Book picks similar to
Communicating & Connecting with Social Media by William M. Ferriter
leadership
social-media
education-ed-tech-leadership
Dream Like a Champion: Wins, Losses, and Leadership the Nebraska Volleyball Way
Brandon Vogel - 2017
In Dream Like a Champion Cook shares the coaching and leadership philosophy that has enabled him to become one of the game’s winningest coaches. Growing up in San Diego, Cook acquired his coaching philosophy from his experiences first as a football coach, then as a student of the sport of volleyball on the beaches of Southern California. After a stint as an assistant volleyball coach at Nebraska, he returned to Nebraska as head coach in 2000 and won the national championship in his first season. Even with a bar set so high, Cook saw at Nebraska’s tradition-rich program the potential for even greater growth and success. He decided to focus on higher expectations, training, motivation, goal setting, and other ways to build the strongest teams possible. In Dream Like a Champion Cook shares the philosophy behind Nebraska’s culture of success and reveals how he’s had to learn, evolve, and be coached himself, even in his fifth decade as a coach. With openness and candor he delivers insights about his methods and passes along lessons that can be used by leaders in any field. Cook also shares behind-the-scenes anecdotes about Nebraska volleyball moments and players—and how he coaches and teaches his players about life beyond the court.
SEO - The Sassy Way to Ranking #1 in Google - when you have NO CLUE!: A Beginner's Guide to Search Engine Optimization (Beginner Internet Marketing Series Book 6)
Gundi Gabrielle - 2017
If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-
The 5 Choices
Adam Merrill - 2015
The sheer number of distractions threaten our ability to think clearly and make good decisions. If we react to these stimuli, moving mindlessly from one task to another, we will fail to accomplish the things that matter most in our professional and personal lives. In this book, readers will learn how to make the five fundamental choices that will increase their ability to achieve what matters most to them. Backed by science and FranklinCovey's years of experience and research in this field, The 5 Choices helps readers increase their productivity and develop an inner sense of fulfillment and peace. The five choices are simple but require a radical shift in mindset and will lead to increased personal and professional success.
Digital Leadership: Changing Paradigms for Changing Times
Eric C. Sheninger - 2014
It takes into account recent changes such as ubiquitous connectivity, open-source technology, mobile devices, and personalization to dramatically shift how schools have been run and structured for over a century. Leading in education becomes exponentially powerful when using technology to your advantage.Eric Sheninger—“Principal Twitter”—shares his Pillars of Digital Leadership to help readers Transform school culture by initiating sustainable change Use free social media tools to improve communication, enhance public relations, and create a positive brand presence Integrate digital tools into the classroom to increase student engagement and achievement Facilitate professional learning and access new opportunities and resources The time is now, whether you are a building level or teacher leader, to boldly move schools forward in the digital age.
High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce
Micah Solomon - 2012
Today's customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment--lashing out at those that don't. Take heart: Old-fashioned customer service, fully retooled for today's blistering pace and digitally connected reality, is what you need to build the kind loyal customer base that allows you to survive--and thrive. And
High-Tech, High-Touch Customer Service
spells out surefire strategies for success in a clear, entertaining, and practical way. Discover: * Six major customer trends and what they mean for your business * Eight unbreakable rules for social media customer service * How to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums for user generated content * The rising power of self-service--and how to design it properly * How to build a company culture that breeds stellar customer service ? High-Tech, High-Touch Customer Service reveals inside secrets of wildly successful customer service initiatives, from Internet startups to venerable brands, and shows how companies of every stripe can turn casual customers into fervent supporters who will spread the word far and wide--online and off.
Abraham Lincoln: Frontier Crusader For American Liberty
Michael Crawley - 2016
His profound and poetic speeches are famous around the world, evidence of the greatness of American’s most beloved leader. But did you know that the sixteenth president of the United States was also a backwoods hillbilly from America’s western frontier, with a Kentucky accent so thick you could cut it? Or that he liked wrestling matches, dirty jokes, and had a reputation for telling hilarious, R-rated stories that weren’t suitable for mixed company? From his childhood working as a virtual slave for an abusive father, to sailing a river raft to New Orleans, to the Illinois General Assembly, Congress, and the White House, the story of Abraham Lincoln’s life is the story of America. He mourned the deaths of almost everyone he loved, endured marriage to a wife whose mental health issues made her a domestic abuser, and lost more elections than he won. But Abraham Lincoln believed in one thing above all: that everyone deserved a fair shot at the American dream. Why did John Wilkes Booth really shoot Abraham Lincoln? The truth is as shocking now as it was in 1865.
