Clark Howard's Living Large for the Long Haul: Consumer-tested Ways to Overhaul Your Finances, Increase Your Savings, and Get Your Life Back on Track


Clark Howard - 2013
    For many, home values are still too low and unemployment is still too high. Others have prospered despite the ups and downs. In Clark Howard's Living Large for the Long Haul, the renowned broadcaster examines our new paradigm through the eyes of those whose financial portfolios have beaten the odds, and those whose economic situation has gone off course. Through these fascinating personal accounts, listeners will uncover amazing opportunities and smart decisions, finding advantages in bleak times for lasting payoffs in the long run.

Raw Art Journaling


Quinn McDonald - 2011
    You don't need worry about messing up techniques you've never attempted before inside your raw-art journal. You just need to be you because raw art is you and it thrives on creative play, on experimentation and even on making mistakes.Raw Art Journaling will teach you how to embrace your art, confront negative self-talk (a.k.a., your gremlin) and make meaning with your words and with your art. Inside Raw Art Journaling you'll discover how to:Write meaningful thoughts with a single sentenceCreate thought-provoking poems through found poetryUncover images hidden in your photosMake personal meaning with the simplest of linesFinally feel free to make mistakesUse clever techniques to keep your secrets secretQuiet your gremlin, grab your permission slip (it's on page 19) and start making meaning in your own raw-art journal today!

Color: A Natural History of the Palette


Victoria Finlay - 2003
    Extracted from an Afghan mine, the blue “ultramarine” paint used by Michelangelo was so expensive he couldn’t afford to buy it himself. Since ancient times, carmine red—still found in lipsticks and Cherry Coke today—has come from the blood of insects.

Do You Matter?: How Great Design Will Make People Love Your Company


Robert J. Brunner - 2006
    Think like a customer for a moment. We’re talking about design as a total concept—not just about how a product looks, but how the product operates, how it sounds, and how it feels. Also included in this idea of design is the quality of your purchase experience, of what happens when you actually open up the box, how you start to feel, and what all this communicates to you. And of course, there is the chain of events through which you became aware of the product. This is part of the design connection too—what all those touch points mean to you as a customer.The stark reality is that very few companies actually understand how to create great design, and even fewer know how to use design as a complete strategy starting with the ideal customer experience, and then building an internal supply chain to deliver in a way that exceeds expectations. When you do this, you will create products, services, and experiences that truly matter to your customers’ lives and thereby drive powerful, sustainable improvements in business performance.Delivering great design takes awareness, creativity, diligence and determination. The secret to doing it: build a truly design-driven business from top to bottom, in which design is central to everything you do.Do You Matter? shows how to do precisely this. Renowned industrial designer Robert Brunner (Former Apple Industrial Design Director) and corporate consultant Stewart Emery (Success Built to Last) begin by making an incontrovertible case for the power of design in making emotional connections, deepening relationships, and strengthening brands. You’ll learn what it really means to be “design-driven” and how that translates into action at companies like Nike, Apple, BMW, IKEA and many others. You’ll learn techniques for managing your entire experience supply chain; how to define effective design strategies; and learn how to manage design from the top, encouraging “risky” design innovations that lead to creating entirely new markets.The authors show how (and how not) to use research; how to extend design values into marketing, manufacturing, and beyond; and how to keep building on your progress, truly "baking" design into all your processes and culture.Read this book and put the principles to work. Do this and you will be able to not only play the game, you’ll be able change the game, your company, your life and make a difference in the lives of others—really!Even if you are not in the business of creating products and services per se, this is a book everyone can enjoy (even your mother). It is a great read filled with stories of triumph, serendipity and missed opportunities. In addition to expanding the way you think about the role of design in your life, it will help you to be a delighted consumer.

User-Centered Design: A Developer's Guide to Building User-Friendly Applications


Travis Lowdermilk - 2013
    With practical guidelines and insights from his own experience, author Travis Lowdermilk shows you how usability and user-centered design will dramatically change the way your application interacts with people.You’ll learn valuable strategies for conducting each stage of the design process, from interviewing likely users and discovering your application’s purpose to creating a rich user experience with sound design principles. User-Centered Design is invaluable no matter what platform you use or audience you target.- Explore usability and how it relates to user-centered design- Learn how to deal with users and their unique personalities- Clarify your application’s purpose, using a simple narrative to describe its use- Plan your project’s development with a software development life cycle- Be creative within the context of your user experience goals- Use visibility, consistency, and other design principles to enhance user experience- Gain user feedback of your prototype with surveys, interviews, and usability studies

It's Our Research


Tomer Sharon - 2012
    This book consists of six chapters arranged according to the different stages of research projects. Topics discussed include the different roles of business, engineering, and user-experience stakeholders; identification of research opportunities by developing empathy with stakeholders; and planning UX research with stakeholders. The book also offers ways of teaming up with stakeholders; strategies to improve the communication of research results to stakeholders; and the nine signs that indicate that research is making an impact on stakeholders, teams, and organizations. This book is meant for UX people engaged in usability and UX research. Written from the perspective of an in-house UX researcher, it is also relevant for self-employed practitioners and consultants who work in agencies. It is especially directed at UX teams that face no-time-no-money-for-research situations.

