This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time-the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world. Low price is so alluring that we may have forgotten how thoroughly we once distrusted it. Ellen Ruppel Shell traces the birth of the bargain as we know it from the Industrial Revolution to the assembly line and beyond, homing in on a number of colorful characters, such as Gene Verkauf (his name is Yiddish for "to sell"), founder of E. J. Korvette, the discount chain that helped wean customers off traditional notions of value. The rise of the chain store in post-Depression America led to the extolling of convenience over quality, and big-box retailers completed the reeducation of the American consumer by making them prize low price in the way they once prized durability and craftsmanship. The effects of this insidious perceptual shift are vast: a blighted landscape, escalating debt (both personal and national), stagnating incomes, fraying communities, and a host of other socioeconomic ills. That's a long list of charges, and it runs counter to orthodox economics which argues that low price powers productivity by stimulating a brisk free market. But Shell marshals evidence from a wide range of fields-history, sociology, marketing, psychology, even economics itself-to upend the conventional wisdom. Cheap also unveils the fascinating and unsettling illogic that underpins our bargain-hunting reflex and explains how our deep-rooted need for bargains colors every aspect of our psyches and social lives. In this myth-shattering, closely reasoned, and exhaustively reported investigation, Shell exposes the astronomically high cost of cheap.

    This book is a valuable tool for the reader, as we are all intertwined with organizations in one form or another. Numerous other disciplines besides sociology are addressed in this book, including economics, political science, strategy and management theory. Topic areas discussed in this book are the importance of organizations; defining organizations; organizations as rational, natural, and open systems; environments, strategies, and structures of organizations; and organizations and society. For those employed in fields where knowledge of organizational theory is necessary, including sociology, anthropology, cognitive psychology, industrial engineering, managers in corporations and international business, and business strategists.

    

    Yet, the one constant in the history of the Apache People is their constant struggle to survive in a world where they are surrounded by various enemies, including other Indian tribes, the Mexicans and finally their brutal nemesis the United States Army. Attacked, tricked, lied to and double crossed by all of those who surround and outnumber them, the Apache people continued their struggle until they were for all intent and purposes almost totally wiped out. One Apache’s name stands out in their brave yet woeful history and it is Geronimo, who at age 30 witnessed the massacre of his mother, wife and two young children.I’ve taken his recollections or accounts of the struggle of the Apache people and intertwined them with some archeological facts about this extraordinary tribe. In addition, I have searched and included some of the best photos of Apaches from that era, which I collected from Library of Congress Archives. What impressed me most about Geronimo was his brevity of words, yet his ability to take a knife to the heart of anyone who reads his verbal history. Like most Apaches, Geronimo said little, but what he did say was profound and truthful. But most powerful is what Geronimo didn’t say in his recollections. It is between this silence one can feel the pain, sorrow, pride and bravery of the Apache People. Chet DembeckPublisher of One

    Each dot is a ship; each ship is laden with boxes; each box is laden with goods. In postindustrial economies, we no longer produce but buy. We buy, so we must ship. Without shipping there would be no clothes, food, paper, or fuel. Without all those dots, the world would not work.Freight shipping has been no less revolutionary than the printing press or the Internet, yet it is all but invisible. Away from public scrutiny, shipping revels in suspect practices, dubious operators, and a shady system of "flags of convenience." Infesting our waters, poisoning our air, and a prime culprit of acoustic pollution, shipping is environmentally indefensible. And then there are the pirates.Rose George, acclaimed chronicler of what we would rather ignore, sails from Rotterdam to Suez to Singapore on ships the length of football fields and the height of Niagara Falls; she patrols the Indian Ocean with an anti-piracy task force; she joins seafaring chaplains, and investigates the harm that ships inflict on endangered whales.Sharply informative and entertaining, Ninety Percent of Everything reveals the workings and perils of an unseen world that holds the key to our economy, our environment, and our very civilization.

