Effective Public Relations has defined public relations theory and practice, schooled its practitioners, and served as a reference for those in the calling for more than five decades. The first edition of Scott M. Cutlip and Allen H. Center's revolutionary book in 1952 made public relations an acceptable subject of academic study. Their ideas and ambitions for the field still serve as beacons leading the field in the 21st century. This updated ninth edition continues the trend of excellence and will introduce yet another generation of practitioners worldwide to this important profession of Public Relations.

    From day-to-day conversations to professional meetings, from candid talks to consequential discussions, the book explains the nitty-gritty of impactful communication.How to make the best of this book?Go in the chronological order, comprehending each chapter in-depth, and participating in the exercises. Make a note of important points of reference. Practice and rehearse the skills that you learnt. Once you complete all the chapters, following the same method, re-visit previous chapters if required. Involve in the activities suggested and have a real-life experience on showcasing the skills that you learn.

    You may be overloaded with too much of information. There are loads of information in form of books and articles out there that can help you. However, would it be nice to have an easy and simple process to follow to handle this area of your life? Discover The Easy Guide To Public Speaking: “Public Speaking Essentials” will reveal 6 steps that’ll help you overcome your fear and speak like a PRO. These are easy to understand and implement solutions coming from someone who was in the trenches and who's now an active and successful public speaker. Since he was a shy kid as he was growing up, Rama ventured into Public Speaking to handle this area of his life. As a result of his learning from mentors, toastmasters and contests, Ramakrishna Reddy has won more than 25 Public Speaking Contests and written 3 books related to Public Speaking. He speaks regularly to people ranging from few dozens to few hundreds. Ramakrishna is dedicated to sharing the lessons he’s learned to help others become confident in public speaking. Public Speaking Revealed in Six Simple Steps: How to overcome Public Speaking Anxiety How to master three pillars of Public Speaking How to Practice for Presentation Day How to Handle the Presentation Day How to create a connection with the audience How to handle glitches during the presentation day Download now to know more about this 'no clutter' guide.

    Boost Your Confidence: A 21-Day Challenge to Help You Achieve Your Goals and Live Well provides an extensive, day-by-day guide to renew your self-confidence. It allows you to formulate a specific plan to beat back against your worst enemy: yourself. With its assistance, you can train your mind to rid yourself of past stressors, to formulate fresh ideas about your goals, and to reach toward a renewed sense of self. Your zest and positivity will form strength going forward, allowing you to retain assurance in your work and relationship life. Scientific Approach: Because your self-confidence exists on a neurological level, this book is required to prescribe precisely how you can utilize Neuro-Linguistic Programming and specific techniques to hone your self-confidence. This book provides state-of-the-art, scientific steps to cultivate neurological and communicative strength. How do you train your mind to beat back against years of low self-confidence? The 21-Day Challenge to Help You Achieve Your Goals and Live Well allows you to hold the reigns. It lends you specific techniques to hone every single day, to build your interior strength, and to push past your interior dialogue. Finally, after all these years, you can truly make your life your own. Are you ready to... Be Unstoppable? Be Unbreakable? Build Powerful Self-Confidence? Go through Personal Transformation? Be the Best Version of Yourself? Take The Challenge Today! - Imagine your life 21 days from now. - Imagine how powerful you will feel at the end of this challenge. - Imagine all the things you could do. - Imagine what you'll be going after once you build unbreakable self-esteem within you. You won't have to imagine 21 days from now.

    Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly read and apply, for ambitious professionals and aspiring executives—from the most trusted source in business. Also available as an ebook.

    Comprehensive coverage includes traditional analog systems, as well as modern digital techniques. Extensive discussion of today's modern wireless systems- including cellular, radio, paging systems, and wireless data networks- is also included. In addition, sections on data communication and the internet, high-definition television, and fiber optics have been updated in this edition to enable readers to keep pace with the latest technological advancements. A block-diagram approach is emphasized throughout the book, with circuits included when helpful to lead readers to an understanding of fundamental principles. Instructive, step-by-step examples using MultiSIM, in addition to those that use actual equipment and current manufacturer's specifications, are also included. Knowledge of basic algebra and trigonometry is assumed, yet no calculus is required.

