The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.

    

    In The Value of Debt in Building Wealth, bestselling author Thomas J. Anderson encourages you to rethink that. You'll walk away from this book with an understanding of how you can use debt wisely to secure the financial future you envision for yourself and your family. Student loans, mortgages, lines of credit, and other forms of debt are all discussed in detail, with a focus on smart planning for those who are accumulating assets--and debt--now.Should you rent or buy? How important is liquidity? What is good versus bad debt? How much debt should you have? What debt-to-income and debt-to-asset ratios should you aim for? Fixed debt or floating debt? What's the best way of saving for college and retirement? These are big questions that deserve thorough answers because the choices you make now could influence the course of your life. This thought-provoking book will open your eyes to savvy financial strategies for achieving your goals faster and with healthier bank accounts.Explore strategies for smart debt management, explained by one of the nation's top financial advisors Gain an understanding of investment basics and key financial concepts you'll need to achieve your long-term goals Understand the risks of having debt and the potential risks of being debt-free Make financial decisions now that will maximize your wealth, freedom, and opportunity later This book is not about buying things you cannot afford. It is about liquidity, flexibility and optimizing your personal balance sheet. The Value of Debt in Building Wealth is full of ideas you can apply to your own situation--no matter what your current asset level. Read this book today and thank yourself later.

    The most talented investors in the world play this game, and if you try to compete against them, it’s like playing against the house in a casino. Luck can be your friend for a while, but eventually the house wins. But what if you could lay down your bets with the house instead of against it? In the stock market, the most successful large investors—particularly hedge fund managers—represent the house. These managers like to refer to their top investments as their “best ideas.” In this book, you will learn how to farm the best ideas of the world’s top hedge fund managers. You will learn who they are, how to track their funds and stock picks, and how to use that information to help guide your own portfolio. In essence, you will learn how to play more like the house in a casino and less like the sucker relying on dumb luck.

    Throughout the book the authors show how managers use financial theory to solve practical problems and as a way of learning how to respond to change by showing not just how but why companies and management act as they do. The text is comprehensive, authoritative, and modern and yet the material is presented at a common sense level. The discussions and illustrations are unique due to the depth of detail blended with a distinct sense of humor for which the book is well known and highly regarded. This text is a valued reference for thousands of practicing financial managers.

    Very, very angry! So-called financial experts have kept certain principles from you for years. Secrets. Important secrets that, had you known them, would have made your life much simpler and much more profitable.Becoming Your Own Banker reveals secrets kept from you all these years because of the mindset that is predominant in the entire financial world.Written originally as a textbook designed to accompany a 10-hour course, Becoming Your Own Banker is designed for the layman, not the financial professional.Learn how to put these secrets to work in everyday terms...not financial double-speak. Here is some of what is revealed to you:How To Create Your Own Banking SystemFive Methods of Financing AutomobilesHow To Design an Insurance Plan that Solves the Banking FunctionPotential Sources of CapitalPlaying The "Cash Flow" GameThe Cost of AcquisitionThe Retirement Trap...and so much more! There are 84 jam-packed pages containing financial blueprints that, if applied, can open up a whole new world for you and those you care about. Discover for yourself, these important secrets and make your life much simpler and much more profitable.

    The United States Government has made trillions of dollars in promises for programs like Social Security and Medicare it simply can’t afford to keep. The only way to deliver on these promises is to raise taxes. It’s simple math. Some experts have even suggested that tax rates have to double just to keep our country solvent. Unfortunately, if you’re like most Americans, you’ve saved the majority of your retirement assets in tax-deferred vehicles like 401(k)s and IRAs. If tax rates go up, how much of your hard-earned money will you really get to keep? In David McKnight’s ground breaking book The Power of Zero, he provides you with a step by step roadmap on how to get to the 0% tax bracket, effectively eliminating tax rate risk from your retirement picture. Why is the 0% tax bracket so powerful? Because if tax rates double, two times zero is still zero! The day of reckoning is fast approaching. Are you ready to do what it takes to experience the power of zero?

