Book picks similar to
The Content Analysis Guidebook by Kimberly A. Neuendorf


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Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You


Geoffrey G. Parker - 2016
    Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business.Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy.As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.

Principles and Practice of Structural Equation Modeling


Rex B. Kline - 1998
    Reviewed are fundamental statistical concepts--such as correlation, regressions, data preparation and screening, path analysis, and confirmatory factor analysis--as well as more advanced methods, including the evaluation of nonlinear effects, measurement models and structural regression models, latent growth models, and multilevel SEM. The companion Web page offers data and program syntax files for many of the research examples, electronic overheads that can be downloaded and printed by instructors or students, and links to SEM-related resources.

Leading Out Loud: Inspiring Change Through Authentic Communications


Terry Pearce - 2003
    In this thoroughly revised edition of his classic book, Pearce shows leaders in business, politics and non-profit how to communicate their values and vision to inspire commitment, not just compliance.

Priceless: The Myth of Fair Value (and How to Take Advantage of It)


William Poundstone - 2010
    People used to download music for free, then Steve Jobs convinced them to pay. How? By charging 99 cents. That price has a hypnotic effect: the profit margin of the 99 Cents Only store is twice that of Wal-Mart. Why do text messages cost money, while e-mails are free? Why do jars of peanut butter keep getting smaller in order to keep the price the “same”? The answer is simple: prices are a collective hallucination. In Priceless, the bestselling author William Poundstone reveals the hidden psychology of value. In psychological experiments, people are unable to estimate “fair” prices accurately and are strongly influenced by the unconscious, irrational, and politically incorrect. It hasn’t taken long for marketers to apply these findings. “Price consultants” advise retailers on how to convince consumers to pay more for less, and negotiation coaches offer similar advice for businesspeople cutting deals. The new psychology of price dictates the design of price tags, menus, rebates, “sale” ads, cell phone plans, supermarket aisles, real estate offers, wage packages, tort demands, and corporate buyouts. Prices are the most pervasive hidden persuaders of all. Rooted in the emerging field of behavioral decision theory, Priceless should prove indispensable to anyone who negotiates.

Verbal Judo: The Gentle Art of Persuasion


George J. Thompson - 1993
    Listen and speak more effectively, engage people through empathy (the most powerful word in the English language), avoid the most common conversational disasters, and use proven strategies that allow you to successfully communicate your point of view and take the upper hand in most disputes.

A Brief History of Neoliberalism


David Harvey - 2005
    Writing for a wide audience, David Harvey, author of The New Imperialism and The Condition of Postmodernity, here tells the political-economic story of where neoliberalization came from and how it proliferated on the world stage. Through critical engagement with this history, he constructs a framework, not only for analyzing the political and economic dangers that now surround us, but also for assessing the prospects for the more socially just alternatives being advocated by many oppositional movements.

The Spell of the Sensuous: Perception and Language in a More-Than-Human World


David Abram - 1996
    This major work of ecological philosophy startles the senses out of habitual ways of perception.For a thousand generations, human beings viewed themselves as part of the wider community of nature, and they carried on active relationships not only with other people with other animals, plants, and natural objects (including mountains, rivers, winds, and weather patters) that we have only lately come to think of as inanimate. How, then, did humans come to sever their ancient reciprocity with the natural world? What will it take for us to recover a sustaining relation with the breathing earth?In The Spell of the Sensuous David Abram draws on sources as diverse as the philosophy of Merleau-Ponty, Balinese shamanism, Apache storytelling, and his own experience as an accomplished sleight-of-hand of magician to reveal the subtle dependence of human cognition on the natural environment. He explores the character of perception and excavates the sensual foundations of language, which--even at its most abstract--echoes the calls and cries of the earth. On every page of this lyrical work, Abram weaves his arguments with a passion, a precision, and an intellectual daring that recall such writers as Loren Eisleley, Annie Dillard, and Barry Lopez.

Qualitative Research & Evaluation Methods


Michael Quinn Patton - 2001
    Patton has created the most comprehensive, systematic and up-to-date review of qualitative methods available.Patton has retained and expanded upon the Exhibits that highlight and summarize major issues and guidelines, the summative sections, tables, and figures as well as the sage advice of the Sufi Master, Halcolm. This revision will help readers integrate and make sense of the great volume of qualitative works published in the past decade.

The Geography of Thought: How Asians and Westerners Think Differently... and Why


Richard E. Nisbett - 2003
    As a result, East Asian thought is “holistic”—drawn to the perceptual field as a whole and to relations among objects and events within that field. By contrast, Westerners focus on salient objects or people, use attributes to assign them to categories, and apply rules of formal logic to understand their behavior. From feng shui to metaphysics, from comparative linguistics to economic history, a gulf separates the children of Aristotle from the descendants of Confucius. At a moment in history when the need for cross-cultural understanding and collaboration have never been more important, The Geography of Thought offers both a map to that gulf and a blueprint for a bridge that will span it.

