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Data Smart: Using Data Science to Transform Information into Insight
John W. Foreman - 2013
Major retailers are predicting everything from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions.But how does one exactly do data science? Do you have to hire one of these priests of the dark arts, the "data scientist," to extract this gold from your data? Nope.Data science is little more than using straight-forward steps to process raw data into actionable insight. And in Data Smart, author and data scientist John Foreman will show you how that's done within the familiar environment of a spreadsheet. Why a spreadsheet? It's comfortable! You get to look at the data every step of the way, building confidence as you learn the tricks of the trade. Plus, spreadsheets are a vendor-neutral place to learn data science without the hype. But don't let the Excel sheets fool you. This is a book for those serious about learning the analytic techniques, the math and the magic, behind big data.Each chapter will cover a different technique in a spreadsheet so you can follow along: - Mathematical optimization, including non-linear programming and genetic algorithms- Clustering via k-means, spherical k-means, and graph modularity- Data mining in graphs, such as outlier detection- Supervised AI through logistic regression, ensemble models, and bag-of-words models- Forecasting, seasonal adjustments, and prediction intervals through monte carlo simulation- Moving from spreadsheets into the R programming languageYou get your hands dirty as you work alongside John through each technique. But never fear, the topics are readily applicable and the author laces humor throughout. You'll even learn what a dead squirrel has to do with optimization modeling, which you no doubt are dying to know.
Stealing the Network: How to Own a Shadow
Johnny Long - 2007
Stealing the Network: How to Own a Shadow is the final book in Syngress ground breaking, best-selling, Stealing the Network series. As with previous title, How to Own a Shadow is a fictional story that demonstrates accurate, highly detailed scenarios of computer intrusions and counter-strikes. In How to Own a Thief, Knuth, the master-mind, shadowy figure from previous books, is tracked across the world and the Web by cyber adversaries with skill to match his own. Readers will be amazed at how Knuth, Law Enforcement, and Organized crime twist and torque everything from game stations, printers and fax machines to service provider class switches and routers steal, deceive, and obfuscate. From physical security to open source information gathering, Stealing the Network: How to Own a Shadow will entertain and educate the reader on every page. The book s companion Web site will also provide special, behind-the-scenes details and hacks for the reader to join in the chase for Knuth. . The final book in the Stealing the Network series will be a must read for the 50,000 readers worldwide of the first three titles . The companion Web site to the book will provide challenging scenarios from the book to allow the reader to track down Knuth . Law enforcement and security professionals will gain practical, technical knowledge for apprehending the most supplicated cyber-adversaries
SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again
Andy Williams - 2012
Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.
Hacking: Ultimate Hacking for Beginners, How to Hack (Hacking, How to Hack, Hacking for Dummies, Computer Hacking)
Andrew McKinnon - 2015
It provides a complete overview of hacking, cracking, and their effect on the world. You'll learn about the prerequisites for hacking, the various types of hackers, and the many kinds of hacking attacks: Active Attacks Masquerade Attacks Replay Attacks Modification of Messages Denial of Service or DoS Spoofing Techniques Mobile Hacking Hacking Tools Penetration Testing Passive Attacks If you are looking to venture into the world of hacking, this book will teach you all the information you need to know. When you download
Hacking: Ultimate Hacking For Beginners - How to Hack,
you'll discover how to acquire Many Powerful Hacking Tools. You'll also learn about Malware: A Hacker’s Henchman and Common Attacks And Viruses. You'll even learn about identity theft, how to protect yourself, and how hackers profit from this information!
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Core Memory: A Visual Survey of Vintage Computers
John Alderman - 2007
Vivid photos capture these historically important machinesincluding the Eniac, Crays 13, Apple I and IIwhile authoritative text profiles each, telling the stories of their innovations and peculiarities. Thirty-five machines are profiled in over 100 extraordinary color photographs, making Core Memory a surprising addition to the library of photography collectors and the ultimate geek-chic gift.
Beyond Tears: Living After Losing a Child
Ellen Mitchell - 2005
In Beyond Tears, nine mothers share their individual stories of how to survive in the darkest hour. They candidly share with other bereaved parents what to expect in the first year and long beyond:* Harmonious relationships can become strained* There is a new definition of what one considers "normal" * The question "how many children do you have?" can be devastating* Mothers and fathers mourn and cope differently* There simply is no answer to the question "why?"This sharing in itself is a catharsis and because each of these mothers lost her child at least seven years ago, she is in a unique position to provide perspective on what newly bereaved parents can expect to feel. The mothers of Beyond Tears offer reassurance that the clouds of grief do lessen with time and that grieving parents will find a way to live, and even laugh again.