    In it, you'll discover exactly how you can use your life insurance to benefit you while you are alive—and help you build financial security. In addition, it will reveal ways to make the best of your policy no matter what age you are. Most people don't realize what a powerful tool they have in their life insurance policies—this book will be your guide.Life insurance is one of the oldest financial products around, and yet it is one of the most misunderstood. People debate its efficacy from every angle, but rarely is it championed. That is, until recently. Now, in this landmark book, you'll discover:• The invaluable CLUE concept• How to leverage opportunity and investment capability• How one dollar can do many jobs• How to use your death benefit while you are alive• Why you should set up a family bank• And much more."Live Your Life Insurance" is a book about life and living—using and benefiting from your life insurance while you are alive to enjoy it. And, in today's economy, it is more important than ever to understand and utilize all the financial tools we have at our disposal.

    Spend less than you earn and clear debt.2. Insure against disaster.3. Build up your savings and invest wisely.You will learn:• How to get out of debt as quickly as possible.• Techniques for good financial control, so you can avoid getting into debt again.• The importance of insurance for laying down a foundation on which to build a solid financial plan, which isn’t washed away by an unexpected disaster.• How to save and invest simply and efficiently so that you can work your way towards future financial freedom.No matter your starting position, or your existing level of comfort with dealing with your money, Pete Matthew’s calm, straightforward and jargon-free approach will appeal to you and help you to set out on the right path.The Meaningful Money Handbook is a practical guide to succeeding with money by cutting out the stuff you don’t need to know, and clarifying the essential things you need to do, to make a real difference to your life.Don’t put it off any longer – pick up this book and start to take a meaningful approach to your money today.

    Through it, you will experience more color and texture in the treatment of this important subject, and you will deepen your feel for the life-changing concepts and techniques.If you are serious about attracting a lot more money into your life, this book should be on your bookshelf right alongside How to Attract Money Using Mind Power. And although this is indeed a companion book, you can benefit greatly from reading it even if you haven’t read the original work. All on its own, this book will give you sufficient knowledge to totally transform your financial circumstances and attract all the money you can handle. Table of Contents: 1. Desire2. Belief3. Expectancy4. Money Mindset5. Money Goals6. Think End Results7. Think and Feel As If8. Speak As If9. Act As If10. Affirmations11. Visualization12. Environment13. Organization14. Laws of Money15. Intuition16. Plans17. Right Livelihood18. Self-Image19. Personal Energy20. Radiate Financial IncreaseAttracting more money, manifesting wealth, creating a life of prosperity, abundance, and affluence—these are things anyone can accomplish, but relatively few do. The difference between the haves and the have nots? It’s a mental difference. It all starts in the mind, with the power of thought. This book will teach you how to think in a way that will propel you down your road to success, achievement, and financial freedom.

    In A Mathematician Plays the Stock Market , best-selling author John Allen Paulos employs his trademark stories, vignettes, paradoxes, and puzzles to address every thinking reader's curiosity about the market -- Is it efficient? Is it random? Is there anything to technical analysis, fundamental analysis, and other supposedly time-tested methods of picking stocks? How can one quantify risk? What are the most common scams? Are there any approaches to investing that truly outperform the major indexes? But Paulos's tour through the irrational exuberance of market mathematics doesn't end there. An unrequited (and financially disastrous) love affair with WorldCom leads Paulos to question some cherished ideas of personal finance. He explains why "data mining" is a self-fulfilling belief, why "momentum investing" is nothing more than herd behavior with a lot of mathematical jargon added, why the ever-popular Elliot Wave Theory cannot be correct, and why you should take Warren Buffet's "fundamental analysis" with a grain of salt. Like Burton Malkiel's A Random Walk Down Wall Street , this clever and illuminating book is for anyone, investor or not, who follows the markets -- or knows someone who does.

    stock market is rigged. This is an extraordinarily serious accusation. If it is true that a conspiracy of stock exchanges, banks, regulators and high-frequency traders has rigged the market, this has profound implications for every aspect of our financial system. It’s rather surprising, then, that this book alleging a vast high-frequency trading conspiracy included no high-frequency traders. Flash Boys lacks a single insider’s account, and it shows. Electronic trading is extremely complicated, and if you neglect to talk to any electronic traders, you’re probably going to get it wrong. Flash Boys: Not So Fast, written by a former high-frequency trading executive and regulatory compliance expert, provides the missing insider’s perspective on today’s stock market and answers the question of whether or not Michael Lewis is right. Not So Fast reviews the alleged scams described by Lewis and applies the same rigorous analysis that real trading strategies are subjected to, methodically walking through them step by step and explaining what is actually possible in today’s markets and what is not. Extensively researched and documented, Not So Fast provides a clear, accurate picture of how today’s markets operate, including what works, what doesn’t work, and what changes need to be made.

