Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing on the revenue side of the ledger instead of the cost side. The antithesis of slash-and-burn methods that left companies with empty profits and dissatisfied stockholders, Revenue Management overturns conventional thinking on marketing strategies and offers the key to initiating and sustaining growth.Using case studies from a variety of industries, small businesses, and nonprofit organizations, Cross describes no-tech, low-tech, and high-tech methods that managers can use to increase revenue without increasing products or promotions; predict consumer behavior; tap into new markets; and deliver products and services to customers effectively and efficiently. His proven tactics will help any business dramatically improve its bottom line by meeting the challenge of matching supply with demand.

    they probably are.Huntington House: A Psychological sexy brutal twisting thriller that keeps you nailed to your seat.

    Volume 1 (this book) is a reprint of the original 1910 edition (published by Luzac & Co., London) of Sun Tzu on the Art of War: The Oldest Military Treatise in the World by Lionel Giles. The Chinese text, Giles' English translation, as well as his extensive notes are all faithfully reproduced. A Wade-Giles to Pinyin conversion table has been added to make the original classic more useful for the modern student. Volume 2, available separately, includes each chapter in Chinese traditional characters, the pinyin transcription, as well as the English translation.

    But often, a company's published accounts offer clues to impending disaster, providing you know where to look. Through the forensic examination of more than 20 recent stock market disasters, Tim Steer reveals how companies hide or disguise worrying facts about the robustness of their business. In his lively style, he looks at the themes that underlie the ways companies hide the truth and he stresses that in an assessment of a company's accounts, investors should always bear in mind that the only fact is cash; everything else - profit, assets, etc - is a matter of opinion. Full of invaluable lessons for investors, the book concludes with some trenchant observations on what is wrong in the worlds of investment, audit and financial regulation, and what changes should be introduced.

    Not a product of the formal education system, Dhirubhai was known for his astute business acumen and entrepreneurial prowess. No wonder Dhirubhai's business philosophy was quite different from his contemporaries. This book is not about Dhirubhai's life, or how Dhirubhai went about building his business empire. Dhirubhaism is an attempt to capture those unique insights that Dhirubhai shared with the author in several interations during their long association. The 15 Dhirubhaisms put together bring out the work philosophy of Dhirubhai and give us a glimpse into the remarkable thinking process and practices of one of India's most successful entrepreneurs.

    Lancaster and David Stillman, the nationally recognized generational experts and authors of When Generations Collide, comes the definitive guide to “Millennials” (those born between 1982 and 2000) in the workplace—what they want, how they think, and how to unlock their talents to your organization’s advantage. If you enjoyed the insights in It’s Okay to Be the Boss, you need to read The M-Factor, destined to become “the” business book on this Millennial generation in the workplace.

    Yet with Mark Podolsky’s tried-and-true technique of raw land investment, you can become Dirt Rich without ever having to battle with a tenant, toilet, or termite. In this step-by-step guide, Mark breaks down his “ultimate subscription model” for creating passive income through the niche of raw land investment. Featuring details on common pitfalls, tips on cultivating an investor’s mind, and advice on working smart instead of hard, this handbook will show you how to obtain a life of fiscal independence, with the flexibility to work where you want, when you want, and with whom you want. Financial freedom is within your reach. It’s time to make your dreams a reality by starting to think dirty.

    Reese Lindley has never stopped wondering what happened to her.Sleeping BeautiesWhen the daughter of a prominent businessman and a wealthy debutante vanishes, Reese Lindley returns to her hometown to cover the case for her podcast. Confronted by the past and her estranged family, Reese learns that the quiet town has more secrets to hide than she ever could have imagined.The ProfessorWhen Nicole Costello's boyfriend is kidnapped by a notorious secret society, she finds herself infiltrating the inner workings of the society itself in order to save him. In a race against the clock, Nicole uncovers the dark secrets of her parents' pasts, but can she come to terms with the truth in enough time to rescue her boyfriend?

    In the dark forests of Sandviken, Sweden, a hiker makes a shocking discovery that disrupts the lives of four families, bound by memories of joyous summer vacations, but confronted by a dark secret they long believed to be a relic of the past.For over thirty years, a serial killer has lived among them, hunting innocent young girls and using them for his perverted pleasures.The investigation is slow, and the inspectors assigned to the case are confronted not only with a cunning, calculated and ruthless killer but also with their own personal demons.It’s only a matter of time before he strikes again.Will they be able to stop him this time?And at what price?Keywords: mystery, detective, suspense.

