Wellpreneur: The Ultimate Guide for Wellness Entrepreneurs to Nail Your Niche and Find Clients Online


Amanda Cook - 2017
    The secret is in the system. Wellpreneurs who find clients online have a system in place that failing wellpreneurs don’t. This system brings more of the right people to your website, and turns them into paying clients. It’s this proven, step-by-step system you’ll learn in this book. Wellpreneur is a guide to nailing your niche and finding more clients online, written just for wellness entrepreneurs. If you’re a health coach, yoga teacher, personal trainer, nutritionist or other wellness professional, you’ll: - Get total clarity on your target market, so you know exactly who you’re serving (and why). - Learn the proven five-step Organic Growth System to attract ideal prospects to your website and turn them into paying clients. - Peek inside the businesses of successful wellpreneurs, to learn how they grew profitable wellness businesses online. - Streamline your online marketing, so you can spend less time marketing, and more time doing work you love! About the Author Amanda Cook is a digital marketer, award winning health coach, and host of The Wellpreneur Podcast, one of the top business podcasts on iTunes, reaching over 10,000 wellness entrepreneurs each month. She has interviewed more than 100 successful wellness entrepreneurs about how they built healthy businesses online, and has spoken at events on five continents. Her work has appeared in The Huffington Post UK, The Sunday Telegraph, Natural Health Magazine, MindBodyGreen, TinyBuddha and Copyblogger. Amanda teaches wellness entrepreneurs around the world to grow their business through digital marketing in her Wellpreneur Marketing Bootcamp, and lives in London and Hong Kong.

Motivated to Succeed


John C. Maxwell - 2006
    Maxwell has devoted his life to helping people become more successful. His books and seminars teach that anyone can be a REAL success if they master skills in four areas: Relationships, Equipping, Attitude, and Leadership. This book is designed to give you the essentials of attitude.People's lives are so hectic. Their time is valuable, and yet, they are also on information overload. More new information has been produced in the last thirty years than in the previous five thousand. A weekday edition of the New York Times contains more information than average people in seventeenth-century England were likely to come across in their lifetime. The amount of information available in the world has doubled in the last five years, and it will keep doubling.So this book, a companion to Leadership 101, Relationships 101 (available January 2004), and Equipping 101 (available January 2004), is the short course on attitude. Dr. Maxwell recognizes that as an individual, your attitude has a profound impact on your life. As a leader, you cannot ignore the attitudes of the people you lead and expect to achieve success--whether you're leading a business, a family, a sports team, or a group of volunteers. A person's attitude impacts their relationships, colors their view of failure, and defines their approach to success. Attitude can make or break you.

Do the Work


Steven Pressfield - 2011
    Do the WorkOur enemy is not lack of preparation; it's not the difficulty of the project, or the state of the marketplace or the emptiness of our bank account.The enemy is resistance.The enemy is our chattering brain, which, if we give it so much as a nanosecond, will start producing excuses, alibis, transparent self-justifications and a million reasons why he can't/shouldn't/won't do what we know we need to do.Start before you're ready.

Start with Why: How Great Leaders Inspire Everyone to Take Action


Simon Sinek - 2009
    It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it's the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be lead, and people can be inspired. And it all starts with WHY.Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profit—those are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? WHY are people loyal to some leaders, but not others?Starting with WHY works in big business and small business, in the nonprofit world and in politics. Those who start with WHY never manipulate, they inspire. And the people who follow them don't do so because they have to; they follow because they want to.Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

Wallace D. Wattles Premium Collection (9 Books): The Science of Getting Rich; The Science of Being Great; The Science of Being Well; A New Christ and many more


Wallace D. Wattles - 2014
    Wallace Wattles, one of the father of motivation and success, whose work inspired "the secret", is now complete in one great volume of 9 BOOKS: — The Science of Getting Rich — The Science of Being Great — The Science of Being Well — How to Get What You Want — A New Christ — Jesus: The Man and his Work — Making the Man who can (How to Promote Yourself) — The New Science of Living and Healing — Hellfire Harrison (a novel)

