We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival.Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal. Did you know that the more absorbed you are in a story, the more it changes your behavior? That all children act out the same kinds of stories, whether they grow up in a slum or a suburb? That people who read more fiction are more empathetic?Of course, our story instinct has a darker side. It makes us vulnerable to conspiracy theories, advertisements, and narratives about ourselves that are more “truthy” than true. National myths can also be terribly dangerous: Hitler’s ambitions were partly fueled by a story.But as Gottschall shows in this remarkable book, stories can also change the world for the better. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. We know we are master shapers of story. The Storytelling Animal finally reveals how stories shape us.

    It's the linguistic equivalent of a four-wheel drive to navigate through German, Austrian, and Swiss culture.

    GET D!RTYNext time you’re traveling or just chattin’ in Italian with your friends, drop the textbook formality and bust out with expressions they never teach you in school, including: Cool slang Funny insults Explicit sex terms Raw swear words Dirty Italian teaches the casual expressions heard every day on the streets of Italy:What's up?Come va?He's a real hottie.Lui è proprio un figo.This pizza's awesome!Questa pizza è buonissima!I'm totally wasted.Soo sbronzo.I gotta piss.Devo pisciare.Hey ref, you're an asshole!Arbitro cornuto!Wanna do it doggy-style?Lo facciamo alla pecorina?

     The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

    They give greater emphasis to the systemic perspective, in which grammaticalization is understoodin the context of an overall model of language. Their description of grammar is grounded in a comprehensive theory, but it is a theory which evolves in the process of being applied.

    A major reference grammar from the world's leading grammar publisher. It offers clear explanations of spoken and written English based on real everyday usage. The clear two-part structure makes the book particularly user-friendly. The accompanying CD-ROM makes the Cambridge Grammar of English even more accessible with: The whole book in handy, searchable format. Audio recordings of all the examples from the book. Links to the Cambridge Advanced Learner's Dictionary online for instant definitions of new vocabulary.

    Drawing on a wide range of  great writers, from Philip Roth to Antonin Scalia to Jane Austen, How to Write a Sentence is much more than a writing manual—it is a spirited love letter to the written word, and a key to understanding how great writing works.

    And if that’s too much to ask, remember the sage advice from the staff of a Taipei hotel: “If there is anything we can do to assist and help you, please do not contact us.”

    The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion -- and indeed our future.

    The world's foremost expert on the English language takes us on an entertaining and eye-opening tour of the history of our vernacular through the ages.In this entertaining history of the world's most ubiquitous language, David Crystal draws on one hundred words that best illustrate the huge variety of sources, influences and events that have helped to shape our vernacular since the first definitively English word — ‘roe’ — was written down on the femur of a roe deer in the fifth century.Featuring ancient words ('loaf'), cutting edge terms that reflect our world ('twittersphere'), indispensable words that shape our tongue ('and', 'what'), fanciful words ('fopdoodle') and even obscene expressions (the "c word"...), David Crystal takes readers on a tour of the winding byways of our language via the rude, the obscure and the downright surprising.

    'The Crime Writer's Guide To Police Practice And Procedure' is the detective in your pocket - something you can reach for when you feel your writing needs that short sharp shock of real-life investigating.

    The book helps students learn how to translate faster and more accurately, how to deal with potential problems, including dealing with stress and how the market works. This second edition has been revised throughout, and includes an exploration of new technologies used by translators and a 'Useful Contacts' section including the names, addresses and web addresses of translator organizations, training programmes, journals and translator agencies. Exercises, email exchanges and examples have also been updated throughout. Becoming a Translator is an invaluable guide for all aspiring and practising translators.

    Instead of getting bogged down in idealized rules,Professor Durrell focuses on how Germans really speak. Included are clear and concise explanations, many examples from everyday life, and comprehensive cross-referencing and indexing.

    A. Hudson's Sociolinguistics will be welcomed by students and teachers alike. To reflect changes in the field since publication of the first edition in 1980, the author has added new sections on politeness, accommodation, and prototypes; and he has expanded discussion of sex differences in language use, and the relationship between language and thought. Ample coverage of classic topics such as varieties of language, speech as social interaction, the quantitative study of speech, and linguistic and social inequality, remains.

    Now, with over 10,000 entries, this edition features the latest in expletives, sexual obscenities and lavatorial euphemisms.