Book picks similar to
Content Mavericks: How to Grow Your Business with Insanely Shareable Content by Andrew Pickering
non-fiction
business
social-media
content-marketing
Crazy Pharm: Wildest Customer Stories
Mr. Pills - 2015
Pills’ Pharmacy Hub comes a book about some of the wildest customers that pharmacists have dealt with in retail pharmacy. Journey into the world of retail pharmacy with 80 hilarious short stories: a world where people are not that bright but always think they are right, and where the word patience doesn’t exist. A world with druggies coming up with some not-so-clever schemes to get their fix. A world where people think throwing ice cream in your face is an acceptable way to get your attention. A world with a new twist at every turn--just when you think you’ve seen everything, someone always finds a way to surprise you.
Readings for Foundations of Communication
Steven D. Levitt - 2004
Sandler Success Principles: 11 Insights that will change the way you Think and Sell
David H. Mattson - 2012
Now they are revealed for you to learn and use in your own business and career. A remarkable and sometimes painful part of the process is uncovering the truth about yourself, including how your self-image was shaped sometimes carelessly and perhaps even cruelly. As you grasp the influence of these “old tapes,” you see how you have unknowingly sabotaged your potential for being at the top tier of sales professionals. You may be astonished to discover what inner dialogue and even demons you now may choose to control and override. The results? You enjoy a significant advantage over those you seek to impress and persuade, and master a predictable way to reach and exceed your career, business and financial goals. The enormous benefits of self-knowledge and imaginative new tools for self-management are at the heart of the challenging and exhilarating lifelong process of implementing the Sandler Success Principles.
The Escape Manifesto: Quit Your Corporate Job. Do Something Different!
Escape the City - 2013
BE BRAVE AND START SOMETHING YOU LOVE.Does this sound familiar... You tick all the right boxes; school, university, corporate career. You have a sensible profession, a fancy job title, proud parents, decent salary, pricey holidays…but there’s a nagging feeling that something isn’t quite right? A realisation that you’re not completely fulfilled? Surely you should be as happy as Larry – are you being ungrateful? HELL NO. You want a different life – no spreadsheets, no commute, no late nights at the office. But if not that…then what? That is exactly what Escape The City are here to do – show you what other options are open to you.Escape The City is a community based website built around a simple concept: there is more to life than doing unfulfilling work in big corporate companies. The online platform is designed to help corporate professionals find exciting jobs, start their own businesses, and go on big adventures. The Escape Manifesto is here to support, inspire and encourage us all to make big and brave transitions in our lives.• Examines the reasons why so many people are unsatisfied with the corporate world• Explores the alternatives and the common barriers to achieving your dreams• Advice and support for making the transition to something new and developing a strategy for work and life• Contains tons of real-life examples of people who have made the leap
Fundamental Analysis, Value Investing & Growth Investing
Roger Lowenstein - 1997
Growth investing is a fundamentally different style that seeks to identify tomorrow's great business successes. Learn the ins and outs, and the pros and cons, of these basic investment styles.
Elon Musk: 50 Life and Business Lessons from Elon Musk
George Ilian - 2015
It is not a text book nor a biography, but more of a cheat sheet for reading on the bus or in the bathroom, so that you can pick out the most significant points without having to carry around a bag of weighty tomes. You can read it all in one sitting, or look up specific case studies as and when you are looking for inspiration or direction. The 50 lessons outlined here are drawn from interviews Musk has given, from the numerous blogs and books written about him, and, most importantly, from the successes and failures on his road to becoming the real life "Iron Man". Additionally You Get 2 Bonus Ebooks - 69 Ways to Make Money From Home - Bitcoins Beginner’s Guide
International Business: The Challenges of Globalization
John J. Wild - 1999
"International Business: The Challenges of Globalization" presents international business in a comprehensive yet concise framework with unrivaled clarity. Real-world examples and engaging features help bring the concepts to life and make international business accessible to all readers. The sixth edition captures and explains the influence of the global credit crisis and recent recession on international business, while also emphasizing its focus on the crucial role of emerging markets in today's global marketplace. Accompanied by myIBlab!myIBlab-myiblab.com-is a powerful online tool that combines assessment, reporting, and personalized study to help you succeed. It offers a personalized, interactive learning environment for international business with many customizable features, making it an ideal online learning platform that embodies convenience and simplicity.
Sid James: A Biography
Cliff Goodwin - 1995
Covering Sid's early years in South Africa and life as a ladies' hairdresser, his obsession with gambling and women, his questioning by Scotland Yard in a murder case, Hancock's Half Hour and the Carry On films, and Sid's death on stage at the age of 63, Cliff Goodwin reveals the amazing truth behing the legend.
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
Jennifer Aaker - 2010
But no book addresses how to harness the incredible power of social media to make a difference. "The Dragonfly Effect" shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this bookReveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal resultsFeatures original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyaltyLeverage the power of design thinking and psychological research with practical strategiesReveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States"The Dragonfly Effect" shows that you don't need money or power to inspire seismic change.
