His approach is especially helpful to people who get stuck or blocked in their writing, and is equally useful for writing fiction, poetry, and essays, as well as reports, lectures, and memos. The core of Elbow's thinking is a challenge against traditional writing methods. Instead of editing and outlining material in the initial steps of the writing process, Elbow celebrates non-stop or free uncensored writing, without editorial checkpoints first, followed much later by the editorial process. This approach turns the focus towards encouraging ways of developing confidence and inspiration through free writing, multiple drafts, diaries, and notes. Elbow guides the reader through his metaphor of writing as cooking: his term for heating up the creative process where the subconscious bubbles up to the surface and the writing gets good. 1998 marks the twenty-fifth anniversary of Writing Without Teachers. In this edition, Elbow reexamines his program and the subsequent influence his techniques have had on writers, students, and teachers. This invaluable guide will benefit anyone, whether in the classroom, boardroom, or living room, who has ever had trouble writing.

    It covers such characters as Buster Keaton, Charlie Chaplin, Harold Lloyd and Laurel and Hardy.

    If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done. Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.

    Her runaway bestseller, The Shift, shared the lessons acquired on this quest as Tory lost more than 80 pounds. Moved by and grateful for the response to the book and her results, she felt empowered and satisfied ... for a while. Having achieved a goal she once felt was impossible, life seemed a bit stagnant. That's when Tory realized that her Shift wasn't over: she'd just begun! Buoyed by this discovery, Tory applied Shifting to her career, her personal relationships, and her community. Shift for Good delivers the remarkable result: doors open; relationships deepen; opportunity abounds. Tory's practical and intimate new book will motivate readers to Shift every day, in every way.

    

    Now with the strongest coverage of research writing in a full-sized handbook, the seventh edition helps students meet one of the core challenges of academic writing: maintaining their own voice while writing from sources. This edition also adds innovative tips from writing center tutors, sound advice for writing across the curriculum, and substantially more help for writing with and writing about visuals.

    But what is the riveting story behind the story—and what does it take to make a bestseller these days? As author and n+1 co-founder Keith Gessen reveals in this 17,000-word e-book (expanded from the article appearing in the October issue of Vanity Fair), the passage from MFA classroom to national book tour is its own treacherous, absorbing—and wildly unpredictable—adventure. Harbach, Gessen’s friend and colleague, was a struggling writer who toiled relentlessly for ten years on The Art of Fielding, before it eventually hauled in a $650,000 advance. At each step of the way several vivid characters fought tooth and nail to ensure the book’s survival, including Chris Parris-Lamb, Harbach’s passionate young agent; Michael Pietsch, a renowned editor at the publishing house Little, Brown; and Keith Hayes, the book’s tireless designer. In this e-book of sweeping scope and fascinating, behind-the-scenes detail, Gessen pulls back the curtain on the insular, fiercely political, and cutthroat literary world of Manhattan—a place where the “Big Six” publishing houses, owned by multinational conglomerates, reign supreme, while smaller houses are left to fend for themselves. Gessen exposes the modern-day book business for what it is: a largely uncertain enterprise—but rife with courageous, enthusiastic individuals—struggling to redefine itself in the face of its own digital revolution.

    We see how these brilliant minds get to work, the choices they have to make: rebuffing convention, stealing (or secreting away) time from the pull of husbands, wives, children, obligations, in order to create their creations.From those who are the masters of their craft (Eudora Welty, Lynn Fontanne, Penelope Fitzgerald, Marie Curie) to those who were recognized in a burst of acclaim (Lorraine Hansberry, Zadie Smith) . . . from Clara Schumann and Shirley Jackson, carving out small amounts of time from family life, to Isadora Duncan and Agnes Martin, rejecting the demands of domesticity, Currey shows us the large and small (and abiding) choices these women made--and continue to make--for their art: Isak Dinesen, "I promised the Devil my soul, and in return he promised me that everything I was going to experience would be turned into tales," Dinesen subsisting on oysters and Champagne but also amphetamines, which gave her the overdrive she required . . . And the rituals (daily and otherwise) that guide these artists: Isabel Allende starting a new book only on January 8th . . . Hilary Mantel taking a shower to combat writers' block ("I am the cleanest person I know") . . . Tallulah Bankhead coping with her three phobias (hating to go to bed, hating to get up, and hating to be alone), which, could she "mute them," would make her life "as slick as a sonnet, but as dull as ditch water" . . . Lillian Hellman chain-smoking three packs of cigarettes and drinking twenty cups of coffee a day--and, after milking the cow and cleaning the barn, writing out of "elation, depression, hope" ("That is the exact order. Hope sets in toward nightfall. That's when you tell yourself that you're going to be better the next time, so help you God.") . . . Diane Arbus, doing what "gnaws at" her . . . Colette, locked in her writing room by her first husband, Henry Gauthier-Villars (nom de plume: Willy) and not being "let out" until completing her daily quota (she wrote five pages a day and threw away the fifth). Colette later said, "A prison is one of the best workshops" . . . Jessye Norman disdaining routines or rituals of any kind, seeing them as "a crutch" . . . and Octavia Butler writing every day no matter what ("screw inspiration"). Germaine de Staël . . . Elizabeth Barrett Browning . . . George Eliot . . . Edith Wharton . . . Virginia Woolf . . . Edna Ferber . . . Doris Lessing . . . Pina Bausch . . . Frida Kahlo . . . Marguerite Duras . . . Helen Frankenthaler . . . Patti Smith, and 131 more--on their daily routines, superstitions, fears, eating (and drinking) habits, and other finely (and not so finely) calibrated rituals that help summon up willpower and self-discipline, keeping themselves afloat with optimism and fight, as they create (and avoid creating) their creations.

