Loose Balls: Easy Money, Hard Fouls, Cheap Laughs, & True Love in the NBA


Jayson Williams - 2000
    From revelations about the meanest, softest, and smelliest players in the league, to Williams’s early days as a “young man with a lot of money and not a lot of sense,” to his strong and powerful views on race, privilege, and giving back, Loose Balls is a basketball book unlike any other.No inspirational pieties or chest-thumping boasting here—instead, Jayson Williams gives us the real insider tales of refs, groupies, coaches, entourages, and all the superstars, bench warmers, journeymen, clowns, and other performers in the rarefied circus that is professional basketball.From the Trade Paperback edition.

Social Media Metrics: How to Measure and Optimize Your Marketing Investment


Jim Sterne - 2010
    Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune. Read this book to determine:Why striving for more Twitter followers or Facebook friends than the competition is a failing strategy How to leverage the time and effort you invest in social media How to convince those who are afraid of new things that social media is a valuable business tool and not just a toy for the overly-wired Knowing what works and what doesn't is terrific, but only in a constant and unchanging world. Social Media Metrics is loaded with specific examples of specific metrics you can use to guide your social media marketing efforts as new means of communication.

According to Kotler: The World's Foremost Authority on Marketing Answers Your Questions


Philip Kotler - 2004
    Now in one quick reference, Kotler provides answers to some of the toughest ones, revealing his philosophies on marketing topics including strategy, product, price, place, promotion, marketing research and planning, direct marketing, small business marketing, and more. According to Kotler offers his insightful, thought-provoking answers to questions such as: - What effects are dynamics like globalization, hyper competition, and the Internet having on marketing? - What skills do marketing managers need to be successful? - What marketing strategies make sense during a recession? - What are holistic marketing and reverse marketing? - How can a local brand be turned into a global brand? - What signs might indicate a need for a change in strategy? - What does the marketing department of the future look like? Kotler expounds on these and many other questions in this fascinating, landmark book no marketing professional should be without.

No Nonsense Real Estate: What Everyone Should Know Before Buying or Selling a Home


Alex Goldstein - 2016
    straight from an experienced pro that has seen millions of dollars exchange hands at the closing table.” - Peter Voogd, #1 International Bestselling Author of 6 Months to 6 Figures There are countless real estate books on the market today, so why read this one? What sets it apart from all the others out there?Bestselling Author, Alex Goldstein, brings a unique perspective that many others do not. As a successful realtor and investor, Alex has been on both sides of a real estate transaction, so he knows what strategies and techniques will lead to a successful deal, and which ones should be avoided at all costs. That’s why he chose the name, "No Nonsense Real Estate," for his third book.Goldstein offers practical, proven home buying techniques, free of fluff or confusing jargon.This book is for anyone who is getting ready to buy or sell a home and wants to be as informed as possible as they get ready to begin the process so there are no surprises – whether they will be working with a realtor or doing it on their own. 9 REASONS TO READ THIS BOOK NOW: 1. AGENT - Go through the pros and cons of working with a real estate agent, and the two ways that they can add the most value,2. ECONOMICS - You'll understand the fundamental economics of the housing market in the simplest terms possible3. INVESTING - Avoid the top five mistakes (almost) all new real estate investors make4. NEGOTIATIONS - Five critical elements of a successful negotiation5. FINANCING - Possible financing options, from traditional loans to seller financing6. SELLING - Seven secrets that make selling a home as painless as possible7. BUYING - Demystifying contracts and closing costs takes the fear out of the process8. CLOSING - Walk through eight steps involved in a real estate transaction closing9. PRACTICAL - Learn how all the different parts come together in a real life case studyYou also receive three free gifts. Goldstein has put together a special document answering the most popular questions every buyer, seller or investor has during a real estate transaction. You also get special access to an easy-to-understand glossary of the most popular real estate jargon. Last but not least, every reader is access to a free video training that will teach you how to choose the best home for your family.

