Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond


Patricia B. Seybold - 1998
    It all starts with customers. For the past several years, Seybold has been working with electronic commerce pioneers who have made life easier for their customers by figuring out what they want and designing their Internet strategy accordingly. Seybold's guide is packed with insights on how both Fortune 500 giants and smaller companies have created e-commerce initiatives that place them well ahead of their competitors.

Google+ for Business: How Google's Social Network Changes Everything


Chris Brogan - 2011
    Top social media consultant and Google+ early adopter Chris Brogan shows business people how to leverage its immense potential before their competitors even realize it's there.

Blockchain Technology Explained: The Ultimate Beginner’s Guide About Blockchain Wallet, Mining, Bitcoin, Ethereum, Litecoin, Zcash, Monero, Ripple, Dash, IOTA and Smart Contracts


Alan T. Norman - 2017
    Topics you can expect to see in this book include: ● What problem does blockchain solve? ● How can technology make our institutions faster and less expensive? ● Could technology replace our institutions (like governments, banks, etc) altogether? ● How does blockchain build trust between strangers? ● How does blockchain increase security for transactions and contracts? ● Can blockchain be used outside of finance? ● What is a block? ● What is the chain and why do we need it? ● What’s a technical explanation of what happens in the blockchain? ● What is mining and why do we need it? ● Are there alternatives to mining to create a blockchain? ● What’s the story of Bitcoin? ● Does Bitcoin have any problems? ● What is Ethereum, and what is a smart contract? ● Are there other blockchain technologies I should know about? ● How are companies adopting blockchain? ● What regulatory hurdles might slow blockchain adoption? Whew, that’s a lot of questions. If you’re ready to tackle them, I’m ready

Crap at My Parents' House


Joel Dovev - 2011
    Comedian Joel Dovev has compiled and commented upon the best (or would that be worst?) items submitted by folks from around the globe in a very funny—but fair—way, revealing all those dirty secrets that range from deer hoof bottle openers and plush Oscar Meyer Wienermobiles to soccer-playing Jesus ceramics and grizzly bear toilet paper holders. Whether you’re 15 or 65 and still shaking your head at your mom and dad’s decorating choices, Crap at My Parents’ House is a reason to be thankful for parents being so unintentionally hilarious.Praise for Crap at My Parent's House:  “a riotously funny book” —Booklist   “with 70% more crap to peruse if you enjoy learning that your parents are perverts with really bad taste” —Apartment Therapy   “This collection of the worst of the worst parental decorations is positively outrageous.” —Paste Magazine   “Here’s something that would make an awesome gift.” —Curbed

Head Rush Ajax


Brett McLaughlin - 2006
    Asynchronous programming lets you turn your own web sites into smooth, slick, responsive applications that make your users feel like they're back on the information superhighway, not stuck on a dial-up backroad.But who wants to take on next-generation web programming with the last generation's instruction book? You need a learning experience that's as compelling and cutting-edge as the sites you want to design. That's where we come in. With Head Rush Ajax, in no time you'll be writing JavaScript code that fires off asynchronous requests to web servers...and having fun doing it. By the time you've taken your dynamic HTML, XML, JSON, and DOM skills up a few notches, you'll have solved tons of puzzles, figured out how well snowboards sell in Vail, and even watched a boxing match. Sound interesting? Then what are you waiting for? Pick up Head Rush Ajax and learn Ajax and asynchronous programming the right way--the way that sticks.If you've ever read a Head First book, you know what to expect: a visually rich format designed for the way your brain works. Head Rush ramps up the intensity with an even faster look and feel. Have your first working app before you finish Chapter 1, meet up with the nefarious PROJECT: CHAOS stealth team, and even settle the question of the Top 5 Blues CDs of all time. Leave boring, clunky web sites behind with 8-tracks and hot pants--and get going with next-generation web programming."If you thought Ajax was rocket science, this book is for you. Head Rush Ajax puts dynamic, compelling experiences within reach for every web developer." -- Jesse James Garrett, Adaptive Path"A 'technology-meets-reality' book for web pioneers on the cutting edge." -- Valentin Crettaz, CTO, Condris Technologies

