Fast Track Photographer, Revised and Expanded Edition: Leverage Your Unique Strengths for a More Successful Photography Business


Dane Sanders - 2010
    But in this empowering guide, acclaimed photographer and speaker Dane Sanders reveals that the key to success is to stop worrying about what everyone else is doing and start focusing on your most powerful resource: you. Discover how to: ·        Use your unique skills and talents to carve out a niche all your own. ·        Avoid the mistakes most photographers make.·        Choose a business style that fits the way you want to spend your time—and live your life. Fast Track Photographer is not just another how-to book—it’s an entirely fresh way of thinking about your business, whether you’re just starting out, or an industry veteran wondering why all your hard work isn’t working. If you want to build a competition-proof creative business in the twenty-first century, it’s time to throw out the old rulebook and get on the fast track! Includes free access to Dane’s popular self-assessment test (a $20 value) to jumpstart your journey!"I can't think of a better way for anyone to start their professional photo career than to read Fast Track Photographer."—Scott Bourne, publisher and host of Photofocus.com  "As much about finding out who you are as it is about how to become a truly great photographer. Highly recommended!”—Amit Gupta, founder of Photojojo.com“This book is worth its weight in gold.”—Gary Fong, photographer, author, and creator of the Lightsphere“The best resource for today’s photographer—BAR NONE!”—Scott Sheppard, host of “Inside Digital Photography”

Complete Guide to High Dynamic Range Digital Photography


Ferrell McCollough - 2008
    High Dynamic Range photography is the process of taking several pictures of a scene at various exposures, then merging them into one file. So the entire photo can look crisp and detailed, from highlights to midtones to shadows—and photographers needn’t sacrifice any part of their image. And the best way to master this exciting technology is with this thorough, easy-to-follow, and visually spectacular guide. No other title does justice to these cutting-edge techniques, which actually take the viewer into worlds far beyond normal photography—sometimes even beyond normal human perception. Ferrell McCollough, a widely respected photographer, pushes the boundaries and inspires others to pursue their artistic vision, too. The amazing results simply can’t be achieved any other way.

Shooting in Sh*tty Light: The Top Ten Worst Photography Lighting Situations and How to Conquer Them


Lindsay Adler - 2012
    Maybe the wedding is mid-day in the middle of a field, or perhaps the event is in a florescent-lit room. These scenarios can be particularly intimidating for beginning photographers who don't know how to handle the many undesirable lighting situations they may encounter. In "Shooting in Sh*tty Light," professional photographers Lindsay Adler and Erik Valind cover the top ten worst lighting situations and provide a variety of solutions for each. They explain which solutions are most practical and why one option might be preferable over another, examining such problems as extremely low lighting when no flash is allowed, strong backlight, and the light on an overcast day. Unlike other books that focus on natural light or lighting in general, this book addresses a very real need of beginning photographers, answering the question, "What do I do when the lighting is terrible?" Lindsay and Erik candidly show you the tools at your disposal, demonstrating the techniques essential to getting the job done with minimal fuss. Shows how to deal with ten of the worst lighting situations, such as harsh midday light, extremely low light, and mixed light.Offers real-life examples and practical solutions for handling poor light, such as identifying natural reflectors, bouncing light off a wall, or utilizing flash gels. Features a fun, conversational style to help you conquer the fear of poor lighting and approach any lighting situation with confidence!

How To Be Smart With Your Money


Duncan Bannatyne - 2009
    No matter what our financial or family situation, we each get 24 hours a day. In the practical and straightforward style to which his Dragon's Den contestants are accustomed, Duncan Bannatyne explains how we can make the most of our time to get the most from our lives, and not just our working day. What do you really want to do with your life? This book will help you identify the goals and aspirations that really matter to you so that you can make them happen. It will give you the confidence to make your ambitions a reality and teach you how to focus on the things that count. In a series of short chapters, illustrated with examples from his extraordinary career in business, Duncan will show you how to make quicker, better decisions and how to make things happen - fast. Duncan knows more about what can be achieved in a day, a year and a lifetime than most and in this book he shares how you can achieve your ideal work/life balance.

