Consumer Behavior


Leon G. Schiffman - 1978
    The Thirty-two mini-cases help readers learn by applying the theory, drawing on current business news to demonstrate specific consumer behavior concepts. This edition now includes thirty-two Active Learning mini-cases. A clear consumer decision making model is set out in each chapter to facilitate learning-- presented in the first chapter, this model serves as a structural framework for the concepts-- the building blocks-- examined in the following chapters. The book's final chapter ties all of these concepts together so readers see the interrelationships and relevance of individual concepts to consumer decision-making. For those studying consumer behavior and/or marketing.

Self Discipline: A How-To Guide to Stop Procrastination and Achieve Your Goals in 10 Steps Including 10 day bonus online coaching course to master self-discipline ... and build daily goal-crushing habits


Gemma Ray - 2018
    Life feels more fun, free and fruitful when you learn to love the power of discipline.Read the book.Sign up for the FREE online coaching course.Join the accountability Facebook group for that extra injection of goal motivation and support. It might change your life!I was struggling being the woman I wanted to be. Health, finance, habits. I realized I lacked self-discipline and that was the cause of all the issues. I searched for a book on Self-Discipline, and found a gem in Gemma’s book. Since January I am down 19 pounds, killed $5500 in debt, and more organized than ever. I track my progress on my Facebook page and am inspiring so many friends, giving credit to Gemma and her easy to follow plan to get your act together. - ★★★★★Perfect book for someone who struggles with discipline and Organization like I did before reading this book, This was the 3rd self discipline book I’ve read and by far the best gemma has made the book as straight forwarded as possible and if you really give her practices a go it will change your life for the better. Enjoy:) - ★★★★★

They Say / I Say: The Moves That Matter in Academic Writing


Gerald Graff - 2006
    In addition to explaining the basic moves, this book provides writing templates that show students explicitly how to make these moves in their own writing.

Accelerated Learning Techniques


Brian Tracy - 1995
    The world's foremost producer of personal development and motivational audio programs now gives you the inside look at techniques to improve the way you learn.Science has suggested that the human mind has an almost infinite potential for learning and processing information. The problem has always been in accessing this incredible power. Accelerated Learning Techniques tells you how. Based on Nobel Prize-winning research, the cutting-edge methods revealed here can make a dramatic difference to you and your family, virtually guaranteeing success at work and school. For this is the ideal learning program, enabling you to identify and use your own unique way of learning, unleashing the power of your whole brain.In Accelerated Learning Techniques, best-selling author, Brian Tracy and internationally renowned learning expert Colin Rose reveal, step-by-step, how to:• Make the most of your natural abilities• Convert theoretical data into useful knowledge• Improve your memory• Turn speed reading into power reading• Write and communicate on paper more effectively

The New Muslim's Field Guide


Theresa Corbin - 2018
    The New Muslim's Field Guide offers a fresh approach to guiding Muslim converts, focused on helping them grow as Muslims while maintaining their identity and love for God. Drawing on their shared decades of experience, Theresa and Kaighla walk the new Muslim through the hills and the valleys they'll encounter on their journey, helping the newcomer navigate the sometimes slippery cliffs of culture, politics, and interpersonal relationships. Injected with a healthy dose of humor and candor, The New Muslim's Field Guide discusses some of the deeper meanings behind belief and ritual, clarifies common sticky issues, and tells stories of triumph and failure on the journey of Islam.

Dynamics of Structures: Theory and Applications to Earthquake Engineering


Anil K. Chopra - 2000
    The new edition from Chopra includes many topics encompassing the theory of structural dynamics and the application of this theory regarding earthquake analysis, response, and design of structures. No prior knowledge of structural dynamics is assumed and the manner of presentation is sufficiently detailed and integrated, to make the book suitable for self-study by students and professional engineers.

