. . from scratch. Without the security of a job or relationship, she set out to reinvent herself on no one's terms but her own.Deciding to roll the dice and begin again in the glamorous and dreamlike city of Las Vegas, Holly quickly realized that while she may have left her past in the rearview mirror, the labels and stereotypes that came from it weren't so quick to leave her. With a fierce commitment to take charge of her own narrative, Holly dives headfirst into a journey of self-discovery.

    Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.

    It typically wins its time slot and has ranked in the Top 20 most-watched shows in primetime for most of its seventeen-season run. It currently averages more than eight million viewers each week.Beyond that, it’s been a cultural touchstone. It introduced the unique voice and vision of Shonda Rhimes; it made Ellen Pompeo, Sandra Oh and T.R. Knight household names; and injected words and phrases into the cultural lexicon, such as “McDreamy,” "seriously," and “you’re my person.” And the behind-the-scenes drama has always been just as juicy as what was happening in front of the camera, from the controversial departure of Isaiah Washington to Katherine Heigl’s fall from grace and Patrick Dempsey's shocking death episode. The show continued to hemorrhage key players, but the beloved hospital series never skipped a beat.Lynette Rice's How to Save A Life takes a totally unauthorized deep dive into the show’s humble start, while offering exclusive intel on the behind-the-scenes culture, the most heartbreaking departures and the more polarizing plotlines. This exhaustively enthusiastic book is one that no Grey’s Anatomy fan should be without.

    They were the only inhabitants of the small island.That night, the men of the family were unexpectedly detained in Portsmouth awaiting a shipment of bait. At the dock, their casual conversation was overheard, a killer saw an opportunity, and did the unthinkable. He rowed ten miles out to sea on a freezing night and committed murders that have become legend in New England crime annals. One woman survived the brutal assault and narrowly escaped his clutches as she hid among rocks. This is the frightening story of what happened the night of March 5, 1873 on a lonely coastal island and what followed in the days and months after.

    But why do people root so passionately for tragically inept teams like the Boston Red Sox, the Chicago Cubs, and the Philadelphia Phillies? Why do people organize their emotional lives around lackluster franchises such as the Cleveland Cavaliers, the San Diego Padres, and the Phoenix Suns, none of whom have ever won a single championship in their entire history? Is it pure tribalism? An attempt to maintain contact with one's vanished childhood?In True Believers, humorist and lifelong Philly fan Joe Queenan answers these and many other questions, shedding light on--and reveling in--the culture and psychology of his countless fellow fans.

    In her absence, the landscape had been altered beyond recognition, her tribal government swayed by corporate interests, and her community burdened by a surge in violence and addiction. Three years later, when Lissa learned that a young white oil worker, Kristopher "KC" Clarke, had disappeared from his reservation worksite, she became particularly concerned. No one knew where Clarke had gone, and few people were actively looking for him.Yellow Bird traces Lissa's steps as she obsessively hunts for clues to Clarke's disappearance. She navigates two worlds--that of her own tribe, changed by its newfound wealth, and that of the non-Native oilmen, down on their luck, who have come to find work on the heels of the economic recession. Her pursuit of Clarke is also a pursuit of redemption, as Lissa atones for her own crimes and reckons with generations of trauma.

    Ed Smith - the young Cambridge University and Kent batsman - has spent the winters since 1998 in Spring Training with the New York Mets baseball team. It has enabled Ed to contrast and compare arguably the two most iconic of sports from the inside. In fact, baseball had a thriving following in Britain until the Great War: Derby County's former stadium was called the Baseball Ground; Tottenham Hotspur was at first a baseball club. Apart from learning two very different techniques, Ed learned that the sports' ultimate heroes, the Babe and the Don - Babe Ruth and Don Bradman - might as well have come from different planets, whilst baseball's pristine Hall of Fame in Cooperstown is a far cry from the ramshackle cricket museum at Lord's. Ed Smith's PLAYING HARD BALL draws on these intriguing comparisons to paint a two-sided portrait of sports most illustrous 'hitting games'.

    You could say we're the #1 nation at being the best at greatness.But as perfect as America is in every single way, America is broken! And we can't exchange it because we're 236 years past the 30-day return window. Look around--we don't make anything anymore, we've mortgaged our future to China, and the Apologist-in-Chief goes on world tours just to bow before foreign leaders. Worse, the L.A. Four Seasons Hotel doesn't even have a dedicated phone button for the Spa. You have to dial an extension! Where did we lose our way?!It's high time we restored America to the greatness it never lost!Luckily, AMERICA AGAIN will singlebookedly pull this country back from the brink. It features everything from chapters, to page numbers, to fonts. Covering subject's ranging from healthcare ("I shudder to think where we'd be without the wide variety of prescription drugs to treat our maladies, such as think-shuddering") to the economy ("Life is giving us lemons, and we're shipping them to the Chinese to make our lemon-flavored leadonade") to food ("Feel free to deep fry this book—it's a rich source of fiber"), Stephen gives America the dose of truth it needs to get back on track.

