Weygandt, Paul D. Kimmel, and Donald E. Kieso, which incorporates International Financial Reporting Standards (IFRS) into the existing textbook framework. On almost every page, the book addresses every accounting topic from the perspective of IFRS while still highlighting key differences between IFRS and US GAAP. Following the reputation for accuracy, comprehensiveness, and currency, the authors have painstakingly created a book dedicated to assisting students learning accounting topics under the rules of IFRS.

    The carefully integrated approach of this text blends advertising, promotions, and marketing communications together, providing readers with the information they need to understand the process and benefits of successful IMC campaigns. The fifth edition brings the material to life by incorporating professional perspectives and real-world campaign stories throughout the text.

    Learning guitar theory with no knowledge about the names of the fretboard is comparable to learning complex arithmetic equations without knowing numbers! This book will make sure you don't end up like one of those guitarists! Here is why you should learn the fretboard: Understand how notes are arranged on the fretboard Create a mind map to navigate through the fretboard Communicate the ideas you have in your head to written format or to other musicians Create various visual references to make the fretboard less daunting And lots more Why Should I buy this book? It's only fair to ask yourself this question before spending your hard-earned money on anything. Here is what you'll find inside: The whole process of learning the fretboard simplified into 5 easy steps A step by step approach which will give you results even if you are a complete beginner 35+ exercises and tips to make sure you get results as fast as humanly possible The theory behind every concept for those who need it Countless memory techniques to make the process as simple as possible Beginner friendly - no prior music experience required All this taught in less than a day! Why this book from among the 100 others? I know there are multiple books out there that teaches you the exact same things. They have a lot more reviews and have been out for longer than this book. But here is how this book is different: Unique memory techniques which cannot be found elsewhere High quality pictures and diagrams to give you the whole picture Free bonus material including fretboard diagrams, Flash cards, Reference material and lots more! Gives you results faster than any book out there! I hope that was enough reasons to make you jump onto the book! So, what are you waiting for? Scroll up and click the BUY NOW button to get access to such a goldmine!

    . . IN 300 WORDS OR LESSIt’s a daunting task. Even the most seasoned professionals find business school application essays to be among the hardest pieces they ever write. With a diverse pool of talented people applying to the nation’s top schools from the most successful companies and prestigious undergraduate programs in the world, a simple biography detailing accomplishments and goals isn’t enough. Applicants need clear and compelling arguments that grab admissions officers and absolutely refuse to let go.To help them write the essays that get them accepted into Harvard or any of the country’s other top programs, the staff of The Harbus---HBS’s student newspaper---have updated and revised their collection of sixty-five actual application essays as well as their detailed analysis of them so that applicants will be able to:* Avoid common pitfalls* Play to their strengths* Get their message acrossWherever they are applying, the advice and tested strategies in 65 Successful Harvard Business School Application Essays give business professionals and undergraduates the insider’s knowledge to market themselves most effectively and truly own the process.

    When "Don't Dream It's Over" and "Something So Strong" exploded in the US charts, worldwide success looked inevitable. Critics compared them musically to the Beatles and fans adored them for their warmth and humour on stage. Four brilliant albums later, their roller-coaster ride of achievements and disappointments came to an end on the steps of the Sydney Opera House, in front of one of the largest audiences in Australian history. The dream was over, the band broken up, their enormous promise only partly fulfilled. In this definitive account, New Zealand journalist Chris Bourke has written the true story of Crowded House. With unparalleled access to all band members, their families, friends, musical collaborators, managers, and record company personanel, he has captured their essence. It is a unique tale of musical chemistry, family bonds and the personal costs of pursuing an artistic vision. From the manic energy of the recording studio to the machinations of the record industry, this riveting account is a book for every Crowded House fan.

    This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

    Later, this Bermondsey boy would become known as Tommy Steele . In this engaging memoir Tommy recalls his childhood years growing up in Bermondsey. He relives with great fondness Saturdays as a young boy, spent gazing at the colourful posters for the Palladium and days spent wandering up Tower Bridge Road to Joyce's Pie Shop for pie and mash. But he also brings to life with extraordinary vividness what it was like to live through the devastation of the Blitz. Yet it was once he joined the merchant navy and began singing and performing for his fellow seamen that his natural ability as an entertainer marked him out as a favourite. And it was while ashore in America that he became hooked on rock'n'roll and a legend was born . From Tommy's humble beginning to life at sea and finally as a performer, Bermondsey Boy is a colourful, charming and deeply engaging memoir from a much-loved entertainer.

    Many leadership books can be boring. Instead of reading another repetitive book about 100 leadership essentials by a corporate CEO, search no more for the perfect leadership book. In "The Diary of a West Point Cadet," by Captain Preston Pysh, the author teaches essential West Point leadership through the most fun and unique reading of any book in its class. If you are an aspiring cadet, a small-group leader, or even an emerging leader in corporate America, this book is for you. Each intriguing firsthand account of Preston's most memorable stories from attending West Point will capture your interest and imagination. At the conclusion of each gripping story, Preston efficiently summarizes how the experience taught him lessons about leadership, which later prepared him to be a combat commander. If you like twists and turns while reading and learning, you are in for a treat. Prepare to be glued to your seat and the text as you experience unforgettable stories and lessons from "The Point."

    The authors' comprehensive experience in legal practice, banking and teaching have enabled them to provide a condensed and easy to understand coverage of business law principles and areas of interest related thereto.

    DuBrin, a highly respected author and consultant, incorporates current research on leadership and real-world business events from academic journals and popular periodicals. Leadership profiles focus on successful men and women to whom students can easily relate, such as lower-level, small business, and not-for-profit leaders. In the Fifth Edition, skill-building activities such as leadership self-assessment quizzes, role-play exercises, and discussion questions have been retained. Key updates include new opening vignettes and end-of-chapter cases; one additional Skill-Building Exercise per chapter; and an enhanced Online Study Center (student web site) with new Knowledge Bank sections, featuring research and theory not covered in the text.

    Molly gives us his unforgettable encounters with The Beatles, Elton John, David Bowie, The Rolling Stones, Madonna, John Farnham, Bruce Springsteen, the Bee Gees, Rod Stewart, Russell Crowe, Oasis, Beyonce and Prince. As well as the tales that surround his other loves: the Australian cricket team, the St Kilda footy club and the Melbourne Storm."I have a lot of love for the great Ian 'Molly' Meldrum" - Shane WarneNo one has lived a life like Ian 'Molly' Meldrum. And no one can tell a story like Molly.

    Forty-one Experiential Exercises, and 41 cases are included. Topics covered include corporate culture, organizational structure, marketing concepts, financial tools and techniques, strategy implementation issues, as well as extensive coverage of global issues, concerns and idiosyncrasies. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy.

    

    His autobiography is an often-hilarious personal account of a young man in his early 20’s trying to be a “good” roadie while also trying to understand life’s big picture. Through the advice of rock stars and career roadies Joel tries to find the pathway to roadie righteousness.

    As with his music, Steve has written a highly detailed, entertaining and embracing tome that charts his life in full, but with a firm emphasis on his years with Genesis that saw the band’s meteoric rise to become one of the most successful British bands of all time.Steve talks candidly about his early life, his time with Genesis, and his personal relationships with the other four band members, with great insight into the daily goings on of this major rock band.Naturally A Genesis In My Bed also regales stories of Steve’s career since leaving Genesis and the many different journeys that it has taken him on. With his flair for the creative, and a great deal of levity, A Genesis In My Bed is a riveting read. Indispensable for Genesis fans but also essential for general music lovers and avid readers of autobiographies full of heartfelt and emotive tales.