Helvetica: Homage to a Typeface


Lars Müller - 2002
    It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.

Framed Ink: Drawing and Composition for Visual Storytellers


Marcos Mateu-Mestre - 2010
    Using his experiences from working in the comic book industry, movie studios and teaching, Marcos introduces the reader to a step-by-step system that will create the most successful storyboards and graphics for the best visual communication.After a brief discussion on narrative art, Marcos introduces us to drawing and composing a single image, to composing steady shots to drawing to compose for continuity between all the shots. These lessons are then applied to three diverse story lines – a train accident, a cowboy tale and bikers approaching a mysterious house.In addition to setting up the shots, he also explains and illustrates visual character development, emotive stances and expressions along with development of the environmental setting to fully develop the visual narrative.

Printing by Hand: A Modern Guide to Printing with Handmade Stamps, Stencils, and Silk Screens


Lena Corwin - 2008
    The quirks are what show the maker’s intimate involvement in the process, and it’s that unique quality that first attracted textile designer and illustrator Lena Corwin to hand-printing. Even though decorative prints are more in vogue than ever, there was until now no up-to-date hand-printing guide—no single source explaining the tools and materials that are used today, or reflecting a contemporary aesthetic. Corwin has given us that guide. Using step-by-step instructions and up-close photos, Corwin teaches crafters everything they need to know to master stamping, stenciling, and screen printing, from making their own printing devices to trouble-shooting when plans go awry. Her inimitable collection of projects ranges from stamped stationery and simple-to-sew pouches, to stenciled tote bags and furniture, to screen-printed bed linens and upholstery fabric. There’s even a silk-screened dog bed. The author has created original artwork for each project (full-size patterns are included in an envelope at the back of the book), so that every crafter can achieve the same beautiful results. Or maybe not quite the same. Remember: It’s the subtle differences that make hand-printing so special and alluring.

An Atlas of Animal Anatomy for Artists


Wilhelm Ellenberger - 1949
    So detailed and so accurate are these drawings that this book has long been a classic work of its kind. The animals are shown in three ways: external full views and dozens of details (paws, head, eyes, legs, etc.); beneath-the-skin drawings of musculature and of the positions and insertions of each muscle; and skeleton drawings of the bone structures that support and determine surface contours and configurations. In addition, special cross-sections dissect those portions of the animal — such as the head and limbs — that are most important to the artist. For this edition, Lewis S. Born of the American Museum of Natural History collected 25 plates from George Stubbs's Anatomy of the Horse, long unavailable; Straus-Durckheim's Anatomie Descriptive et Comparative du Chat; and Cuvier and Laurrillard's Anatomie Comparée. These plates, as fully annotated as the plates that make up the original book, supplement Ellenberger, Baum and Dittrich with anatomical drawings of the monkey, the bat, the flying squirrel, the rat kangaroo, the seal, and the hare. Mr. Lewis also provided a new preface and added to the annotated bibliography, which now contains 66 items.

Movements in Art since 1945: Issues and Concepts


Edward Lucie-Smith - 1969
    This revised text covers movements in art since 1945.

The Ten Principles Behind Great Customer Experiences (Financial Times Series)


Matt Watkinson - 2012
    They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.

Love Letters Of Great Men And Women: From The Eighteenth Century To The Present Day


C.H. Charles - 2007
    Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

Calligraphy for Beginners: Hand Lettering Made Easy Using Faux Calligraphy


Shelley Hitz - 2018
    I know from experience. In the summer of 2016, I decided to learn hand lettering to create coloring pages for my book, Broken Crayons Still Color. I watched every video I could find and tried all the recommended techniques. However, no matter what I did, even with the best of pens, my lettering looked horrible. Let's admit it: Learning calligraphy is not as easy as some of the artists online make it look. And I was frustrated. I continued my research and discovered faux calligraphy. I decided to use it, along with block lettering, to create my hand-drawn coloring pages. What is Faux Calligraphy? It's fake calligraphy. In my opinion, it is the easiest way to get started. You can achieve a beautiful outcome almost right away, even with your own handwriting. In this book, Calligraphy for Beginners, I will walk you through the steps of how to get started as well as the mistakes to avoid. In calligraphy, your letters will have thick downstrokes and thin upstrokes. With faux calligraphy, you simply add the thickness to your downstrokes after you write the letters. It's a three-step process you'll learn in chapter three. Traditional calligraphy and brush lettering require months of consistent practice to train your hand and develop the muscle memory required to achieve the thick and thin strokes. Even after years of practice, I continue to improve every day. And, honestly, I notice the difference in my lettering if I don't practice consistently for several weeks. Therefore, if you want to achieve a beautiful outcome right away or need to use lettering for a project immediately (like I did), faux calligraphy is a great way to get started. It's a fun way to add text to coloring pages and create beautiful artwork, hand-lettered cards, bookmarks, and so much more. Bonus: As a bonus to this book, you get free access to my faux calligraphy online class ($39 value). To make it as easy as possible for you, I filmed a video demonstrating every letter in the alphabet. Plus, you can download my practice sheets to print off for reference and blank practice sheets for your own lettering. Click the buy button and let's get started!

