The Web of Karma


Anurag Shrivastava - 2019
    Control over law and order has long since passed from the hands of the administration to caste-based gangs and organized crime syndicates enjoying political patronage. Kidnapping has become one of the flourishing businesses of the state, while every other industry has dwindled down and the development plank has gone on a pause mode, on account of Rangdari, which is yet another booming business apart from contract killing, smuggling, illegal tree cutting, and vehicle snatching. Migration to other states is at peak: not only of big businessmen, but also of lowly laborers. And those who can’t leave the state are either sucked into the crime world or are forced to live under fear. Albeit the local newspapers everyday sketch the sordid saga of the state, the execrable condition is not likely to improve by any means in the near future. Digambar Babu, a middle-aged man of a small town Motihari (the place of Mahatma Gandhi's Champaran Satyagrah), is dejected and dismayed for his family falling apart, and so sets himself on a mission to make amends for the mistakes he has done in the past. Shakuntala Devi, his wife, infuriated at herself for having devoted her whole life selflessly and arduously for her ungrateful family, wants to make up for the injustice she has done to herself, by living the rest of her life selfishly. Sarvesh, their asthmatic son, whose first marriage perished about a decade ago, is still struggling with both his career and his married life, and Nisha, their daughter, is married to someone whom she thinks she will never be able to love. The biggest threat to the already troubled family is Nisha’s ex-lover Kanhaiya Tiwari, who is the youngest corporator of the town, and has sworn to ruin the family. Shyam, Nisha’s husband, who is ‘the absorber of the emotions’, in keeping with his fluidity, writhes in pain but transforms time and again, in order to win his wife’s heart, while Savita, Sarvesh’s current wife, colludes with Kanhaiya Tiwari in his evil intent, in order to have all the strings of the family in her hands. Benighted in Sodom, they weave their web of Karma, and fabricate their fates, but the biggest sufferer in the ruthless game of dominance and survival are the innocent children of the family.The story tries to draw parallels between Digambar Babu’s disarrayed family and the disordered town. The novel is inspired from the real events happened in the town during 90’s era of jungle-raaj.

Actionable Gamification: Beyond Points, Badges, and Leaderboards


Yu-kai Chou - 2015
    Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives. Effective gamification is a combination of game design, game dynamics, behavioral economics, motivational psychology, UX/UI (User Experience and User Interface), neurobiology, technology platforms, as well as ROI-driving business implementations. This book explores the interplay between these disciplines to capture the core principles that contribute to good gamification design. The goal for this book is to become a strategy guide to help readers master the games that truly make a difference in their lives. Readers who absorb the contents of this book will have literally obtained what many companies pay tens of thousands of dollars to acquire. The ultimate aim is to enable the widespread adoption of good gamification and human-focused design in all types of industries.

Digital Adaptation


Paul Boag - 2014
    That's why we created Digital Adaptation, a new practical book on how to help senior management understand the Web and adapt the business, culture, teams and workflows accordingly. No fluff, no theory — just techniques and strategies that worked in practice, and showed results. The book will help traditional businesses and organizations to overcome their legacy, and help you plant the seeds of change with very little power. If you do want to finally see changes happening, this is the book to grab. Written by Paul Boag. Designed by Veerle Pieters. 176 pages. YOU'LL LEARN TO: • Tackle bureaucracy and overcome legacy culture, • Develop a flexible and effective digital strategy, • Use responsibility matrix to minimize delays and costs, • Adopt a digital culture and become digital by default, • Apply techniques from mid-sized and large organizations, • Avoid toxic working practices and improve internal processes, • Organize teams and boost their efficiency, • Embrace social media and use them effectively, • Understand the value of a digital team and invest in them, • Break down the walls and nourish collaboration, ownership and innovation.

The Idea Factory: Bell Labs and the Great Age of American Innovation


Jon Gertner - 2012
    From the transistor to the laser, it s hard to find an aspect of modern life that hasn t been touched by Bell Labs. Why did so many transformative ideas come from Bell Labs? In "The Idea Factory," Jon Gertner traces the origins of some of the twentieth century s most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker who spent their careers at Bell Labs. Their job was to research and develop the future of communications. Small-town boys, childhood hobbyists, oddballs: they give the lie to the idea that Bell Labs was a grim cathedral of top-down command and control.Gertner brings to life the powerful alchemy of the forces at work behind Bell Labs inventions, teasing out the intersections between science, business, and society. He distills the lessons that abide: how to recruit and nurture young talent; how to organize and lead fractious employees; how to find solutions to the most stubbornly vexing problems; how to transform a scientific discovery into a marketable product, then make it even better, cheaper, or both. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born. "The Idea Factory" is the story of the origins of modern communications and the beginnings of the information age a deeply human story of extraordinary men who were given extraordinary means time, space, funds, and access to one another and edged the world into a new dimension."

Inspired: How to Create Tech Products Customers Love


Marty Cagan - 2008
    The goal of the book is to share the techniques of the best companies. This book is aimed primarily at Product Managers working on technology-powered products. That includes the hundreds of "tech companies" like Google, Facebook, Amazon, Twitter and the like, as well as the thousands of companies moving to leverage technology (financial companies, media companies, retailers, manufacturers, nearly every industry). Inspired covers companies from early stage start-ups to large, established companies. The products might be consumer products or devices, business services for small businesses to enterprises, internal tools, and developer platforms.Inspired is secondarily aimed at the designers, engineers, user researchers and data scientists that work closely with the product managers on product teams at these same companies.

