Writing For A Good Cause: The Complete Guide To Crafting Proposals And Other Persuasive Pieces For Nonprof


Joseph Barbato - 2000
    Whether you work for a storefront social action agency or a leading university, the authors' knowledgeable, practical advice will help you: Write the perfect proposal—from the initial research and interviews to the final product Draft, revise, and polish a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds Create case statements and other big money materials—also write, design, and print newsletters, and use the World Wide Web effectively Survive last-minute proposals and other crises—with the Down-and-Dirty Proposal Kit! Writing for a Good Cause provides everything fund raisers, volunteers, staff writers, freelancers, and program directors need to know to win funds from individual, foundation, and corporate donors.

40 Verses to Ignite Your Faith: Surprising Insights from Unexpected Passages


Laurie Polich Short - 2019
    The ones we memorize, post on social media, and hang on our walls. But sometimes we need a fresh word or promise for the season we find ourselves in--something that ignites our faith in the face of fear, doubt, loneliness, insecurity, or overwhelming circumstances.In this powerful, accessible new book, author and speaker Laurie Short mines the Scriptures, revealing insights and promises from 40 verses we often overlook. Digging in to these "in between" verses, she unearths fresh wisdom, guidance, and encouragement that will help you seek and experience God in new, dynamic ways. From trusting God's timing, to not worrying about the future, to holding on to faith when things look dark, the hidden insights found in these verses will help you navigate the challenges that cross your path, breathe new life into your weary soul, and ignite your faith once again.

Exactly What to Say: The Magic Words for Influence and Impact


Phil M. Jones - 2017
    Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.Best-selling author and multiple award-winner Phil M. Jones is highly regarded as one of the world's leading sales trainers.

Lead... for God's Sake!: A Parable for Finding the Heart of Leadership


Todd G. Gongwer - 2010
    If you have ever asked yourself why you do what you do, or wondered what your purpose is in leadership or in life, this book is for you. As the lives of a coach, a CEO, and a janitor intersect in this captivating parable you will journey deep into the heart of leadership where the answers to many of life's most important questions can be found.Whether you're leading in business, sports, or in your own family, this inspiring story will show you how to take the first - and most important - step in becoming the leader you were meant to be. Lead for God's Sake truly is much more than a simple statement. It's a calling!"Seldom have I found this kind of practical wisdom presented in such a delightful, engaging and compelling narrative. As a business leader, I found its "takeaways" right on targettouching life where the rubber meets the road. I wasn't able to put it down. It's that good!"John D. Beckett,

Getting to Yes with Yourself: (and Other Worthy Opponents)


William Ury - 2015
    Over the years, Ury has discovered that the greatest obstacle to successful agreements and satisfying relationships is not the other side, as difficult as they can be. The biggest obstacle is actually our own selves—our natural tendency to react in ways that do not serve our true interests.But this obstacle can also become our biggest opportunity, Ury argues. If we learn to understand and influence ourselves first, we lay the groundwork for understanding and influencing others. In this prequel to Getting to Yes, Ury offers a seven-step method to help you reach agreement with yourself first, dramatically improving your ability to negotiate with others.Practical and effective, Getting to Yes with Yourself helps readers reach good agreements with others, develop healthy relationships, make their businesses more productive, and live far more satisfying lives.

Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive


Marc Brackett - 2019
    Marc Brackett, author of Permission to Feel, knows why. And he knows what we can do. "We have a crisis on our hands, and its victims are our children."Marc Brackett is a professor in Yale University's Child Study Center and founding director of the Yale Center for Emotional Intelligence. In his 25 years as an emotion scientist, he has developed a remarkably effective plan to improve the lives of children and adults - a blueprint for understanding our emotions and using them wisely so that they help, rather than hinder, our success and well-being. The core of his approach is a legacy from his childhood, from an astute uncle who gave him permission to feel. He was the first adult who managed to see Marc, listen to him, and recognize the suffering, bullying, and abuse he'd endured. And that was the beginning of Marc's awareness that what he was going through was temporary. He wasn't alone, he wasn't stuck on a timeline, and he wasn't "wrong" to feel scared, isolated, and angry. Now, best of all, he could do something about it.In the decades since, Marc has led large research teams and raised tens of millions of dollars to investigate the roots of emotional well-being. His prescription for healthy children (and their parents, teachers, and schools) is a system called RULER, a high-impact and fast-effect approach to understanding and mastering emotions that has already transformed the thousands of schools that have adopted it. RULER has been proven to reduce stress and burnout, improve school climate, and enhance academic achievement. This book is the culmination of Marc's development of RULER and his way to share the strategies and skills with readers around the world. It is tested, and it works.This book combines rigor, science, passion and inspiration in equal parts. Too many children and adults are suffering; they are ashamed of their feelings and emotionally unskilled, but they don't have to be. Marc Brackett's life mission is to reverse this course, and this book can show you how.

Contagious: Why Things Catch On


Jonah Berger - 2013
    People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He's studied why New York Times articles make the paper's own Most E-mailed List, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children. In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you've wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spread - for designing messages, advertisements, and information that people will share. Whether you're a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.

