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design-books
Why We Buy: The Science of Shopping
Paco Underhill - 1999
Why We Buy is based on hard data gleaned from thousands of hours of field research–in shopping malls, department stores, and supermarkets across America. With his team of sleuths tracking our every move, Paco Underhill lays bare the struggle among merchants, marketers, and increasingly knowledgeable consumers for control.
Innovation: The Five Disciplines for Creating What Customers Want
Curtis R. Carlson - 2006
. . And here's what you can do about it on Monday morning with the definitive how-to book from the world's leading authority on innovationWhen it comes to innovation, Curt Carlson and Bill Wilmot of SRI International know what they are talking about--literally. SRI has pioneered innovations that day in and day out are part of the fabric of your life, such as:-The computer mouse and the personal computer interface you use at home and work-The high-definition television in your living room-The unusual numbers at the bottom of your checks that enable your bank to maintain your account balance correctly-The speech-recognition system used by your financial services firm when you call for your account balance or to make a transaction.Each of these innovations--and literally hundreds of others--created new value for customers. And that's the central message of this book. Innovation is not about inventing clever gadgets or just "creativity." It is the successful creation and delivery of a new or improved product or service that provides value for your customer and sustained profit for your organization. The first black-and-white television, for example, was just an interesting, cool invention until David Sarnoff created an innovation--a network--that delivered programming to an audience.The genius of this book is that it provides the "how" of innovation. It makes innovation practical by getting two groups who are often disconnected--the managers who make decisions and the people on the front lines who create the innovations--onto the same page. Instead of smart people grousing about the executive suite not recognizing a good idea if they tripped over it and the folks on the top floor wondering whether the people doing the complaining have an understanding of market realities, Carlson and Wilmot's five disciplines of innovation focus attention where it should be: on the creation of valuable new products and services that meet customer needs.Innovation is not just for the "lone genius in the garage" but for you and everyone in your enterprise. Carlson and Wilmot provide a systematic way to make innovation practical, one intimately tied to the way things get done in your business.Teamwork isn't enough; Creativity isn't enough; A new product idea isn't enoughTrue innovation is about delivering value to customers. Innovation reveals the value-creating processes used by SRI International, the organization behind the computer mouse, robotic surgery, and the domain names .com, .org, and .gov. Curt Carlson and Bill Wilmot show you how to use these practical, tested processes to create great customer value for your organization.
Design Justice: Community-Led Practices to Build the Worlds We Need
Sasha Costanza-Chock - 2020
It has emerged from a growing community of designers in various fields who work closely with social movements and community-based organizations around the world.This book explores the theory and practice of design justice, demonstrates how universalist design principles and practices erase certain groups of people—specifically, those who are intersectionally disadvantaged or multiply burdened under the matrix of domination (white supremacist heteropatriarchy, ableism, capitalism, and settler colonialism)—and invites readers to “build a better world, a world where many worlds fit; linked worlds of collective liberation and ecological sustainability.” Along the way, the book documents a multitude of real-world community-led design practices, each grounded in a particular social movement. Design Justice goes beyond recent calls for design for good, user-centered design, and employment diversity in the technology and design professions; it connects design to larger struggles for collective liberation and ecological survival.
The Muse Is In: An Owner’s Manual to Your Creativity
Jill Badonsky - 2012
As a creativity-coaching pioneer, Jill knows that many people feel distracted, blocked, and overwhelmed.The Muse Is In: An Owner's Manual to Your Creativity outlines how to power up one's genius, take it for a test drive, troubleshoot problems along the way, and offers tips for proper care and maintenance. With her dazzling illustrations and quirky humor, Jill Badonsky delivers the operating instructions for helping her fans spark their creative passion.
