This text is organized into two sections. The first section, Chapters 1-7, examines the context of strategic HR and develops a framework and conceptual model for the practice of strategic HR. The second section, Chapters 8-14, examines the actual practice and implementation of strategic HR through a discussion of strategic issues that need to be addressed while developing specific programs and policies related to the traditional functional areas of HR (staffing, training, performance management, etc.). The integrative framework that requires linkage between, consistency among these functional HR activities, and the approach toward writing about these traditional functional areas from a strategic perspective distinguish the text from what is currently on the market.

    In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed.Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.

    

    Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres. Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island. Though the two came from different backgrounds, their all-consuming passion for hip-hop brought them together. Soon they would revolutionize the music industry with their groundbreaking label, Def Jam Records. Def Jam, Inc. traces the company's incredible rise from the NYU dorm room of nineteen-year-old Rubin (where LL Cool J was discovered on a demo tape) to the powerhouse it is today; from financial struggles and scandals-including The Beastie Boys's departure from the label and Rubin's and Simmons's eventual parting-to revealing anecdotes about artists like Slick Rick, Public Enemy, Foxy Brown, Jay-Z, and DMX. Stacy Gueraseva, former editor in chief of Russell Simmons's magazine, Oneworld, had access to the biggest players on the scene, and brings you real conversations and a behind-the-scenes look from a decade-and a company-that turned the music world upside down. She takes you back to New York in the '80s, when late-night spots such as Danceteria and Nell's were burning with young, fresh rappers, and Simmons and Rubin had nothing but a hunch that they were on to something huge. Far more than just a biography of the two men who made it happen, Def Jam, Inc. is a journey into the world of rap itself. Both an intriguing business history as well as a gritty narrative, here is the definitive book on Def Jam-a must read for any fan of hip-hop as well as all popular-culture junkies.

    Why? It is the competitive edge of new-era business—in any market and any economy.Renowned customer experience expert Shep Hyken explains how consistently amazing customers through stellar service can elevate your company from good to great. All transformations require a role model, and Shep has found the perfect role model to inspire your team: Ace Hardware. Ace was named as one of the top ten customer service brands in America by Businessweek and ranked highest in its industry for customer satisfaction. Through revealing stories from Ace’s over-the-top work with customers, Shep explores the five tactical areas of customer amazement: leadership, culture, one-on-one, competitive edge, and community.Delivering amazing service requires everyone in your organization to step up and be a leader. It doesn’t take a title. It takes the right set of tools and principles. To help you empower employees at all levels, Shep brings the content to a deeply practical level. His 52 Amazement Tools—like “Ask the extra question” and “Focus on the customer, not the money”—are simple, clear, useful for almost anybody, and supported with compelling research and stories. Between these covers, you will find the tools and tactics you need to transform your company into a seriously customer-focused operation that will amaze every customer every time.

    At just thirty-six years old, Terry Looper was a successful Christian businessman who thought he had it all—until managing all he had led to a devastating burnout. Wealthy beyond his wildest dreams but miserable beyond belief, Terry experienced a radical transformation when he discovered how to align himself with God’s will in the years following his crash and burn.Sacred Pace is a four-step process that helps Christians in all walks of life learn how toslow down their decision-making under the guidance of the Holy Spirit,sift through their surface desires and sinful patterns in order to receive clear, peace-filled answers from the Lord,gain the confident assurance that God’s answers are His way of fulfilling the true desires he has placed in their hearts, andgrow closer to the One who loves them most and knows them best.This book is not another example of name-it-and-claim-it materialism in disguise. Instead, it walks readers through the sometimes-painful process of “dying to self” in their decisions, both big and small, so that they desire God’s will more than their own.

    Wayne Dyer is an inspirational guide to thousands. Now his main titles—including the perennial blockbuster Real Magic—are available in one boxed set perfect for gift-giving.Author Biography: Wayne W. Dyer is one of the most widely read authors today in the field of self-development. He is the author of many books, including such bestsellers as Your Erroneous Zones, You'll See It When You Believe It, and Real Magic. A psychotherapist, Dyer received his doctorate in counseling psychology from Wayne State University and the University of Michigan, and has taught at many levels of education from high school through graduate study. He is the co-author of three textbooks, contributes to numerous professional journals and lectures extensively in the United States as well as abroad. He appears regularly on radio and television shows around the country.

    We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product.What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean.In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project.Find a problem worth solving, then define a solutionEngage your customers throughout the development cycleContinually test your product with smaller, faster iterationsBuild a feature, measure customer response, and verify/refute the ideaKnow when to "pivot" by changing your plan’s courseMaximize your efforts for speed, learning, and focusLearn the ideal time to raise your "big round" of fundingGet on track with The Lean Series Presented by Eric Ries—bestselling author of The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses—The Lean Series gives you solid footing in a proven methodology that will help your business succeed.

    But the principles and practices of software architecting–what the authors call the “science of hard decisions”–have been evolving for cloud, mobile, and other shifts. Now fully revised and updated, this book shares the knowledge and real-world perspectives that enable you to design for success–and deliver more successful solutions. In this fully updated Second Edition, you will: Learn how only a deep understanding of domain can lead to appropriate architecture Examine domain-driven design in both theory and implementation Shift your approach to code first, model later–including multilayer architecture Capture the benefits of prioritizing software maintainability See how readability, testability, and extensibility lead to code quality Take a user experience (UX) first approach, rather than designing for data Review patterns for organizing business logic Use event sourcing and CQRS together to model complex business domains more effectively Delve inside the persistence layer, including patterns and implementation.