    He helps you recognize the six principles of influence and how to put them to work, so that you can ask for and receive cooperation, approval, and compliance in any business situation.Description: 2 sound cassettes (180 min.) : analog, stereo., Dolby processed.Contents:Tape 1. The principle of reciprocity ; The principle of scarcity --Tape 2. The principles of authority and consensus ; The principles of commitment & consistency and liking.

    Each blockbuster has a secret history--of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators -- the audience of your audience.In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century--people's attention.From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.In Hit Makers, Derek Thompson investigates: - The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses - Why Facebook is the world's most important modern newspaper - How advertising critics predicted Donald Trump - The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history - How Barack Obama and his speechwriters think of themselves as songwriters - How Disney conquered the world--but the future of hits belongs to savvy amateurs and individuals - The French collector who accidentally created the Impressionist canon - Quantitative evidence that the biggest music hits aren't always the best - Why almost all Hollywood blockbusters are sequels, reboots, and adaptations - Why one year--1991--is responsible for the way pop music sounds today - Why another year --1932--created the business model of film - How data scientists proved that "going viral" is a myth - How 19th century immigration patterns explain the most heard song in the Western Hemisphere

    Cary Grant...Hollywood's ultimate ladies' man...the silver screen's most ardent lover. But beyond his portrayal of the sophisticated romantic hero in movies like "The Philadelphia Story" and "Notorious" was a man haunted by fear and self-doubt which affected his career as well as his personal life.

     As seen on ESPN's Cold Pizza Fantasy football -- one of America's most popular, and profitable, virtual pastimes -- became a way of life for sports humorist and author Mark St. Amant. Utterly fed up with never having won his league championship, St. Amant abandoned a successful advertising career to make fantasy football his full-time job, embarking on a sprawling reconnaissance mission to discover what really makes this game, and its 20 million players, tick. Committed is the result of St. Amant's ranting, relentless, and strategic pursuit of his own obsession. In this wickedly funny and deeply informative work, St. Amant offers readers an all-access sideline pass to his wild, unprecedented fantasy football season, and to the hobby itself. From its humble beginnings in a New York hotel in 1962 to a multibillion-dollar business today, from local and online leagues to high-stakes, cutthroat Las Vegas competitions, St. Amant lays bare the facts, figures, and fanaticism of fantasy football in all its multidimensional glory.

    Its stars were tanned, taut, and bedazzled; their homes were echoey California villas; and their drama was gossip-fueled, wine-drenched, and absolutely exquisite. Fifteen seasons on, RHOC is an institution, along with The Real Housewives of New York, Atlanta, New Jersey, Miami, Potomac, and more. Over the years these ladies have done a lot more than lunch, launching thirty-one books, a cocktail line, two jail sentences, a couple supermodel daughters, Andy Cohen’s talk show career, thirty-six divorces, fourteen albums, a White House party crash, and approximately one million memes.Brian Moylan has been there through it all, in front of the screen and behind the scenes. The writer of Vulture’s beloved series recaps, he’s here to tell us the full story, from the inside scoop on every classic throwdown to the questions we’ve always wanted to know, like—what are the housewives really like off-camera? (The same.) How much money do they make? (Lots.) He has a lot to say about the legacy and fandom of a franchise that’s near and dear to his heart, and inextricable from pop culture today.A must-have for any fan of real drama and fake [redacted], The Housewives is the definitive companion to an American TV treasure.

    And if they do it right, we believe them. A good story is where genuine customer satisfaction comes from. It's the source of profit and it's the future of your organisation. This book shows how to discover and tell authentic stories that set you and your products or service apart from the competition.

    After they were jailed in 1969 for thirty years for murder, Pearson's biography The Profession of Violence enjoyed a cult following among the young and was said to be the most popular book in H.M.'s prisons, after the Bible. Ron died in 1995. Reg followed him five years later, and both of their funerals drew crowds on a scale unknown for film stars, let alone for two departed murderers. Since then, far from fading with their death, public fascination with the twins has never flagged. Their clothes and memorabilia are sold at auction like religious relics. Ron's childlike prison paintings fetch more money than those of many well-known artists. And people still refer to them like popular celebrities. Why? This is the question Pearson asked himself, and over the past three years he has been re-examining their history, unearthing much previously unknown material, and has come to some fascinating conclusions. The Immortal Murderers reveals new facts about the Krays' tortured relationship as identical twins; a relationship which helped predestine them to a life of crime; a relationship that made them utterly unlike any other major criminals. Pearson has discovered two new and unsuspected murders, along with fresh light on the killings of George Cornell and Jack 'the Hat' McVitie. There are facts about the twins' obsession with publicity, and how far this made them 'actor criminals' murdering for notoriety. Most riveting of all are the chapters which reveal how Ron Kray caused a major sexual scandal in which a prime minister, together with other leading politicians, condoned the most outrageous establishment cover-up in British politics since the war. The Immortal Murderers contains many more surprises, but the one thing that emerges is that the Kray twins were not only stranger but also far more important than anyone ever suspected. Fascination with them will forever remain; they will never lose their role as the immortal murderers.