Lute!: The Seasons of My Life
Lute Olson - 2006
. . . One day I picked up a basketball, and it never let me go."For fifty seasons Lute Olson has been teaching young athletes the skills of basketball---and life. Starting as a high school coach, he worked his way to the top of the basketball world, winning more than a thousand games, a national championship, and a world championship, producing some of the NBA's biggest stars, and eventually being enshrined in the basketball Hall of Fame.This is the story of his upbringing in Mayville, North Dakota, where he learned his famous work ethic and survival skills; the telling of the eighteen years it took to finally coach for a major college team; the fond memories of coaching famed players as well as the stories of bitter losses and breathtaking wins. This is his story, from recruiting in the dangerous projects of big cities and the vast farmlands of the Midwest, to finally winning an NCAA championship. It's the inside-the-locker-room story of many extraordinary emotional moments that will live forever in basketball lore. "Lute! Lute! Lute!" The cheer by which the Arizona fans greet their coach before each game is the story of a man with a lifelong passion for a game. This book will take the reader inside the incredibly popular world of collegiate basketball, as seen through the eyes of a giant of the sport.But his is far more than a basketball story. Lute's partner for forty-seven years in building championship programs was his high school sweetheart, Bobbi, whose blueberry pancakes became as widely known in the basketball world as his own full head of white hair. While Lute was the taciturn coach, she became the player's mother-away-from-home. America got to meet her as she fought her way courtside through cheering fans after Lute's Arizona team had earned a trip to the Final Four, and on national television he swept her off her feet and the two of them whirled round and round in joy. It is a love story of a couple who together built a sports legend. Lute and Bobbi Olson were a team. The Arizona community loved her almost as much as he did---traditionally at the beginning of each game the Wildcat band greeted them with a cheer. Their almost half-century love affair ended with Bobbi's death from cancer. Lute explores how he dealt with her death, and how he moved forward to find a new love.This is the chronicle of one American boy's dream to become a great basketball coach---his achievements, his coaching strategies, and the wins and losses he faced as boy, man, and coach, but always with one constant in his life: the game of basketball. This is the story of fifty seasons in the life of Lute Olson.
Bohemian Modern: Imaginative and Affordable Ideas for a Creative and Beautiful Home
Emily Henson - 2015
The Bohemian Modern home is a place where creativity, individuality, and a wild mix of color and pattern meet in a modern environment. Whitewashed walls and polished concrete floors are brought to life by vibrant Moroccan rugs and wall hangings, wicker chairs draped with tactile throws, and a veritable jungle of house plants—clustered in pots, hanging from the ceiling, and even growing on the walls. The style certainly gives a nod to ’70s chic, with its use of shagpile rugs, Swiss cheese plants, and macramé, but it stands firmly in the present day by boldly contrasting those elements with sleek modern art on the walls and bold pops of color. Emily Henson starts by taking a look at the different facets of the look: pattern and color, textiles, handmade pieces, living with houseplants, and collections and display. She also offers up styling tricks to use at home and ideas for recycling and reuse. Next, a series of case studies take a closer look at Bohemian Modern homes and the people who live in them. From a restored barn on the breezy Moroccan coast to a former parking garage in the Netherlands that's been converted into a flexible family live/work space, Emily shows that any home can have Bohemian Modern style.
Magic and Loss: The Internet as Art
Virginia Heffernan - 2015
It is among mankind’s great masterpieces—a massive work of art. As an idea, it rivals monotheism. We all inhabit this fascinating place. But its deep logic, its cultural potential, and its societal impact often elude us. In this deep and thoughtful book, Virginia Heffernan presents an original and far-reaching analysis of what the Internet is and does. Life online, in the highly visual, social, portable, and global incarnation rewards certain virtues. The new medium favors speed, accuracy, wit, prolificacy, and versatility, and its form and functions are changing how we perceive, experience, and understand the world.
Creativity For Sale: How I Made $1,000,000 Wearing T-Shirts and How You Can Turn Your Passion Into Profit, Too
Jason SurfrApp - 2014
Creativity For Sale is the story of how Jason took a crazy idea (IWearYourShirt) and turned it into social media marketing empire that generated over $1M in revenue in just a few short years. Whether you work at a 9-5 desk job, currently own your own business, or are an aspiring creative entrepreneur, this book will serve as a practical guide to helping you make money doing what you love. Jason shares his exact strategies, tips, tricks, and processes that have helped him create profitable businesses that get noticed by the likes of The Today Show, CNBC, Wall Street Journal, The New York Times, and many more media outlets. In Creativity For Sale, Jason shares stories of realigning his values and goals in life to become happier, healthier, and more focused. The world of online marketing and social media are noisy and crowded, this book will help you learn how to stand out from the crowd.