Getting Started with OAuth 2.0


Ryan Boyd - 2011
    This concise introduction shows you how OAuth provides a single authorization technology across numerous APIs on the Web, so you can securely access users’ data—such as user profiles, photos, videos, and contact lists—to improve their experience of your application.Through code examples, step-by-step instructions, and use-case examples, you’ll learn how to apply OAuth 2.0 to your server-side web application, client-side app, or mobile app. Find out what it takes to access social graphs, store data in a user’s online filesystem, and perform many other tasks.Understand OAuth 2.0’s role in authentication and authorizationLearn how OAuth’s Authorization Code flow helps you integrate data from different business applicationsDiscover why native mobile apps use OAuth differently than mobile web appsUse OpenID Connect and eliminate the need to build your own authentication system

The Rescue


Suzanne Woods Fisher - 2014
    . . and there's no plan B. Will Stoltz has returned to Stoney Ridge with a clear plan. He's opening a wild bird rescue center and is determined to rekindle his fizzled romance with Jackie Colombo, the veterinarian who stole his heart. But nothing is working out as Will planned. The leased building for the rescue center is a disaster, his funding is rapidly dwindling, and Jackie Colombo has disappeared without a trace. When an injured eagle is found in a pasture near the Inn at Eagle Hill, Will is desperate to prove to himself, to his skeptical father, and to everyone else that his mission has not been in vain. But as his best-laid plans begin to fail, Will discovers something more valuable. Travel back to the Inn at Eagle Hill for the untold story of one of your favorite characters and experience the miracle of love.Suzanne Woods Fisher is the bestselling author of The Inn at Eagle Hill series, the Lancaster County Secrets series, and the Stoney Ridge Seasons series, as well as nonfiction books about the Amish, including Amish Peace. She is also the coauthor of an Amish children's series, The Adventures of Lily Lapp. Suzanne is a Carol Award winner for The Search, a Carol Award finalist for The Choice, and a Christy Award finalist for The Waiting. She is also a columnist for Christian Post and Cooking & Such magazines. She lives in California. Learn more at www.suzannewoodsfisher.com and connect with Suzanne on Twitter @suzannewfisher.

Dont Make Me Think (Blinkist Summaries)


Blinkist
    Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.In this 3rd edition, Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic-–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.

The 45 Second Presentation That Will Change Your Life


Don Failla - 2003
    Book by

Teaching with Your Mouth Shut


Donald L. Finkel - 2000
    For Donald Finkel this view is destructively narrow: it takes for granted that teachers teach, fundamentally and centrally, by telling students what they are supposed to know. In Teaching with Your Mouth Shut, Finkel proposes an alternative vision of teachingone that is deeply democratic in its implications.Each chapter in this book presents a case study, a story, or a sustained image of a teaching situationa set of circumstances that produces significant learning in students. Each makes sense of the title of the book in a particular way. Each enriches its meaning by one increment. The idea of teaching with your mouth shut is explored, exemplified, and varied to such an extent that it ultimately specifies a comprehensible approach to teachingalong with a host of concrete teaching possibilities. In the end, not only will your notion of good teaching be transformed, but so too your sense of what may be signified by the word teaching itself.Teaching with Your Mouth Shut is not intended as a manual for teachers; it aims to provoke reflection on the many ways teaching can be organized. The book engages its readers in a conversation about education. Thus, its purpose is not so much to reform education as it is to provoke fruitful dialogue about teaching and learning among people who have a stake in education.

Excel Formulas and Functions for Dummies


Ken Bluttman - 2005
    Targets beginning to intermediate Excel users seeking real-world examples of how they can use Excel's powerful built-in functions Shows readers how to use Excel functions in formulas to help them decide between buying and leasing a car, calculate mortgage costs, compute grades, evaluate investment performance, figure college expenses, and more Gives explanations and examples of real-world situations Provides an abbreviated discussion of an additional 200 functions Excel commands nearly 90 percent of the market for spreadsheet applications; although this book is written for Excel 2003, the functions described are in earlier versions as well

Bandit Algorithms for Website Optimization


John Myles White - 2012
    Author John Myles White shows you how this powerful class of algorithms can help you boost website traffic, convert visitors to customers, and increase many other measures of success.This is the first developer-focused book on bandit algorithms, which were previously described only in research papers. You’ll quickly learn the benefits of several simple algorithms—including the epsilon-Greedy, Softmax, and Upper Confidence Bound (UCB) algorithms—by working through code examples written in Python, which you can easily adapt for deployment on your own website.Learn the basics of A/B testing—and recognize when it’s better to use bandit algorithmsDevelop a unit testing framework for debugging bandit algorithmsGet additional code examples written in Julia, Ruby, and JavaScript with supplemental online materials

The Age of the Platform: How Amazon, Apple, Facebook, and Google Have Redefined Business


Phil Simon - 2011
    In the tradition of The Long Tail, The Age of the Platform demonstrates how the world of business today is vastly different from that of even 10 years ago.