The Power of Four: Leadership Lessons of Crazy Horse


Joseph M. Marshall III - 2009
    Marshall III, the renowned author of the bestselling The Lakota Way, says no. Reminding us that those who hold public office are first and foremost politicians, and that corporate bigwigs serve the bottom line, Marshall presents us with a different idea of leadership, one drawn from his own Lakota Sioux culture. “True leadership,” he informs us, “is only possible when character is more important than authority.”Marshall III draws inspiration from three names that have resonated powerfully throughout history to develop his unique concept of leadership: Sitting Bull, Red Cloud, and, especially Crazy Horse, whose fascinating life Marshall already chronicled in a biography that Publishers Weekly praised as “vivid and haunting.” Crazy Horse did not teach leadership; he simply demonstrated it, effectively and with compassion. Four factors stand out when looking at him as a leader, and they were the basis of his success:Know yourself. Know your friends. Know the enemy. Lead the way.  The Power of Four shows how and why these maxims—and this Native American philosophy of leadership—is not only applicable to today’s world, but desperately needed: why leadership by example is more powerful than authority; and why the selection of leaders also becomes one way of controlling those very same leaders. Marshall will open readers’ eyes and help them discover how to apply a new set of principles and actions to their own lives.

Out of the Shadows: A Memoir


Timea E. Nagy - 2019
    Interviewed and hired by what seemed like a bona fide recruitment agency, Timea left her home on the promise she would earn good money to send home to her family. She had no idea that she'd been lured by a ring of international human traffickers. Upon her arrival in Toronto, she was forced into sex labour in some of the city's seediest nightclubs and kept by her "agents" for three months until she escaped.This is her captivating, heartbreaking but ultimately redemptive story. It will take readers from the early years of Timea's life in Communist Hungary, offering a look inside an austere but complicated world ruled by community, restriction and struggle; then, to the dark, abusive three months working as a sex slave in a country that Timea once believed would offer her freedom and opportunity; and, finally, in riveting detail, through the heart-pounding escape Timea plots.Compelling and sweeping, balancing a tragic and unbelievable experience with a powerful story of grace, Timea Nagy's journey is one that will stay with you long after you read the last page.

Flying to Norway, Grounded in Burma: A Hudson Pilot in World War II


Goronwy 'Gron' Edwards - 2008
    After gaining his wings he joined No 233 General Reconnaissance Squadron of Coastal Command based at Thornaby in Yorkshire. The aircraft he flew was the Avro Anson, a small twin engine aircraft that was originally designed for civilian use but had been hastily modified with the addition of two machine guns and a 280 lb bomb load. Before the outbreak of war the squadron was moved to Leuchers. Early in 1939, Coastal Command crews were ordered to ferry some Blenheim twin-engined bombers to Middle East Command and Gron was selected as a navigator for the flight to Egypt. Upon landing in Egypt they found that they had set a record time of 33 hours, 3 hours less than Imperial Airways. 233 Squadron were re-equipped with the Lockheed Hudson, a larger aircraft that enabled reconnaissance patrols along the Norwegian coast. In April 1940, as they were approaching the Norwegian coast, Gron spotted a Heinkell 115. He attacked from astern and damaged the aircraft. Although very nearly flying into the sea. Patrols continued, searching for German capital ships hiding in the Fiords. During the first five months of the Norwegian campaign 233 Squadron suffered 35% casualties even 50% on one shipping strike. Gron was awarded the DFC for his part in this operation. After becoming short-sighted and night-blind Gron was given a brief respite and then posted to the Navigational School at Cranage in Cheshire and a little later qualified as a Specialist Armament Officer. In September 1944 he sailed for Bombay and then travelled overland to Maniur, 500 miles north-east of Imphal. Gron took the job of Armament Officer of No 221 Group, a close-support fighter/bomber group of about 20 squadrons attached to the 14th Army. With the Japanese in retreat the group moved to Indianggye in Burma. Gron commanded the RAF advance party. During his service there he was Mentioned in Despatches.

Qualitative Research and Case Study Applications in Education: Revised and Expanded from Case Study Research in Education


Sharan B. Merriam - 1997
    -- M. Carolyn Clark, Department of Educational Human Resource Development, College of Education, Texas A&M University Since Merriam's definitive Case Study Research in Education first appeared in 1988, significant advances have occurred in the field of qualitative research. To meet the demand for a book that reflects these important changes, Merriam has completely revised and updated her classic work.Timely, authoritative, and approachable, Qualitative Research and Case Study Applications in Education is a practical resource that offers the information and guidance needed to manage all phases of the qualitative and case study research process.

The Rookie Copywriter's Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!


Doberman Dan - 2014
    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

27 Powers of Persuasion


Chris St. Hilaire - 2010
    True persuasion is not about arm-twisting or out-maneuvering your adversary. True persuasion is the creation of consensus from conflict or indifference.

How to Make People Like You in 90 Seconds or Less


Nicholas Boothman - 1999
    Now that connection is infinitely easier to make through Nicholas Boothman's program of rapport by design.How to Make People Like You in 90 Seconds or Less is the work of a master of Neuro-Linguistic Programming whose career is teaching corporations and groups the secrets of successful face-to-face communication. Aimed at establishing rapport-that stage between meeting and communicating-How to Make People Like You focuses on the concept of synchrony. It shows how to synchronize attitude, synchronize body language, and synchronize voice tone so that you instantly and imperceptibly become someone the other person likes. Reinforcing these easy-to-learn skills is knowing how to read the other person's sensory preferences-most of us are visual, some are kinesthetic, and a minority are auditory. So when you say "I see what you mean" to a visual person, you're really speaking his language. Along the way the book covers attitude, nervousness, words that open a conversation and words that shut it down, compliments, eye cues, the magic of opposites attracting, and more. It's how to make the best of the most important 90 seconds in any relationship, business or personal.

The Power of Storytelling


Ty Bennett - 2013
    The art of influential communication