Gardenista: The Definitive Guide to Stylish Outdoor Spaces
Michelle Slatalla - 2016
The team behind the inspirational design sites Gardenista.com and Remodelista.com presents an all-in-one manual for making your outdoor space as welcoming as your living room. Tour personality-filled gardens around the world and re-create the looks with no-fail planting palettes. Find hundreds of design tips and easy DIYs, editors’ picks of 100 classic (and stylish) objects, a landscaping primer with tips from pros, over 200 resources, and so much more.
Draw Stronger: Self-Care For Cartoonists and Other Visual Artists
Kriota Willberg - 2018
Scaling Up Excellence: Getting to More Without Settling for Less
Robert I. Sutton - 2014
Sutton and Rao have devoted much of the last decade to uncovering what it takes to build and uncover pockets of exemplary performance, to help spread them, and to keep recharging organizations with ever better work practices. Drawing on inside accounts and case studies and academic research from a wealth of industries – including start-ups, pharmaceuticals, airlines, retail, financial services, high-tech, education, non-profits, government, and healthcare -- Sutton and Rao identify the key scaling challenges that confront every organization. They tackle the difficult trade-offs that organizations must make between “Buddhism” versus “Catholicism” -- whether to encourage individualized approaches tailored to local needs or to replicate the same practices and customs as an organization or program expands. They reveal how the best leaders and teams develop, spread, and instill the right mindsets in their people -- rather than ruining or watering down the very things that have fueled successful growth in the past. They unpack the principles that help to cascade excellence throughout an organization, as well as show how to eliminate destructive beliefs and behaviors that will hold them back. Scaling Up Excellence is the first major business book devoted to this universal and vexing challenge. It is destined to become the standard bearer in the field.
The Complete Book of Chalk Lettering: Create and Develop Your Own Style - INCLUDES 3 BUILT-IN CHALKBOARDS
Valerie McKeehan - 2015
Valerie McKeehan, an Etsy standout, teaches us everything we need to know to create gorgeous hand-drawn chalk designs. In over 60 lessons, learn the ABCs of lettering (literally) and basic styles: serif, sans serif, and script. Next, how to lay out a design, combine various styles into one cohesive piece, and add shadows and dimension. Master more advanced letter styles, from faceted to ribbon to “vintage circus.” Use banners, borders, flourishes. And finally, 12 projects to show off your newfound skills, including a Winter Wonderland Snow Globe; a smartphone-themed birthday card to text friends and family; a one-of-a-kind party invitation to create, photograph, and mail; and a bake sale sign guaranteed to put everyone who sees it in the mood for a cupcake! The book is also a practice space, with three foldout “chalkboards”—the inside cover and foldout back cover are lined with blackboard paper.
Draping for Apparel Design
Helen Joesph-Armstrong - 2007
Author Helen Joseph-Armstrong incorporates three draping techniques—manipulating dart excess, adding fullness, and contour draping—in design projects featured throughout the text. Projects begin with a draping plan and fashion drawing to identify its creative elements, and determine the draping technique required. The author describes the drape of the basic dress and its relationship to every garment in a clothing collection, emphasizing the drape of foundation garments as a base to building more complex design.
The Art of Pixar
Amid Amidi - 2011
From classics such as Toy Story and A Bug's Life to recent masterpieces such as Up, Toy Story 3, and Cars 2, this comprehensive collection offers a behind-the-scenes tour of every Pixar film to date. Featuring a foreword by Chief Creative Officer John Lasseter, the complete color scripts for every film published in full for the first time as well as stunning visual development art, The Art of Pixar is a treasure trove of rare artwork and an essential addition to the library of animation fans and Pixar enthusiasts.
Learning by Heart: Teachings To Free The Creative Spirit
Corita Kent - 1992
Kent's work appeared in ads for IBM, on a U.S. stamp, on embassy walls, and in national museums worldwide, but it was as a master teacher that her work had the most influence. Now her teachings are gathered in this remarkable volume. Photos and drawings throughout.