The Checklist Manifesto: Summary of Gawande's Instruction on How to Get Things Right


Concise Summaries - 2014
    This is not the full 200+ page book. This concise summary of Gawande’s manifesto will convey everything you need to know about how and why checklists are so effective and how to successfully compose your own checklists. These checklists will improve your level of success in any field or activity you are trying to achieve excellence in. Put yourself head and shoulders above the competition with this simple, intuitive tool. Not convinced that a checklist is sophisticated enough for your particular goal? Gawande presents case studies showing the effectiveness of the checklist in a range of complex environments from surgery to aviation, engineering to emergency response, venture capitalism to disease control. Imagine if you could substantially eradicate your own human fallibility with such a simple tool! By engaging with the simple concepts in this short guide you will be able to devise and implement the checklists that will ensure your peak performance in every area of your life.

The Men Who Sleep With My Husband


Alicia Coston - 2008
    Conspire with a hitwoman to murder my husband’s lovers.2. Frame my husband for their murders.3. Tell no one and to hell with the church.This is just the beginning of a vengeful to-do list for beautiful pastor’s wife and successful salon owner Lavender Wallace. After all, it’s not every night she finds her husband of almost twenty years, Pastor Quincy Wallace, with a prominent deacon kneeling before him in the pulpit—if only it were in prayer. With God taking entirely too long, Lavender satisfies her growing contempt by teaching her husband a malicious lesson that his faith never could. But trying not to fall for the detective investigating the case of her husband’s disappearing lovers proves difficult for a lonely and scorned wife. Shielding a doting teenaged son from his father’s secrets is even harder. As old lies are exposed and a deadly plot backfires threatening to destroy those she loves most, Lavender is forced to make a life-altering decision—the bible or the bullet?

The Arabs: A History


Eugene Rogan - 2009
    Years of tone-deaf US policies have left the region powerless to control its own destiny—playing into a longstanding sense of shame and impotence for a once-mighty people. In this definitive account, preeminent historian Eugene Rogan traces five centuries of Arab history, from the Ottoman conquests through the British and French colonial periods and up to the present age of unipolar American hegemony. The Arab world is now more acutely aware than ever of its own vulnerability, and this sense of subjection carries with it vast geopolitical consequences.Drawing from Arab sources little known to Western readers, Rogan's The Arabs will transform our understanding of the past, present, and future of one of the world's most tumultuous regions.

The Evolution of God


Robert Wright - 2009
    Through the prisms of archaeology, theology, and evolutionary psychology, Wright's findings overturn basic assumptions about Judaism, Christianity, and Islam, and are sure to cause controversy. He explains why spirituality has a role today, and why science, contrary to conventional wisdom, affirms the validity of the religious quest. And this previously unrecognized evolutionary logic points not toward continued religious extremism, but future harmony. Nearly a decade in the making, The Evolution of God is a breathtaking re-examination of the past, and a visionary look forward.

How to Not Write Bad: The Most Common Writing Problems and the Best Ways to Avoid Them


Ben Yagoda - 2013
    Then he focuses on crafting whole paragraphs—with attention to cadence, consistency of tone, sentence transitions, and paragraph length.In a fun, comprehensive guide, Yagoda lays out the simple steps we can all take to make our writing more effective, more interesting—and just plain better.

