Brain-dead for sight, speech and movement, yet hopelessly alive to pain, hunger and terror, she now lies, barely alive, in the hospital where she once treated patients back to health. Virani's investigations also unearthed the crowning tragedy: while Aruna has been in coma for over twenty-five years, her rapist, a sweeper in the hospital, walked a free man after a mere seven years in prison for 'robbery and attempt to murder'. Vivid and gut-wrenching, this is a book that will haunt the reader long after the final page has been turned. 'Pinki Virani has narrated Aruna's brutalization through meticulous and persistent research. The structure of the book is notable in the way it resists sensationalism.' --The Telegraph 'Virani's book is researched, thought-provoking, sharp. It is both sad and angry, scathing and restrained.' --Pioneer '...her storytelling skil

    It was America in the 1950s, and the world was not so much a stage as a setpiece for TV, the new national phenomenon. It was a decade of design, a time when how things looked - and how we looked - mattered. This text portrays a visual culture reflecting and reflected in the powerful new medium of television. Looking closely at a number of celebrated instances in which the principles of design dominated the public arena and captivated the popular imagination, Karal Ann Marling gives us an in-depth picture of the taste and sensibility of the postwar era.

    Storyscapes introduces "storyscaping" as a way to create immersive experiences that solve the challenge of connecting brands and consumers. This book describes a powerful new approach to advertising and marketing for the digital age that involves using stories to design emotional and transactional experiences for customers, both online and offline. Each connection inspires engagement with another, so the brand becomes part of the customer's story. Authors Gaston Legorburu and Darren McColl explain how marketers can identify and define the core target audience segment, define your brand's purpose, understand the emotional desires of your consumers, and more.•Shows how to map how the consumer engages with the category and product/service•Explains how to develop an organizing idea and creative plan for an immersive storyscape experience•Defines the role of marketing channels around the organizing idea•Establishes how technology can be applied to the experienceLearn how to measure, optimize, and evolve the customer experience through the use of strong narratives that compel consumers to buy into your brand.

    As The New York Observer put it, her agency, Wells Rich Greene, created ads that "etched indelible phrases into the public imaginations: 'Flick your Bic' and 'I Love New York!' and 'Plop plop, fizz fizz, oh what a relief it is.'" For those thinking about a life in advertising for themselves and for anyone who enjoys being transported by a great storyteller's art, Mary Wells Lawrence is the most energetic, passionate guide to the world of American advertising in all its brilliance, excitement, fun and crazines

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    Author Chad Waterbury offers the most current neuromuscular science to debunk the fitness myths and conventional wisdom that may be wreaking havoc on your workouts and inhibiting your gains. Forget lifting moderate weights slowly for lots and lots of sets and reps. The best way to get huge in a hurry is to use heavy weights and lift them quickly for fewer repetitions. Waterbury's groundbreaking programs will enable you to: -Add Mass and size. Gain as much as 16 pounds of muscle in 16 weeks--and add 1 full inch of upper arm circumference in half that time!-Get stronger...fast! Even seasoned lifters can realize a 5 percent increase in strength in the first few weeks. And in 12 weeks, you can boost your overall strength by up to 38 percent.-Build power and stamina. Increase your one-rep max in your core lifts by as much as 30 percent.-Shed fat fast. Burn off up to 10 pounds of body fat, losing up to 2 pounds of fat per week.With Men's Health Huge in a Hurry, you'll not only get bigger faster, you'll do it with less time wasted in the gym and with less post workout pain and a much lower injury risk.