The Online Teaching Survival Guide: Simple and Practical Pedagogical Tips


Judith V. Boettcher - 2010
    Written by two pioneers in distance education, this guidebook presents practical instructional strategies spread out over a four-phase timeline that covers the lifespan of a course. The book includes information on a range of topics such as course management, social presence, community building, and assessment. Based on traditional pedagogical theory, The Online Teaching Survival Guide integrates the latest research in cognitive processing and learning outcomes. Faculty with little knowledge of educational theory and those well versed in pedagogy will find this resource essential for developing their online teaching skills. Praise for The Online Teaching Survival Guide"At a time when resources for training faculty to teach online are scarce, Judith Boettcher and Rita-Marie Conrad have presented a must-read for all instructors new to online teaching. By tying best practices to the natural rhythms of a course as it unfolds, instructors will know what to do when and what to expect. The book is a life raft in what can be perceived as turbulent and uncharted waters." --Rena M. Palloff and Keith Pratt, program directors and faculty, Teaching in the Virtual Classroom Program, Fielding Graduate University"Developed from years of experience supporting online faculty, Judith Boettcher and Rita-Marie Conrad's book provides practical tips and checklists that should especially help those new to online teaching hit the ground running." --Karen Swan, Stukel Distinguished Professor of Educational Leadership, University of Illinois Springfield"This book blends a fine synthesis of research findings with plenty of practical advice. This book should be especially valuable for faculty teaching their first or second course online. But any instructor, no matter how experienced, is likely to find valuable insights and techniques." --Stephen C. Ehrmann, director, Flashlight Program for the Study and Improvement of Educational Uses of Technology; vice president, The Teaching, Learning, and Technology Group

Bit by Bit: How P2P Is Freeing the World


Jeffrey Tucker - 2015
    Jeffrey Tucker, CLO of Liberty.me and Distinguished Fellow of the Foundation for Economic Education, argues that peer-to-peer technology is forging a new and brighter social, economic, and political order. People tend to look at innovations in isolation. Here is my new e-reader. Here is an app I like. Here is my new mobile device and computer. Even bitcoin is routinely analyzed and explained in terms of its properties as an alternative to national currencies, as if there were no more than that at stake.But actually there is a historical trajectory at work here, one that we can trace through its logic, implementation, and spread. It’s the same logic that led from the dial phone at the county store, operated by people pulling and plugging in wires, to the wireless smartphone in your pocket that contains the whole store of human knowledge. It’s all about technology in the service of individuation.Once you understand the driving ethos — voluntarism, creativity, networks, individual initiative — you can see the outlines of a new social structure emerging within our time, an order that defies a century of top-down planning and nation-state restrictionism.It is coming about not because of political reform. It is not any one person’s creation. It is not happening because a group of elite intellectuals advocated it. The new world is emerging organically, and messily, from the ground up, as an extension of unrelenting creativity and experimentation. In the end, it is emerging out of an anarchist order that no one in particular controls and no one in particular can fully understand."The building of universal prosperity is a process that unfolds bit by bit through decentralized decision making and improvements at the margin through trial-and-error. To continue this process, we need understanding, patience, and dreams. Jeffrey Tucker’s book is an excellent guide to all three.” ~ Patrick Byrne, CEO of Overstock.com, from the introduction. “In Bitcoin’s brief existence Jeffrey Tucker has become one of its leading proponents. In this book we can see exactly why. Many people think of bitcoin as just money, but Mr. Tucker is able to explain, in a way that is easily understandable by all, the tsunami of innovation that bitcoin is about to release upon the world.” ~ Roger Ver, Bitcoin investor, from the Foreword