Oral and Maxillofacial Pathology


Brad W. Neville - 1995
    Significantly revised and updated content throughout this edition brings you the latest information on the etiology, clinical features, histopathology, treatment, and prognosis of each disease entity, as well as cutting-edge topics such as bisphosphonate osteonecrosis, the oral complications associated with methamphetamine abuse, solitary fibrous tumors, gene mutation, and plasminogen deficiency.Over 1,300 clinical photos and radiographs, most in full color, facilitate identification and classification of lesions.Current concepts of pathogenesis and disease management help you understand the diseases that affect the oral and maxillofacial structures, formulate an accurate diagnosis, and institute proper treatment.Each chapter is logically organized by body system or disease group, enabling you to easily identify a specific condition.A comprehensive appendix of differential diagnosis among oral and maxillofacial disease processes helps you rule out invalid diagnoses.The bibliography divided by topic presented at the end of each chapter enables you to pursue supplemental literature.Highly accomplished authors and contributors with a broad range of clinical and classroom teaching experience provide well-balanced coverage of the entire subject.Chapter outlines at the beginning of each chapter allow immediate access to specific topics.Over 200 new illustrations have been added to this popular, visual reference.A new section on bisphosphonate-associated osteonecrosis thoroughly explores and illustrates this recently identified complication resulting from medications used to prevent bone loss in patients with multiple myeloma, metastatic tumors, and osteoporosis.A new section about the oral complications of methamphetamine abuse details characteristic oral manifestations such as meth mouth caries" and factitial injuries.Expanded coverage of oral piercings, intraoral tattoos, and other body modifications includes unusual entities such as tongue splitting and charm needles.A new section on transient lingual papillitis sheds light on this common cause of transitory tongue irritation.A new section on solitary fibrous tumors familiarizes you with this popular designation for certain benign fibrous neoplasms.A new section on hypoplasminogenemia (ligneous conjunctivitis), or plasminogen deficiency, includes images from a patient case that illustrate the characteristic gingival lesions associated with this rare but fascinating systemic condition.A new section on hereditary mucoepithelial dysplasia describes the characteristic oral manifestations that can lead you to accurately diagnose this condition, potentially preventing a woman with this disorder from having cytologically unusual cells misdiagnosed as carcinoma on her cervical PAP smears.A new section discusses the clinical and microscopic features of chronic ulcerative stomatitis, an immune-mediated condition of the oral mucosa that presents with erosive lesions and is often mistaken for lichen planus.The chapter on Forensic Dentistry has been thoroughly revised and updated by leading forensic odontology author, Dr. Edward Herschaft, to include the latest information on this fascinating topic.Several chapters have been updated to include the most current knowledge of specific gene mutations associated with hereditary oral disorders.

Slavery and Islam


Jonathan A.C. Brown - 2019
    Americans confront this crisis of authority when they erect statues of Founding Fathers who slept with their slaves. And Muslims faced it when ISIS revived sex-slavery, justifying it with verses from the Quran and the practice of Muhammad. Exploring the moral and ultimately theological problem of slavery, Jonathan A.C. Brown traces how the Christian, Jewish and Islamic traditions have tried to reconcile modern moral certainties with the infallibility of God’s message. He lays out how Islam viewed slavery in theory, and the reality of how it was practiced across Islamic civilization. Finally, Brown carefully examines arguments put forward by Muslims for the abolition of slavery.

Medical Parasitology in the Philippines


Vicente Y. Belizario Jr. - 1998
    This third edition, entitled Medical Parasitology in the Philippines, contains an updated version of the global, regional, and national status of parasitic diseases, with particular focus on the Philippines, as well as Southeast Asia and the Western Pacific Regions. In this latest edition, the life cycles developed by the United States Centers for Disease Control and Prevention are utilized, and as in the other earlier editions, Bench Aids developed by the World Health Organization are included for reference purposes. For the first time, relevant policies and guidelines from the Department of Health are listed for further guidance of the readers. This edition also includes new sections that address recent developments in the field and nationally relevant global interests such as neglected tropical diseases, preventive chemotherapy, emporiatrics, and laboratory biosafety.

Scarcity: Why Having Too Little Means So Much


Sendhil Mullainathan - 2013
    Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why sugarcane farmers are smarter after harvest than before. Once we start thinking in terms of scarcity and the strategies it imposes, the problems of modern life come into sharper focus.Mullainathan and Shafir discuss how scarcity affects our daily lives, recounting anecdotes of their own foibles and making surprising connections that bring this research alive. Their book provides a new way of understanding why the poor stay poor and the busy stay busy, and it reveals not only how scarcity leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.http://us.macmillan.com/scarcity/Send...