Book picks similar to
Insights for the Journey: Navigating to Thrive, Enjoy, and Prosper in Senior Management by John Lucht
non-fiction
business
management
professional-development
Is $.99 the New Free? The Truth About Launching and Pricing Your Kindle Books
Steve Scott - 2013
<br> <br><h2>DISCOVER: Launching and Pricing Strategies That Work in 2013</h2><br>Kindle publishing offers a rare opportunity to make money with your words. Simply write a good book and you'll tap into the world's largest online store. But it's not the utopian business model that some Internet gurus claim. You have to work hard and you have to constantly adapt your marketing strategies if you want to be successful. <br><br>One tactic in particular that doesn't work like it once did is the "free day promotion" that Amazon provides through the KDP Select program. In the past, you could give away a book and see an immediate bump in sales. Moreover, many authors were able to launch their book for free and see it climb the charts once it switched to paid. Unfortunately, recent changes to Amazon's algorithm has led to diminished success with this strategy. Some people are even saying, "KDP Select is dead."<br><br>The question is, if KDP Select no longer works, what can an author do to launch or increase sales? <br><br>A possible solution is the "$.99 pricing" strategy." Rather than giving away a book, some people market it at a discounted rate (usually $.99), which ultimately leads to lots of sales at a higher price. <br><br>These two choices leave many authors confused. Do the free days still work? Or should an author use the $.99 pricing strategy? In other words, is $.99 the new free? <br><br>With the booklet, "<b>Is $.99 the New Free</b>" you'll get a detailed case study of the launching and pricing techniques that <i>actually</i> drive sales on Amazon.com. <br><br><h2>INSIDE:: Is $.99 the New Free? - The Truth About Launching and Pricing Your Kindle Books</h2><br><br>Inside "<b>Is $.99 the New Free</b>" you'll get short and actionable content that answers the following questions:<br><ul><li><b>Why is it important to track your Kindle book sales?</b></li><br><li>What authors benefit best from offering free books through KDP Select?</li><br><li><b>Is it better to launch a book for free or sell it at $.99?</b></li><br><li>How does "visibility" work on Amazon?</li><br><li><b>How can you make a book permanently free on Amazon?</b></li><br><li>When should you move a book to other platforms?</li><br><li><b>How can you build an author platform?</b></li></ul><br>Kindle publishing is constantly evolving. What you need is a strategy guide to keep up with these changes. <br><br><h2>Would You Like To Know More?</h2><br>Download now and start getting results with the projects you delegate.<br><br>Scroll to the top of the page and select the <i>buy</i> button.
How to Grow Your Church Younger and Stronger: The Story of the Kids who Built a World-Class Church (GenerationS #1)
Tan Seow How - 2021
Now it has developed into a proof of concept that Youths can build a STRONG CHURCH.GenerationS is a mindset-shifting, heart-changing book that shows you how to raise up generations of young people in your church to build His kingdom.After over 20 years, this youth church, operated by youths, for youths to reach youths, still has an average age of 22.Bonus #1: Contributors and 'Inside Stories'Read 1,000+ word contributions from 13 other contributing writers that provide an 'inside look' and 360º view of HOGC.Director of Global Relations, a Westerner's perspective on an Asian church Board member in his 60s, on what older people do in a youth churchChief of Staff, on what goes on inside the Senior Pastors' OfficeHead of Global Partnerships, on what co-senior pastoring looks likeBonus #2: Comes with Digital CompanionGo beyond the chapters! Access 100+ bonus content and interactive materials when you scan QR codes from within the book.
Lead Inside the Box: How Smart Leaders Guide Their Teams to Exceptional Results
Victor Prince - 2015
In doing so, these otherwise well-intentioned leaders are working harder than they should while not getting all they could out of their teams.Lead Inside the Box gives leaders a way to get the best out of their teams by focusing their energy where it will make the biggest difference. It teaches leaders how to:Figure out where they are currently investing their time and energy across their teamsIdentify the unique leadership needs of each team memberMake smarter decisions about how and where to invest their time and energy to get the best results out of everyoneThrough simple frameworks brought to life with stories from the trenches, leaders will be able to see their own teams--and themselves--from a new perspective. Paradoxically these methods will enable leaders to improve their team's performance exponentially while expending half the effort.
