Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever


Jeff Fromm - 2013
    Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlightening look at this generation of consumers and a practical plan for earning their trust and loyalty. Based on original market research, the book reveals the eight attitudes shared by most Millennials, as well as the new rules for engaging them successfully. Millennials: - Value social networking and aren't shy about sharing opinions - Refuse to remain passive consumers--they expect to participate in product development and marketing - Demand authenticity and transparency - Are highly influential--swaying parents "and" peers - Are not all alike--understanding key segments is invaluable Featuring expert interviews and profiles of brands doing Millennial marketing right, this eye-opening book is the key to persuading the customers who will determine the bottom line for decades to come.

Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits


Akshay Desai - 2015
    An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts: # General Strategies # Video Strategies # Image Strategies # Hashtag Strategies # Facebook Strategies # Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success

Forex for Beginners: How to Make Money in Forex Trading (Currency Trading Strategies)


James Stuart - 2013
    Thousands of people, all over the world, are trading Forex and making tons of money. Why not you?All you need to start trading Forex is a computer and an Internet connection. You can do it from the comfort of your home, in your spare time without leaving your day job.And you don't need a large sum of money to start, you can trade initially with a minimal sum, or better off, you can start practicing with a demo account without the need to deposit any money.Forex Trading is very simple and straightforward, we only deal with a pair of currencies, and it has quite a high profit potential.Forex allows even beginners the opportunity to succeed with financial trading. Actually people that have minimum financial track record can easily make money by learning how to trade currencies online. This book features the in and outs of currency trading as well as strategies needed to achieve success in the trading.Here are some of the topics you'll discover while reading the book:* The single most critical factor to Forex trading success - ignore it at your own perils.* Simple, easy to copy ideas that will enhance your chances of winning trades.* What you need to succeed in currency trading.* Advantages of trading Forex.* Effective risk management strategies to help you minimize your risk and conserve your capital.* Key factors to successful financial Forex trading.* How to develop Forex trading strategies and entry and exit signals that work.* A list of easy-to-follow tips to help you improve your trading successes.* All this and much much more.Table of Contents1. Making Money in Forex Trading2. What is Forex Trading3. How to Control Losses with "Stop Loss"4. How to Use Forex for Hedging5. Advantages of Forex Over Other Investment Assets6. The Basic Forex Trading Strategy7. Forex Trading Risk Management8. What You Need to Succeed in Forex9. Technical Analysis As a Tool for Forex Trading Success10. Developing a Forex Strategy and Entry and Exit Signals11. A Few Trading Tips for DessertTags: Forex trading strategies, Forex scalping, Forex trading secrets, Forex trading manual, currency trading for dummies, Forex trading for beginners, day trading the currency market, Forex trading system, Forex for dummies, foreign currency trading.

Buy Low Rent High: How anyone can be financially free in the next 12 months by investing in property


Samuel Leeds - 2017
    Being able to make complicated strategies become simple philosophies, Samuel has earned a reputation for being one of the most inspiring investors in the U.K.

Love Is Not Enough: A Smart Woman’s Guide to Money


Merryn Somerset Webb - 2007
    From shopping sprees to pension plans, ISAs to investments, money plays a crucial role in our present and future comfort. We may not like to admit it, but diamonds – or cold, hard cash – really can be a girl's best friend.So why, when women have much to celebrate, are we reluctant to talk about it? Why, when we have more wealth in our own names than ever before, do women take less interest in money than men? And why do we still feel that demonstrating an interest in finance is somehow…unfeminine? Because let's face it – for most of us, Prince Charming and his bank balance just aren't coming. If we want to secure our futures we're going to have to do it ourselves.The good news is that it's not hard to do. Dealing with our personal finances is much, much easier than the financial industry would have us believe. Women tend to make better investors than men too – our instincts, so to speak, are on the money. All we need is a bit of know-how and the confidence to put it into practice.Combining years of financial expertise with a healthy dose of scepticism and an easy sense of humour, Merryn Somerset Webb's sharp, witty and appealing guide to personal wealth for sassy women provides the answers. Whether you're drowning in debt, negotiating a higher salary or tackling the thorny issue of a pre-nup, just one read through and you'll be in a position to sort your finances out for good, transforming them from a constant worry into a source of peace of mind.

100 Property Investment Tips: Learn from the experts and accelerate your success


Rob Dix - 2015
    From sussing out the best deals and financing your investment to organising your taxes and dealing with tenants, it's all here - helping you to make more money with less stress.Among the 100 curated, carefully organised property investment tips in this book, you'll learn: Why you're doing your calculations all wrong How to use leverage to multiply your returns How to delegate The realistic alternatives to buy-to-let Why - and how - to buy below market value How to compete when you're constantly priced out by other buyers Ways to add value How to win at auctions Why you should get over your fear of interest-only mortgages What counts as an "expense" - and how to claim it A ton of nifty property investment tips, tricks and hacks for sourcing, financing and managing your propertyThe tips are organised into the following sections: Get started in property investment Find a deal Finance your investment Deal with tenants and management Focus on your strategy and goals Sort out your tax and accounts Tips, tricks and hacksWhatever your level of experience, you're sure to find some great new ideas to make you a more effective property investor.

Microsoft Project 2010 Step by Step


Carl Chatfield - 2010
    With Step By Step, you set the pace-building and practicing the skills you need, just when you need them! Topics include building a project plan and fine-tuning the details; scheduling tasks, assigning resources, and managing dependencies; monitoring progress and costs; keeping projects on track; communicating project data through Gantt charts and other views.

