Based on Dr. Stephen LaBerge's extensive laboratory work at Stanford University mapping mind/body relationships during the dream state, as well as the teachings of Tibetan dream yogis and the work of other scientists, including German psycholgist Paul Tholey, this practical workbook will show you how to use your dreams to: Solve problems; Gain greater confidence; improve creativity, and more.

    From Homer to Hawthorne, Plato to Pascal, and Shakespeare to Solzhenitsyn, the great writers of Western civilization can be found in its pages. In addition, this new edition offers a much broader representation of women authors, such as Charlotte Brontë, Emily Dickinson and Edith Wharton, as well as non-Western writers such as Confucius, Sun-Tzu, Chinua Achebe, Mishima Yukio and many others. This fourth edition also features a simpler format that arranges the works chronologically in five sections (The Ancient World; 300-1600; 1600-1800; and The 20th Century), making them easier to look up than ever before. It deserves a place in the libraries of all lovers of literature.

    Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. That's why so many businesses never make it. In today's competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether you're launching a new business or working to strengthen or expand an established one, a business plan is your road map to success. Business Plans For Dummies, 2nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps youRealistically determine where your business is and where you want to go Create a detailed business plan and put it into action instead of in a drawer Use the plan to secure financing Prepare for opportunities avoid common pitfalls In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. You'll discover how to:Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others Clarify and crystallize your company's mission, vision, and values Analyze your industry and your competition Identify your customers, including their needs, habits, purchase triggers, and decision-making processes Objectively analyze your company's strengths and weaknesses Analyze your financial situation in order to do realistic forecasts and budgets Recognize trends and anticipate changes, both in the overall economy and in your industry Plan for growth, considering the product life cycle, new products, or new markets Structure your organization and nurture leadership Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in today's marketplace. It's a plantastic resource for business owners and entrepreneurs.

    Normal visible cover wear, binding tight, writing and markings inside

    It is one of the oldest activities of humankind—and one of the most impressive when done skillfully. Throughout history, many masters of metaphor have crafted observations that are so spectacular they have taken up a permanent residence in our minds.In I Never Metaphor I Didn't Like, quotation maven Dr. Mardy Grothe fixes his attention on the three superstars of figurative language—analogies, metaphors, and similes. The result is an extraordinary compilation of nearly 2,000 feats of association that will entertain, educate, and occasionally inspire quotation lovers everywhere.In this intellectual smorgasbord, the author of Oxymoronica and Viva la Repartee explains figurative language in a refreshingly down-to-earth way before taking readers on a tour of history's greatest word pictures. In chapters on wit, love, sex, stage and screen, insults, politics, sports, and more, you will find quotations from Aristotle and Maya Angelou to George Washington and Oprah Winfrey.

    "A valuable tool for anyone who writes or speaks."-- Zig Zigler

    A favourite of job hunters and career changers for more than three decades, it continues to be a mainstay on best-seller lists, from Amazon.com to BusinessWeek to the New York Times, where it has spent five and a half years.

    But this attitude is a relatively recent development in the sweep of history. In The Pun Also Rises, John Pollack — a former Presidential Speechwriter for Bill Clinton, and winner of the world pun championship — explains how punning revolutionized language and made possible the rise of modern civilization. Integrating evidence from history, pop culture, literature, comedy, science, business and everyday life, this book will make readers reconsider everything they think they know about puns.

    "You need tools, not rules." His book distills decades of experience into 50 tools that will help any writer become more fluent and effective. WRITING TOOLS covers everything from the most basic ("Tool 5: Watch those adverbs") to the more complex ("Tool 34: Turn your notebook into a camera") and provides more than 200 examples from literature and journalism to illustrate the concepts. For students, aspiring novelists, and writers of memos, e-mails, PowerPoint presentations, and love letters, here are 50 indispensable, memorable, and usable tools. "Pull out a favorite novel or short story, and read it with the guidance of Clark's ideas. . . . Readers will find new worlds in familiar places. And writers will be inspired to pick up their pens." -Boston Globe"For all the aspiring writers out there-whether you're writing a novel or a technical report-a respected scholar pulls back the curtain on the art." -Atlanta Journal-Constitution"This is a useful tool for writers at all levels of experience, and it's entertainingly written, with plenty of helpful examples." -Booklist

    Discover how easy it is to: file phone numbers, data, figures, and appointments right in your head; learn foreign words and phrases with ease; read with speed--and greater understanding; shine in the classroom--and shorten study hours; dominate social situations, and more.