Introducing Microsoft Power BI
Alberto Ferrari - 2016
Stay in the know, spot trends as they happen, and push your business to new limits. This e-book introduces Microsoft Power BI basics through a practical, scenario-based guided tour of the tool, showing you how to build analytical solutions using Power BI. Get an overview of Power BI, or dig deeper and follow along on your PC using the book's examples.
CompTIA Project+ Study Guide Authorized Courseware: Exam PK0–003
Kim Heldman - 2010
You'll find complete coverage of all exam objectives, including key topics such as project planning, execution, delivery, closure, and others. CompTIA's Project+ is the foundation-level professional exam in the complex world of project management; certified project managers often choose to go on and obtain their Project Management Professional (PMP) certifications as well Provides complete coverage of all exam objectives for CompTIA's first update to the Project+ exam in six years Covers project planning, execution, delivery, change, control, communication, and closure Demonstrates and reinforces exam preparation with practical examples and real-word scenarios Includes a CD with Sybex test engine, practice exams, electronic flashcards, and a PDF of the book Approach the new Project+ exam with confidence with this in-depth study guide! Reviews
Beginning HTML, XHTML, CSS, and JavaScript
Jon Duckett - 2009
While learning these technologies, you will discover coding practices such as writing code that works on multiple browsers including mobile devices, how to use AJAX frameworks to add interactivity to your pages, and how to ensure your pages meet accessible requirements.Packed with real-world examples, the book not only teaches you how to write Web sites using XHTML, CSS and JavaScript, but it also teaches you design principles that help you create attractive web sites and practical advice on how to make web pages more usable. In addition, special checklists and appendices review key topics and provide helpful references that re-enforce the basics you've learned.Serves as an ideal beginners guide to writing web pages using XHTML Explains how to use CSS to make pages more appealing and add interactivity to pages using JavaScript and AJAX frameworks Share advice on design principles and how to make pages more attractive and offers practical help with usability and accessibility Features checklists and appendices that review key topics This introductory guide is essential reading for getting started with using XHTML, CSS and JavaScript to create exciting and compelling Web sites.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
The Wine Trials
Robin Goldstein - 2008
Acclaimed Fearless Critic Robin Goldstein has gone around the country serving 6,000 glasses of wine from brown paper bags to experts and everyday wine drinkers around America. Here, in print for the first time, are the shocking results, including full-page reviews of the 100 wines that beat $50 to $150 bottles in the blind tastings.
C++ Primer Plus
Stephen Prata - 2004
This guide also illustrates how to handle input and output, make programs perform repetitive tasks, manipulate data, hide information, use functions and build flexible, easily modifiable programs.
The Game Maker's Apprentice: Game Development for Beginners
Jacob Habgood - 2006
This book covers a range of genres, including action, adventure, and puzzle games complete with professional quality sound effects and visuals. It discusses game design theory and features practical examples of how this can be applied to making games that are more fun to play. Game Maker allows games to be created using a simple drag-and-drop interface, so you don't need to have any prior coding experience. It includes an optional programming language for adding advanced features to your games, when you feel ready to do so. You can obtain more information by visiting book.gamemaker.nl. The authors include the creator of the Game Maker tool and a former professional game programmer, so you'll glean understanding from their expertise. The book also includes a DVD containing Game Maker software and all of the game projects that are created in the book—plus a host of professional-quality graphics and sound effects that you can use in your own games.
Cissp (Isc)2 Certified Information Systems Security Professional Official Study Guide
James Michael Stewart - 2003
This comprehensive book will guide readers through CISSP exam topics, including: Access ControlApplication Development SecurityBusiness Continuity and Disaster Recovery PlanningCryptographyInformation Security Governance and Risk Management Legal, Regulations, Investigations and ComplianceOperations SecurityPhysical (Environmental) SecuritySecurity Architecture and DesignTelecommunications and Network SecurityThis study guide will be complete with 100% coverage of the exam objectives, real world scenarios, hands-on exercises, and challenging review questions, both in the book as well via the exclusive Sybex Test Engine.
Generation iY: Secrets to Connecting With Today’s Teens & Young Adults in the Digital Age
Tim Elmore - 2015
Over 100,000 adults have benefitted from Tim Elmore’s insights in this landmark book, which has been updated and expanded to include new research, stories, practical solutions, and two bonus chapters to help adults connect with today’s teens and young adults.
Technology Matters: Questions to Live with
David E. Nye - 2006
This book addresses questions such as: can we define technology? Does technology shape us, or do we shape it? Is technology inevitable or unpredictable?