Hacking Engagement: 50 Tips & Tools To Engage Teachers and Learners Daily (Hack Learning Series Book 7)


James Alan Sturtevant - 2016
    Many students are bored and disengaged Teachers are handcuffed by outdated textbooks, standardized curriculum, and disinterested students. What if you could solve these problems immediately and excite even your most reluctant learners daily? Read it Today and Engage tomorrow! 33-year veteran teacher, author, presenter, and engagement guru James Alan Sturtevant makes it easy, with incredible teacher tips and tools for both the veteran and student teacher--50 engagement tools that you can begin using right now, with no special training or boring professional development. Easily rebrand your class and connect with all students Are you the teacher students "hate"? Do kids groan when they walk into your classroom? Engaging learners is all about connecting and making education fun. With Sturtevant's education tips and creative teaching tools, students will rebrand you and your class as their favorites. Best of all, they'll engage with every lesson you teach, every single day! 50 Tips and Tools Unlike other education books that weigh you down with archaic research and impossible-to-implement strategies, Hacking Engagement, the 7th book in the popular Hack Learning Series, provides 50 unique, exciting, and actionable tips and tools that you can apply right now. And there's something here for every teacher--no matter what grade or subject you teach. Try one of these amazing engagement strategies tomorrow: Engage the Enraged Create Celebrity Couple Nicknames Hash out a Hashtag Empower Students to Help You Uncover Your Biases Avoid the Great War on Yoga Pants Let Your Freak Flag Fly Become a Proponent of the Exponent Trade Blah, Blah, Blah for Zen Transform Your Class into a Focus Group Commit to Engagement Try at least one tip or tool now and witness an amazing transformation in your classroom and school. Are you ready to engage? Scroll up and grab your copy of Hacking Engagement now.

Designing with Type: The Essential Guide to Typography


James Craig - 1971
    New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.

The Practice: Shipping Creative Work


Seth Godin - 2020
    But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.

Making Learning Whole: How Seven Principles of Teaching Can Transform Education


David N. Perkins - 2008
    He describes how teaching any subject at any level can be made more effective if students are introduced to the "whole game," rather than isolated pieces of a discipline. Perkins explains how learning academic subjects should be approached like learning baseball or any game, and he demonstrates this with seven principles for making learning whole: from making the game worth playing (emphasizing the importance of motivation to sustained learning), to working on the hard parts (the importance of thoughtful practice), to learning how to learn (developing self-managed learners).Vividly explains how to organize learning in ways that allow people to do important things with what they know Offers guidelines for transforming education to prepare our youth for success in a rapidly changing world Filled with real-world, illustrative examples of the seven principles At the end of each chapter, Perkins includes "Wonders of Learning," a summary of the key ideas.

Semiology of Graphics


Jacques Bertin - 1967
    Founded on Jacques Bertin’s practical experience as a cartographer, Part One of this work is an unprecedented attempt to synthesize principles of graphic communication with the logic of standard rules applied to writing and topography. Part Two brings Bertin’s theory to life, presenting a close study of graphic techniques including shape, orientation, color, texture, volume, and size in an array of more than 1,000 maps and diagrams.

Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois


George Lois - 2012
    Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo.Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity.Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.

The Field Guide to Human-Centered Design


IDEO.org - 2015
    It's also the evolution of the HCD Toolkit, a fantastic resource that has been purchased or downloaded 141,000 times.

How to Fly a Horse: The Secret History of Creation, Invention, and Discovery


Kevin Ashton - 2014
    Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity’s greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer’s laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs.Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.

Principles of Product Management: How to Land a PM Job and Launch Your Product Career


Peter Yang - 2019
    The book has three parts: Principles: Part one covers the leadership principles that PMs use to lead their team to overcome adversity. When your product fails to gain traction, when your team falls apart, or when your manager gives you tough feedback—these are all opportunities to learn principles that will help you succeed. Product development: Part two covers how PMs at Facebook, Amazon, and other top companies build products. We'll walk through the end-to-end product development process— from understanding the customer problem to identifying the right product to build to executing with your team to bring the product to market. Getting the job: Part three covers how you can land a PM job and reach the interview stage at the right company. We'll prep you for the three most common types of PM interviews— product sense, execution, and behavioral—with detailed frameworks and examples for each. Hear directly from product leaders at Airbnb, Amazon, Google, and more on: How to overcome challenging situations from a VP of Product at Amazon. How to build a great product roadmap from product leaders at LinkedIn and Airbnb. How Google, Airbnb, and other top companies evaluate PM candidates from leaders at those companies. How PMs can grow their career from a Director at Instagram and Twitter. Table of Contents1. PrinciplesTake OwnershipPrioritize and ExecuteStart with WhyFind the TruthBe Radically TransparentBe Honest with Yourself2. Product DevelopmentProduct Development LoopUnderstanding the Customer ProblemSelecting a Goal MetricMission, Vision, and StrategyBuilding a Product RoadmapDefining Product RequirementsGreat Project ManagementEffective CommunicationMaking Good Decisions3. Getting the JobPreparing for the TransitionMaking the TransitionFinding the Right CompanyAcing your PM InterviewsProduct Sense InterviewExecution InterviewBehavioral InterviewYour First 30 Days4. Product Leader Interviews