    

    This time who will be the target? The only thing worse than death is taxes… With two solved murders behind her, Laura Howcroft is more than content with her calm, tranquil existence as The Woodend Cottage Hotel receptionist. Little more than a year in the small village of Millerfield and Laura has already seen enough bloodshed to last her a lifetime. Things have been quite recently in the small British village and Laura can only hope they stay that way. Peaceful, calm and simple. But when Laura discovers she has a cousin in the village, an encounter that rapidly uncovers the unexpected murder of her cousin’s husband, Laura knows that the only way to help out is to investigate for her. With the Police pointing fingers at Judy Hugh, the wife of the recently deceased local tax official, Laura, Howard, and Monty are on the trail again. After all who in their right mind would want to murder a much-mistrusted tax official..? Can Laura uncover the real killer that left a tax-man horribly murdered? Or will her own recently-rediscovered cousin take the fall for the death of her husband? Page Count: Approx 250 pages. Paying Back The Dead will return to full price, $2.99 on April 21st. Get it now while it is at $0.99 now!

     Giving Effective Feedback quickly walks you through the basics of delivering feedback that gets results, including:• Choosing the right time to talk• Engaging in productive dialogue• Helping both star and struggling performers• Developing a plan for effective follow-upDon't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly read and apply, for ambitious professionals and aspiring executives—from the most trusted source in business. Also available as an ebook.

    Then there are times when life punches you in the gut, takes your wallet, and leaves you hanging upside down by your toenails.2009 was one of those times for me (the gut-punching kind). My construction business faltered after the housing bubble burst, and my wife and I found ourselves in $50,000 worth of debt. Then came the toughest decision of our young lives: we left the community we loved and moved into my parents' basement in search of a simpler life.Part of the change included laying aside my aspirations for wealth and taking up the vocation of my dreams: I would try to make money writing full time. This is the story of my first year doing exactly that.I would try to build a life out of words.Also included in the book are nine essays from folks who make money writing – they share unique tips on how to find writing work and how to improve your craft. Contributors include Andi Cumbo, Bryan Allain, Ed Cyzewski, Jason Boyett, Jeff Goins, Jennifer Luitwieler, Ken Mueller, Kristin Tennant, and Stacy Barton.

    Narcissistic Victim Syndrome is not officially recognised, nor is it widely even known.Even when it is accepted, recognised and known not many people seem to know what to DO ABOUT IT to heal it... The fact is being in a relationship with a narcissist over a long period of time has long lasting traumatic effects that can be extremely catastrophic to the person suffering them.DO THE FOLLOWING SYMPTOMS SOUND FAMILIAR?- Ruined self confidence- Doubting yourself and your sanity- Mood swings- Sleeplessness- Extreme weight loss or weight gain- Uncharacteristic jealousy/ insecurity- Feeling like you don't know the difference between right and wrong- Extreme paranoia (being turned into an obsessive detective)- Endless, repetitive obsessive thinking about your ex- Constantly trying to find explanations for what has happened- Feelings of helplessness and despair- A desire to self isolate- Feeling desperately misunderstood- Overwhelming feelings of loss and grief- Extreme bouts of rage- An inability to be comfortable with yourself- Strange dreamsThe list goes on.... "NOBODY UNDERSTANDS!" I hear this frustrated cry from abused people a lot.I felt the same way when I was recovering from emotional abuse at the hands of a narcissistic/borderline psychopath. If you try and tell people who have NO EXPERIENCE with a narcissist (there is no experience like being with a narcissist, its not their fault they can't understand) about it they will either deny your experience, tell you you are exaggerating or look at you like you were crazy.Covert Narcissists dangle their vulnerability in front of you as bait, just waiting for your good nurturing mothering/fathering instincts to kick in and rescue the poor little lost child they are presenting to you. But beneath the mask of a shy, vulnerable and "good person" something far more sinister lurks. And this what makes covert narcissism so damaging and dangerous: the nature of the disorder is such that you are brainwashed into thinking you are dealing with a human being with a morality, perhaps even a "pillar of the community".OFT REPEATED MYTHS OF THE INTERNET ABOUT NARCISSISTS:You are Told Narcissists are always brash, loud, assertive, flashy and Confident.The problem is Coverts are quiet, insecure and passive.You are Told Narcissists will never apologise for things they do.The problem is Coverts can learn that a quick and TOTAL apology is a really slick way of getting their target to "go back to sleep" if it looks like they are waking up.You are told: Narcissists can be detected because they will always tell you how amazing they are and by bragging about their achievements.The problem is Coverts are known for presenting themselves as vulnerable victims who can even use that vulnerability as a hook to bait you in!WHAT YOU NEED NOW: - Someone who has been through the same experiences you have and understands them from the inside.-Someone who has the knowledge, training, education and experience working on himself and others to lead you through the emotional sh*tstorm that breaking with a narcissist can create.What are you waiting for? Scroll Up, Click on the "Buy Now" button!