    The alternative lies with index funds. This passive form of investing allows you to participate in the markets relatively cheaply while prospering all the more because the money saved on investment expenses stays in your pocket.In his latest book, investment expert Richard Ferri shows you how easy and accessible index investing is. Along the way, he highlights how successful you can be by using this passive approach to allocate funds to stocks, bonds, and other prudent asset classes.Addresses the advantages of index funds over portfolios that are actively managed Offers insights on index-based funds that provide exposure to designated broad markets and don't make bets on individual securities Ferri is also author of the Wiley title: The ETF Book and co-author of The Bogleheads' Guide to Retirement PlanningIf you're looking for a productive investment approach that won't take all of your time to implement, then The Power of Passive Investing is the book you need to read.

    During a ride in a forest he meets and falls in love with Princess Padmavati of Kanchi. According to tradition, Purushottam Dev sweeps the chariot of Jagannath during the Car Festival. Padmavati's father is furious when he hears of this and refuses to marry his daughter to one who wields a broom. He humiliates Purushottam Dev who vows to take revenge despite his love for the princess. Padmavati despairs and is ready to end her life. But things suddenly take a turn for the better after Lord Jagannath himself assures Purushottam of his support.This Amar Chitra Katha is based on a legend from Orissa.

    . . a story of redemption' Tony ParsonsMichael Maisey was excited the day he was locked up in the notorious Feltham Young Offenders Institute. He was going to be a legend to all his mates. The sixteen year old was in for attempted murder. He was innocent of this particular crime but amongst the violent and dangerous young men on his wing he was about to learn exactly how far he’d go to survive.In Young Offender we see what turned a good kid into a wanted criminal. Abused by his uncle, bullied at school, at the age of twelve he found the safety he craved in the ranks of a local gang in West London. He graduated from shoplifting to armed robbery and for five years Michael was in and out of Feltham, on a downward spiral of crime and drug and alcohol addiction. At rock bottom, he began attending AA meetings. But the road to recovery would mean changing himself in the deepest possible ways. Could Michael finally learn what it meant to be a good man?Honest and inspiring, this is a powerful story of redemption. Today Michael is a successful businessman and a loving father who spends time helping others find their way.

    . . [with] new information, photographs and first-hand accounts." --FlypastDuring the 1950s, plans were being drawn at North American Aviation in Southern California for an incredible Mach-3 strategic bomber. The concept was born as a result of General Curtis LeMay's desire for a heavy bomber with the weapon load and range of the subsonic B-52 and a top speed in excess of the supersonic medium bomber, the B-58 Hustler. However, in April 1961, Defense Secretary McNamara stopped the production go-ahead for the B-70 because of rapid cost escalation and the USSR's newfound ability to destroy aircraft at extremely high altitude using either missiles or the new Mig-25 fighter. Nevertheless, in 1963 plans for the production of three high-speed research aircraft were approved and construction proceeded. In September 1964 the first Valkyrie, now re-coded A/V-1, took to the air for the first time and in October went supersonic.This book is the most detailed description of the design, engineering and research that went into this astounding aircraft. It is full of unpublished details, photographs and firsthand accounts from those closely associated with the project. Although never put into full production, this giant six-engined aircraft became famous for its breakthrough technology, and the spectacular images captured on a fatal air-to-air photo shoot when an observing Starfighter collided with Valkyrie A/V-2 which crashed into the Mojave Desert."Well-illustrated with numerous diagrams and black and white photographs, the book provides an interesting insight into one of the so-called 'white elephant' projects of the 1960s." --Jets Monthly

    This book, covering both the Cambridge IGCSE and O Level courses of the Cambridge syllabuses, draws extensively on real world examples to explore economic concepts, theories and issues. A number of activities, based on examples from qround the world, are designed to facilitate students' easy understanding of the contents. Principles and practices have been explained in simple language and lucid style to enhance the accessibility of the content to students whose first language is not English.