Wordpress for Beginners - A Visual Step-by-Step Guide to Creating your Own Wordpress Site in Record Time, Starting from Zero! (Webmaster Series)


Andy Williams - 2012
    Not any more. Wordpress makes it possible for anyone to create and run a professional looking website.While Wordpress is an amazing tool, the truth is it does have a steep learning curve, even if you have built websites before. Therefore, the goal of this book is to take anyone, even a complete beginner and get them building a professional looking website. I'll hold your hand, step-by-step, all the way. As I was planning this book, I made one decision early on. I wanted to use screenshots of everything, so the reader wasn't left looking for something on their screen that I was describing in text. This book has screenshots. I haven't counted them all, but it must be close to 300. These screenshots will help you find the things I am talking about. They'll help you check your settings and options against the screenshot of mine. No more doubt, no more wondering if you have it correct. Look, compare and move on to the next section.With so many screenshots, you may be worried that the text might be a little on the skimpy side. No need to worry there. I have described in the minutest detail, every step on your journey to a great looking website. In all, this book has over 35,000 words. This book will cut your learning curve associated with WordpressEvery chapter of the book ends with a "Tasks to Complete" section. By completing these tasks, you'll not only become proficient at using Wordpress, you'll become confident & enjoy using Wordpress.

1000 Tattoos


Henk Schiffmacher - 1996
    This special 25th anniversary edition of Tattoos explores the history of the art worldwide via designs and photos—from 19th century engravings to tribal body art, from circus ladies of the 20s to classic biker designs—giving a fascinating insight into the art of tattooing.

The DIY Spud Fit Challenge: A how-to guide to tackling food addiction with the humble spud.


Andrew Taylor - 2016
    In this Spud Fit Challenge DIY guide, featuring twelve super simple (and cheap!) recipes and a variety of mindfulness techniques to help you reset your body and mind, he shows you the how's, what's and why's of his unusual regime - the tale of which went viral and captivated people across the globe. It's a scenario that will be depressingly familiar to all 'experienced dieters': towards the end of 2015, the former elite junior kayaker found himself more than 120 pounds (55kgs) overweight and feeling helpless, frustrated and in despair after yet another failed attempt at losing weight. With a lifetime of fad diets that only ever aimed to treat symptoms behind him, and armed only with the advice of 'the experts' whose discussion always began and ended with the message 'simply' to practise moderation, he had reached an impasse. Why couldn't he do moderation, like 'normal' people seemed to be able to? Sitting on the couch that day having reached his lowest point and not knowing the way out of the black hole that was swallowing his ability to enjoy life, he had that lightbulb moment: he was addicted to food. His mind raced - no other addict would ever be told to practise moderation, they would be told to quit their vice entirely. In that moment he realised that quitting food - or coming as close to it as possible - was the answer. Weeks of research told him that the humble potato, the food that has allowed vast populations to not only survive but to thrive over generations, was the perfect vehicle for his experiment: The Spud Fit Challenge was born! Good health is way more simple than we've been led to believe. There is a food that you can eat in abundance and that food provides you with all the nutrition your body needs to thrive for a long time. A good diet should not involve obsessing over every detail about what you put in your mouth - this does nothing to treat the underlying cause of your troubled relationship with food. This is the Spud Fit Challenge in a nutshell: let simplicity set you free. This guide will provide you with both the mental techniques that have helped Andrew to power through cravings without looking back as well as some ‘Spud Fit approved’ recipes to pique your interest - everything you need to successfully complete your own Spud Fit Challenge.

Swing Into It: A Simple System For Trading Pullbacks to the 50-Day Moving Average


T. Livingston - 2018
    Detailing the technical indicators and money management strategies that have worked best for him, T. Livingston breaks down what every savvy trader needs to profit in today’s stock market. Topics discussed include how to analyze the general market, which stocks to trade, when to buy, position sizing, profit targets, and selling rules. Swing Into It provides a variety of different examples so that the reader will be prepared for various market scenarios. Detailed sample trades are included so that the reader can see how Livingston thinks throughout each phase of his trades. If you’re looking to get started in swing trading or seeking to refine your trading system, Swing Into It belongs in your library.

The New Southern Living Garden Book: The Ultimate Guide to Gardening


Southern Living Inc. - 2015
    Completely redesigned and updated for the first time in 10 years, the new edition features over 1,700 beautiful color photographs and over 7,000 featured plants. Enhanced features include a monthly garden checklist, a Q&A section to tackle everyday problems, and garden design solutions, plus industry experts provide the hottest trends and tips combined with old-fashioned wisdom. From the new homeowner just starting out in gardening to the Master Class gardener, this book will be an essential resource.

Network Marketing For Facebook: Proven Social Media Techniques For Direct Sales And MLM Success


Jim Lupkin - 2014
     As co-author Jim Lupkin says, "I am the customer for this book. I have failed and succeeded as a network-marketing distributor and I used social media to help me succeed. I know what the distributor is going through and because of that I can talk to them in a way that no one else can." Whether you’re a beginning or advanced network marketer, you will learn how to get people to try samples, buy products and become distributors, and the most natural ways to make new connections and nurture those relationships.

PHR/SPHR: Professional in Human Resources Certification Study Guide


Anne M. Bogardus - 2003
    This comprehensive new edition of the top-selling PHR/SPHR Study Guide provides you expert preparation and review for these challenging exams as well as comprehensive coverage on labor relations, workforce planning, compensation, OSHA regulations.

Essentials of Contemporary Management


Gareth R. Jones - 2003
    Jones and George are dedicated to the challenge of "Making It Real" for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a "real-life" management context. This is accomplished thru a diverse set of examples, and the unique, and most popular feature of the text, the "Manager as a Person" Chapter 2. This chapter discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems and this theme is carried thru the remaining chapters. This text also discusses the importance of management competencies--the specific set of skills, abilities, and experiences that gives one manager the ability to perform at a higher level than another in a specific context. The themes of diversity, ethics, globalization, and information technology are integrated throughout.