Scott Adams--a trained hypnotist and a lifelong student of persuasion--was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation.Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We're hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech--a hand gesture here, a phrase there--and if the right buttons are pushed, we irrationally agree with the speaker and invent reasons to justify that decision after the fact.The point isn't whether Trump was right or wrong, good or bad. Win Bigly goes beyond politics to look at persuasion tools that can work in any setting--the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. For instance:- If you need to convince people that something is important, make a claim that's directionally accurate but has a big exaggeration in it. Everyone will spend endless hours talking about how wrong it is while accidentally persuading themselves the issue is a high priority. - Stop wasting time on elaborate presentations. Inside, you'll learn which components of your messaging matter, and where you can wing it. - Creating "linguistic kill shots" with persuasion engineering (such as "Low-energy Jeb") can be more powerful than facts and policies.Adams offers nothing less than "access to the admin passwords to human beings." This is a must-read if you care about persuading others in any field--or if you just want to resist persuasion from others.

    Each page offers simple activities that help you understand the roles of your “happy chemicals”—serotonin, dopamine, oxytocin, and endorphin. You’ll also learn how to build new habits by rerouting the electricity in your brain to flow down a new pathway, making it even easier to trigger these happy chemicals and increase feelings of satisfaction when you need them most. Filled with dozens of exercises that will help you reprogram your brain, Habits of a Happy Brain shows you how to live a happier, healthier life!

    Whether it's our spouse, co-worker or neighbour, something about the relationship just rubs us up the wrong way, and though our natural instinct is to blame the other person, that can just make things worse.In Feeling Good Together, renowned US psychiatrist Dr David Burns applies his successful method of cognitive interpersonal therapy to teach us how to take control of our relationships.Building on the principles that he first introduced in Feeling Good, Burns offers innovative techniques designed to improve communication skills and shows us how to cope with different personality types, such as the big ego, the jealous type, the stubborn mule and the critic, and reveals the five secrets of effective communication.This groundbreaking book will identify the behaviours that are sabotaging your relationships and give you the tools to change.

    Becoming Supernatural marries the some of the most profound scientific information with ancient wisdom to show how people like you and me can experience a more mystical life.Readers will learn that we are, quite literally supernatural by nature if given the proper knowledge and instruction, and when we learn how to apply that information through various meditations, we should experience a greater expression of our creative abilities; that we have the capacity to tune in to frequencies beyond our material world and receive more orderly coherent streams of consciousness and energy; that we can intentionally change our brain chemistry to initiate profoundly mystical transcendental experiences; and how, if we do this enough times, we can develop the skill of creating a more efficient, balanced, healthy body, a more unlimited mind, and greater access to the realms of spiritual truth. Topics include: • Demystifying the body’s 7 energy centers and how you can balance them to heal • How to free yourself from the past by reconditioning your body to a new mind • How you can create reality in the generous present moment by changing your energy • The difference between third-dimension creation and fifth-dimension creation • The secret science of the pineal gland and its role in accessing mystical realms of reality • The distinction between Space-Time vs. Time-Space realitiesAnd much more...

    Others have broken rules, missed deadlines, failed to live up to commitments, or just plain behaved badly—and nobody steps up to the issue. Or they do, but do a lousy job and create a whole new set of problems. Accountability suffers and new problems spring up. New research demonstrates that these disappointments aren't just irritating, they're costly—sapping organizational performance by twenty to fifty percent and accounting for up to ninety percent of divorces.Crucial Confrontations teaches skills drawn from 10,000 hours of real-life observations to increase confidence in facing issues like:- An employee speaks to you in an insulting tone that crosses the line between sarcasm and insubordination. Now what?- Your boss just committed you to a deadline you know you can't meet—and not-so-subtly hinted he doesn't want to hear complaints about it.- Your son walks through the door sporting colorful new body art that raises your blood pressure by forty points. Speak now, pay later.- An accountant wonders how to step up to a client who is violating the law. Can you spell unemployment?- Family members fret over how to tell granddad that he should no longer drive his car. This is going to get ugly.- A nurse worries about what to say to an abusive physician. She quickly remembers "how things work around here" and decides not to say anything.Everyone knows how to run for cover, or if adequately provoked, step up to these confrontations in a way that causes a real ruckus. That we have down pat. Crucial Confrontations teaches you how to deal with violated expectations in a way that solves the problem at hand, and doesn't harm the relationship—and in fact, even strengthens it.Crucial Confrontations borrows from twenty years of research involving two groups. More than 25,000 people helped the authors identify those who were most influential during crucial confrontations. They spent 10,000 hours watching these people, documented what they saw, and then trained and tested with more than 300,000 people. Second, they measured the impact of crucial confrontations improvements on organizational and team performance—the results were immediate and sustainable: twenty to fifty percent improvements in measurable performance.

    They drive us to act out our dreams and ambitions, and shape our politics and beliefs. We use them to construct our relationships, to keep order in our law courts, to interpret events in our newspapers and social media. Storytelling is an essential part of what makes us human.There have been many attempts to understand what makes a good story – from Joseph Campbell’s well-worn theories about myth and archetype to recent attempts to crack the ‘Bestseller Code’. But few have used a scientific approach. This is curious, for if we are to truly understand storytelling in its grandest sense, we must first come to understand the ultimate storyteller – the human brain.In this scalpel-sharp, thought-provoking book, Will Storr demonstrates how master storytellers manipulate and compel us, leading us on a journey from the Hebrew scriptures to Mr Men, from Booker Prize-winning literature to box set TV. Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.