MCSA/MCSE Self-Paced Training Kit (Exam 70-290): Managing and Maintaining a Microsoft Windows Server 2003 Environment


Dan Holme - 2003
    As you d expect, there s accurate, clearly written coverage of every exam objective (now including Service Pack 1): installation and configuration; user, group, and computer accounts; filesystems and backup/recovery; hardware, disk storage, and printers; Update Services and licensing; monitoring, and more. The content s been extensively revamped and more effectively focused on the exam s objectives. There s also a large Prepare for the Test section packed with questions, answers, testing skills, and suggested practices. You ll find more case studies, more troubleshooting scenarios, electronic practice testing in practically any form your heart desires, and (if you don t have Windows Server handy) a 120-day evaluation version. There s even a 15% discount coupon for your exam -- making this package an even more compelling proposition. Bill Camarda, from the June 2006 href="http://www.barnesandnoble.com/newslet... Only

The Betterphoto Guide to Digital Photography


Jim Miotke - 2005
    With The BetterPhoto Guide to Digital Photography, those mysterious icons, strange jargon, and dizzying array of imaging software and hardware quickly become tools to create great pictures.Illustrated with full-color photos for guidance, this easy, practical, lesson-based workbook gives you a step-by-step tutorial in getting bright, crisp, beautiful pictures from your digital camera every time. Assignments at the end of each chapter give you the opportunity to go out and test your new skills in real life.Learn about exposure, file formats and quality settings, low-light photography, digital filters and white balance, composition and lens choice, manipulating images, printing, and much more, all in a handy, bring-along format. Everyone who wants to create great photos needs The BetterPhoto Guide to Digital Photography!

Street Photography Now


Sophie Howarth - 2010
    Four thought-provoking essays put the work into the wider context of what has gone before, while quotes from the photographers expand and illuminate their work and draw attention to their influences and ways of working.Included are luminaries such as Magnum grandmasters Bruce Gilden, Martin Parr, and Alex Webb, as well as an international group of emerging photographers whose views of New York or Tokyo, Mumbai or Bournemouth, Istanbul or Dakar, all record moments in time that will never be repeated.

Photography Q&A: Real Questions. Real Answers.


Zack Arias - 2013
    Known for his photography, his teaching, and his ability to connect with photographers, Zack has long had an "open door" approach to discussing his career-the ups and the downs-and in so doing has provided a straightforward and candid look inside the industry. By consistently showing great work and offering helpful advice, he has built a large, loyal readership that looks to him for guidance in navigating the currents of a difficult and dynamic industry. Now, Zack finds yet another way to cut through the noise and offer truly valuable information to those struggling to make their way through the twists and turns of an ever-changing landscape.In Photography Q&A, Zack answers over 100 questions that he fielded directly from the public. These are questions that range across all aspects of the photo industry: gear, marketing, street photography, vision, pricing, branding, light, models, work/life balance, technical advice, and much more. From how to "put yourself out there" and start to get jobs, to how to get paid for those jobs when the client is slow to cut the check-and everything in between- Photography Q&A answers many of the pressing questions that photographers are asking, but until now have not been addressed. The book also includes intermittent "Visual Intermission" sections-where Zack discusses individual images that were milestones in his development as a photographer-as well as worksheets on topics such as pricing and costs that help photographers to "know their numbers."With all this material, and with insightful, honest answers that come straight from Zack's experience as a photographer who has seen it all (or at least a lot of it), Photography Q&A is an essential resource for any photographer looking for the real answers to the real questions in the industry today.

Authority Content: The Simple System for Building Your Brand, Sales, and Credibility


David Jenyns - 2016
     The fact is, in today's world of constant distractions, most business owners struggle to get their marketing messages heard. Authority Content provides a simple process that any company can use to break through the noise. It doesn't matter whether you're the owner of a retail shop, financial advisor, swimming pool manufacturer or an inventor with an ingenious product - this powerful strategy will work for you. Built on the "3 Ps" framework (Present, Product, Promote) this book teaches you a step-by-step system for building authority within your industry thus sky-rocketing website traffic and sales. You will discover how to: Build maximum Authority, in minimum time Have your prospects, clients and Google fall in love with you Turn one day's work into months of content and share it around the web Write your own book easily and in record time Build your brand, sales and credibility Book website: AuthorityContent.com

Photographers on Photography: How the Masters See, Think, and Shoot (History of Photography, Pocket Guide, Art History)


Henry Carroll - 2018
    Through a carefully curated selection of quotes and images, this book reveals what matters most to the masters of photography. With accompanying text by Henry Carroll, author of the internationally bestselling Read This If You Want To Take Great Photographs series, you’ll learn what photography actually means to the giants of the genres and how they developed their distinctive visual styles.