Magnetic Sponsoring: How To Attract Endless New Leads And Distributors To You Automatically
Mike Dillard - 2014
This is NOT a book for people who want to follow the herd, or get average results handing out samples, holding home parties, or buying leads. It is for the few who want to become leaders in this industry. Who want to walk across the stage, and who want to earn 7-figures. It is for those who would rather be the hunted than the hunter. Who prefer to work smarter, instead of harder. Who want to build a life-long business, instead of an opportunity, and for those who value truth over hype. If you're tired of chasing your friends and family members, posting fliers on phone poles, cold calling leads, and handing out business cards, then Magnetic Sponsoring is exactly what you've been looking for. In this book, I will teach you... - How to get an endless number of prospects to call you, with credit card in hand ready to buy your product, or join your business. - How to create a life-long business with zero competition. - How to make income whether your prospects join your business or not. - How to legitimately produce endless leads for free. - How to create automated marketing systems that sell and recruit for you. - How to sponsor top industry leaders instead of tire-kickers. - How to become an Alpha man or woman that people respect and follow. - How I used these strategies to make over $50 million online, and become the #1 Residual Income Earner in my opportunity. Thank you for your leadership.
Point and Figure Charting: The Essential Application for Forecasting and Tracking Market Prices (Wiley Trading)
Thomas J. Dorsey - 1995
- Jim Rogers, author of Hot Commodities and Investment Biker "An invaluable road map for managing risk in the markets. Tom's methodology has given us the discipline and confidence to look around corners for our clients for almost twenty years." - James A. Parish, President and COO, Morgan Keegan & Co., Private Client Group "Tom Dorsey continues to be one of the foremost authorities on Point and Figure charting. His relative strength analyses are essential for investors and traders alike. Furthermore, I always want to know what his NYSE Bullish Percent Indicators is "saying." - Lawrence G. McMillan, President, McMillan Analysis Corp., "Tom Dorsey has done it again...he has taken his 30-plus years of unending devotion, talents, and insights in technical analysis and applied them to Exchange Traded Funds. He begins with the history of ETFs, explains how different they are from mutual funds, and then applies his expertise in Point and Figure charting to help traders and investors time their purchases and sales." - Ralph J. Acampora, CMT, Director of Technical research, Knight Capital "Reading Tom Dorsey's Point & Figure Charting is the like procuring a road map before you begin a journey. It's a comprehensive look at how to succeed in the markets. This book is not only essential but easy to follow for everyone." - Paulo Pinto, CEO, Dif Broker "Point and Figure Charting has become a valuable part of my daily trading routine. As an investment professional, it makes perfect sense to use Tom's methods in conjunction with fundamental analysis." - Damion Carufe, Investment Professional
Everything Is Marketing: The Ultimate Strategy For Dental Practice Growth
Fred Joyal - 2009
It’s also one of the most misunderstood. Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen. The first step is learning to recognize that you have the power to transform your patients’ health, happiness and quality of life, then infusing that belief into everything—including your office, your team, your advertising and your chairside conversations. Drawing from over two decades of industry experience, Fred shares insight on topics like: • Why dentistry’s unique business model is such a huge advantage • How to create an unexpected and unforgettable patient experience • Why patients leave your practice—and how you can keep them for life • Proven ways to boost patient loyalty and word of mouth • Secrets to building a strong (and happy) team that your patients will fall in love with Fred’s approach to marketing is practical, straightforward and easy to put into action today. It’s an unbeatable strategy for capturing the hearts and minds of patients and experiencing explosive practice growth.
Successful Project Management (with Microsoft Project CD-ROM)
Jack Gido - 2008
Communication is also emphasized, with a focus on how to document and communicate project developments, both within and outside of the team. In-depth coverage of planning, scheduling and cost management is also provided. The authors' goal is to provide many cases that are fun and elicit interesting debates, and this edition includes new end-of-chapter cases. In addition, all new up-to-date Real World Project Management vignettes are included at the beginning and within each chapter, giving you a taste of how project management is practically applied in the workplace. Key points of each chapter are highlighted in Critical Success Factor boxes, providing an overview of the main ideas covered within the chapter. End-of-chapter materials contain questions and Internet exercises that allow you to apply the concepts covered in the chapter. Sprinkled throughout each chapter are boxed questions designed to test your comprehension of key concepts. A trial version of Microsoft Office Project 2007 is included for student use on class projects.
Services Marketing: People, Technology, Strategy
Christopher Lovelock - 1991
Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.
The Art of Client Service: The Classic Guide, Updated for Today's Marketers and Advertisers
Robert Solomon - 2016
Written by one of the industry's most knowledgeable client services executives, the book begins with a definition, then follows a path from an initial new business win to beginning, building, losing, then regaining trust with clients. It is a powerful source of counsel for those new to the business, for industry veterans who want to refresh or validate what they know, and for anyone in the middle of the journey to get better at what they do.
