, Compartmentation: Cells and Tissues, Energy and Cellular Metabolism, Membrane Dynamics, Communication, Integration, Homeostasis, Introduction to the Endocrine System, Neurons: Cellular and Network Properties, The Central Nervous System, Sensory Physiology, Efferent Division: Autonomic and Somatic Motor Control, Muscles, Integrative Physiology I: Control of Body Movement, Cardiovascular Physiology, Blood Flow and the Control of Blood Pressure, Blood, Mechanics of Breathing, Gas Exchange and Transport, The Kidneys, Integrative Physiology II: Fluid and Electrolyte Balance, Digestion, Energy Balance and Metabolism, Endocrine Control of Growth and Metabolism, The Immune System, Integrative Physiology III: Exercise, Reproduction and DevelopmentMarket: Intended for those interested in learning the basics of human physiology