-Emest Hemingway In October 1984, the weak writing in a scientific report made national news. The report, which outlined safety procedures during a nuclear attack, advised industrial workers "to don heavy clothes and immerse themselves in a large body of water. " The logic behind this advice was sound: Water is a good absorber of heat, neutrons, and gamma rays. Unfortunately, the way the advice was worded was unclear. Was everyone supposed to be com- up for air? Be- pletely submerged? Was it safe to come sides being unclear, the writing conveyed the wrong im- pression to the public. The report came across as saying "go jump in a lake"-not the impression you want to give someone spending thousands of dollars to fund your re- search. Chances are that Dan Rather will not quote sentences from your documents on national television, no matter how weak the writing iso Still, your writing is important. On a personal level, your writing is the principal way in which people learn about your work. When you commu- nicate weIl, you receive credit for that work. When you do not communicate weIl or are too slow to communi- cate, the credit often go es to someone else. On a larger level, your writing and the writing of other scientists and vii viii Foreword engineers influenees publie poliey about scienee and en- gineering.

    Known for its complete coverage of concepts and principles along with a more systematic and descriptive treatment of mineralogy, the revised edition now includes a CD-ROM to let readers see the minerals and crystals, while also viewing chemical composition, symmetry, and morphological crystallography.

    It strikes a balance between theory and application by incorporating real-world examples; helping students visualize the three-dimensional atomic and molecular structures that are the basis of chemical activity; and developing problem-solving and critical thinking skills. Although the fifth edition incorporates many new features, such as macro to micro artwork, six new animations correlated to the text, and the addition of new hand-sketched worked examples, General Chemistry is still 200 to 300 pages shorter and much less expensive than other two-semester textbooks. Dr. Chang's concise-but-thorough approach will appeal to efficiency-minded instructors and value-conscious students.

    This work presents all the major categories of environmental pollution, with coverage of current topics such as climate change and ozone depletion, risk assessment, indoor air quality, source-reduction and recycling, and groundwater contamination.

    This revision includes General ChemistryNow, a new CD-ROM and web-based learning system that focuses on goals, connections, and complete integration with the text.

    ANATOMY AND PHYSIOLOGY FOR SPEECH, LANGUAGE, AND HEARING is a core course for all Speech Pathology and Audiology students. In 2004, 239 colleges and universities offered graduate programs in speech-language pathology that are accredited by the Council on Academic Accreditation in Audiology and Speech-Language Pathology. Total undergraduate enrollment: 16,397. (Source: CAPCS, June 2006.) Total graduate enrollment: 7,389. (Source: CAPCS, June 2006.)

     This text gives expanded explanations of the fundamentals of vibration including history of vibration, degree of freedom systems, vibration control, vibration measurement, and more. For engineers and other professionals who want a clear introduction to vibration engineering.

    Do you want your students to just take psychology or to experience psychology? Laura King's approach to introductory psychology embodies a balanced consideration of functioning behavior as well as dysfunction and a view of psychology as an integrated whole.

    The book uses the theme of evolution to develop a broad-scale view of animal diversity--students focus not only the organisms themselves, but also the processes that produce evolutionary diversity. The book is unique in its comprehensive survey of zoological diversity and its emphasis on evolutionary, systematic and ecological principles, all in one package.

    Written for the engineer as well as the race car enthusiast, the authors, who developed many of the original vehicle dynamics theories and principles covered in this book, including the Moment Method, pair analysis and lap time simulation, include much information that is not available in any other vehicle dynamics text.

    Dr Kendrick, a well-known statin sceptic and author of the bestselling The Great Cholesterol Con, has returned to the diet-heart-cholesterol battlefield to warn that people are being conned.In relaxed and humorous style, he lifts the rock to allow the reader to peer underneath. He points out that statins, even in high-risk individuals, increase life expectancy by a mere four days after five years of treatment. Yet adverse effects have been swept under the carpet by researchers who are closely tied to the industry.The way to avoid heart disease, and strokes, is simple - but, as this riveting book shows, it has nothing to do with lowering cholesterol levels.

    Designed for the student of experimental physics who does not intend to take more advanced graduate courses in theoretical physics, the material consists of notes on the third of a three-semester course given at the California Institute of Technology.

    It emphasizes the ways in which the study of sedimentary rocks is used to interpret depositional environments, changes in ancient sea level, and other intriguing aspects of Earth’s history.

    The topics range from elementary to advanced - from algebra, trigonometry and calculus to vector analysis, Bessel functions, Legendre polynomials, and elliptic integrals.

    Das' Sixth Edition of PRINCIPLES OF FOUNDATION ENGINEERING maintains the careful balance of current research and practical field applications that has made it the leading text in foundation engineering courses. Featuring a wealth of worked-out examples and figures that help students with theory and problem-solving skills, the book introduces civil engineering students to the fundamental concepts and application of foundation analysis design. Throughout, Das emphasizes the judgment needed to properly apply the theories and analysis to the evaluation of soils and foundation design as well as the need for field experience. The sixth edition contains many new homework and worked-out problems.