Marv Levy: Where Else Would You Rather Be?
Marv Levy - 2004
Forty-seven years of joyous celebrations after victories and crushing disappointments after defeats are encompassed in it, but it is about more than just touchdowns and interceptions. It is about how a person like Marv Levy, dedicated to his life's work, can begin his career as the obscure assistant coach of a high school junior varsity team and then one day, decades later, lead his men out onto the field in football's greatest spectacle--the Super Bowl. Readers are invited to come experience what it was like to be on the sidelines and be the winning coach in a game that has been designated as the greatest upset in collegiate football history and then be there again 25 years later when an injury-riddled team, losing 35-3 in the second half, rallies and then miraculously goes on to achieve the greatest comeback victory in the history of the National Football League. Fans will learn what it was like to wallow in the exhilaration that comes from leading a team to four consecutive Super Bowl appearances, only to follow it with the desolation that strikes when all four of those games end in defeat. But they will also learn about the character, persistence, and personalities of those incomparable Buffalo Bills of the 1990s who so resolutely pursued their impossible dream. There will be some laughs and there may be some tears. Readers will meet the people who shaped this coach's life, and they will wind up feeling close to them. They will look forward to each adventure contained in these pages, and when each new one does come, they are likely to say, along with the author, "Where else would I rather be than right here--rightnow "
Breaking Through: Leading Your Life from the Growing Edge
Baron Baptiste - 2009
No matter what your life looks like now, no matter what is happening right at this very moment, you’re invited to begin a spiritual revolution. Breaking Through is a manifesto for a more empowered life, and will help you achieve a permanent breakthrough in any barrier that may be holding you back in any aspect of your life, as you gain an extraordinary sense of clarity and freedom, dramatically increase your energy, and boldly take life head-on.
Baron Baptiste shows you how to revitalize your relationships and infuse inspiration, passion, and adventure into your daily life. You will feel a new level of purpose, power, and peace of mind in your present days and future years. Baron invites you to come with him on a journey to discover what’s possible, and to courageously and spontaneously risk living on the growing edge of the unfamiliar. Along the way, you’ll be exploring practices and principles that will give you new contexts, new considerations, and a new way of viewing your life that will bring about a true and lasting transformation.
As you read, you will effortlessly experience a series of smaller breakthroughs until you break through into a totally transformed life. You’ll be free from the stress that causes struggle, and the feelings of fight-and-flight survival, and you’ll begin to view life as a blank canvas on which you can create, expand, and open up to the ways of being that make a real difference in your world.
This fascinating book is about awakening and embarking on a journey of uncovering who you are not . . . so you can access the powerful, creative, and positively awesome person that you are. This is what Baron calls breaking through.” Take the journey.
The New Social Learning: A Guide to Transforming Organizations Through Social Media
Marcia Conner - 2010
Many employers see it as simply a workplace distraction. But social media has the potential to revolutionize workplace learning. People have always learned best from one another—social media enables this to happen unrestricted by physical location and in all kinds of extraordinarily creative ways. The New Social Learning is the most authoritative guide available to leveraging these powerful new technologies.Tony Bingham and Marcia Conner explain why social media is the ideal solution to some of the most pressing educational challenges organizations face today, such as a widely dispersed workforce and striking differences in learning styles, particularly across genera-tions. They definitively answer common objections to using social media as a training tool and show how to win over even the most resistant employees. Then, using examples from a wide range of organizations—including Deloitte & Touche, IBM, TELUS, and even the CIA—Bingham and Conner help readers sort through the dizzying array of technological options available and decide when and how to use each one to achieve key strategic goals.Social media technologies—everything from 140-character “microsharing” messages to media-rich online communities to complete virtual environments and more—enable people to connect, collaborate, and innovate on levels never before dreamed of. They make learning dramatically more dynamic, stimulating, enjoyable, and effective. This greatly anticipated book helps organizations create a contemporary learning strategy that is as timely as it is transformative.