    Real hard. In The Unstoppable Writing Teacher she takes on the common concerns, struggles, and roadblocks that we all face in writing instruction and helps us engage in the process of problem solving each one.From dealing with writing workshop skeptics to working with students both gifted and challenged, and of course combating that eternal barrier-lack of time-Colleen offers tried-and-true strategies to address and overcome obstacles.For the struggles unique to you, she includes a "Name Your Monster" section that helps you identify your own individual roadblocks and even offers sustainable support through her blog, colleencruz.com. "We can't solve all the problems we're faced with in writing instruction," Colleen promises, "but we can choose how to respond to them. And our responses will make all the difference."What makes you unstoppable, or what's stopping you? Connect with Colleen on her blog at www.colleencruz.com/blog.htm or on Twitter, #unstoppablewritingteacher.

    Mix them all together, and what do you get? Sometimes disaster! Here are fresh insights and practical solutions for easing the inevitable conflicts of today's age- and values-diverse workplace, where people just don't see work (or life) the same way."They have no work ethic.""So I told my boss, 'If you're looking for loyalty, get a dog.""I will not attend meetings that start after 5."There's a serious new problem in the workplace, and it has nothing to do with downsizing, change, foreign competition, pointy-haired bosses, cubicle envy, or greed. Instead, it's the problem of distinct generations--the Veterans, the Baby Boomers, the GenXers, and (coming soon) the Nexters--crossing paths and sometimes colliding.So how can you manage this motley group with their conflicting work ethics, dissimilar values, and idiosyncratic styles? How do you get them to stop snarling at each other? How do you motivate them to work together?Generations at Work is the first book to clearly outline each group's primary characteristics, and to explain the seminal events and cultural icons that shaped their attitudes and values. But it doesn't just provide an astute sociological portrait. The book also offers practical, sound solutions for avoiding (or remedying) the most common mistakes of managing in today's cross-generational workplace.Readers will find profiles of companies with effective strategies for smoothing generational conflict...a true-to-life case study of a manager caught in the crossfire...and 21 key questions and answers for solving cross-gen problems.For anyone struggling to manage a workforce with different ways of working, talking, and thinking, Generations at Work both explains the gulf that separates the generations and offers insightful solutions for creating workplace harmony.

     Drawing on her own storyformed childhood and her long study of children's literature, Sarah Clarkson explores and celebrates the soul-forming power of story to help children imagine, and live, a great story of their own.

     That's the power of a hook. And, it just worked on you. A book hook is a statement or question designed to generate immediate curiosity and entice readers to want more. Why is a hook important? Language is the power of the book sale. As an author, you don’t sell books to machines. You sell books to human beings. A book hook uses powerful language that naturally piques a person’s interest. Book marketing expert, Rob Eagar, has coached over 450 authors and worked with several New York Times bestsellers. In this concise guide, he skillfully explains: • How to create a book hook • The difference between fiction and non-fiction hooks • Where to use a book hook to maximize sales Mastering Book Hooks for Authors will teach you how to create attention-grabbing language for your book, regardless of the genre. Capture more reader interest for free by using the power of a hook. Also includes free access to “The Ultimate Book Marketing Plan Template for Authors” by Rob Eagar that takes the guesswork out of launching your new book.

    Educators will find information on how to teach students to read based on evidence from a broad base of effective, well-designed research. Topics have been updated and added to better reflect current thinking in the field and address issues that have come to national and international attention for a number of reasons, including the recently released U.S. National Reading Panel report. The editors maintain a balance among theory, research, and effective classroom practice without presenting a formulaic view of good instruction or overly theoretical discussions in which practical applications of research findings are not adequately explored. The 17 chapters focus on research related to early reading instruction, phonemic awareness, comprehension, and many other topics. Each chapter concludes with "Questions for Discussion"; to encourage reflection on the topics discussed. Teacher educators will find this volume to be a valuable tool for preservice teacher preparation as well as graduate level courses. The professional development community, school administrators, and policymakers will also find it to be an indispensable resource as they seek to implement programs consistent with rapidly emerging legislative and policy mandates.

    All sides of production are clearly explained in jargon-free prose, and unfamiliar terms are highlighted and defined in an appended glossary. In addition to discussions on the more traditional elements of technical theater, this book gives equal weight to the new technologies that have become mainstream, including software (DMX, MIDI, and SMPTI) for show control systems, software to build audio cues, and PC-based audio play-back systems.Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

    Perfect for busy writers or writers who are easily distracted or who want a better way to make consistent progress with their writing. Includes write ups from 15-minute writers who swear by the method. Also covers mindset, getting into a writing flow, how to clear mental clutter so you can focus during your writing session, and more.