The Icarus Deception: How High Will You Fly?


Seth Godin - 2012
    But he ignored that warning and plunged to his doom. We’ve retold this myth, and many others like it, to generations of kids. All these stories have the same lesson: Play it safe. Obey your parents. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success? But there’s another part of the myth that those in power hope you’ll forget. Icarus was also warned not to fly too low, because sea water would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.The safety zone has moved. The propaganda has been exposed, and the old promises have been broken: Conformity no longer leads to comfort. But the good news is that creativity is scarce, and more valuable than ever. So is choosing to do something unpredictable and brave: make art.Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card.Whether you’re a teacher, engineer, doctor, middle manager, or customer service rep, you can fly higher by bringing your best self to work. You can care about what you’re doing today and how you can improve tomorrow. Godin shows us how it’s possible, and convinces us why it’s essential.

My Mother Was Nuts


Penny Marshall - 2012
    What they don’t know is her trailblazing career was a happy accident. In this funny and intimate memoir, Penny takes us from the stage of The Jackie Gleason Show in 1955 to Hollywood’s star-studded sets, offering up some hilarious detours along the way.My Mother Was Nuts is an intimate backstage pass to Penny’s personal life, her breakout role on The Odd Couple, her exploits with Cindy Williams and John Belushi, and her travels across Europe with Art Garfunkel on the back of a motorcycle. We see Penny get married. And divorced. And married again (the second time to Rob Reiner). We meet a young Carrie Fisher, whose close friendship with Penny has spanned decades. And we see Penny at work with Tom Hanks, Mark Wahlberg, Whoopi Goldberg, Robert De Niro, and Whitney Houston.Throughout it all, from her childhood spent tap dancing in the Bronx, to her rise as the star of Laverne & Shirley, Penny lived by simple rules: “try hard, help your friends, don’t get too crazy, and have fun.” With humor and heart, My Mother Was Nuts reveals there’s no one else quite like Penny Marshall.

Overcoming the Five Dysfunctions of a Team: A Field Guide for Leaders, Managers, and Facilitators


Patrick Lencioni - 2002
    In Overcoming the Five Dysfunctions of a Team, Lencioni offers more specific, practical guidance for overcoming the Five Dysfunctions--using tools, exercises, assessments, and real-world examples. He examines questions that all teams must ask themselves: Are we really a team? How are we currently performing? Are we prepared to invest the time and energy required to be a great team? Written concisely and to the point, this guide gives leaders, line managers, and consultants alike the tools they need to get their teams up and running quickly and effectively.

Wizard: The Life and Times of Nikola Tesla: Biography of a Genius


Marc J. Seifer - 1996
    Based on original material and previously unavailable documents, this acclaimed book is the definitive biography of the man considered by many to be the founding father of modern electrical technology. Among Tesla's creations were the channeling of alternating current, fluorescent and neon lighting, wireless telegraphy, and the giant turbines that harnessed the power of Niagara Falls.

A Full Life: Reflections at Ninety


Jimmy Carter - 2015
    He adds detail and emotion about his youth in rural Georgia that he described in his magnificent An Hour Before Daylight. He writes about racism and the isolation of the Carters. He describes the brutality of the hazing regimen at Annapolis, and how he nearly lost his life twice serving on submarines and his amazing interview with Admiral Rickover. He describes the profound influence his mother had on him, and how he admired his father even though he didn't emulate him. He admits that he decided to quit the Navy and later enter politics without consulting his wife, Rosalynn, and how appalled he is in retrospect.In A Full Life, Carter tells what he is proud of and what he might do differently. He discusses his regret at losing his re-election, but how he and Rosalynn pushed on and made a new life and second and third rewarding careers. He is frank about the presidents who have succeeded him, world leaders, and his passions for the causes he cares most about, particularly the condition of women and the deprived people of the developing world.This is a wise and moving look back from this remarkable man. Jimmy Carter has lived one of our great American lives -- from rural obscurity to world fame, universal respect, and contentment. A Full Life is an extraordinary read.