Preschool in Three Cultures Revisited: China, Japan, and the United States


Joseph Tobin - 2009
    Here, lead author Joseph Tobin—along with new collaborators Yeh Hsueh and Mayumi Karasawa—revisits his original research to discover how two decades of globalization and sweeping social transformation have affected the way these three cultures educate and care for their youngest pupils. Putting their subjects’ responses into historical perspective, Tobin, Hsueh, and Karasawa analyze the pressures put on schools to evolve and to stay the same, discuss how the teachers adapt to these demands, and examine the patterns and processes of continuity and change in each country. Featuring nearly one hundred stills from the videotapes, Preschool in Three Cultures Revisited artfully and insightfully illustrates the surprising, illuminating, and at times entertaining experiences of four-year-olds—and their teachers—on both sides of the Pacific.

American Grace: How Religion Divides and Unites Us


Robert D. Putnam - 2010
    Unique among nations, America is deeply religious, religiously diverse, and remarkably tolerant. But in recent decades the nation's religious landscape has been reshaped. America has experienced three seismic shocks, say Robert Putnam and David Campbell. In the 1960s, religious observance plummeted. Then in the 1970s and 1980s, a conservative reaction produced the rise of evangelicalism and the Religious Right. Since the 1990s, however, young people, turned off by that linkage between faith and conservative politics, have abandoned organized religion. The result has been a growing polarization—the ranks of religious conservatives and secular liberals have swelled, leaving a dwindling group of religious moderates in between. At the same time, personal interfaith ties are strengthening. Interfaith marriage has increased while religious identities have become more fluid. Putnam and Campbell show how this denser web of personal ties brings surprising interfaith tolerance, notwithstanding the so-called culture wars. American Grace is based on two of the most comprehensive surveys ever conducted on religion and public life in America. It includes a dozen in-depth profiles of diverse congregations across the country, which illuminate how the trends described by Putnam and Campbell affect the lives of real Americans. Nearly every chapter of American Grace contains a surprise about American religious life. Among them:● Between one-third and one-half of all American marriages are interfaith; ● Roughly one-third of Americans have switched religions at some point in their lives; ● Young people are more opposed to abortion than their parents but more accepting of gay marriage; ● Even fervently religious Americans believe that people of other faiths can go to heaven; ● Religious Americans are better neighbors than secular Americans—more generous with their time and treasure even for secular causes—but the explanation has less to do with faith than with their communities of faith; ● Jews are the most broadly popular religious group in America today. American Grace promises to be the most important book in decades about American religious life and an essential book for understanding the United States today.

Phenomenology of Perception


Maurice Merleau-Ponty - 1945
    What makes this work so important is that it returned the body to the forefront of philosophy for the first time since Plato.

Trauma and Recovery: The Aftermath of Violence - From Domestic Abuse to Political Terror


Judith Lewis Herman - 1992
    In the intervening years, Herman’s volume has changed the way we think about and treat traumatic events and trauma victims. In a new afterword, Herman chronicles the incredible response the book has elicited and explains how the issues surrounding the topic have shifted within the clinical community and the culture at large. Trauma and Recovery brings a new level of understanding to a set of problems usually considered individually. Herman draws on her own cutting-edge research in domestic violence as well as on the vast literature of combat veterans and victims of political terror, to show the parallels between private terrors such as rape and public traumas such as terrorism. The book puts individual experience in a broader political frame, arguing that psychological trauma can be understood only in a social context. Meticulously documented and frequently using the victims’ own words as well as those from classic literary works and prison diaries, Trauma and Recovery is a powerful work that will continue to profoundly impact our thinking.

Hyperobjects: Philosophy and Ecology after the End of the World


Timothy Morton - 2013
    But the environmental emergency is also a crisis for our philosophical habits of thought, confronting us with a problem that seems to defy not only our control but also our understanding. Global warming is perhaps the most dramatic example of what Timothy Morton calls “hyperobjects”—entities of such vast temporal and spatial dimensions that they defeat traditional ideas about what a thing is in the first place. In this book, Morton explains what hyperobjects are and their impact on how we think, how we coexist with one another and with nonhumans, and how we experience our politics, ethics, and art.Moving fluidly between philosophy, science, literature, visual and conceptual art, and popular culture, the book argues that hyperobjects show that the end of the world has already occurred in the sense that concepts such as world, nature, and even environment are no longer a meaningful horizon against which human events take place. Instead of inhabiting a world, we find ourselves inside a number of hyperobjects, such as climate, nuclear weapons, evolution, or relativity. Such objects put unbearable strains on our normal ways of reasoning.Insisting that we have to reinvent how we think to even begin to comprehend the world we now live in, Hyperobjects takes the first steps, outlining a genuinely postmodern ecological approach to thought and action.

The Image: A Guide to Pseudo-Events in America


Daniel J. Boorstin - 1961
    Boorstin’s prophetic vision of an America inundated by its own illusions has become an essential resource for any reader who wants to distinguish the manifold deceptions of our culture from its few enduring truths.Cover design by Matt Dorfman.