50 Photographers You Should Know


Peter Stepan - 2008
    From Félix Nadar to Nan Goldin, each of the photographers featured here represents an important aspect of photography's evolution. The artists are presented in double-page spreads that include reproductions of their most important works, concise biographies, informative sidebars, and a timeline that extends throughout the volume. The result is a fascinating overview of the way photographers continue to push the limits of their genre, offering their audiences new ways of seeing and understanding our world.

Winogrand: Figments from the Real World


Garry Winogrand - 1988
    Grouped under the following titles-- Eisenhower Years, The Street, Women, The Zoo, On the Road, The Sixties, Etc, The Fort Worth Fat Stock Show and Rodeo, Airport and Unfinished Work-- many of the 179 plates are works that had never before been published. The last section includes 25 pictures chosen from the enormous body of work that Winogrand left unedited at the time of his death in 1984. In his essay, Szarkowski, who knew the photographer well during most of his career, describes the development of Winogrand's pictorial strategies during his years as a photojournalist, the increasing complexity of his motifs as he pursued more personal goals, and the challenge posed for other photographers by the powerful and distinctive authority of Winogrand's best work, "with its manic sense of a life balanced somewhere between animal high spirits and an apprehension of moral disaster."

Scrum Insights for Practitioners: The Scrum Guide Companion


Hiren Doshi - 2016
    Is this Scrum? Can you share some tactics to do effective Sprint Planning, Daily Scrum, Sprint Review, Sprint Retrospective, and Product Backlog Refinement? My designation is development manager. Does this mean I have no role in Scrum? How is Scrum Empirical? Can Scrum Master and Product Owner be the same person? We don’t have a Scrum Master. Are we still practicing Scrum? What does Self-Organization really mean? How does Scrum embrace the four values and twelve principles of the Agile Manifesto? Please share a case study on Scrum based product development? Recommendations for the book from the Scrum champions Take advantage of Hiren’s vast experience and avoid making the common errors people make as they begin their journey. This book contains a wealth of practical information that will be useful to readers as they work to implement the basic theory found in The Scrum Guide—Steve Porter, team member, Scrum.org In his book Scrum Insights for Practitioners, Hiren has extended the core rules of The Scrum Guide with practices he has found useful. Hiren answers questions regarding Scrum that potentially remain unanswered even after one reads The Scrum Guide. Hiren dismantles common misconceptions about Scrum, regardless of the source of such misconceptions. Hiren elaborates on basic information provided in The Scrum Guide, as well as on the principles underlying Scrum—Gunther Verheyen, Author of “Scrum — A Pocket Guide, a Smart Travel Companion” Hiren Doshi has written a fine companion to The Scrum Guide, filling in some of the intentional gaps left in the Scrum framework. Using this companion along with The Scrum Guide will undoubtedly improve the outlook for those teams that internalize its teachings.”—Charles Bradley, ScrumCrazy.com This book will help you understand the nuances of Scrum. It takes a very practical approach toward implementing Scrum without compromising on its values and principles. A useful and handy reference for Scrum practitioners!— Gopinath R, Agile coach and practitioner

Wally Olins on Brand


Wally Olins - 2003
    But branding has now moved so far beyond its commercial origins that consumer response has entered uncharted territory. Wally Olins sets out the ground rules for branding success in the 21st century, explaining why understanding the links between business, brand and consumer has never been more vital for commercial success. It will be an essential purchase for everyone in advertising, marketing and business who needs to understand why the most successful brands in the world triumph by making insiders believe in them - and consumers buy into them.

The Hot Shoe Diaries: Big Light from Small Flashes (Voices That Matter)


Joe McNally - 2008
    He knows how to talk about it, shape it, color it, control it, and direct it. Most importantly, he knows how to create it...using small hot shoe flashes.In The Hot Shoe Diaries, Joe brings you behind the scenes to candidly share his lighting solutions for a ton of great images. Using Nikon Speedlights, Joe lets you in on his uncensored thought process--often funny, sometimes serious, always fascinating--to demonstrate how he makes his pictures with these small flashes. Whether he's photographing a gymnast on the Great Wall, an alligator in a swamp, or a fire truck careening through Times Square, Joe uses these flashes to create great light that makes his pictures sing.