Duty: Memoirs of a Secretary at War


Robert M. Gates - 2014
    Bush and Barack Obama during the wars in Iraq and Afghanistan. Before Robert M. Gates received a call from the White House in 2006, he thought he’d left Washington politics behind: after working for six presidents in both the CIA and the National Security Council, he was happy in his role as president of Texas A&M University. But when he was asked to help a nation mired in two wars and to aid the troops doing the fighting, he answered what he felt was the call of duty. Now, in this unsparing memoir, meticulously fair in its assessments, he takes us behind the scenes of his nearly five years as a secretary at war: the battles with Congress, the two presidents he served, the military itself, and the vast Pentagon bureaucracy; his efforts to help Bush turn the tide in Iraq; his role as a guiding, and often dissenting, voice for Obama; the ardent devotion to and love for American soldiers—his “heroes”—he developed on the job. In relating his personal journey as secretary, Gates draws us into the innermost sanctums of government and military power during the height of the Iraq and Afghanistan wars, illuminating iconic figures, vital negotiations, and critical situations in revealing, intimate detail. Offering unvarnished appraisals of Dick Cheney, Joe Biden, Hillary Clinton, and Presidents Bush and Obama among other key players, Gates exposes the full spectrum of behind-closed-doors politicking within both the Bush and Obama administrations. He discusses the great controversies of his tenure—surges in both Iraq and Afghanistan,  how to deal with Iran and Syria, “Don’t Ask Don’t Tell,” Guantánamo Bay, WikiLeaks—as they played out behind the television cameras. He brings to life the Situation Room during the Bin Laden raid. And, searingly, he shows how congressional debate and action or inaction on everything from equipment budgeting to troop withdrawals was often motivated, to his increasing despair and anger, more by party politics and media impact than by members’ desires to protect our soldiers and ensure their success. However embroiled he became in the trials of Washington, Gates makes clear that his heart was always in the most important theater of his tenure as secretary: the front lines. We journey with him to both war zones as he meets with active-duty troops and their commanders, awed by their courage, and also witness him greet coffin after flag-draped coffin returned to U.S. soil, heartbreakingly aware that he signed every deployment order. In frank and poignant vignettes, Gates conveys the human cost of war, and his admiration for those brave enough to undertake it when necessary. Duty tells a powerful and deeply personal story that allows us an unprecedented look at two administrations and the wars that have defined them.

A Higher Loyalty: Truth, Lies, and Leadership


James Comey - 2018
    His journey provides an unprecedented entry into the corridors of power, and a remarkable lesson in what makes an effective leader.Mr. Comey served as Director of the FBI from 2013 to 2017, appointed to the post by President Barack Obama. He previously served as U.S. attorney for the Southern District of New York, and the U.S. deputy attorney general in the administration of President George W. Bush. From prosecuting the Mafia and Martha Stewart to helping change the Bush administration's policies on torture and electronic surveillance, overseeing the Hillary Clinton e-mail investigation as well as ties between the Trump campaign and Russia, Comey has been involved in some of the most consequential cases and policies of recent history.

The Last Lecture


Randy Pausch - 2008
    Professors are asked to consider their demise and to ruminate on what matters most to them: What wisdom would we impart to the world if we knew it was our last chance? If we had to vanish tomorrow, what would we want as our legacy?When Randy Pausch, a computer science professor at Carnegie Mellon, was asked to give such a lecture, he didn't have to imagine it as his last, since he had recently been diagnosed with terminal cancer. But the lecture he gave, 'Really Achieving Your Childhood Dreams', wasn't about dying. It was about the importance of overcoming obstacles, of enabling the dreams of others, of seizing every moment (because time is all you have and you may find one day that you have less than you think). It was a summation of everything Randy had come to believe. It was about living.In this book, Randy Pausch has combined the humour, inspiration, and intelligence that made his lecture such a phenomenon and given it an indelible form. It is a book that will be shared for generations to come.

Too Good to Be True: The Rise and Fall of Bernie Madoff


Erin Arvedlund - 2009
    Why (and when) did he turn his legitimate business into a massive fraud? How did he fool so many smart investors for so long? Who among his family and employees knew the truth? The best person to answer these questions—and tell the full story of Madoff’s rise and fall—is Erin Arvedlund. In early 2001, she was suspicious of the amazing returns of Madoff’s hedge fund, which no one could explain. Her article in Barron’s, based on more than one hundred interviews, could have prevented a lot of misery, had the SEC followed up. But almost no one was willing to believe anything bad about “Uncle Bernie”—so nice, so humble, so generous to charities. As Arvedlund shows, Madoff was no ordinary liar, but a master of the type of lies people really wanted to believe. He kept his clients at a distance and allowed handsomely paid friends to solicit new ones for him; playing hard to get created an irresistible mystique. Now, Arvedlund tackles the tough questions that are still unanswered in the wake of Madoff’s collapse: Did he start off as a legitimate money manager or was he a fraud from the beginning? Were there indications of larceny at the very start of his career? Why did Madoff’s biggest supporters within the industry, such as Walter Noel of Fairfield Greenwich and Ezra Merkin of Gabriel Capital, ignore the warning signs that were so apparent? Did they choose to remain ignorant as long as their commissions rolled in? Why did SEC investigations fail to catch Madoff’s Ponzi scheme even though several people had voiced concerns about his operation? Who else helped Madoff carry out his scam? His family and close associates have denied any involvement, but was it possible for one man to engineer a heist of such scope? With her keen investigative eye, Arvedlund presents a sweeping narrative of Madoff’s career—from his youth in Queens, New York, to his early days working for his father-in-law, to his time as chairman of the NASDAQ exchange, and finally to infamy as the world’s most notorious swindler. She offers a riveting glimpse of Madoff the man—an indifferent student with little ambition who transformed himself into a star with a talent for trading, a reputation for innovation, and an unmistakably erratic nature. Readers will be fascinated by Arvedlund’s portrayal of Madoff, his empire, and all those who never considered that he might be too good to be true.

