The two men are former Texas Rangers. Along with Sutton's daughter, the former Rangers ride into the Bradshaws with outlaws on their trail, who know that Sutton has a map to buried gold. Sutton's brother years before had buried the gold before being killed by Yavapai Indians, who considered the Bradshaws sacred territory. Kilcannon marries Sutton's daughter, who is then kidnapped by the outlaws, who kill her father. Kilcannon rescues his wife and the two of them find ways to get the gold back to Prescott, the capital of Arizona Territory. Outlaws kidnap Kilcannon's wife again, but she's armed and dangerous. She kills Buster Oldham, leader of the gang of outlaws, with her pocket pistol, and Kilcannon rescues her and kills the last of the outlaws. It's another classic western with a bit of romance by R. O. Lane.

    When marshal Vic Falcone takes a bullet, he calls on the town preacher Tom McCabe to strap on a gun and wear the badge. The man who shot the marshal is in the town jail and awaiting trial, and the man's outlaw brother is out there somewhere, intending to free him. A lot for McCabe to handle, but even though he's a preacher, he's also the nephew of the gunfighter Johnny McCabe.

    A lesser man might just give it up; but Ezekiel Hawthorne isn’t a quitter. While thousands head to the California gold fields in wagons, Ezekiel loads his mule and embarks on an amazing venture across the continent alone, bound for the good soils and abundant waters of Oregon. Savages, tornadoes, and a lack of knowledge don’t slow the man down a bit. It’s a beautiful half-Shoshone woman who has the biggest impact on Ezekiel’s new life.

    Based on more than 40 years of combined experience working with more than 1,000 organizations, the authors examine 5 key areas where the traditional approach that organizations have taken in the past needs to be altered. The 5 key areas of change are:- Overhaul the governance model and committee operations (and get the right people focused on the right things). - Empower the CEO and leverage staff expertise. - Zero in on your member market. - Rationalize programs and services--and focus where you can have an effect. - Get the supporting technology framework right.The book includes worksheets, checklists, and case studies all geared towards helping association leaders--staff and volunteers alike--to kick off the thought-provoking discussions that are generally at the forefront of change, be prepared for those fighting for the status quo, and to implement change without sacrificing your influence. Order a copy today for all of your association leaders and start your drive to thrive.

    A key component of the facilitator-lead Five Dysfunctions of a Team Workshop, the Team Assessment delivers what the name implies "a team assessment" rather than an individual self-assessment. It provides participants with an opportunity to begin exploring the pitfalls that are side-tracking their team. Easy to use, the Assessment is ideal for team off-sites, retreats, or a series of team development meetings. It will help teams of all types increase their cohesiveness and productivity.

    All three astronauts were experienced pilots and had dreams of one day walking on the moon, but little did they know, nor did anyone else, that once they entered the spacecraft that cold winter day they would never leave it alive. The Apollo program would be perilously close to failure before it ever got off the ground. But rather than dooming the space program, this tragedy caused the spacecraft to be completely overhauled, creating a stellar flying machine to achieve the program’s primary goal: putting man on the moon. Apollo 1 is a candid portrayal of the astronauts, the disaster that killed them, and its aftermath. In it, readers will learn: How the Apollo 1 spacecraft was doomed from the start, with miles of uninsulated wiring and tons of flammable materials in a pure oxygen atmosphere, along with a hatch that wouldn’t open How, due to political pressure, the government contract to build the Apollo 1 craft went to a bidder with an inferior plan How public opinion polls were beginning to turn against the space control before the tragedy and got much worse after Apollo 1 is about America fulfilling its destiny of man setting foot on the moon. It’s also about the three American heroes who lost their lives in the tragedy, but whose lives were not lost in vain.

    Start standing out. Whether in school, factories, or corporate offices, people are in a mad rush to the middle, going about their business and fitting in. The problem is, while you may feel as if you’re doing your own thing, you’re not—you’re doing what’s expected of you. To stand out, take whatever you think is normal, and do the exact opposite. In Find Your Yellow Tux, Jesse Cole, in-demand speaker and baseball ringleader, shares how you can achieve amazing things by doing the unexpected. Using examples from his life and the lives of his heroes—P. T. Barnum, Walt Disney, and MLB owner Bill Veeck—Cole shows how to reinvigorate your goals, reignite your passions, and excel in business and beyond. The time to break the mold is now—with Find Your Yellow Tux, you'll discover how to find joy and success in everything you do.

