Passionately argued, brilliantly written, and filled with Paglia’s trademark audacity, Glittering Images takes us on a tour through more than two dozen seminal images, some famous and some obscure or unknown—paintings, sculptures, architectural styles, performance pieces, and digital art that have defined and transformed our visual world. She combines close analysis with background information that situates each artist and image within its historical context—from the stone idols of the Cyclades to an elegant French rococo interior to Jackson Pollock’s abstract Green Silver to Renée Cox’s daring performance piece Chillin’ with Liberty. And in a stunning conclusion, she declares that the avant-garde tradition is dead and that digital pioneer George Lucas is the world’s greatest living artist. Written with energy, erudition, and wit, Glittering Images is destined to change the way we think about our high-tech visual environment.

    In David Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organization, and brand-as-symbol perspectives. The twin concepts of brand identity (the brand image that brand strategists aspire to create or maintain) and brand position (that part of the brand identity that is to be actively communicated) play a key role in managing the "out-of-the-box" brand. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. Aaker also addresses practical management issues, introducing a set of brand equity measures, termed the brand equity ten, to help those who measure and track brand equity across products and markets. He presents and analyzes brand-nurturing organizational forms that are responsive to the challenges of coordinated brands across markets, products, roles, and contexts. Potentially destructive organizational pressures to change a brand's identity and position are also discussed. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.

    Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. The paperback has remained in print ever since and is one of the most influential resources on color for countless readers.This new paperback edition presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds. Now available in a larger format and with enhanced production values, this expanded edition celebrates the unique authority of Albers’s contribution to color theory and brings the artist’s iconic study to an eager new generation of readers.

    In Creating a New Old House, architect Russell Versaci shows you that it is possible to design and create a new house that looks and feels like it has always been there. Versaci explores how architects, builders, and craftsmen are reinterpreting the traditional American house. Through photographs and engaging text, discussions of history and craftsmanship, and sidelong glances at the workings of real old houses, Versaci explains how traditional houses go together and what gives them their unique design appeal. Features 17 new, old-style houses -- from colonials to farmhouses -- from all over the country Versaci identifies Eight Pillars of Traditional Design that create a solid foundation for combining authentic, traditional design with livability to create homes that feel old yet work for the demands of modern family living.

    It also covers both the larger aspects of heraldry and everyday heraldic uses such as guilds and cities, hospitals and schools, and contains a comprehensive glossary. The international uses of heraldry and the way in which different countries in different ages have interpreted it are also included. Most of Europe and the Americas are covered as well as looking at Scandinavia, Africa and Japan. Intended for both novices and experts, the book has a wide range of content, with specially commissioned artwork from heraldic artists and many previously unpublished illustrations.

    The purpose of Why Architecture Matters is to "come to grips with how things feel to us when we stand before them, with how architecture affects us emotionally as well as intellectually" — with its impact on our lives. "Architecture begins to matter," writes Paul Goldberger, "when it brings delight and sadness and perplexity and awe along with a roof over our heads." He shows us how that works in examples ranging from a small Cape Cod cottage to the "vast, flowing" Prairie houses of Frank Lloyd Wright, from the Lincoln Memorial to the highly sculptural Guggenheim Bilbao and the Church of Sant'Ivo in Rome, where "simple geometries...create a work of architecture that embraces the deepest complexities of human imagination."Based on decades of looking at buildings and thinking about how we experience them, the distinguished critic raises our awareness of fundamental things like proportion, scale, space, texture, materials, shapes, light, and memory. Upon completing this remarkable architectural journey, readers will enjoy a wonderfully rewarding new way of seeing and experiencing every aspect of the built world.

    Published on the occassion of an exhibition at the Danish Architecture Centre, Copenhagen, 21 February - 31 May 2009.

    Corporatism and globalization are two of the obvious villains here, but what part does human nature play in the problem? Since its inception in 1982, Orion magazine has been a forum for looking beyond the effects of ecological crises to their root causes in human culture. Less an anthology than a vision statement, this timely collection challenges the division of human society from the natural world that has often characterized traditional environmentalism. Edited and introduced by Barry Lopez, The Future of Nature encompasses such topics as local economies, the social dynamics of activism, America’s incarceration society, naturalism in higher education, developing nations, spiritual ecology, the military-industrial landscape, and the persistent tyranny of wilderness designation. Featuring the fine writing and insights for which Orion is famous, this book is required reading for anyone interested in a livable future for the planet.

    From the shores of the Black Sea to the endless Kazakh steppe, the bus stops show the range of public art from the Soviet era and give a rare glimpse into the creative minds of the time. Herwig’s series attracted considerable media interest around the world, and now with the 12 year project complete, the full collection will be presented in Soviet Bus Stops as a deluxe, limited edition, hard cover photo book. The book represents the most comprehensive and diverse collection of Soviet bus stop design ever assembled.