Frida Kahlo: The Gisèle Freund Photographs


Gisèle Freund - 2015
    There she met the legendary couple Frida Kahlo and Diego Rivera. Welcomed into their home, she immersed herself in their private lives and the cultural and artistic diversity of the country, taking hundreds of photographs. These powerful photographs, among the last taken before Kahlo’s death, bear poignant witness to Frida’s beauty and talent. Showcasing more than 100 of these rare images, many of which have never been published before, the book also includes previously unpublished commentary by Gisèle Freund about Frida Kahlo, texts by Kahlo’s biographer Gérard de Cortanze and art historian Lorraine Audric, as well as a link to a previously unreleased color film, shot by Freund, showing Diego Rivera at work.

Art Through the Ages


Helen Gardner - 1926
    With this book in hand, thousands of students have watched the story of art unfold in its full historical, social, religious, economic, and cultural context, and thus deepened their understanding of art, architecture, painting, and sculpture. By virtue of its comprehensive coverage, strong emphasis on context, and rich, accurate art reproductions, GARDNER'S ART THROUGH THE AGES has earned and sustained a reputation of excellence and authority. So much so, that in 2001, the Text and Academic Authors Association awarded both the McGuffey and the "Texty" Book Prizes to the Eleventh Edition of the text. It is the first art history book to win either award and the only title ever to win both prizes in one year. The Twelfth Edition maintains and exceeds the richness of the Gardner legacy with updated research and scholarship and an even more beautiful art program featuring more color images than any other art history book available. The Twelfth Edition features such enhancements as more color photographs, a stunning new design, and the most current research and scholarship. What's more, the expanded ancillary package that accompanies GARDNER'S ART THROUGH THE AGES, features a wealth of tools to enhance your students' experience in the course. With each new copy of the book, students receive a copy of the ArtStudy 2.0 CD-ROM--an interactive electronic study aid that fully integrates with the Twelfth Edition and includes hundreds of high-quality digital images, plus maps, quizzes, and more.

Oil Painting Techniques and Materials


Harold Speed - 1987
    — a painter's training, more. Speed also provides expert analysis of works by Velasquez, Reynolds, Gainsborough, Hals, Rembrandt, and others. 64 photos. 5 line drawings.

How to Paint Fast, Loose and Bold: Simple Techniques for Expressive Painting


Patti Mollica - 2018
    In this book, artist and workshop teacher Patti Mollica walks you through surprisingly simple and efficient strategies for achieving that kind of powerful composition, whatever your subject. Complete with timed exercises and start-to-finish painting demonstrations, this book is for any artist who feels overwhelmed by where to start or daunted by the urge to paint everything in sight. Patti Mollica's mindful approach will lead you to better, bolder results, as well as greater confidence and joy in the process. So load your palette with ample paint, grab some fat brushes and get ready to paint fast, paint loose, paint bold. Start with a strong, simple value statement Get expressive with color Be brave with your brushwork 5 technique exercises 5 start-to-finish painting demonstrations Paint fearlessly!

The Fine Art of Cabinetmaking


James Krenov - 1977
    A bevy of topics, including the proper way to sharpen and hone tools, hollow grinding methodology, and obtaining proper grinding angles, are detailed in this comprehensive cabinet-making sourcebook. Lessons devoted to using and understanding various woods, including common or exotic pieces, learning how to read grain, and the pros and cons in working with air-dried wood versus kiln-dried wood, will educate any level of woodworker. Chapters devoted to resawing as well as problems and concerns due to moisture content and wood movement are also included.

The Industrial Design Reader


Carma Gorman - 2001
    This pioneering guide traces the entire history of industrial design, industrialization, and mass production from 1850 until today. Sixty comprehensive essays written by designers, theorists, advertisers, historians, and curators detail the most crucial movements, issues, and accomplishments of industrial design. They combine news reports on the very first design workshops, aesthetic manifestos, lectures, and more from the biggest names in the field: William Morris, Henry Dreyfuss, and Victor Papanek, to name only a few. The Industrial Design Reader is an excellent resource for educators, students, and practicing designers. • Features design from not only theoretical and aesthetic perspectives, but also from a socio-political point of view, with texts from Karl Marx, Ralph Nader, and others • Copublished with the Design Management Institute, which will actively promote the book to its membership

Hokusai


Gian Carlo Calza - 1999
    The book opens with an introductory essay by Gian Carlo Calza presenting an overview of the changing world into which Hokusai was born and through which he lived. This is followed by a series of essays, composed by distinguished Western and Japanese scholars, that present new research on a range of crucial areas of interest in Hokusai studies.These form a context for the core of the book, which embodies a retrospective of Hokusai's entire career, divided into seven chapters. Each chapter provides a succinct account of a phase in Hokusai's life, followed by a series of the finest and most representative works of that period. Great care has been taken throughout to choose for reproduction the best-preserved original prints that reveal Hokusai's mastery of line and colour to full advantage.This magnificent pictorial survey of Hokusai's prints, paintings and drawings is the first publication in English to make such a rich selection widely available, and to demonstrate the extraordinary range and quality of Hokusai's achievement. The final component of the book is a detailed scholarly commentary on each illustration that provides not only the necessary technical information but also a revealing analysis of style, color, composition and motif.