A Whole New Mind: Why Right-Brainers Will Rule the Future


Daniel H. Pink - 2004
    A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

A Beautiful Constraint: How to Transform Your Limitations Into Advantages, and Why It's Everyone's Business


Adam Morgan - 2004
    It describes how to take the kinds of issues that all of us face today--lack of time, money, resources, attention, know-how--and see in them the opportunity for transformation of oneself and one's organization's fortunes. The ideas in the book are based on the authors' extensive work as business consultants, and are brought to life in 35 personal interviews from such varied sources as Nike, IKEA, Unilever, the U.S. Navy, Formula One racecar engineers, public school teachers in California, and barley farmers in South Africa. Underpinned by scientific research into the psychology of breakthrough, the book is a practical handbook full of tools and tips for how to make more from less. Beautifully designed and accessible, A Beautiful Constraint will appeal beyond its core business audience to anyone who needs to find the opportunity in constraint.The book takes the reader on a journey through the mindset, method and motivation required to move from the initial victim stage into the transformation stage. It challenges us to:Examine how we've become path dependent--stuck with routines that blind us from seeing opportunity along new paths Ask Propelling Questions to help us break free of those paths and put the most pressing and valuable constraints at the heart of our process Adopt a Can If mentality to answer these questions--focused on how, not if Access the abundance to be found all around us to help transform constraints Activate the high-octane mix of emotions necessary to fuel the tenacity required for success We live in a world of seemingly ever-increasing constraints, driven as much by an overabundance of choices and connections as by a scarcity of time and resources. How we respond to these constraints is one of the most important issues of our time and will be a large determinant of our progress as people, businesses and planet, in the future. A Beautiful Constraint calls for a more widespread capability for constraint-driven problem solving and provides the framework to achieve that.

Designing Your Life: Build a Life that Works for You


Bill Burnett - 2016
    Now in book form for the first time, their simple method will teach you how to use basic design tools to create a life that will work for you.Using real-life stories and proven techniques like reframing, prototyping and mind-mapping, you will learn how to build your way forwards, step-by-positive-step, to a life that’s better by a design of your own making.Because a well-designed life means a life well-lived.

Creative Confidence: Unleashing the Creative Potential Within Us All


Tom Kelley - 2013
     In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems.  It is a book that will help each of us be more productive and successful in our lives and in our careers.

Mindset With Muscle: Proven Strategies to Build Up Your Brain, Body and Business


Jamie Alderton - 2016
     So why can it be so hard to achieve the results we crave? Working harder rarely has the desired effect. The answer is to work smarter, and with – not against – our natural strengths. Mindset with Muscle takes you on a different transformation journey. Rather than hitting the gym and obsessing about success, this book brings you ‘sets and reps for the brain’. When you read this book, and implement Jamie Alderton’s proven strategies, you will be able to: Develop your brain and build new habits that hard-wire you for success Map out exactly what you need to do in order to achieve your physical, business and financial goals Move forward confidently and take action to build the business, body and lifestyle of your dreams Finally get in the best physical and mental shape of your life Know with certainty you can achieve whatever it is you set out to do Mindset with Muscle urges you to wake up and realise you have the choice in life to achieve pretty much anything you set your mind to.

