Best of
Internet

2009

Handcrafted CSS: More Bulletproof Web Design


Dan Cederholm - 2009
    That's the theme running through Handcrafted CSS: More Bulletproof Web Design, by bestselling author Dan Cederholm, with a chapter contributed by renowned Web designer and developer Ethan Marcotte. This book explores CSS3 that works in today's browsers, and you'll be convinced that now's the time to start experimenting with it.Whether you're a Web designer, project manager, or a graphic designer wanting to learn more about the fluidity that's required when designing for the Web, you'll discover the tools to create the most flexible, reliable, and bulletproof Web designs. And you'll finally be able to persuade your clients to adopt innovative and effective techniques that make everyone's life easier while improving the end user's experience. This book's seven chapters deconstruct various aspects of a case-study Web site for the Tugboat Coffee Company, focusing on aspects that make it bulletproof and demonstrate progressive enrichment techniques over more traditional labor-intensive methods.Subjects covered in this book include: building for unanticipated future use progressively enriching designs using CSS3 properties using RGBA color for transparency with an alpha channel modular float management crafting flexible frameworks fluid layouts using grid-based design principles craftsmanship details on typography, jQuery, and shifting backgrounds

pfSense: The Definitive Guide


Michael W. Lucas - 2009
    A second book from the same publisher, pfSense Essentials (ISBN 978-1-937516-04-8), is based on version 2.4.4 with features from older and newer versions. The Definitive Guide to pfSense, written by pfSense co-founder Chris Buechler and pfSense consultant Jim Pingle, covers installation and basic configuration through advanced networking and firewalling with the popular open source firewall and router distribution. This book is designed to be a friendly step-by-step guide to common networking and security tasks, plus a thorough reference of pfSense's capabilities. The book covers hardware and system planning, installation and upgrades, backups, firewalling fundamentals, port forwarding and Network Address Translation, bridging, Virtual LANs (VLAN), Multi-WAN, Virtual Private Networks (VPN) using IPsec, PPTP, and OpenVPN, traffic shaping, load balancing, wireless networking and captive portal setups, redundant firewalls and High Availability, system monitoring, logging, traffic analysis, sniffing, packet capturing, troubleshooting, and software package and third-party software installations and upgrades.

Inbound Marketing: Get Found Using Google, Social Media, and Blogs


Brian Halligan - 2009
    People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online. Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites. - Improve your rankings in Google to get more traffic - Build and promote a blog for your business - Grow and nurture a community in Facebook, LinkedIn, Twitter, etc. - Measure what matters and do more of what works online The rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell.

Communication Power


Manuel Castells - 2009
    The media have become the space where power strategies are played out. In the current technological context mass communication goes beyond traditional media andincludes the Internet and mobile communication.In this wide-ranging and powerful book, Manuel Castells analyses the transformation of the global media industry by this revolution in communication technologies. He argues that a new communication system, mass self-communication, has emerged, and power relationships have been profoundly modified bythe emergence of this new communication environment. Created in the commons of the Internet this communication can be locally based, but globally connected. It is built through messaging, social networks sites, and blogging, and is now being used by the millions around the world who have access tothe Internet.Drawing on a wide range of social and psychological theories, Castells presents original research on political processes and social movements. He applies this analysis to numerous recent events--the misinformation of the American public on the Iraq War, the global environmental movement to preventclimate change, the control of information in China and Russia, Barak Obama's internet-based presidential campaigns, and (in this new edition) responses to recent political and economic crises such as the Arab Spring and the Occupy movement. On the basis of these case studies he proposes a newtheory of power in the information age based on the management of communication networksJustly celebrated for his analysis of the network society, Castells here builds on that work, offering a well grounded and immensely challenging picture of communication and power in the 21st century. This is a book for anyone who wants to understand the dynamics and character of the modern world.

Developing with Web Standards


John Allsopp - 2009
    Using this book, readers will learn current best practices in standards-based development.