Highland Hermit - The Remarkable Life of James McRory Smith
James Carron - 2010
Standing in the shadow of the squat stone structure, it is hard to imagine a more isolated spot. The building sits alone in a vast tract of empty, featureless terrain to the south of Cape Wrath, in Sutherland. There is no access road, no running water, no electricity and no telephone. Yet James McRory Smith survived here, battered by the elements and devoid of human company. His story is a fascinating account of a man pitting his wits against the wilderness, enduring endless isolation and existing, for a large part, off the land. James’ lifestyle belonged to a bygone age, yet he lived it in the 20th century, turning his back on the luxuries and conveniences of the modern world.His way of life was frugal. He constructed furniture from fish boxes and driftwood washed upon on the coast. He kept warm by burning peat dug from the moor, and he ate trout caught from local lochs.James survived everything Sutherland could throw at him. He arrived at Strathchailleach in the early 1960s, after leaving the army and embarking upon an itinerant lifestyle, moving from one abandoned, isolated property to another, and remained there until 1994 when ill health finally forced him back into society.Behind this tale of survival there were two significant events that brought major change to James’ life and both involved women very close to him.James was a complex character. He was intelligent and resourceful, artistic and creative, but he also drank heavily, resulting in regular confrontation with hillwalkers and anglers who visited his bothy home, and the law. This biography traces James’ life, from his early years in Dumbarton, through his time on the army to the moment he decided to leave behind everything he knew for the isolation of Strathchailleach. It seeks to answer why any man would take such a momentous decision and describes how James was able to exist for over 30 years in such a barren and unforgiving environment. It looks at the tools and life skills he developed to survive and examines how he was able to cope, both physically and mentally, with the challenges he faced on a daily basis.This biography provides readers with an inspiring account of a modern day hermit. It offers a rare insight into an alternative way of life, one that is far removed from the norm. At a time when people are becoming increasingly concerned about consumption and consumerism, and their impact on the environment, James McRory Smith’s story demonstrates the practicalities and challenges of the frugal, self-sufficient lifestyle many people dream of. However, this is not intended simply as a social history, is also a true-life story of adventure and survival.
Blazing Bicycle Saddles
James Clarke - 2011
Over the years many other regions were explored. The story is told by their not terribly good leader.
Bringing Down the House
Richard P. Brickner - 1971
Multibillionaire Goddard Moss has a vision: a city rising tall on the South Dakota prairie dedicated to Art. Not art of the staid, traditional, edifying, entertaining variety, but the Modern—modern painting, modern theater, modern sculpture, modern dance, all as obscure, pretentious, and offensive as its creators can make it (and with luck, government-funded). As Culture City rises from the grassy fields, playwrights, performers, and artists prepare for the gala opening week. Gregory Lubin's expansive stage re-creation of the Tower of Babel story is awaited with particular anticipation. But revolution is brewing just yards beyond the city walls and as far away as rural Maine. Despite the money being lavished on it, it becomes doubtful that "the Artland in the Heartland" will survive past its premiere.
Better Late Than Never: From Barrow Boy to Ballroom
Len Goodman - 2009
Len Goodman tells all about his new-found fame, his experiences on Strictly Come Dancing, and also on the no.1 US show Dancing with the Stars and his encounters with the likes of Heather Mills-McCartney and John Sergeant. But the real story is in his East End roots. And Len's early life couldn't be more East End. The son of a Bethnal Green costermonger he spent his formative years running the fruit and veg barrow and being bathed at night in the same water Nan used to cook the beetroot. There are echoes of Billy Elliot too. Though Len was a welder in the London Docks, he dreamt of being a professional footballer, and came close to making the grade had he not broken his foot on Hackney Marshes. The doctor recommended ballroom dancing as a light aid to his recovery. And Len, it turned out, was a natural. At first his family and work mates mocked, but soon he had made the final of a national competition and the welders descended en masse to the Albert Hall to cheer him on. With his dance partner, and then wife Cheryl, Len won the British Championships in his late twenties and ballroom dancing became his life. Funny and heart-warming, Len Goodman's autobiography has all the honest East End charm of Tommy Steele, Mike Read or Roberta Taylor.