Influencing Virtual Teams: 17 Tactics That Get Things Done with Your Remote Employees
Hassan Osman - 2014
*How to make someone reply back to your emails (using only the subject line). *How to set deadlines so that they're met by your team. *What you need to do before, during and after every meeting to increase adoption rates. *How to ensure 100% commitment from a team member in six easy steps. *Using just four questions, how to know what your remote employees are really thinking. *How to leave the perfect voice message. *The secret formula for establishing trust with your team. And much, much more! Here's what's covered in the book:Tactic #1: One Word That Influences Your Virtual TeamTactic #2: Set DeadlinesTactic #3: Assign ResponsibilityTactic #4: Explain TasksTactic #5: When Delegating Tasks, Write Them OutTactic #6: The Secret Formula for Establishing TrustTactic #7: Increase Reliability Among Your TeamTactic #8: Increase the Level of LikeabilityTactic #9: Six Steps to Ensure 100% CommitmentTactic #10: Know What Someone Is Really ThinkingTactic #11: Leave the Perfect Voice MessageTactic #12: Write Assertive EmailsTactic #13: What You Should Do Before Every MeetingTactic #14: What You Should Do During Every MeetingTactic #15: What You Should Do After Every MeetingTactic #16: Use Your Voice to Your AdvantageTactic #17: Make Your Emails Stand Out Using The Subject Line
French Chic - The "Secret" to French Style
Ali Martine - 2015
French women know the intrinsic value of classic basics and integrate their favorite clothes and accessories based upon years of experience perfecting their unique sense of style. French women know how to create a sense of intrigue. And it’s not achieved by wearing a barrage of latest trends or designers. It’s about having the confidence to dress up a simple white button-down, incorporating their signature flair, for a far more interesting and sophisticated look. Most women tend to buy everything that catches their eye. There’s not much discernment, just buying power. And these women have the overstuffed closets to show for it. I must warn you – This book is not just another simplistic buying guide to achieve a French chic look. Nor will I insult you with cliché advice on incorporating scarves into your daily wardrobe. I would like to offer you a different perspective. This book includes advice and insights about making empowering choices when it comes to what is hanging in your closet. The choice to simplify, buy less, and keep only fabulous items. The choice to honor your body first and foremost. And the choice to invest in your wardrobe.
Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits
Akshay Desai - 2015
An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts:
# General Strategies
# Video Strategies
# Image Strategies
# Hashtag Strategies
# Facebook Strategies
# Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success
Amber Earns Her Ears: My Secret Walt Disney World Cast Member Diary
Amber Michelle Sewell - 2013
What’s it like to work at Walt Disney World?Amber Sewell spent two semesters “earning her ears” at the Happiest Place on Earth, first in the CareerStart Program and then in the better known Disney College Program.During her time backstage, as the Cast Member areas of the theme park are called, Amber kept a diary of her successes and her failures, her moments of delight and her moments of despair, and most of all, her discoveries about what happens when the pixie dust settles and the guests have gone home.Amber will never feel the same about Walt Disney World again.After you’ve read her book, neither will you.
Debt-Free on Any Income
Lyle Shamo - 2004
Authors and money-management experts Lyle and Tracy Shamo say, "Like it or not, meeting basic needs has nothing to do with poverty and everything to do with how well we manage our money." In this practical guidebook, the authors will help you take control of your money, teaching you how to pay off your debt-including your mortgage and car loans- and stay out of debt. Advanced computer software (included on a CD-ROM that comes with the book) will help you assess your financial status, learn more about where your money is going and discover how to channel it to the right places.
Boganaire: The Rise and Fall of Nathan Tinkler
Paddy Manning - 2013
He had gambled and won, but his volatility and reluctance to pay his debts were making him enemies. He lived the high life as only a young man would, buying luxury homes, private jets, sports cars and football teams, and splurging massively to build a horseracing empire.But Tinkler’s dreams had extended beyond even his resources, and his business model worked only in a rising market. When coal prices slumped in 2012, Tinkler had no cash flow to service his massive borrowings and no allies to help him recover. Within months he was trying desperately to stave off his creditors, large and small, and fighting to save his businesses and his fortune.In this impressive biography, leading business writer Paddy Manning tells the story of Tinkler’s meteoric rise to wealth, and captures the drama of his equally rapid downfall.‘Some might see it as a handbook on how to go from broke to billionaire in a matter of years … Others might see it as a morality tale about the canker at the heart of the consumerist, aspirational politics peddled by our leaders for the past few decades.’ —Sydney Morning Herald‘Paddy Manning’s Boganaire: The Rise and Fall of Nathan Tinkler is a rollicking tale, which works on our sense of schadenfreude.’ —Chloe Hooper, the Monthly‘Boganaire is much more than a book for readers of business literature. It provides an insight into a bigger and more important subject than Nathan Tinkler: it shows how the easy prosperity from resource riches might be changing our culture and values for the worse.’ — the Australian‘The richly detailed book lays Tinkler’s life bare, from his early days working in Newcastle’s coal mines through to his triumphant deals with Macarthur Coal and Whitehaven, and his spectacular fall from grace.’ —BRWPaddy Manning is one of Australia’s most respected journalists, with fifteen years’ experience including a decade on the business desks of the Sydney Morning Herald, the Australian Financial Review and the Australian – a period in which he was highly commended in the business category of the Walkley Awards and was a three-time category winner in the prestigious Citigroup Journalism Awards for Excellence. His first book, What the Frack: everything you need to know about coal seam gas, was published in 2012.