Business Analysis Methodology Book


Emrah Yayici - 2015
    A real life case study with sample project documents and diagrams is used to more practically explain these international tools, techniques, and lean principles to a broad range of practitioners, including: - Business analysts, systems analysts, developers and project managers - Entrepreneurs, product owners and product managers - Consultants, UX designers and marketing specialists - C-suite executives, investors and managers of companies of all sizes.

Smashing CSS: Professional Techniques for Modern Layout


Eric A. Meyer - 2010
    Very few in the industry can show you the ins and outs of CSS like Eric Meyer and inside Smashing CSS Eric provides techniques that are thorough, utterly useful, and universally applicable in the real world. From choosing the right tools, to CSS effects and CSS3 techniques with jQuery, Smashing CSS is the practical guide to building modern web layouts.With Smashing CSS you will learn how to:Throw elements offscreen/hide them Create body/HTML backgrounds in XHTML Usemore than 15 layout techniques including clearfix, two/three simple columns, faux columns, One True Layout, Holy Grail, em-based layout, fluid grids, sticky footers, and more Use a variety of CSS effects including CSS popups, boxpunching, rounded corners, CSS sprites, Sliding Doors, Liquid Bleach, ragged floats, and more Apply CSS table styling including using thead, tfoot, and tbody, row headers, column-oriented styling (classes); styling data tables with jQuery, tables to graphs, tables to maps; and more Use CSS3 elements including rounded corners, multiple backgrounds, RGBA, using jQuery to do CSS3 selections and so much more. Eric Meyer is an internationally recognized expert on the subjects of HTML, CSS, and Web standards, and has been working on the Web since 1993. Smashing CSS is for developers who already have some experience with CSS and JavaScript and are ready for more advanced techniques.Smashing Magazine (smashingmagazine.com) is one of the world's most popular web design sites. True to the Smashing mission, the Smashing Magazine book series delivers useful and innovative information to Web designers and developers.

Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word


Torrey Podmajersky - 2019
    But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You'll use frameworks and patterns for content, methods to measure the content's effectiveness, and processes to create the collaboration necessary for success. You'll also structure your voice throughout so that the brand is easily recognizable to its audience.Learn how UX content works with the software development lifecycleUse a framework to align the UX content with product principlesExplore content-first design to root UX text in conversationLearn how UX text patterns work with different voicesProduce text that's purposeful, concise, conversational, and clear

The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs


Jim Kalbach - 2020
    Focusing on customer needs isn't a nice–to–have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.

Design Thinking: Integrating Innovation, Customer Experience, and Brand Value


Thomas Lockwood - 2009
    This anthology is organized into three sections that focus on the use of design for innovation and brand-building, the emerging role of service design, and the design of meaningful customer experiences. This book provides readers with the strategies necessary to encourage the creative thought process in their companies, which will ultimately help to cultivate innovation, and therefore boost business. Experienced design leaders share their personal stories and give specific examples of their companies’ forward-thinking creations. This unique approach helps the reader learn how to build a solid brand foundation, solve problems with simplified thinking, anticipate and capitalize on trends, figure out what consumers want before they do, and align mission, vision, and strategy with a corporate brand. A sense of the content within Design Thinking can be gained from the titles of some of the key essays: “Building Leadership Brands,” “The Designful Company,” “Brand Building by Service Design,” “Service Design Via the Global Web,” “Customer Loyalty,” and “Driving Brand Loyalty on the Web”.

Falconer's Law


Jason Manning - 1996
    Setting out across the harsh desert in order to forge a new path to 1837 California, daring mountain man Hugh Falconer leads his band of roughnecks and outcasts through the dangerous land against menacing odds.

Amrapali


Adurthi Subba Rao
    Amrapali craved peace; Upagupta’s bearing exuded contentment. Amrapali depended on the adulation of her audience; Upagupta spurned the attentions of the rich and famous. Their stories were different, but the Buddha’s wise teachings linked their lives – and the lessons to be learned from them.

The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback


Dan Olsen - 2015
    Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

Final Exams: True Crime Cases from Cyril Wecht


Cyril H. Wecht - 2013
    Wecht, M.D., J.D., one of America’s most respected forensic pathologists. Coauthored by crime writer Dawna Kaufmann, Final Exams explores both the technical and the human side of murder. From the heartbreaking case of abducted child, Jessica Lunsford, held captive within shouting distance of her loved ones, to the peculiar story of a murder for hire with a most unlikely victim, Final Exams takes the reader behind the scenes. Secrets about the private lives of both predators and victims are revealed as the authors detail the events that turned rage to tragedy. Fans of CSI will appreciate how Wecht and Kaufmann share the real life process of solving crimes with clues left with the victim.

Lean Customer Development: Building Products Your Customers Will Buy


Cindy Alvarez - 2014
    These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products.Validate or invalidate your hypothesis by talking to the right peopleLearn how to conduct successful customer interviews play-by-playDetect a customer's behaviors, pain points, and constraintsTurn interview insights into Minimum Viable Products to validate what customers will use and buyAdapt customer development strategies for large companies, conservative industries, and existing products