    You have survived 100% of your worst days. My relationship with my covert narcissist left me confused, broken, and utterly drained. I didn’t think anyone could ever understand what I went through. Trying to explain it was hard enough. He didn’t yell, he didn’t hit, yet no one had ever caused me so much pain and then turned around and said I had only myself to blame. That’s what makes covert narcissists so dangerous, they’re so subtle and quiet, masters of deceit. If you feel like you have been pushed to the brink of insanity, losing control, forgetting who you even are I want to let you know that you are not alone. What helped me eventually overcome my deep attachment to my narc was understanding how the mind of a narcissist works and understanding what was going on in my own head while all of this was happening. By identifying the nature of the covert narcissist, recognizing the abuse cycle, and understanding the manipulation tactics I was able to finally stop the madness inside my head. In this book I go over all these points as well as reasons why we’re attracted to the narcissist, why they’re attracted to us, and most importantly tips on moving on after experiencing this type of abuse. Here Is A Preview Of What You'll Learn... The Abuse Cycle Manipulation Tactics Brain Chemistry and Abuse Why We're Attracted To and Who Attracts The Narcissist Tools for Recovery Don't let the covert narcissist fool you any longer , download your copy today! Available now for only $0.99!

    It begins by introducing students to the basics of communication systems without using probabilistic theory. Only after a solid knowledge base--an understanding of how communication systems work--has been built are concepts requiring probability theory covered. This third edition has been thoroughly updated and revised to include expanded coverage of digital communications. New topics discussed include spread-spectrum systems, cellular communication systems, global positioning systems (GPS), and an entire chapter on emerging digital technologies (such as SONET, ISDN, BISDN, ATM, and video compression). Ideal for the first communication systems course for electrical engineers, Modern Digital and Analog Communication Systems offers students a superb pedagogical style; it consistently does an excellent job of explaining difficult concepts clearly, using prose as well as mathematics. The author makes every effort to give intuitive insights--rather than just proofs--as well as heuristic explanations of theoretical results wherever possible. Featuring lucid explanations, well-chosen examples clarifying abstract mathematical results, and excellent illustrations, this unique text is highly informative and easily accessible to students.

    Postures, gestures, and expressions convey reams of information—and often not what you'd expect. A smile, for example, is usually considered welcoming. But crook one corner of your mouth higher and you project superiority, subconsciously chasing other people away.Without Saying a Word explains how even the subtlest motions have meaning. Distilling decades of research, the book deciphers these unspoken signals: from facial expressions and fleeting micro expressions to positive and negative body language. Discover which postures and gestures indicate confidence and build rapport—and which reveal disinterest, arrogance, or even aggression. Learn to end off-putting habits, accentuate good ones, and become an authentic and effective communicator.Exhibiting body language that is open, honest, and self-assured increases your social influence and enhances your skill as a negotiator . . . while the ability to read the emotions and intentions of others is equally indispensable. Whether you're making a presentation, pitching a project, or closing a deal, the right body language can be your best ally.

    Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great” products.Based on over two hundred interviews with current and former executives, business partners, Apple watchers and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines.  She explores Tim Cook’s leadership and its impact on Jobs’s loyal lieutenants, new product development, and Apple’s relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers.Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.