The Rough Guide To Girl Stuff


Kaz Cooke - 2009
    From friends, body changes, clothes school stress, exercise and sex to smoking, embarrassment, dieting, guys, drinking, drugs and heartbreak. Not to mention how to beat bullies and mean girls, earn money, find new friends and get on with your family. Written by award winning author Kaz Cooke, in extensive consultation with medical, psychological and practical experts; The Rough Guide to Girl Stuff provides a wealth of practical tips and non-judgemental advice for teens (and their parents!) Girl Stuff is split in to four key themes: Body, Head, Heart and On the Go and each chapter includes facts, hints, inspiring lists, hundreds of quotes from real girls, and details of websites and books for useful tips if you want to find out more. Designed to be a friend through the teenage years, The Rough Guide to Girl Stuff will be your best friend through every change and challenge.Girl Stuff is the book I wanted when I was a teenager; a 'best friend' that will honestly answer every question about everything" (Kaz Cooke)

Brownfield Application Development in .NET


Donald Belcham - 2009
    Using an existing application as an example, this book guides readers in applying the techniques and best practices they need to make a brownfield application more maintainable and receptive to change. As the book proceeds, the authors introduce frameworks and tools commonly used today while still approaching the subject from a conceptual level so that you can substitute alternate tools as appropriate. Because the book is based on the authors' experiences, Brownfield Application Development in .NET moves beyond the theories and shows readers the techniques they need to be successful.

Web Marketing All-In-One for Dummies


John Arnold - 2009
    Building an online presence is vital to your business, and if you're looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover:Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing Blogging and Podcasting Social Media Marketing Online Advertising & Pay-Per-Click Mobile Web Marketing Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It's a one-stop guide toMaximizing Internet potential for your business and ranking high in searches Tracking how your ads, pages, and products perform Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read Creating a blog or podcast that helps you connect with clients Using social media outlets including StumbleUpon, Facebook, and Twitter Leveraging mobile technology Generating traffic to your site and writing ads that get clicks Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.

Digital Folklore


Olia Lialina - 2009
    It doesn't matter much who invented the microprocessor, the mouse, TCP/IP or the World Wide Web; nor does it matter what ideas were behind these inventions. What matters is who uses them. Only when users start to express themselves with these technical innovations do they truly become relevant to culture at large.Users' endeavors, like glittering star backgrounds, photos of cute kittens and rainbow gradients, are mostly derided as kitsch or in the most extreme cases, postulated as the end of culture itself. In fact this evolving vernacular, created by users for users, is the most important, beautiful and misunderstood language of new media.As the first book of its kind, this reader contains essays and projects investigating many different facets of Digital Folklore: online amateur culture, DIY electronics, dirtstyle, typo-nihilism, memes, teapots, penis enlargement …" -from site

Emergence and Embodiment: New Essays on Second-Order Systems Theory


Mark B.N. Hansen - 2009
    In Emergence and Embodiment, Bruce Clarke and Mark B. N. Hansen focus on cybernetic developments that stem from the second-order turn in the 1970s, when the cyberneticist Heinz von Foerster catalyzed new thinking about the cognitive implications of self-referential systems. The crucial shift he inspired was from first-order cybernetics’ attention to homeostasis as a mode of autonomous self-regulation in mechanical and informatic systems, to second-order concepts of self-organization and autopoiesis in embodied and metabiotic systems. The collection opens with an interview with von Foerster and then traces the lines of neocybernetic thought that have followed from his work.In response to the apparent dissolution of boundaries at work in the contemporary technosciences of emergence, neocybernetics observes that cognitive systems are operationally bounded, semi-autonomous entities coupled with their environments and other systems. Second-order systems theory stresses the recursive complexities of observation, mediation, and communication. Focused on the neocybernetic contributions of von Foerster, Francisco Varela, and Niklas Luhmann, this collection advances theoretical debates about the cultural, philosophical, and literary uses of their ideas. In addition to the interview with von Foerster, Emergence and Embodiment includes essays by Varela and Luhmann. It engages with Humberto Maturana’s and Varela’s creation of the concept of autopoiesis, Varela’s later work on neurophenomenology, and Luhmann’s adaptations of autopoiesis to social systems theory. Taken together, these essays illuminate the shared commitments uniting the broader discourse of neocybernetics.Contributors. Linda Brigham, Bruce Clarke, Mark B. N. Hansen, Edgar Landgraf, Ira Livingston, Niklas Luhmann, Hans-Georg Moeller, John Protevi, Michael Schiltz, Evan Thompson, Francisco J. Varela, Cary Wolfe

The Company He Keeps: A History of White College Fraternities


Nicholas L. Syrett - 2009
    Based on extensive research at twelve different schools and analyzing at least twenty national fraternities, The Company He Keeps explores many factors--such as class, religiosity, race, sexuality, athleticism, intelligence, and recklessness--that have contributed to particular versions of fraternal masculinity at different times. Syrett demonstrates the ways that fraternity brothers' masculinity has had consequences for other students on campus as well, emphasizing the exclusion of different groups of classmates and the sexual exploitation of female college students.