    We’ve seen many people become rich… yet they lack social skills (trapped in relationships they desperately want to escape) or… their bodies have seen material physical decay. We’re putting out the framework in this book and you’ll have all of the tools you need to get get rich and have a fun life at the same time.We’re not going to lie and say this is a “guarantee” to become rich. There are no guarantees. Getting rich and winning at life is no different than sports. We can give you every single step to take and how to do it. But. It is up to YOU to execute on the steps. Instead of buying 10 different books at the same time, we’ll give everything out in ten key beneficial points:1) How to get into the top 10% physically with one hour a day of exercise per day. You’re going to be busy and unless you’re a professional athlete, dedicating an hour a day will be enough. This is the first step to become a well rounded individual as a healthy person can work longer hours, has more energy to go out and have fun and extends his life (the most valuable asset in the world: Time)2) How to eat correctly to be in the top 10%. We’ll give you the rough blue print for items to eat on a daily basis. By simply following the framework you won’t need to count calories/macros etc since we’re trying to be efficient with our time. By following the framework, you will have less stress (no longer calculating everything you eat) and you’ll give yourself some wiggle room to go out and drink when you feel like it.3) How to figure out what type of intelligence you have. We give you a process to figure out where your skills are. Everyone has *relative* advantage in at least 2-3 categories. Use this to your advantage and develop your natural talents. We believe talent matters more than passions. Talents are natural to you and if they didn’t exist everyone would be able to make money in the exact same industries or throw a fastball at 100mph. Finding your type of intelligence is the first step to becoming rich.4) How to use this type of intelligence to choose a career and the *right* company: Wall Street, Technology or Sales. We have talked about this in the past and you’ll notice we’re adding a new wrinkle. We’re giving you the tools to figure out what company to join. You’ll have basic mathematical formulas that will tell you if you should join Company A or Company B when the offers come rolling in.5) How to start an online business and sell (the basics and all you need to start). This one is self explanatory. We go into details on how to start an online business and how to sell. The best thing about online businesses? The margin structure. As you’ll see the cost of running a website is practically nothing and you’ll need minimal start up capital to begin today.6) Clear outline of how to create and start an online product business with correct copywriting. You’ll never be an expert in sales. No one is! Why? Every single second invested in learning more about sales will lead to a financial return. The game continues to evolve but we can give you the basic framework to start.7) How to go into affiliate marketing if someone wants to take a stab at the competitive space. We give you both the legitimate affiliate marketing route and the dark side as well. The overnight success stories are “too good to be true” because they are. That said there are legitimate ways to do affiliate marketing as well. If you don’t want to create a product (yet) most people start here and move to starting a Company later (once they learn a specific niche)8) Overview of how affiliate marketing operates and how to do it. Beyond the overview, we also tell you how to do it. Both the legitimate way and the dark side as well. We explain why the legitimate way is better long-term, but we’d be lying if we said everyone is selling on an equal playing field (they are not).9) How to do all of this and maintain a normal social life (avoid choking off your personality). This puts everything together, we give a basic schedule and explain how to improve your social skills and meet new people frequently without losing traction with your business and career. If you’re able to keep your composure and go out twice a week, you’ll see your phone numbers increase and you’ll be much more interesting than the average person who works, sleeps and watches TV all day.10) Common questions and a schedule.We provide a rough schedule on a weekly basis under the assumption that a person is not rich yet. In addition, we answer a large number of common questions and provide good answers to “questions around morality” which essentially says “Break every single rule you can because someone else will, just don’t break the law. Ever.” this is essentially the gray area that you’ll operate in if you’re new to any field.

    Erin recounts her path of achievement starting as a promising young student and athlete and, ultimately, how she allowed her career and its demands to become the center of her life. She sacrificed all other priorities and relationships along the way, throwing work-life balance to the wind. The story reveals the subtleties of the everyday decisions that led collectively to a work-centric existence over a twenty-year career. Set against the backdrop of the dramatic circumstances at Lehman Brothers in 2008, Erin discloses her own struggle as events spiraled out of control. Ultimately, her resignation from her executive role prior to the Lehman bankruptcy resulted in a devastating personal crisis as her career crumbled revealing no foundation beneath it. We learn of the journey back to change her life with a semblance of present day peace and happiness. Full Circle provides a unique inside and emotional perspective of the sacrifices Erin made to achieve extreme career success and the self-awareness required to return to being the fundamentally grounded person she was as a child.