A History of the Middle Ages


Crane Brinton - 2007
    You'll spend a week on this for sure.A History of the Middle Ages is the amazing story of European man in transition. It is a dramatic chronicle of 1,000 years of political, social, and economic transformation beginning with the dissolution of the classical Mediterranean civilization and ending with the first flowering of the Renaissance. It is also the story of two new religions, Christianity and Islam, both of which were destined to dominate the mind of every person in those new civilizations arising in their wake. This was the great Age of Faith, a time of darkness and a time of enlightenment...a time of lords and vassals, popes and kings, and commerce and cathedrals.Size of Audible Audio Book: 1146 minutes in 3 partsPart 1: 6 hr 15 minPart 2: 6 hr 29 minPart 3: 6 hr 22 min

Zone to Win: Organizing to Compete in an Age of Disruption


Geoffrey A. Moore - 2015
    Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, ZONE TO WIN is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors. Moore’s classic bestseller, CROSSING THE CHASM, has sold more than one million copies by addressing the challenges faced by start-up companies. Now ZONE TO WIN is set to guide established enterprises through the same journey. “For any company, regardless of size or industry, ZONE TO WIN is the playbook for succeeding in today’s disruptive, connected, fast-paced business world.” —Marc Benioff, CEO, Salesforce “Once again Geoffrey Moore weighs in with a prescient examination of what it takes to win in today’s competitive, disruptive business environment.” —Satya Nadella, CEO, Microsoft "With this book, Geoffrey Moore continues to lead us all through ever-changing times...His work has changed the game of changing the game!" —Gary Kovacs, CEO, AVG “ZONE TO WIN uses crystal-clear language to describe the management plays necessary to win in an ever-disrupting marketplace. Regardless of your level of management experience, you will find this book an invaluable tool for building long-term success for your business.” —Lip-Bu Tan, President and CEO, Cadence Design Systems

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business


Jeff Howe - 2008
    Yet, for the digital natives soon to enter the workforce, the technologies and principles behind crowdsourcing are perfectly intuitive. This generation collaborates, shares, remixes, and creates with a fluency and ease the rest of us can hardly understand. Crowdsourcing, just now starting to emerge, will in a short time simply be the way things are done.

Without Their Permission: How the 21st Century Will Be Made, Not Managed


Alexis Ohanian - 2013
    And when that power is harnessed to create new communities, technologies, businesses or charities, the results can be absolutely stunning. In this book, Alexis will share his ideas, tips and even his own doodles about harnessing the power of the web for good, and along the way, he will share his philosophy with young entrepreneurs all over the globe. At 29, Ohanian has come to personify the dorm-room tech entrepreneur, changing the world without asking permission. Within a couple of years of graduating from the University of Virginia, Ohanian did just that, selling reddit for millions of dollars. He's gone on to start many other companies, like hipmunk and breadpig, all while representing Y Combinator and investing in over sixty other tech startups. Without Their Permission is his personal guidebook as to how other aspiring entrepreneurs can follow in his footsteps.

Prisoners of Geography: Ten Maps That Tell You Everything You Need to Know About Global Politics


Tim Marshall - 2015
    Their choices are limited by mountains, rivers, seas, and concrete. To understand world events, news organizations and other authorities often focus on people, ideas, and political movements, but without geography, we never have the full picture. Now, in the relevant and timely Prisoners of Geography, seasoned journalist Tim Marshall examines Russia, China, the USA, Latin America, the Middle East, Africa, Europe, Japan and Korea, and Greenland and the Arctic—their weather, seas, mountains, rivers, deserts, and borders—to provide a context often missing from our political reportage: how the physical characteristics of these countries affect their strengths and vulnerabilities and the decisions made by their leaders.In ten, up-to-date maps of each region, Marshall explains in clear and engaging prose the complex geo-political strategies of these key parts of the globe. What does it mean that Russia must have a navy, but also has frozen ports six months a year? How does this affect Putin’s treatment of Ukraine? How is China’s future constrained by its geography? Why will Europe never be united? Why will America never be invaded? Shining a light on the unavoidable physical realities that shape all of our aspirations and endeavors, Prisoners of Geography is the critical guide to one of the major (and most often overlooked) determining factors in world history.