     From energizing morning routines, to insanely efficient work routines, to empowering evening rituals, the ultra-successful structure their days to utilize every last waking minute to its fullest potential. And in this book, you will learn how to do the same. How will you learn to create the ultimate daily routine? Inside the book: The secret to creating the ultimate morning routine so you can have your best day every day (Hint: It has 3 parts) How to get more done with an ultra-efficient work routine (plus the ultimate work routine for squeezing every last drop of potential out of your work hours) How to renew your energy throughout the day with an “energy ritual” for all-day energy and productivity (plus how to schedule tasks according to your energy levels) Why having cold showers every morning can leave you feeling more energized, happy, and productive The secret to waking up feeling energized (Hint: It has nothing to do with how long you sleep for) How to finish your day with a powerful evening routine so you can kick ass the next day (plus an example of a great evening ritual you can copy) And much more… To create a powerful daily routine and perform at the peak of your abilities day in and day out, scroll up to the top of this page and click BUY NOW.

    . . ANNABELLE WINTERS STYLE!When a brash Saudi prince takes liberties with State Department translator Amy Hadad, she’s told to forget it and move on, to be a patriot and swallow her personal pride for the sake of the bigger picture.Saudi Prince Rafiq is helping the US in a delicate hostage situation with the rogue extremist nation of Jawal, and so Amy is stuck with an impossible choice: If she accuses Prince Rafiq, he might not help the US, and hostages might die.It’s not just an impossible choice, it’s no choice at all.She has to stand down, keep her mouth shut, smile for the camera, and let the show go on.Navy SEAL Jake Axelrod, busted down to security detail for a loudmouthed Senator after running his own mouth off in public, is used to choosing his country over himself.It’s what he was born to do, trained to do, loves to do.But when he senses how Amy reacts to Prince Rafiq at a State Department Gala in Dubai, something awakens in him, something comes alive, a different sense of moral duty that burns strong in his heart, like it comes from someplace deep and ancient, from a time when a man's highest duty was to protect his woman.Soon Axe faces his own impossible choice, and he makes it with his heart instead of his head.An eye for an eye leaves the whole world blind, they say.Well, even a blind man knows when the sun is shining, and that’s what it feels like around Amy.So what the hell.Who needs eyes when your future's so clear.Hooyah.Toe-curling suspense, button-popping steam, mind-breaking action. And of course over-the-top drama and madness, Annabelle Winters style. This is a full length standalone.

    Now he looks at the complex and surprising ways the weak can defeat the strong, the small can match up against the giant, and how our goals (often culturally determined) can make a huge difference in our ultimate sense of success. Drawing upon examples from the world of business, sports, culture, cutting-edge psychology, and an array of unforgettable characters around the world, David and Goliath is in many ways the most practical and provocative book Malcolm Gladwell has ever written.

    Erin recounts her path of achievement starting as a promising young student and athlete and, ultimately, how she allowed her career and its demands to become the center of her life. She sacrificed all other priorities and relationships along the way, throwing work-life balance to the wind. The story reveals the subtleties of the everyday decisions that led collectively to a work-centric existence over a twenty-year career. Set against the backdrop of the dramatic circumstances at Lehman Brothers in 2008, Erin discloses her own struggle as events spiraled out of control. Ultimately, her resignation from her executive role prior to the Lehman bankruptcy resulted in a devastating personal crisis as her career crumbled revealing no foundation beneath it. We learn of the journey back to change her life with a semblance of present day peace and happiness. Full Circle provides a unique inside and emotional perspective of the sacrifices Erin made to achieve extreme career success and the self-awareness required to return to being the fundamentally grounded person she was as a child.

    Our eyes play tricks on us; our stories change in the retelling; and most of us are fairly sure we’re way above average. In Why We Make Mistakes, journalist Joseph T. Hallinan sets out to explore the science of human error—how we think, see, remember, and forget, and how this sets us up for wholly irresistible mistakes.In his quest to understand our imperfections, Hallinan delves into psychology, neuroscience, and economics, with forays into aviation, consumer behavior, geography, football, stock picking, and more. He discovers that some of the same qualities that make us efficient also make us error prone. Why We Make Mistakes is enlivened by real-life stories--of weathermen whose predictions are uncannily accurate and a witness who sent an innocent man to jail--and offers valuable advice, such as how to remember where you’ve hidden something important. He explains why multitasking is a bad idea, why men make errors women don’t. This book will open your eyes to the reasons behind your mistakes and have you vowing to do better the next time.

    He answers questions such as how do organizations function and structure themselves?, how do their power relationships develop and their goals form? and by what processes do managers make important strategic decisions?. He shows how the elements for successful business strategy is rarely born in solitary contemplation suggesting that they often come together in the heat of battle.