    Alphabetically organized and easy to use, its nearly 400 entries provide guidance for the most common types of business documents and correspondence, from brochures, press releases, and résumés, to executive summaries, proposals, and reports. Abundant sample documents and visuals throughout the book demonstrate effective business communication, reflecting current practices for formatting documents and using e-mail. In addition, advice on organizing, researching, writing, and revising complements thorough treatment of grammar, usage, style, and punctuation to provide comprehensive help with writing skills. This edition has been thoroughly revised to include expanded advice for analyzing the context of different writing situations, using and integrating visuals, and dealing with ethical concerns in business writing, including plagiarism. Entries throughout have been revised, updated, consolidated, and streamlined to provide the most accurate and accessible information. Comprehensive yet concise, The Business Writer’s Handbook remains the quick reference faithful users have come to appreciate.

    In this book you will find: Words You Absolutely Should Know (covert, exonerate, perimeter); Words You Should Know But Probably Don't (dour, incendiary, scintilla); Words Most People Don't Know (schlimazel, thaumaturgy, epergne); Words You Should Know to Sound Overeducated (ad infinitum, nugatory, garrulity); Words You Probably Shouldn't Know (priapic, damnatory, labia majora); and more.Whether writing an essay, studying for a test, or trying to impress friends, family, and fellow cocktail party guests with their prolixity, you will achieve magniloquence, ebullience, and flights of rhetorical brilliance.

    Peter Mark Roget's fundamental and brilliant category concept which groups all synonyms, antonyms and related words together for quick and easy comparison without all the needless repetition and cross referencing of alphabetical thesauruses, this new fifth edition is:the most up-to-date -- with 1073 categories including 31 entirely new ones concerning such topics as the body, fitness and exercise, substance abuse, all kinds of sports, books, motion pictures and computer sciencedefinitive -- based on extensive word association research into how words are actually used, resulting in the most current reflection of the language today and including the latest phrases, slang and commonly used foreign termsthe most comprehensive thesaurus available -- 325,000 words and phrasesan invaluable source book with many additional features -- boldface type for the most commonly used words in a category, usage and foreign language labels throughout and a unique and useful feature of word lists including lists for measurements, gods and goddesses, manias and phobias, groups and movements, state mottos and moretime-tested -- this definitive, updated edition retains the original time-tested format that allows much more depth of information

    Geoffrey K. Pullum's writings began as columns in Natural Language and Linguistic Theory in 1983. For six years, in almost every issue, under the banner "TOPIC. . .COMMENT," he published a captivating mélange of commentary, criticism, satire, whimsy, and fiction. Those columns are reproduced here—almost exactly as his friends and colleagues originally warned him not to publish them—along with new material including a foreword by James D. McCawley, a prologue, and a new introduction to each of these clever pieces. Whether making a sneak attack on some sacred cow, delivering a tongue-in-cheek protest against current standards, or supplying a caustic review of some recent development, Pullum remains in touch with serious concerns about language and society. At the same time, he reminds the reader not to take linguistics too seriously all of the time. Pullum will take you on an excursion into the wild and untamed fringes of linguistics. Among the unusual encounters in store are a conversation between Star Trek's Commander Spock and three real earth linguists, the strange tale of the author's imprisonment for embezzling funds from the Campaign for Typographical Freedom, a harrowing account of a day in the research life of four unhappy grammarians, and the true story of how a monograph on syntax was suppressed because the examples were judged to be libelous. You will also find a volley of humorous broadsides aimed at dishonest attributional practices, meddlesome copy editors, mathematical incompetence, and "cracker-barrel philosophy of science." These learned and witty pieces will delight anyone who is fascinated by the quirks of language and linguists.

    Discusses the basics of the Arabic language and provides instruction in the Arabic alphabet.