Renegades Write the Rules: How the Digital Royalty Use Social Media to Innovate
Amy Jo Martin - 2012
In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed.Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.
Elon Musk: Lessons in Life and Business from Elon Musk
Ryan Foster - 2015
It is an inspirational short read that will offer you a concise insight of his life, not only as a simple biography but also as a guide for self-improvement and innovative thinking. The main facts gathered here are drawn from interviews, articles and books about him and explain the simple principles, which he used to build his vast fortune. At the end of each chapter, you will find summarized tips that you can quickly access when you need inspiration or useful advice. Learn the most significant skills and qualities that made Musk one of the most famous and creative entrepreneurs of our time and follow his lessons.
The APA Pocket Handbook: Rules for Format & Documentation [Conforms to 6th Edition APA]
Jill Rossiter - 2010
of the APA manual (2nd printing) < < < This handbook is ideal for preparing undergraduate essays. It was specifically designed with the average student's needs in mind. The book is intended to cover the vast majority of situations that the normal student will encounter while writing a college essay. Organized for speed and brevity, the book is primarily a concentrated, up-to-date guide on APA format (11 pages) and documentation requirements (12 pages In-Text, 19 pages References) with a heavy emphasis on examples and visual aids (90 to be exact). Additionally the book contains pointers on how to get started, what to document, what notes to take (by source type), and how to handle quotes of varying length. All of this in a book designed to fit in a shirt pocket. Product Dimensions: 60 Pages - 5 5/16" x 3 3/4" x .166 " Continuously Updated - Coincides with most recent APA standards (APA Manual 6th Edition) Last Update 6/2/10
Awesome Supervisory Skills: Seven Lessons for Young, First-Time Managers
Tamara Murray - 2014
Who has time for 350 pages of (boring) theory? Learn to be awesome for the price of a coffee and the time it takes to drink it. Available for PC, Mac, smartphone, tablet, Kindle or in print!The number one reason people hate their jobs is because their boss sucks. And you don't want to suck as a manager -- you want to be awesome. But how? In this upbeat, concise, and practical guide, you'll gain supervisory skills that wow in any workplace. You'll learn:- How can I motivate my team when the work gets tough? - What's a Zorro Circle? - How do I deal with that grumpy coworker? Author Tamara Murray shares dos and don'ts she picked up through years of trial and error, reading a lot of Fast Company...and having the occasional breakdown in a colleague's office. Eventually, she had people telling her she was the best manager they'd ever had. Packed with real-world tips you can put to use immediately, these seven lessons will stick with you your entire career.What readers are saying:"Like a friend giving me advice over a cup of coffee.""Unlike other management books that can be dry and boring, this is a lively and fast-paced read.""Simple, straightforward pointers on how to deal with many challenges that I have already encountered as a newbie manager."
Victory Favors the Fearless: How to Defeat the 7 Fears That Hold You Back (Sports for the Soul Book 5)
Darrin Donnelly - 2019
Whenever you find yourself worrying, procrastinating, or questioning your potential -- FEAR is getting the best of you.Specifically, there are seven common fears you must learn to defeat if you want to live a happy and successful life:1) The fear of what other people think.2) The fear of change.3) The fear of making the wrong decision.4) The fear of missing out on something better.5) The fear of not being good enough.6) The fear of failure being permanent.7) The fear of being "due" for a setback.Every major worry and self-destructive thought is rooted in one of these seven fears.In this inspirational fable, Mickey McGavin is a pro boxer struggling to overcome the seven fears that are holding him back--in the ring and in life. With the help of a former world champion who becomes his trainer and mentor, McGavin learns he must defeat the fears in his mind before he can defeat his opponents in the ring.Boxing is the metaphor for life in this story, but the techniques used for defeating fear are universal.No matter your goal, FEAR is your ultimate opponent and this book will show you how to defeat the fears that hold you back from living the life you were born to live.Read this life-changing book and discover why victory -- in sports, in business, and in life -- always favors the fearless.
Profitable Social Media Marketing: How To Grow Your Business Using Facebook, Twitter, Instagram, LinkedIn And More
Tim Kitchen - 2013
We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.