The $10 Trillion Prize: Captivating the Newly Affluent in China and India


David Michael - 2012
    But do you know enough about these new consumers to convert them into customers?Do you know that:• There will be nearly one billion middle-class consumers in China and India within the next ten years?• More than 135 million Chinese and Indians will graduate from college in this timeframe, compared to just 30 million in the United States?• By 2020, 68 percent of Chinese households and 57 percent of Indian households will be in the middle and upper classes?• The number of billionaires in China has grown from 1 to 115 in the past decade alone?In The $10 Trillion Prize, bestselling author Michael J. Silverstein and his The Boston Consulting Group colleagues in China and India provide the first comprehensive profile of the emerging middle class, primed to transform the global marketplace. Already the world’s biggest buyers of cars, mobile phones, appliances, and more, these consumers are eager for more products and services. In fact, it’s estimated that by 2020, consumers in China and India will generate more than $10 trillion of total annual revenue for companies selling to them.This book explains who these consumers are—what they buy and why, how they think and shop, and how their needs and tastes are changing. It takes you into their lives so you can better understand what they want and what they’re looking for.Only by fully comprehending the forces driving this new generation of consumers will your company be able to capitalize on the opportunities their buying power represents. Insightful and backed by rigorous research, this book takes you inside the hearts and minds of today’s emerging Chinese and Indian consumers—both urban and rural, and across all income levels—positioning your company to win as the next wave of global affluence reaches the marketplace.

War, Evil and the End of History


Bernard-Henri Lévy - 2001
    In Sri Lanka, he conducts a clandestine interview with a terrified young woman escaped from a suicide-bomber training camp . . . he journeys, blindfolded, into the Colombian jungle to interview a psychotic drug lord who considers himself the successor to Che Guevara and fronts a bloodthirsty "guerilla" army . . . Lévy surreptitiously observes the nameless slaves working the diamond mines that fund an endless war in Angola . . . airdrops into a rebel stronghold in the blockaded Nuba mountains of the Sudan . . . and reports on the ongoing carnage in Burundi between Hutus and Tutsis. But Lévy is more than just a journalist: as France's leading philosopher, he follows the reports with a series of intensely personal and probing "reflections" considering how, in an enlightened, cultured, and well-informed society, these wars have acquired such a perverse "non-meaning." He considers war literature from Stendhal, Hemingway, Proust and others, and issues an excoriating response to those who have glorified it. He reconsiders his own background as a student revolutionary in Paris in May 1968, and as a 22-year-old war reporter in Bangladesh. And, in one of the book's most moving passages, he recounts his travels with Ahmad Massoud, the anti-Taliban Afghan leader assassinated hours before the September 11 attacks. Already a huge bestseller in Europe, WAR, EVIL, AND THE END OF HISTORY is the work of a scintillating intellect at the height of its powers. Bernard-Henri Lévy's previous book foresaw today's headlines about Pakistan's secret trading of nuclear technology and the nexus of terrorist groups behind the murder of Daniel Pearl. WAR, EVIL, AND THE END OF HISTORY is his brilliant foray into the next danger zones.

Being Digital


Nicholas Negroponte - 1995
    Negroponte's fans will want to get a copy of Being Digital, which is an edited version of the 18 articles he wrote for Wired about "being digital." Negroponte's text is mostly a history of media technology rather than a set of predictions for future technologies. In the beginning, he describes the evolution of CD-ROMs, multimedia, hypermedia, HDTV (high-definition television), and more. The section on interfaces is informative, offering an up-to-date history on visual interfaces, graphics, virtual reality (VR), holograms, teleconferencing hardware, the mouse and touch-sensitive interfaces, and speech recognition. In the last chapter and the epilogue, Negroponte offers visionary insight on what "being digital" means for our future. Negroponte praises computers for their educational value but recognizes certain dangers of technological advances, such as increased software and data piracy and huge shifts in our job market that will require workers to transfer their skills to the digital medium. Overall, Being Digital provides an informative history of the rise of technology and some interesting predictions for its future.

New Old World: An Indian Journalist Discovers the Changing Face of Europe


Pallavi Aiyar - 2013
    With a lively mix of memoir, reportage and analysis, Aiyar takes the reader on a romp across the continent, meeting workaholic Indian diamond merchants in Antwerp, upstart Chinese wine barons in Bordeaux, Sikh farmhands in the Italian countryside, and Indian engineers running offshore energy turbines in Belgium.In the Europe of today everything is in flux, as she discovers through conversations with Muslim immigrants struggling to define their identities, the austere bosses of Germany's world-beating companies, and bewildered Eurocrats struggling to keep the European Union from splitting apart. Examining the diverse challenges the continent faces today—among them, bloated welfare states, the accommodation of Islam, the European ambitions of Indian and Chinese entrepreneurs, and ancient intra-cultural fissures — New Old World offers a panoramic look at Europe's first-world crisis from a unique Asian perspective.