King Icahn: The Biography of a Renegade Capitalist


Mark Stevens - 1993
    Chronicling the renegade capitalist's rise from lower middle class roots to the most powerful force on Wall Street and the most feared change agent in corporate America, King icahn is a unique and revealing look into the making of a massive American fortune. Written by CEO Mark Stevens--who as Carl's neighbor and tennis partner gained unprecedented access to Icahn for this uncensored and and unauthorized book--King Icahn; The Biography Of A Renegade Capitalist's 20th edition is now reissued with a never before told forward: The Battle To Publish This Book.

Alex Ferguson: My Autobiography


Alex Ferguson - 2013
    Sir Alex announced his retirement as manager of Manchester United after 27 years in the role. He has gone out in a blaze of glory, with United winning the Premier League for the 13th time, and he is widely considered to be the greatest manager in the history of British soccer. Over the last quarter of a century there have been seismic changes at Manchester United, with the only constant element the quality of the manager's league-winning squad and United's run of success, which included winning the Champions League for a second time in 2008. Sir Alex created a purposeful, but welcoming, and much envied culture at the club which has lasted the test of time. He discusses managing these seismic changes, and the growth of Man U as a global sports power. He shares the farewells to Roy Keane and David Beckham, describes the process of building a new Champions League side around Ronaldo and Rooney, and ruminates upon the great rivalries with Liverpool, Arsenal, Chelsea, and City. He also shares his thoughts on the psychology of management, and his passions and interests outside the game.

Ghost in the Wires: My Adventures as the World's Most Wanted Hacker


Kevin D. Mitnick - 2011
    While other nerds were fumbling with password possibilities, this adept break-artist was penetrating the digital secrets of Sun Microsystems, Digital Equipment Corporation, Nokia, Motorola, Pacific Bell, and other mammoth enterprises. His Ghost in the Wires memoir paints an action portrait of a plucky loner motivated by a passion for trickery, not material game. (P.S. Mitnick's capers have already been the subject of two books and a movie. This first-person account is the most comprehensive to date.)

What I Wish I Knew When I Was 20


Tina Seelig - 2009
    It is scary to face a wall of choices, knowing that no one is going to tell us whether or not we are making the right decision. There is no clearly delineated path or recipe for success. Even figuring out how and where to start can be a challenge. That is, until now.As executive director of the Stanford Technology Ventures Program, Tina Seelig guides her students as they make the difficult transition from the academic environment to the professional world, providing tangible skills and insights that will last a lifetime. Seelig is an entrepreneur, neuroscientist, and popular teacher, and in What I Wish I Knew When I Was 20 she shares with us what she offers her students—provocative stories, inspiring advice, and a big dose of humility and humor.These pages are filled with fascinating examples, from the classroom to the boardroom, of individuals defying expectations, challenging assumptions, and achieving amazing success. Seelig throws out the old rules and provides a new model for reaching our highest potential. We discover how to have a healthy disregard for the impossible, how to recover from failure, and how most problems are remarkable opportunities in disguise.What I Wish I Knew When I Was 20 is a much-needed book for everyone looking to make their mark on the world.

Failure is Not an Option: Mission Control From Mercury to Apollo 13 and Beyond


Gene Kranz - 2000
    As a flight director in NASA’s Mission Control, Kranz witnessed firsthand the making of history. He participated in the space program from the early days of the Mercury program to the last Apollo mission, and beyond. He endured the disastrous first years when rockets blew up and the United States seemed to fall further behind the Soviet Union in the space race. He helped to launch Alan Shepard and John Glenn, then assumed the flight director’s role in the Gemini program, which he guided to fruition. With his teammates, he accepted the challenge to carry out President John F. Kennedy’s commitment to land a man on the Moon before the end of the 1960s. Kranz recounts these thrilling historic events and offers new information about the famous flights. What appeared as nearly flawless missions to the Moon were, in fact, a series of hair-raising near misses. When the space technology failed, as it sometimes did, the controllers’ only recourse was to rely on their skills and those of their teammates. He reveals behind-the-scenes details to demonstrate the leadership, discipline, trust, and teamwork that made the space program a success. A fascinating firsthand account by a veteran mission controller of one of America’s greatest achievements, Failure is Not an Option reflects on what has happened to the space program and offers his own bold suggestions about what we ought to be doing in space now.

Shot in the Heart


Mikal Gilmore - 1994
    Writer Mikal Gilmore is his younger brother. In Shot in the Heart, he tells the stunning story of their wildly dysfunctional family: their mother, a blacksheep daughter of unforgiving Mormon farmers; their father, a drunk, thief, and con man. It was a family destroyed by a multigenerational history of child abuse, alcoholism, crime, adultery, and murder. Mikal, burdened with the guilt of being his father's favorite and the shame of being Gary's brother, gracefully and painfully relates a murder tale "from inside the house where murder is born... a house that, in some ways, [he has] never been able to leave." Shot in the Heart is the history of an American family inextricably tied up with violence, and the story of how the children of this family committed murder and murdered themselves in payment for a long lineage of ruin. Haunting, harrowing, and profoundly affecting, Shot in the Heart exposes and explores a dark vein of American life that most of us would rather ignore. It is a book that will leave no reader unchanged.