    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

    Now it's a game for grown-ups. What really sets you apart is the relationships you build with people of influence. These people can include your peers, your employees, your organization's directors, reporters, vendors, and regulators-as well as the people directly above you in the organizational hierarchy.In senior management, you no longer answer to just one boss. There is now a hazy matrix of hundreds of bosses both inside and outside the office, any one of whom can stop you cold or give you a tremendous push forward. "Executive Warfare" offers concrete advice for handling all of them, including YOUR PEERS: They are the most valuable of allies or the most dangerous of enemies THE CEO: Her office is often where the real fairy dust is kept. Make sure you have a good relationship here THE BOARD OF DIRECTORS: They won't judge you fairly if all they see of you is your PowerPoints YOUR DIRECT REPORTS: They are your vital organs, so treat them accordingly. And if you find a blood clot among them-excise that person before he kills you YOUR RIVALS: It's not always wise to shoot at them, but if you do, do "not" shoot to woundIn his bestsellers "Brand Warfare" and "Career Warfare," author David D'Alessandro offered sharp advice for building a brand and building a career. Now "Executive Warfare" is the advanced class for the truly ambitious. Learn what it takes to rise to the top-and to do the even harder thing, which is survive there.

    Frustrated by the lack of well-written essays on software engineering, Joel Spolsky (of www.joelonsoftware.com fame) has put together a collection of his favorite writings on the topic.With a nod to both the serious and funny sides of technical writing, The Best Software Writing I: Selected and Introduced by Joel Spolsky is an entertaining read and a guide to the technical writing literati.The Best Software Writing I contains writings from:Ken Arnold Leon Bambrick Michael Bean Rory Blyth Adam Bosworth danah boyd Raymond Chen Kevin Cheng and Tom Chi Cory Doctorow ea_spouse Bruce Eckel Paul Ford Paul Graham John Gruber Gregor Hohpe Ron Jeffries Eric Johnson Eric Lippert Michael Lopp Larry Osterman Mary Poppendieck Rick Schaut Aaron Swartz Clay Shirky Eric Sink why the lucky stiff

    Golf enthusiast Mike Keiser had the dream of building this British-style "links" course on a stretch of Oregon's rugged coast, and Dream Golf is the first all-inclusive account of how he turned his passion into a reality. Now, in this updated and expanded edition, golf writer Stephen Goodwin revisits Bandon Dunes and introduces readers to Keiser's latest effort there, a new course named Old Macdonald that will present golfers with a more rugged, untamed version of the game. This "new" approach to the sport is, in fact, a return to the game's origins, with a very deep bow to Charles Blair Macdonald (1856 –1939), the father of American golf course architecture and one of the founders of the U.S. Golf Association. This highly anticipated fourth course, designed by renowned golf course architect Tom Doak along with Jim Urbina — as detailed in Dream Golf — will further enhance Bandon Dunes' reputation as a place where golf really does seem to capture the ancient magic of the game.

    Born and raised by poor, struggling farmers in America's heartland, he had become President through his integrity, a little bit of luck, and sheer hard work. He became the leader of the United States at the tail end of the world's deadliest conflict. Thrust into the middle of a world of conflicting ideologies, Truman would be faced with the newest threat to international stability: a ravenous Soviet Union ready to devour the world with its communist philosophies. As the nation's leader, it fell to him to decide the path which the United States would take into the future. A dedicated public servant and a lover of the freedoms guaranteed by the United States Constitution, Truman realized it was not only his duty but his responsibility to safeguard the free world. By pledging to protect the people of the world from totalitarian rule, Truman unintentionally triggered the Cold War. With his pledge, this often overlooked President forever reshaped American foreign policy, dividing the world into East and West for over forty years.

    The Crime of the Decade in Wisconsin. WITH PHOTOS Teri Jendusa never dreamed she would marry a violent, malignant narcissist like David Larsen. But she did. Why? Simple. Larsen cleverly concealed his true nature until the marriage vows were final. David, an eventual church council president and model citizen, rapidly began to morph into a monster and sociopath, telling Teri on their wedding day, “Now, I own you.” Beaten and Left For Dead is a book about extreme marital violence, dominant control and psychological torment through the mind of the out-of-control David Larsen. It's also about survival, faith and a mother’s will to live for her children’s sake...as she faces death, face to face. This is an ideal book for women’s studies and book clubs as it looks inside a large women’s shelter, giving the reader a glimpse of a support network. The author also interviews a counselor who works with violent men with surprising results. Teri Jendusa-Nicolai continues to crusade for women’s issues to this day and currently works with a Wisconsin commission on domestic violence. EDITORIAL PRAISE "Teri Jendusa-Nicolai's story is a powerful example of the horrific lengths of barbarism a man can go to when he considers a woman his personal property. And it is, equally, an inspiring, riveting story of a woman's courage and clear thinking under the absolute worst of conditions, and of her tenacious hold to life...I am so grateful to Teri Jendusa-Nicolai and to Dave Alfvin for getting this story out to us. Don't miss it." --Lundy Bancroft, best-selling author on domestic violence, trainer, and activist on male violence against women "This book is important because it gets our message out as to what we do to help abusers change their value systems." --Maureen Manning-Rosenfeld, Clinical Professional Counselor