Codebreaker: The History of Codes and Ciphers, from the Ancient Pharaohs to Quantum Cryptography


Stephen Pincock - 2006
    The 4,000-year history of cryptography has been a kind of arms race: Each time a more complex encryption has been developed, it has been attacked and, more often than not, decoded; and each time, in response, codemakers have produced tougher and tougher codes. Codebreaker surveys the entire history of codes through an eloquent narrative and an evocative range of illustrations, paying special attention to famous codes that have never been broken, such as the Beale Ciphers, the Voynich manuscript, the Easter Island code, and many more. Many great names in history appear throughout, from Caesar and Mary Queen of Scots, to Samuel Morse and Alan Turing. The narrative is based in part on interviews with cryptology experts, Navaho windtalkers, decryption experts, and law enforcement experts, and ends with a vision of the coded future via quantum cryptography.

Alibaba: The House That Jack Ma Built


Duncan Clark - 2016
    Alibaba’s $25 billion IPO in 2014 was the largest global IPO ever. A Rockefeller of his age who is courted by CEOs and Presidents around the world, Jack is an icon for China’s booming private sector and the gatekeeper to hundreds of millions of middle class consumers.Duncan Clark first met Jack in 1999 in the small apartment where Jack founded Alibaba. Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own experience as an early advisor to Alibaba and two decades in China chronicling the Internet’s impact on the country to create an authoritative, compelling narrative account of Alibaba’s rise.How did Jack overcome his humble origins and early failures to achieve massive success with Alibaba? How did he outsmart rival entrepreneurs from China and Silicon Valley? Can Alibaba maintain its 80% market share? As it forges ahead into finance and entertainment, are there limits to Alibaba’s ambitions?  How does the Chinese government view its rise?  Will Alibaba expand further overseas, including in the U.S.?Clark tells Alibaba’s tale in the context of China’s momentous economic and social changes, illuminating an unlikely corporate titan as never before.

To Sell is Human: The Surprising Truth About Moving Others


Daniel H. Pink - 2012
    Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.But dig deeper and a startling truth emerges:Yes, one in nine Americans works in sales. But so do the other eight.Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.

Enterprise 2.0: How to Manage Social Technologies to Transform Your Organization


Andrew McAfee - 2009
    In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence.Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0. In this book, Andrew McAfee shows how they're doing this, and why it's benefiting them. Enterprise 2.0 makes clear that the new technologies are good for much more than just socializing-when properly applied, they help businesses solve pressing problems, capture dispersed and fast-changing knowledge, highlight and leverage expertise, generate and refine ideas, and harness the wisdom of crowds.Most organizations, however, don't find it easy or natural to use these new tools initially. And executives see many possible pitfalls associated with them. Enterprise 2.0 explores these concerns, and shows how business leaders can overcome them.McAfee brings together case studies and examples with key concepts from economics, sociology, computer science, consumer psychology, and management studies and presents them all in a clear, accessible, and entertaining style. Enterprise 2.0 is a must-have resource for all C-suite executives seeking to make technology decisions that are simultaneously powerful, popular, and pragmatic.

The Unbound Prometheus: Technological Change and Industrial Development in Western Europe from 1750 to the Present


David S. Landes - 1969
    He has now extended it by adding a full-scale analysis of modern industrial Europe from the First World War to the 1960s. In his new Introduction, Professor Landes discusses the characteristics, progress, and political, economic and social implications of the Industrial Revolution in Britain, France and Germany. He raises the general question: why was Europe the first to industrialize? His section on the inter-war years covers the effect of the First World War in accelerating the dissolution of the old international economy, the reasons for monetary instability and the consequences of monetary difficulties for the economic history of Europe. In particular he discusses the causes of the economic crisis of 1929-1932, the reasons for its severity and quasi-universality and for Britain's early and sustained recovery. An important theme is the impediments posed by generalized international egoism to the efficiency and growth of the European economies. In his final chapter on the economic recovery of Western Europe after the Second World War, Professor Landes examines the forces which have operated since the early 1950s to give Western Europe a period of unprecedented economic growth. He raises the vital question: is this recent boom a temporary phenomenon or the first stage in a new trend of more rapid growth, reflecting an acceleration in technological advance?

Western Civilizations


Edward McNall Burns - 1980
    W. Norton & Company proudly announces an exciting revision of its best-selling Western Civilizations. Used successfully by well over 1,000,000 students, Western Civilizations is renowned for its balanced presentation, clear prose, and exceptional treatment of cultural history. New co-authors Judith Coffin (University of Texas, Austin) and Robert Stacey (University of Washington, Seattle) have reimagined these classic features for today's instructors and students. The new edition emphasizes the changing boundaries of traditional narratives by discussing the West in a wider world context and highlighting the diverse experiences of its peoples and states. Combined with an outstanding pedagogical program, an expanded website, and a new edition of the companion reader Perspectives from the Past, Western Civilzations offers the most complete and accessible package for students.