In What Makes the Great Great, the author explores the strategies and thought processes of successful African-Americans. Through dozens of interviews and the inspirational stories of people like John H. Johnson, Publisher of Ebony magazine, Condoleeza Rice, Provost of Stanford University, and Ann Fudge, President of Maxwell House Coffee, Dr. Kimbro outlines the nine strategies that determine success.According to Dr. Kimbro, being great depends on a commitment to making dreams come true: "All high achievers make choices, not excuses." He believes we all have the seeds of greatness in us, and his book gives readers the tools to discover and nurture those seeds, showing hem how to motivate themselves to master every aspect of their lives.

    Married and divorced five times, he had five sons, and yet was cheated of his dearest ambition-to found an oil dynasty. His angelic youngest son died at age twelve after years of illness. Of the remaining four sons, three proved to be hopeless businessmen and, one by one, dropped out of Getty Oil. Only one had the talent to take the helm of the family business, and he was groomed for the part. And then he killed himself.With his cherished hopes of a family dynasty crushed, John Paul built a magnificent museum as a monument for all time to his success. But money tainted even his philanthropy; the Getty Museum has become feared for its wealth and ability to pillage the art market. In the maneuvering that followed John Paul's death, Getty Oil was sold; Texaco acquired it for $9.9 billion, the biggest corporate takeover in history.Award-winning journalist and writer Russell Miller has broken the embargo of silence that has surrounded the Gettys to bring us the extraordinary and often disturbing story of a unique American family. From the pioneering days in the Oklahoma oil fields to the bitter struggles over Getty Oil, we follow the rise and fall of three generations-all apparently cursed with the Midas touch.

    These organizations reap the benefits of greater customer loyalty, exponentially expanded referral networks, lower employee turnover, and stronger bottom-line results. By quantifying and examining each phase of the ""Customer Experience Cycle,"" Secret Service reveals clever, practical ideas that can be transformed into repeatable best practices in any organization and at every level. Packed with examples applicable to a wide range of industries, this book provides practical, realistic ways to: * Turn customer complaints into positive experiences * Use marketing to go deeper with existing customers * Increase customer and employee retention, and turn bland customer service into truly memorable customer experiences"

    Truett Cathy

    Description:- The Lean Startup: How Constant Innovation Creates Radically Successful Businesses The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Zero to One: Notes on Start Ups, or How to Build the Future The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. The 7 Habits of Highly Effective People In THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Stephen R. Covey presents a holistic, integrated, principle-centred approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, honesty and human dignity - principles that give us the security to adapt to change, and the wisdom and power to take advantage of the opportunities that change creates. 'Fundamentals are the key to success. Stephen Covey is the master of them. Buy his book, but most importantly, use it!' - Anthony Robbins, author of UNLIMITED POWER.

    Financial & Accounting jargon is used only where it is required and they are well explained.This book will enable you take business decisions with financial prudence.

    He's the sort of man who doesn't give much away but Eden doesn't mind that - Tom is worth the effort. So when he's accused of a years-old robbery and murder, Eden won't believe it. No, not her Tom - he's not capable of the things they're saying he did. With Tom in prison, it's up to Eden to clear his name. But the closer she gets to the truth, the more she uncovers about her husband's past. Does she really know him, after all? As Eden goes deeper into the ugly underworld that holds the answers, the more danger she's exposed to and she's not sure she can save her husband in time. But is he even worth saving?

    YouTube : I Invented You Tube is the true story of how Eric Skaggs gave Chad Hurley the idea for YouTube from domain name to exit strategy and everything else in between in exchange for a promise of one percent of $1.65 billion.

    There are crops to plant and harvest, and animals to feed. There is the daily grind of life after a viral apocalypse where things they used to take for granted, like food, water, and safety, are no longer a given, especially with predators prowling at the perimeter of the farm. It is two against the world, and all they have is each other.

    

    This is frustrating if we are afraid to follow up with prospects. What can we do to make our follow-up efforts effective and rejection-free? How do we maintain posture with skeptical prospects? What can we say to turn simple objections into easy decisions for our prospects?Procrastination stops and fear evaporates when we have the correct follow-up skills. No more dreading the telephone. Prospects will return our telephone calls. And now, we can look forward to easy, bonded conversations with prospects who love us. Prospects want a better life. They are desperately searching for: 1. Someone to follow. 2. Someone who knows where they are going. 3. Someone who has the skills to get there. We have the opportunity to be that guiding light for our prospects.When we give our prospects instant confidence, contacting our prospects again becomes fun, both for the prospects and for us. Don’t we both want a pleasant experience?Don’t lose all those prospects that didn’t join on your first contact. Help reassure them that you and your opportunity can make a difference in their lives.Use the techniques in this book to move your prospects forward from "Not Now" to "Right Now!" Scroll up and order your copy now!

    

    This book offers an excellent foundation in ethical decision-making for current and future business managers and IT professionals.

    To you, I present An Altcoin Trader's HandbookThe exponential growth of the cryptosphere over the previous half-decade has brought with it a plethora of life-changing speculative opportunities. Where traditional financial markets seem inaccessible and ineffectual due to the prevalence of high fees and low returns, the emergence of a worldwide market of decentralised alternatives to Bitcoin allows for those unable (or unwilling) to navigate the often-slippery world of hedge funds and investment banks the chance to realise financial freedom.This, of course, is no effortless journey, and this book does not profess to be a get-rich-quick scheme of any sort. Instead, An Altcoin Trader's Handbook merges almost five years of tragicomic yet insightful anecdotes on the ever-evolving nature of the cryptosphere with a comprehensive strategy for profitable altcoin speculation. The book focuses on maximising the upside potential of capital whilst diminishing downside risks, both of which are possible with speculation on so-called 'microcap' and 'lowcap' altcoins, given the application of proper risk management. Above all, the reader will learn, in exhaustive detail, the three-stage process of research, accumulation and distribution that has been the bedrock of my own success in the space. The journey will be intensive - often arduous - but will, with some good fortune, result in an individual most well-equipped to capitalise on the greatest glut of financial opportunity the world has ever seen.

    It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com