    Chanakya who was born around 3rd BC in Bharat (now Hindustan), astute, shrewd and ruthless political master. Equally selfless and patriotic teacher who politically united the small states post invasion of Greeks and reclaimed the boundaries of Bharat stretching from Puruvarsha (Persia, now Iran), Gansthan (now Afghanistan) to far east of Magadh (Bihar state). We know Chanakya for his Niti-shashtras, for his voluminous work on economy, maxims of wisdom and intelligence. But we do not know much about minute details with which he governed the country at that time. We do not know, during his time of around 3rd BCE, at how much advance stage the economy, public life, administration, industries, defence mechanisms, taxations, public-private partnerships, foreign policy, judicial systems, banking and accounting systems ….. were there in India. It seems, they all were in more than perfect stage compared to present scenario factoring advancement in science and technology etc. We will look at each of them one by one. In this book, “Chanakya Niti on Corruption”, we will take a look at corruption. What Chanakya thinks about sources of corruption, ways of finding about corruption, judgements and punishments of corruptions etc. Chanakya knows very well that just like it is impossible to know when and how much water a fish drinks, it is utmost difficult to know how much money government officials steal away while in charge of it. Knowing human nature which succumbs to greed, fear, lust, anger or any such tamas gunas, and indulges in acts of corruption to accumulate wealth in the country or outside. Chanakya keeps eye on conduct and life style of not only ministers, but all levels of the government officials too. Chanakya takes multi pronged approach to tackle and eradicate corruption. He knows that by establishing one department to tackle corruption problems are not going to be solved, instead will increase many fold later when that department itself becomes corrupt eventually. He relies on spying, continuous intelligence gathering, harsh punishments leading to deaths, rewards who bring to notice acts of corruptions by officials etc, promotions and rewards to who do their job righteously. Not only that, 3rd century BC, do you imagine there were clear cut rules and guidelines how to write account books, !. At that time, he knew that what impact it creates on overall economy and nation building, if sanctioned amount for projects are not utilised actually? Chanakya knows corruption is contiguous, and he tackles such problems too with well laid out and practical laws to follow at that time. Looking at the crux of the guidelines what Chanakya outlines, it seems that essence of those laws are applicable still today with more verbatim or expansion of words to suite and cover present scenarios. But, the essence remains same. He knew that in corruption free country, trade and business, entrepreneurship and industries flourishes and so overall wealth, health and security of the nation. I hope reading this book "Chanakya Niti on Corruption", will open up a window to explore further on how an Indian political guru administered this nation 3rd century BCE.

    [Vigor's] practical wisdom gives you the know-how and confidence to prepare your boat for the sea.--Cruising World. Here is the book that answer the sailor's fundamental question--Can my boat take me offshore safely?--then shows how to make it happen.

    Blends academic precision and practical experience in an authoritative introduction to basic principles of digital design and practical requirements. With over 30 years of experience in both industrial and university settings, the author covers the most widespread logic design practices while building a solid foundation of theoretical and engineering principles for students to use as they go forward in this fast moving field.

     Written by Wayne Booth, author of the seminal book, The Rhetoric of Fiction (1961). Explores the consequences of bad rhetoric in education, in politics, and in the media. Investigates the possibility of reducing harmful conflict by practising a rhetoric that depends on deep listening by both sides.

    For far too long, emotions have been ignored in favor of rationality and efficiency.  Breakthroughs in brain science have revealed that people are primarily emotional decision-makers.  Many companies have not yet accepted that fact, ignoring emotion in favor of rationality and efficiency.  Even fewer have acted on it. Emotionomics looks at emotions in terms of business opportunities, both in the marketplace and in the workplace.  In today's highly competitive marketplace where many products look alike, a product's emotional benefit can make the difference.  Moreover, a company with an emotionally engaged workforce will undoubtedly achieve competitive advantage. A revised edition that replaces the 2007 release, Dan Hill's book draws on insights gathered through facial coding, the single best viable means of measuring and managing the emotional response of customers and employees.  It shows how to leverage emotions for business success in branding, product design, advertising, sales, customer satisfaction, leadership, and employee management. Emotions matter, and this book will help readers not only step closer to customers and employees, but also to step ahead of competitors.