The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work


Shawn Achor - 2010
    If we can just find that great job, win that next promotion, lose those five pounds, happiness will follow. But recent discoveries in the field of positive psychology have shown that this formula is actually backward: Happiness fuels success, not the other way around. When we are positive, our brains become more engaged, creative, motivated, energetic, resilient, and productive at work. This isn’t just an empty mantra. This discovery has been repeatedly borne out by rigorous research in psychology and neuroscience, management studies, and the bottom lines of organizations around the globe.             In The Happiness Advantage, Shawn Achor, who spent over a decade living, researching, and lecturing at Harvard University, draws on his own research—including one of the largest studies of happiness and potential at Harvard and others at companies like UBS and KPMG—to fix this broken formula. Using stories and case studies from his work with thousands of Fortune 500 executives in 42 countries, Achor explains how we can reprogram our brains to become more positive in order to gain a competitive edge at work.             Isolating seven practical, actionable principles that have been tried and tested everywhere from classrooms to boardrooms, stretching from Argentina to Zimbabwe, he shows us how we can capitalize on the Happiness Advantage to improve our performance and maximize our potential. Among the principles he outlines:      • The Tetris Effect: how to retrain our brains to spot patterns of possibility, so we can see—and seize—opportunities wherever we look.    • The Zorro Circle: how to channel our efforts on small, manageable goals, to gain the leverage to gradually conquer bigger and bigger ones.    • Social Investment: how to reap the dividends of investing in one of the greatest predictors of success and happiness—our social support network  A must-read for everyone trying to excel in a world of increasing workloads, stress, and negativity, The Happiness Advantage isn’t only about how to become happier at work. It’s about how to reap the benefits of a happier and more positive mind-set to achieve the extraordinary in our work and in our lives.From the Hardcover edition.

Shine: How to Survive and Thrive at Work


Chris Baréz-Brown - 1996
    Some days you feel bullet-proof. People listen to you, your meetings run like clockwork, and you keep having new ideas. Other days are like wading through quicksand. You can’t get anything done, and when the printer jams (again) you want to quit.Wouldn’t it be great if every day went your way? If you jumped out of bed every morning ready for anything?You can stand out, break the rules, and making things happen. You can be a bit more ‘Elvis.’ You can love every minute. The only limitation is you: your energy, your belief, your perspective.

The Practice of Public Relations


Fraser P. Seitel - 1980
    Unlike other PR texts that steer clear of the cases, the ethical challenges, the how to counsel, and the public relations conundrums that force students to think, this book prepares students to deal with a full range of situations and arrive at effective, ethical solutions that distinguish the practice.

Skill with People


Les Giblin - 1965
    Communicate with impact. Influence with certainty. Listen with sensitivity. Skill With People shows you how! About the Author Les Giblin has conducted more than 1,000 Skill With People seminars for hundreds of companies and associations, including Mobil, General Electric, Johnson & Johnson, Caterpillar, Blyth Eastman Dillon, Retail Jewelers of America, PGA, National Association of Insurance Agents, plus hundreds of sales and marketing clubs and hundreds of top stores. Les Giblin was 1965 National Salesman of the Year. His book Skill With People has sold over 2,000,000 copies, while his other book, How to Have Confidence and Power in Dealing With People, has sold over 700,000 copies. He has authored three bestselling handbooks. Les Giblin's audiovisual programs are widely used. One association enrolled 5,000 people in his Skill With People seminar--another company put 7,000 people through his "Better Selling" program. Les Giblin's track record and his hundreds of thousands of enthusiastic seminar participants and readers attest to his effectiveness as a top teacher of skill with people.

Treasure Hunt: Inside the Mind of the New Consumer


Michael J. Silverstein - 2006
    For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts-it's the one closest to her parking spot.In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed bestseller Trading Up, has taught a generation of marketers about the "new luxury" phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products.But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria's Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. TREASURE HUNT shows how even the most mundane shopping-for things like paper towels and pet food-has become an adventure rather than a tedious chore.In just about every category, both the high end and the low end are growing and innovation- rich. Many middle-class consumers gladly spend $5 a day for a Starbucks venti latte; others spend forty cents a day on home-brewed coffee, feel good about their frugality, and save up the difference to buy Apple's newest Nano. TREASURE HUNT explains the success of companies as diverse as Dollar General, H. E. Butt, eBay, Commerce Bank, and Tchibo.But beware: in our bifurcated global market, businesses need a clear strategy for aiming high or low, while avoiding the treacherous middle, where so many have recently stumbled. If your offering isn't exciting enough to inspire trading up, but not enough of a bargain to satisfy the treasure hunters, you'll have no emotional connection with your target audience. And then, as many fallen companies have discovered, your tried-and-true marketing strategies will go into a severe stall.TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.