Elon Musk: Lessons in Life and Business from Elon Musk


Ryan Foster - 2015
    It is an inspirational short read that will offer you a concise insight of his life, not only as a simple biography but also as a guide for self-improvement and innovative thinking. The main facts gathered here are drawn from interviews, articles and books about him and explain the simple principles, which he used to build his vast fortune. At the end of each chapter, you will find summarized tips that you can quickly access when you need inspiration or useful advice. Learn the most significant skills and qualities that made Musk one of the most famous and creative entrepreneurs of our time and follow his lessons.

How To Get to the Top of Google (November 2012 Edition - Updated for Penguin & Panda)


Tim Kitchen - 2012
    You will learn:- How to get your website on the first page of Google- How to get your website showing up multiple times on the first page (one of my websites shows up 6 in the first 7 results!!)- The 3 'Dirty Secrets' that expensive SEO (Search Engine Optimisation) Experts don't want you to know- What you can do for the price of 2 ½ cups of coffee that could have your website ranking top in as little as a day (I have done exactly this and I’ll show you how)- The small things you can do to make a BIG difference- How to analyse your online competition and find their weaknesses- How to pull off the famous ‘Google Leapfrog’- What the recent Google changes mean for people using pre-April 2012 strategies – and it’s not good news!- How to make people click on your website even if it shows up below your competitors!- How to avoid the deadly mistakes that can lead to Google removing your site from the listings- How to survive and thrive post-PenguinWhat most people don't understand is that once you know what to do, it's actually extremely straightforward to rank highly in Google. But there's a lot of misinformation and misunderstanding out there.Tim Kitchen is a Search Engine ranking expert and online business owner currently personally in charge of SEO for over 50 businesses as well as his own businesses in some incredibly competitive markets. He also regularly teaches SEO to more than 2,000 small business owners through his books, courses and videos.In this updated version of the book he shares everything he has learnt from the past 7 years of getting websites to the top of Google.

Wake Up! How starting your day at 5 a.m. will change your life


Eliott Reich - 2013
    This book will show you what successful early risers do once they are up and teach you step-by-step how you can become an early riser.

They Don't Play Hockey in Heaven: A Dream, A Team, and My Comeback Season


Ken Baker - 2003
    . . colorful descriptions make this a fun read." -Los Angeles Times "One of the best sports books of the year." -Booklist Ken Baker wanted nothing more than to play ice hockey with the pros-until a brain tumor cut his dreams short while in college. After surgery and several years of rehab, Baker, who in high school was a top prospect for the U.S. Olympic team, put his successful journalism career on hold to attempt the seemingly impossible: a comeback. He moved away from his family to become the third-string goalie for the Bakersfield Condors, an AA-level minor-league team in the dusty oil town of Bakersfield, California. At the age of thirty-one, Baker became the oldest rookie in all of pro-hockey, facing 100-m.p.h. slap shots and long bus rides, hostile fans and cheap motel rooms, body bruises, and battle-worn teammates. From his visit to an NHL training camp to his first nerve-rattled minutes as a pro, Baker joins the rookies who still dream of making it to the Show, the veterans long past their prime, and the obsessive fans who keep them going. When the season is over, Baker's pro-hockey adventure ends up teaching him nearly everything he will ever need to know about life.

Survive to Thrive: Journey of Dr. Rajesh Soin


Vinit K. Bansal - 2021
    Rajesh Soin is the epitome of Indian-American success. He is an inspiring figure, much honored and much-touted when it comes to entrepreneurial vision and success. He is well-known as the founder of Modern Technologies Corporation (MTC), a billion-dollar company, which he started with a capital of $1700.He grew up in straitened circumstances. In his childhood, he faced a devastating tragedy. He arrived in America with only 75 cents in his pocket and no place to stay. When he started college, he had to subsist on $30 for a whole month, and in grad school, he got robbed at gunpoint.When he started his company, there was a time when all his credit cards were maxed out to make payroll, and his finances were in dire straits. At a point in his professional life, he was so down that he felt like he was done for.But Dr. Soin fought all this and emerged a winner in life. Today, he has multiple companies in his portfolio, an enviable net worth, and investments all around the globe. He is a brand in himself, having many schools, colleges, and hospitals named after him, and being the recipient of so many business and philanthropic awards. But every success has its price. Everybody tends to see the shining part, overlooking the darker side, which has so much sweat, blood, hard work, perseverance, insecurities, and failures. In this book, we have covered Dr. Soin’s journey from ordinariness to extraordinariness. How does he see the world? What is his vision? What are his aspirations? You will get all the answers in this book, and in this process, you may find a new perspective on life too.