Critical Media Studies: An Introduction


Brian L. Ott - 2009
    Provides extensive case study material, including exercises and "media labs" in each chapter to encourage student participation Draws on examples from print, broadcast, and new media, including advertising, music, film, television, video games, and the internet Accompanied by a website with supplementary material, additional case studies, test banks, PowerPoint slides, and a guide for professors

The Book of Xen: A Practical Guide for the System Administrator


Chris Takemura - 2009
    Xen is a free, high-performance virtual machine monitor that lets you consolidate your hardware and finally put those unused cycles to use--without sacrificing reliability, performance, or scalability.The Book of Xen explains everything you need to know in order to use Xen effectively, including installation, networking, memory management, and virtualized storage. You'll also learn how to use Xen and standard Linux tools to take snapshot backups, perform QoS operations on network traffic, and limit over-aggressive disk users.Authors Chris Takemura and Luke S. Crawford show you how to: -Provide virtual hosting for dozens of users, each with their own individual needs-Install and manage multiple guests, including various flavors of Linux, NetBSD, Solaris, and Windows-Choose the right virtual storage options for your needs-Migrate your systems seamlessly and create new images-Tune and benchmark your systems to make them as fast as possible-Troubleshoot Xen's most common problems like network and memory managementExpert advice is priceless when it comes to running a complicated open source virtualization technology like Xen. You'll get the advice you need in The Book of Xen.

My Darling Davis, how real is your love?: An Online Romance Scam based on a true story


T.G. Diamond - 2009
    After sending $20,000 to her online love, she discovered her romance, her love was a lie which involved a network of scammers. Continuing to lead the scammers on, she receives a large sum of money deposited to her bank account, gaining information about the scammers and passing the information on to the authorities.She tells her story through the emails that were sent back and forth over the months. Allowing readers an inside look of how the romance was introduced and how it flourished over a period of time. TG Diamond opens herself up revealing her most secret thoughts and desires to the man of her dreams, she exposes her thoughts through her emails and in doing so, she hopes to show others how easy it is to get drawn into words that are written when a person is vulnerable and can be easily manipulated, She also shows readers what and how scammers write and what a person should watch out for. She lists information of what you should do and who to call if you should find yourself in a similar situation. This is a very informative book for those who are or are thinking about doing any online dating."

What Would Google Do?


Jeff Jarvis - 2009
    By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

Wired Brown Land?: Telstra's Battle for Broadband


Paul Fletcher - 2009
    This inside story reveals the commercial and political battles between two major broadband networks fighting for control in Australia. Drawing on 10 years of dealings with Australia’s key telecommunications personalities—supplemented by frank interviews both on and off the record—this story tells of one of the longest and high-stakes competitions in Australian business and government history.

Adaptive Networks: Theory, Models and Applications


Thilo Gross - 2009
    But sometimes things add up to more than the sum of their parts. This observation, now frequently expressed in the maxim "more is different," is one of the characteristic features of complex systems and, in particular, complex networks. Along with their ubiquity in real world systems, the ability of networks to exhibit emergent dynamics, once they reach a certain size, has rendered them highly attractive targets for research. The resulting network hype has made the word "network" one of the most in uential buzzwords seen in almost every corner of science, from physics and biology to economy and social sciences. The theme of "more is different" appears in a different way in the present v- ume, from the viewpoint of what we call "adaptive networks." Adaptive networks uniquely combine dynamics on a network with dynamical adaptive changes of the underlying network topology, and thus they link classes of mechanisms that were previously studied in isolation. Here adding one and one certainly does not make two, but gives rise to a number of new phenomena, including highly robust se- organization of topology and dynamics and other remarkably rich dynamical beh- iors.

18 Rules of Community Engagement: A Guide for Building Relationships and Connecting with Customers Online


Angela Connor - 2009
    Nothing could be further from the truth. A study of more than 100 businesses with online communities found that 35% had less than 100 members and less than 25% had more than 1,000 members, a clear indication that the tools are not enough. Engagement is the holy grail of building successful online communities and connecting with customers online and here's your chance to learn from someone with experience. In "18 Rules of Community Engagement," Angela Connor shares how she helped her online community surpass 11,000 members in 18 short months. This book is a definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations. It is a playbook on exactly what it takes to be successful, with insights from community experts and practitioners.After reading this book, you will have the knowledge needed to drive user engagement and bring people together online regardless of the age of your community or stage of its development. Can you afford not to read this book?

The Ethics of Internet Research; A Rhetorical, Case-Based Process


Heidi A. McKee - 2009
    Although the ethics of Internet research are complex, the aim of the book is to provide a rhetorical, case-based process to aid researchers in ethical decision making. In doing so, the book provides Internet researchers with useful resources and heuristics for engaging in ethical practices, interactions, and problem solving for their research.