    As a traditional psychotherapist, Dr. Brian Weiss was astonished and skeptical when one of his patients began recalling past-life traumas that seemed to hold the key to her recurring nightmares and anxiety attacks. His skepticism was eroded, however, when she began to channel messages from the space between lives, which contained remarkable revelations about Dr. Weiss' family and his dead son. Using past-life therapy, he was able to cure the patient and embark on a new, more meaningful phase of his own career.

    But interacting effectively with employees, colleagues, and bosses is essential for success. With Powerful Phrases for Dealing with Difficult People, anyone can confront problems head-on, before they fester and spread. Practical and easy to use, the book helps you identify button-pushing situations and deploy simple phrases to regain control and resolve conflicts—no matter who you’re dealing with. Helpful features include: • Thirty common personality traits, behaviors, and workplace scenarios along with the phrases that work best with each• Nonverbal communication skills to back up your words• Sample dialogues that demonstrate how phrasing improves interactions• A five-step process for moving from conflict to resolution• “Why This Works” sections that provide detailed explanations Like it or not, the bulk of our waking hours are spent with people at work. This book’s pithy, powerful communication tips will make those hours far more harmonious and productive.

    She wrote a list: improv, a solo holiday and... talking to strangers on the tube. She regretted it instantly.Sorry I'm Late, I Didn't Want to Come follows Jess's hilarious and painful year of misadventures in extroverting, reporting back from the frontlines for all the introverts out there.But is life actually better or easier for the extroverts? Or is it the nightmare Jess always thought it would be?

    The leading thinker on the topic of power, Pfeffer here distills his wisdom into an indispensable guide.” —Jim Collins, author of New York Times bestselling author Good to Great and How the Mighty FallSome people have it, and others don’t. Jeffrey Pfeffer explores why, in Power.One of the greatest minds in management theory and author or co-author of thirteen books, including the seminal business-school text Managing With Power, Jeffrey Pfeffer shows readers how to succeed and wield power in the real world.

    Therapist Robin Norwood describes loving too much as a pattern of thoughts and behaviour which certain women develop as a response to problems from childhood.

    Told in her hilarious, bold voice that’s inspired over nine million fans, and using stories from her own life to illustrate her message, Lilly proves that there are no shortcuts to success. WARNING: This book does not include hopeful thoughts, lucky charms, and cute quotes. That’s because success, happiness, and everything else you want in life needs to be fought for—not wished for. In Lilly’s world, there are no escalators, only stairs. Get ready to climb.

    He was also producing for the ear. In the audiobook version of Talking to Strangers, you'll hear the voices of people he interviewed--scientists, criminologists, military psychologists. Court transcripts are brought to life with re-enactments. You actually hear the contentious arrest of Sandra Bland by the side of the road in Texas. As Gladwell revisits the deceptions of Bernie Madoff, the trial of Amanda Knox, and the suicide of Sylvia Plath, you hear directly from many of the players in these real-life tragedies. There's even a theme song - Janelle Monae's "Hell You Talmbout."Something is very wrong, Gladwell argues, with the tools and strategies we use to make sense of people we don't know. And because we don't know how to talk to strangers, we are inviting conflict and misunderstanding in ways that have a profound effect on our lives and our world.

    And your life is literally shaped by it.Many of the decisions you make are decided by talking. You may be in a restaurant asking a waiter for an unusual substitution, urging a service manager to get your car finished sooner rather than later, or trying to sway your significant other toward a particular film or show. Or you might be trying to build more cooperative relationships at the office.No matter why you engage in face-to-face talk, though, there's no way to insulate yourself from the dangers of miscommunication. Your ability to use the art of talk to effectively convey who you are and to build solid relationships not only influences the success of your friendships, romantic life, and everyday encounters, but also how you experience your workplace. Studies show that using conversational skills properly in that arena makes you more productive, happier, and less stressed.But the truth is that most of us don't understand nearly as well as we could how conversation really works, whether in the office or out of it, with both parties often having entirely different perceptions of what the words and gestures passing back and forth are meant to convey. Even more important, most of us aren't as successful as we could be in making those conversations work better for us. Even when we're more skilled at it than the average person, we often give up the opportunity to be even better, leaving a lot of potential success and happiness on the table.Effective Communication Skills is your chance to learn more about how you communicate verbally, the common problems you can encounter in doing so, and how you can improve your own effectiveness—especially by overcoming the psychological and biological hard-wiring that too often gets in the way.In 24 mind-opening lectures, Professor Dalton Kehoe of Canada's York University brings more than four decades of experience as an award-winning teacher, author, and successful business consultant to this exploration of what's really going in any conversation you take part in.

    And, according to Oprah Winfrey, "Your real job in life is to figure out as soon as possible what that is, who you are meant to be, and begin to honor your calling in the best way possible."That journey starts right here.In her latest book, The Path Made Clear, Oprah shares what she sees as a guide for activating your deepest vision of yourself, offering the framework for creating not just a life of success, but one of significance. The book's ten chapters are organized to help you recognize the important milestones along the road to self-discovery, laying out what you really need in order to achieve personal contentment, and what life's detours are there to teach us.Oprah opens each chapter by sharing her own key lessons and the personal stories that helped set the course for her best life. She then brings together wisdom and insights from luminaries in a wide array of fields, inspiring readers to consider what they're meant to do in the world and how to pursue it with passion and focus. These renowned figures share the greatest lessons from their own journeys toward a life filled with purpose.Paired with over 100 awe-inspiring photographs to help illuminate the wisdom of these messages, The Path Made Clear provides readers with a beautiful resource for achieving a life lived in service of your calling - whatever it may be.