Hamsters: The Essential Guide to Ownership, Care, & Training For Your Pet
Kate H. Pellham - 2015
Pellham **Have you been thinking about getting a pet hamster? Are you kids constantly begging you for a pet but you aren’t sure whether it’s a smart decision? Do you already own a hamster but want to learn more about how to care for it properly?Then this complete guide to hamster care is exactly what you are looking for. It will provide you with all the information you need to make the right decision. Whether you are considering buying a hamster or you already own one, this guide is the perfect resource to help you make the smartest decisions when it comes to owning a hamster as a pet.For example, did you know that not all hamsters are the same? There are more than 25 different species of hamster in the world! Only 5 of them have been domesticated to be kept as pets. But even among those 5, there are some important differences that you need to know when making your decision to get a hamster.This guide contains a full chapter that thoroughly describes each of these 5 species—where they are native to, what they look like, what their personality is like, and more. This will help you decide not only whether to get a hamster or not but which specific species of hamster is right for you!Owning a pet can be a huge responsibility. You’re taking care of a living creature, after all. Use this guide to make sure you are ready to take on all the responsibilities that come with owning a pet hamster. You can make sure that your hamster is happy, healthy, and safe by following the simple instructions for hamster care in this book. Consider all the pros and cons so that you can make the right choices! Learn about:
the physical & behavioral characteristics of all 5 species of “pet” hamster
their life cycle and habitat in the wild
the basic necessities you need to buy for a pet and how much it’s going to cost you to provide the proper care
everything you need to know about giving your hamster the highest possible quality of life
the pros and cons of owning a pet hamster
the most common problems & illnesses that hamsters experience and how to watch out for them
special tips for training your hamster to do cool tricks
a bonus chapter on how to start breeding hamsters and the best way to sell them
and much, much more!
Make sure that you know everything you need to know before you make this important decision. Find out if owning a hamster is the right choice for you! >>Purchase or Download This Book Today, Available on Kindle & in Print. <<
Riding Shotgun: The Role of the COO
Nathan Bennett - 2006
In fact, it has been argued that the number two position is the toughest job in a company. COOs are typically the key individuals responsible for the delivery of results on a day-to-day, quarter-to-quarter basis. They play a critical leadership role in executing the strategies developed by the top management team. And, in many cases, they are being groomed to be—or are actually being tested as—the firm's CEO-elect. Despite all this, the COO role has not received much attention.Riding Shotgun: The Role of the COO provides a new understanding of this little-understood role. The authors—a scholar and a consultant—develop a framework for understanding who the COO is, why a company would want to create this position, and the challenges associated with successful performance in the COO role. Drawing heavily on a number of first-person accounts from CEOs and other top executives in major corporations, the authors have developed a set of strategies or principles to inform individuals who aspire to serve in such a position. The executives who share their experiences in this book are from some of the most established and important companies in today's economy: AirTran; American Standard Companies; Amgen; Adobe Systems, Inc.; Autodesk, Inc; eBay; Heidrick & Struggles; InBev; Kohlberg Kravis Roberts & Company; Mattel, Inc; Motorola; PepsiCo; Raytheon Company; Starbucks; and many others. Excerpts from the Book:On focusing on success"The primary goal I set for myself on how I define what success looks like for me is am I working at a company that matters? Am I working with somebody who I think affects positive change? Am I providing a benefit to my family? Am I enjoying myself? Why would I put a limitation on my enjoyment? There is an old view on Wall Street that says, 'They love you until they don't.' I am going to stay happy until I am not."—Dan Rosensweig, COO Yahoo!On the relationship between the CEO and COO"Deep down, you have to trust each other and you have to like each other. If you don't like each other, and/or don't trust each other, it may work, kind of, but it will be at a fifty percent level at best."—Craig Weatherup, Director, Starbucks, and former Chairman, PepsiOn the challenges of transitioning into the COO role"If you can't conceptualize the strategic objectives or help drive that or participate in that, I don't think you are going to succeed. But, equally, if you can't translate that into an executable plan, you are not going to succeed either."—Shantanu Narayen, COO, Adobe SystemsAdditional Quotes:"Miles & Bennett tackle an important and drastically under-researched area: the role, personalities, fit and success factors of COOs. We've seen several COOs who have been total winners, but it's striking how different the models of success can be depending on role, personal competencies, business situation/cycle/type, team strengths, and CEO strengths. The authors have done a very nice job of tying all of this together."—Jim Williams, Partner, Texas Pacific Group"The lessons reported in this book will be very useful to Boards, Heads of Human Resources and CEOs as they consider succession planning and organizational design."—Dale Morrison, President & Chief Executive Officer, McCain Foods Limited"The job of COO is becoming more important as companies and their boards look internally for succession alternatives. One question they face: Will the organization continue to run as the number 2 becomes the number 1? Riding Shotgun will help answer this and many more questions about the COO role in today's corporate structure."—John Berisford, Senior Vice President, Human Resources, The Pepsi Bottling Group"The COO plays a critical leadership role in most businesses, but its particularly true in the natural resources