    Lee Butts!If a hard life makes harder men‚ then Eli Gault is cast-iron in boots. Raised by a merciless‚ drunken, fire-and-brimstone preacher‚ young Eli avenged himself upon his pious pa. And that was only the beginning of his rage.Because when Eli meets Cutter Sharpe—a legendary man killer and expert gunhand—the two start shooting their way across Texas, leaving behind a trail of blood and bodies. But Eli is about to learn there’s a line a man shouldn’t cross, because with a vicious life like his there’s always a price to pay . . . and it’s paid in blood.Praise for Lawdog: The Life and Times of Haydon Tilden“Lawdog should assume its rightful place beside other Western classics.” —Peter Brandvold, author of Once Hell Freezes Over“Lawdog has it all. I couldn’t put it down.” —Jack Ballas, author of West of the River“J. Lee Butts is one fine Western writer whose stories have a patina of humor, nonstop action . . . and a strong sense of place.” —Roundup MagazineAbout the Author:J. Lee Butts is the author of 22 published books and numerous magazine articles and short works. His book Brotherhood of Blood was runner-up for the Western Writers of America Spur Award in 2005. He’s worn many hats over the years (teacher, administrator, pool manager, IBM supervisor, and western author), and he and his late wife lived everywhere from Los Angeles to Dallas. Currently he’s hanging those hats back in White Hall, Arkansas.

    Authors Clive Humby and Terry Hunt, two key members of the project, and Tim Phillips, a leading business writer and broadcaster, bring a compelling, behind-the-scenes account of Clubcard -- the successes, failures and lessons learned. They show how Tesco made customer loyalty marketing work, even when almost every other loyalty program failed, thanks to vision, a strong team ethic and a company-wide commitment to customer satisfaction. It includes three new chapters, including an examination of the US retail market and the authors' work with both Tesco and Kroger.

    Regularly priced at $4.99. Read on your PC, Mac, smart phone, tablet or Kindle device. Are you looking for inspiring stories to use in some of your presentations or simply to help you start practicing storytelling? You’re about to discover a unique reference book that will change the impact of your future presentations forever. Barry Powell proudly presents the 99 most inspiring short stories ever heard in the business world. After extensive research, Barry Powell has discovered and collected the most popular stories that businessmen and public speakers have been using for years to engage their audiences and offer them the best storytelling experiences. Stories: The Key to a Memorable Presentation "Make Them Care" This is the greatest advice that the most successful public speakers will give you. Whether your audience is hundreds of business executives in a conference room, your marketing team being briefed by you or just a few peers around you drinking cocktails on a networking event, the key to putting your message through and making an impact is to make your audience care. Storytelling is a powerful technique that can do this. When you just dump information onto your audience, you are not really making an impact on their hearts and minds. But, when you start telling a story, a magic thing happens: They instantly give you their full attention. They start really listening to what you are saying with their hearts and minds. And this is your chance to evoke in them some kind of emotion. Delivering your message with a funny or touching story end is the key to creating emotion and making a lasting impact in their hearts and minds. What You Will Find in this Book This collection includes some of the most amazing stories ever told by famous businessmen, spiritual leaders and bestselling writers. If you are determined to improve your presentation and public speaking skills, this book is a highly recommended starting point. The stories included cover a wide range of business values to help you start practicing your storytelling skills at every opportunity. Start today! Why to Buy this Book Using stories from this collection in your presentations will help you: Deliver an outstanding presentation even to a tough audience Get your message through effectively Inspire and motivate others into taking the desired actions Start being regarded as an inspiring public speaker You will also discover that practicing storytelling frequently, not only in presentations but in your daily conversations as well, will make you popular in your business and social circles. Buy this amazing collection today! Business values covered: #1 ASSESSMENT #2 ASSUMPTION MAKING #3 ATTITUDE #4 CARING #5 CHALLENGE #6 COMMON SENSE #7 COMMUNICATION #8 CONFIDENCE #9 CREATIVE THINKING #10 CRISIS MANAGEMENT #11 CUSTOMER EXPERIENCE #12 DECISION MAKING #13 DIPLOMACY #14 DIVERSITY #15 ENTREPRENEURSHIP #16 EXPERIENCE #17 GIVING CREDIT #18 GOALS #19 HABITS #20 INFORMATION #21 INITIATIVE #22 INTEGRITY #23 JUDGEMENT #24 LEADERSHIP #25 LEARNING

    The rugged mountains that lay beyond America’s frontier remained mostly unexplored. In those days, when beaver were plentiful and the buffalo roamed freely, the killing was good. The two young men would also find that life would be hardscrabble in the high frontier. They would face grizzly bears and hostile Indians. And they would risk horse wrecks and mountain storms to trade their furs each year at “rendezvous.” Crossed Arrows is the story of two adventurers who lived hard in the earliest days of the Wild West.