42 Rules of Product Management: Learn the Rules of Product Management from Leading Experts "From" Around the World


Brian Lawley - 2010
    The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a few salespeople and engineers. In total, there are over five centuries of collected wisdom represented here.The contributors each share one rule they think is critical to succeed in product management based on their hands-on product management and product marketing experience with companies such as Apple, eBay, Intuit, SAP, and Yahoo!.Packed with pearls of product management wisdom, this book has something for everyone. You will learn: How to focus on market needs, not just individual requests How to clarify your product positioning before your next big decision How to align your product strategy with company strategy and then sell it Why agility is the key to product management success Why great execution trumps a great product ideaBest of all, it was written with the busy product manager in mind. Each rule is kept to two pages and designed to stand-on its own. The rules can be read in any order. In less than five minutes a day, you can learn from forty of the best product managers in the world. Whether you are a seasoned and experienced product manager or are just starting out, the "42 Rules of Product Management" will help you lead with greater effectiveness and influence.

Services Marketing: Integrating Customer Focus Across the Firm


Valarie A. Zeithaml - 1902
    Introduction to Services Chapter 2. Conceptual Framework for the Book: The Gaps Model of Service Quality PART TWO: FOCUS ON THE CUSTOMER Chapter 3. Consumer Behavior in Services Chapter 4. Customer Expectations in Services Chapter 5.

The Book of Isaiah: The Vision (The Passion Translation)


Brian Simmons - 2018
    The book of Isaiah is an enormous collection of prophecies described as “The Vision.” It is not simply a teaching or a historical record; it is the overarching vision of the heart of God revealed to His seer-prophet. This vision spans the ages and touches every nation on earth, becoming a collective overview of all that God has planned. The prophecies are vast and their grand themes are unrivaled in all of Scripture. With panoramic insight, Isaiah preaches about the virgin birth of Christ, the Bride of Christ, and the New Jerusalem. These prophecies also present a description of the cataclysmic judgments, the survival of a holy remnant emerging in Zion, and the canopy of glory that is coming to earth. The poetic message of Isaiah is one of victory, hope, comfort, and restoration of all things. Explore the vision of a man who saw the glory of God and spoke with burning lips, for true prophetic ministry flows from this “vision” until it grows into a burden.

Grow Rich While You Sleep


Ben Sweetland - 1962
    Without changing the meaning of this timeless, golden truth, the author gives it to you more along the lines of modern psychology: A man is what his Creative Mind says he is.So prepare yourself for a wonderful journey. Whatever you want out of life, this book will show you the way to make it come to you. Be it money, influence, love, respect, or admiration -- be it any or all of these -- it will be yours in abounding measure.Before you finish this book, you are going to know once and for all: - How to recognize your real goals in life--no matter what anyone else tries to tell you - How to get acquainted with your real self--your true abilities, your vast fund of hidden talent. - How to fill yourself with such genuine, deep-down confidence, zest and goodwill that other people will be pleased to help you get what you want. - How to find and hold the full, glorious picture of your own success and build toward that picture with every word and deed.

Yves Saint Laurent


Farid Chenoune - 2010
    Yves Saint Laurent, the first comprehensive retrospective of his life’s work, will accompany an exhibition of some 250 garments from the collection of the Fondation Pierre Bergé–Yves Saint Laurent at the Petit Palais in Paris. From his early days working under Dior and heading the House of Dior after his mentor’s death, to the opening of his first prêt a porter shop on the Rive Gauche and the debut of the Le Smoking tuxedo, to the muses he adored, Loulou de la Falaise and Catherine Deneuve among them, this volume reveals the breadth and scope of the designer’s entire career. With a preface by Pierre Bergé, author Faride Chenoune explores the sources of inspiration that drove Saint Laurent’s continuous innovation, drawing upon painting, sculpture, theater, opera, literature, and cinema.