    For years, the boys and their legendary coach gave fans in central Kentucky, deep in the heart of basketball country, just what they wanted: state titles, national rankings, and countless trips to Kentucky's one-of-a-kind state tournament, where winning and losing can change a young man's life.But in 2009, with the economy sputtering, anger rising, and Scott County mired in a two-year drought, fans had begun to lose faith in the boys. They weren't the heroes of Scott County anymore; they were "mini-athlete gods," haunted by dreams, burdened by expectations, and desperate to escape through the only means they knew: basketball.In Outside Shot, Keith O'Brien takes us on an epic journey, from the bluegrass hills and broken homes of rural America, to inner-city Lexington, to Kentucky's most hallowed hall: Rupp Arena, where high school tournament games are known to draw twenty-thousand people, and where, for the players and their fans, it feels like anything is possible.The narrative follows four of the team's top seniors and their coach as they struggle to redeem themselves in the face of impossible odds: once-loyal fans now turned against them, parents who demand athletic greatness, and scouts who weigh their every move. It delves deep inside the lives of the boys, their families, and their community---divided along lines of race, politics, religion, and sports. And it chronicles not only the high-stakes world of Kentucky basketball, but the battle for the soul of small-town America.A story of inspiration and poignancy, filled with moments of drama on and off the court, Outside Shot shows that if it's hard to win basketball games, it can be even harder to win at life itself.

    A box set consisting of three Bill Bryson books, 'Notes from a Small Island', 'Notes from a Big Country' and 'A Walk in the Woods'.

     But the story of the infancy of the big airliners is as much a story of tragedy and disaster as it is of triumph and romance. Design flaws, pilot error, a lack of understanding of fatigue… these and many other factors contributed to a litany of catastrophe. Welsh rugby fans, flying back from a win against Ireland… a fuel-starved aeroplane plunging into Manchester’s streets… a chartered aircraft carrying excited troops home for Christmas… a young mother decapitated as she holds her toddler son on her lap In AIR DISASTER: THE PROPELLER ERA, the award-winning Macarthur Job – one of the world’s foremost aviation writers, and himself a pilot – goes back to the early days of international air travel, and looks at the root causes of some of the worst disasters of that period. Look out for the next three volumes of AIR DISASTER, coming soon.

    World-renowned author and teacher, Jerry Savelle shares the secrets to obtaining and maintaining joy. It is in maintaining your joy that readers will find strength. No matter what Satan may try to steal, if he can't steal your joy, he can't win!

    The many-pointed star formed from large icicles balances on a rock in a quiet Dumfriesshire valley, a delicate bamboo screen stands on a Japanese beach, a great serpentine ridge of earth extends along a disused railway cutting on Tyneside, four massive snow rings mark the position of the North Pole.

    This book is gripping tale for anyone who has been or loves someone who has been recruited into a network marketing business. This well documented book has been utilized by government authorities in both India and the UK to take action against Amway's deceptive business scheme which knowingly has created losses for the majority of all induced to invest.

    Over 450 photographs, drawings, and diagrams reveal in exquisite detail the hows, whys, and how-to's of the traditional craft of guitarmaking, all accompanied by fascinating historical and technical notes. A comprehensive bibliography; a list of tools, materials, and supply sources; and a full index complete this uniquely authoritative reference -- and essential acquisition -- for guitar and craft enthusiasts, woodworkers, and students of instrument making everywhere.

    This is not true. In fact, chess is accessible and can be played by anyone with a brain, a pair of eyes, and imagination. The ultimate guide for beginnersIf you've never played the game of chess or are still discovering it, this book is for you. It is a basic and comprehensive guide that will introduce you to the game and teach you everything you need to know, from the setup of a chess board to the delivery of checkmate. It is filled with advice for beginners, basic tactics, strategies, and diagrams to help you visualize every step of your progress. The start of a lifelong King's huntThe objective of this book is not to make you a chess master. That is an accomplishment that takes decades of research, regular practice, and an insane amount of talent. The goal here is for you to become a decent chess player. After reading this book, you will be able to play games with anyone, practice regularly, and sharpen your chess muscles until you reach a decent level of play. The more you'll play, the better you'll get. But it all starts with the basics which you will acquire in this book. So don't hesitate. If you've always wanted to learn to play chess, now is the time. Just scroll up and grab your copy now!

    This was the push-button age when the flick of a finger promised the end of domestic drudgery and was also described as the Jet Age when cars sprout ed tail-fins.