    As a celebrated cultural critic and a writer for national publications like The Atlantic and Harper's, Alan Jacobs has spent his adult life belonging to communities that often clash in America's culture wars. And in his years of confronting the big issues that divide us--political, social, religious--Jacobs has learned that many of our fiercest disputes occur not because we're doomed to be divided, but because the people involved simply aren't thinking.Most of us don't want to think, Jacobs writes. Thinking is trouble. Thinking can force us out of familiar, comforting habits, and it can complicate our relationships with like-minded friends. Finally, thinking is slow, and that's a problem when our habits of consuming information (mostly online) leave us lost in the spin cycle of social media, partisan bickering, and confirmation bias.In this smart, endlessly entertaining book, Jacobs diagnoses the many forces that act on us to prevent thinking--forces that have only worsened in the age of Twitter, "alternative facts," and information overload--and he also dispels the many myths we hold about what it means to think well. (For example: It's impossible to "think for yourself.")Drawing on sources as far-flung as novelist Marilynne Robinson, basketball legend Wilt Chamberlain, British philosopher John Stuart Mill, and Christian theologian C.S. Lewis, Jacobs digs into the nuts and bolts of the cognitive process, offering hope that each of us can reclaim our mental lives from the impediments that plague us all. Because if we can learn to think together, maybe we can learn to live together, too.

    Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlightening look at this generation of consumers and a practical plan for earning their trust and loyalty. Based on original market research, the book reveals the eight attitudes shared by most Millennials, as well as the new rules for engaging them successfully. Millennials: - Value social networking and aren't shy about sharing opinions - Refuse to remain passive consumers--they expect to participate in product development and marketing - Demand authenticity and transparency - Are highly influential--swaying parents "and" peers - Are not all alike--understanding key segments is invaluable Featuring expert interviews and profiles of brands doing Millennial marketing right, this eye-opening book is the key to persuading the customers who will determine the bottom line for decades to come.

    Now, HumanSigma is poised to do the same for sales and services. Human Sigma offers an innovative research-based approach to one of the toughest challenges facing sales and services companies today: how to effectively manage the employee-customer encounter to drive business success.Human Sigma offers an innovative, research-based approach to one of the toughest challenges businesses face today: how to effectively manage the employee-customer encounter to drive business success. Based on research spanning 10 million employees and 10 million customers around the world, the Human Sigma approach combines a proven method for assessing the health of the employee-customer encounter with a disciplined process for improving it. Human Sigma is based on five rules to bring excellence to how employees engage and interact with customers: RULE #1: E Pluribus Unum. Employee and customer experiences must be managed together — not as separate entities. RULE #2: Feelings Are Facts. Emotions drive and shape the employee-customer encounter. RULE #3: Think Globally, Measure and Act Locally. The employee-customer encounter must be measured and managed at the local level. RULE #4: There Is One Number You Need to Know. Employee and customer engagement interact to drive enhanced financial performance. And this interaction can be quantified and summarized with a single performance metric. RULE #5: If You Pray for Potatoes, You Better Grab a Hoe. Good intentions alone do not constitute a plan of action. Sustainable improvement in the employee-customer encounter requires disciplined local action coupled with a companywide commitment to changing how employees are recruited, positioned in roles, rewarded and recognized, and importantly, how they are managed. Essential reading for global business leaders, Human Sigma shows how sales and service companies can flourish in the new global economy. It reveals a profoundly different method for managing human systems for growth. Blending strategic analysis with hands-on, practical steps and advice, Human Sigma will change how you view your work, your employees and your customers forever.

    this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing. All the top copywriting courses say it over and over. The power in your marketing comes from understanding your buyers but... All the professionalism comes from polishing your copy to the point buyers can’t stop reading/listening to your sales message until they have an uncontrollable urge to buy. Nobody has ever covered the subject of editing copy to the degree outlined in this book and even the most seasoned ad writers have been learning a lot from the secrets shared inside this instant classic. The Halbert Copywriting Method Part III reveals the editing formulas and patterns found in the works of history’s best copywriters and shows you how to inject hidden psychology into your promotions few people have ever heard of but make no mistake. Even when it comes to the classic techniques explained in this book, you will want to read every line because Bond puts a powerful new twist on even the most well-known editing strategies. If The Halbert Copywriting Method Part III doesn’t make you a better copywriter, nothing will. This simple to use formula is great for... • Punching up your own copy • Smoothing out copy created using templates • Cleaning up ads generated by copywriting software Once you have devoured this quick read, you can then start using the simple checklist at the back with a complete understanding of how to create the famous “greased slide” effect which will add sales to all your promotions.