    Goldsworthy, who works with stone, leaves, grass, branches, snow, and other natural materials to create intensely personal artworks, uses time almost as a medium in his art: on a snow-covered Scottish hillside a huge rectangle of compacted snow becomes ever more visible as the surrounding snow melts away; clay walls dry out and crack, revealing previously invisible forms embedded within them; a sculpture of re-formed icicles is made to catch the morning sunshine. In the spectacular color photographs seen here, Goldsworthy celebrates the many ways his art is about, or evokes, the passage of time. Presenting exciting works not seen in previous books, along with revealing excerpts from Goldsworthy's working diaries, this perceptive overview-which includes an extensive illustrated chronology by Terry Friedman-will become the definitive reference on Goldsworthy's art. ANDY GOLDSWORTHY's books include Abrams' Stone, Wood, Arch, Wall, Hand to Earth, and Andy Goldsworthy: A Collaboration with Nature. His work is regularly exhibited in Britain, France, Japan, and the United States. This new book comes in the same year that his first permanent installation in an American museum, at Storm King Art Center in Mountainville, New York, has its official unveiling. Goldsworthy lives with his family in Scotland. TERRY FRIEDMAN is an architectural historian who curated the first major retrospective of Goldsworthy's work. "Movement, change, light, growth, and decay are the life-blood of nature, the energies that I try to tap through my work." -Andy Goldsworthy More than 250 photographs in full color, 111/2 x 10"

    Weizman traces the development of these ideas, from the influence of archaeology on urban planning, Ariel Sharon’s reconceptualization of military defense during the 1973 war, through the planning and architecture of the settlements, to contemporary Israeli discourse and practice of urban warfare and airborne targeted assassinations.In exploring Israel’s methods to transform the landscape and the built environment themselves into tools of domination and control, Hollow Land lays bare the political system at the heart of this complex and terrifying project of late-modern colonial occupation.

    They reveal an unexpected rebirth of imagination, an unknown burgeoning that took place from 1970 until 1990. Contrary to the twenties and thirties, no “school” or main trend emerges here. These buildings represent a chaotic impulse brought about by a decaying system. Their diversity announces the end of Soviet Union. Taking advantage of the collapsing monolithic structure, the holes of the widening net, architects revisited all the chronological periods and styles, going back to the roots or freely innovating. Some of the daring ones completed projects that the Constructivists would have dreamt of (Druzhba sanatorium), others expressed their imagination in an expressionist way (Tbilisi wedding palace). A summer camp, inspired by sketches of a prototype lunar base, lays claim to its suprematist influence (Promethee). Then comes the speaking architecture widespread in the last years of the USSR: a crematorium adorned with concrete flames (Kiev crematorium), a technological institute with a flying saucer crashed on the roof (Kiev institute), a political center watching you like a Big Brother (Kaliningrad House of Soviet). This puzzle of styles testifies to all the ideological dreams of the period, from the obsession with the cosmos to the rebirth of privacy and it also outlines the geography of the USSR, showing how local influences made their exotic twists before bringing the country to its end.

    Why do well-intentioned plans for improving the human condition go tragically awry?In this wide-ranging and original book, James C. Scott analyzes failed cases of large-scale authoritarian plans in a variety of fields. Centrally managed social plans misfire, Scott argues, when they impose schematic visions that do violence to complex interdependencies that are not—and cannot—be fully understood. Further, the success of designs for social organization depends upon the recognition that local, practical knowledge is as important as formal, epistemic knowledge. The author builds a persuasive case against "development theory" and imperialistic state planning that disregards the values, desires, and objections of its subjects. He identifies and discusses four conditions common to all planning disasters: administrative ordering of nature and society by the state; a "high-modernist ideology" that places confidence in the ability of science to improve every aspect of human life; a willingness to use authoritarian state power to effect large- scale interventions; and a prostrate civil society that cannot effectively resist such plans.

    Together, they explain virtually everything about the world we live in. But, almost a century after their advent, most people haven't the slightest clue what either is about. Did you know that there's so much empty space inside matter that the entire human race could be squeezed into the volume of a sugar cube? Or that you grow old more quickly on the top floor of a building than on the ground floor? And did you realize that 1 per cent of the static on a TV tuned between stations is the relic of the Big Bang? These and many other remarkable facts about the world are direct consequences of quantum physics and relativity. Quantum theory has literally made the modern world possible. Not only has it given us lasers, computers, and nuclear reactors, but it has provided an explanation of why the sun shines and why the ground beneath our feet is solid. Despite this, however, quantum theory and relativity remain a patchwork of fragmented ideas, vaguely understood at best and often utterly mysterious. average person. Author Marcus Chown emphatically disagrees. As Einstein himself said, Most of the fundamental ideas of science are essentially simple and may, as a rule, be expressed in a language comprehensible to everyone. If you think that the marvels of modern physics have passed you by, it is not too late. In Chown's capable hands, quantum physics and relativity are not only painless but downright fun. So sit back, relax, and get comfortable as an adept and experienced science communicator brings you quickly up to speed on some of the greatest ideas in the history of human thought.

    The computer programmer, the doctor, the artist, and even the parent and citizen all engage in a craftsman’s work. In this thought-provoking book, Sennett explores the work of craftsmen past and present, identifies deep connections between material consciousness and ethical values, and challenges received ideas about what constitutes good work in today’s world. The Craftsman engages the many dimensions of skill—from the technical demands to the obsessive energy required to do good work. Craftsmanship leads Sennett across time and space, from ancient Roman brickmakers to Renaissance goldsmiths to the printing presses of Enlightenment Paris and the factories of industrial London; in the modern world he explores what experiences of good work are shared by computer programmers, nurses and doctors, musicians, glassblowers, and cooks. Unique in the scope of his thinking, Sennett expands previous notions of crafts and craftsmen and apprises us of the surprising extent to which we can learn about ourselves through the labor of making physical things.