While marathons and triathlons are wildly popular and bring much gratification and camaraderie to the participants, the majority of athletes are too slow, continually tired, and carry too much body fat respective to the time they devote to training. The prevailing chronic cardio approach promotes carbohydrate dependency, overly stressful lifestyle patterns, and ultimately burnout.Mark Sisson, author of the 2009 bestseller, The Primal Blueprint, and de-facto leader of the primal/paleo lifestyle movement, expertly applies primal lifestyle principles to the unique challenge of endurance training and racing. Unlike the many instant and self-anointed experts who have descended upon the endurance scene in recent years, Sisson and his co-author/business partner Brad Kearns boast a rich history in endurance sports. Sisson has a 2:18 marathon and 4th place Hawaii Ironman finish to his credit, has spearheaded triathlon s global anti-doping program for the International Triathlon Union, and has coached/advised leading professional athletes, including Olympic triathlon gold and silver medalist Simon Whitfield and Tour de France cyclist Dave Zabriskie. Under Sisson s guidance, Kearns won multiple national championships in duathlon and triathlon, and rose to a #3 world triathlon ranking in 1991.Primal Endurance applies an all-encompassing approach to endurance training that includes primal-aligned eating to escape carbohydrate dependency and enhance fat metabolism, building an aerobic base with comfortably paced workouts, strategically introducing high intensity strength and sprint workouts, emphasizing rest, recovery, and an annual periodization, and finally cultivating an intuitive approach to training instead of the usual robotic approach of fixed weekly workout schedules. When you go Primal as an endurance athlete, you can expect to enjoy these and other benefits in short order: . Easily reduce excess body fat and keep it off permanently, even during periods of reduced training. Perform better by reprogramming your genes to burn fat and spare glycogen during sustained endurance efforts. Avoid overtraining, burnout, illness, and injury by improving your balance of stress and rest, both in training and everyday life. Spend fewer total hours training and get more return on investment with periodized and purposeful workout patterns. Have more fun, be more spontaneous, and break free from the pull of the obsessive/compulsive mindset that is common among highly motivated, goal-oriented endurance athletes. Have more energy and better focus during daily life instead of suffering from the active couch potato syndrome, with cumulative fatigue from incessant heavy training makes you lazy and sluggishPrimal Endurance is about slowing down, balancing out, chilling out, and having more fun with your endurance pursuits. It s about building your health through sensible training patterns, instead of destroying your health through chronic training patterns. While it might be hard to believe at first glance, you can actually get faster by backing off from the overly aggressive and overly regimented Type-A training approach that prevails in today s endurance community. Primal Endurance will show you how, every step of the way."

    Franco Columbu, a well-known expert on nutrition and kinesiology (and two-time Mr. Olympia) presents the most successful strategies and diet plans for achieving a superior physique. How the body utilizes the basic nutrients and how to use that to your advantage is explained in detail.

    For the first time ever, these 48 invaluable answers have all been compiled into one handy reference – no stone is left unturned. Amongst other things, you’ll finally know how to: Market, sell, and keep clients (pg 33) Get your career started right (pg 13) Deal with all possible objections (pg 65) Deal with difficult client types (pg 79) Become more organized and efficient every day (pg 91) Turn your job into a career by making more money both in-training, and beyond (pg 139). With the Personal Trainer Pocketbook by your side, you’ll never be alone again.

    The Body-for-LIFE 12-week journey has changed the lives of millions. What makes it so successful?It's Simple. It Works.All it takes:12 weeks4 hours of exercise per week6 small, balanced, and nutritious meals per day—never be hungry againNow, Body-for-LIFE Champions and Challengers share how they created new and better lives for themselves, simply by following these three rules:1. Know your reasons for changing (Chapter 2)2. Write them down (Chapter 3)3. Get started (Chapter 4)You do have the power to change your body, your mind, your life.Read how men and women become Champions as you follow the 12-week story of two Body-for-LIFE Challengers. Mark Unger, a major in the U.S. Marine Corps, and Alexa Adair, a college student, share their personal Journeys of Transformation—from their Decisive Moments, to Starting the Challenge, Week 12, and a year later. Week by week, they chronicle the excitement, the tough moments, and the life-transforming experience of finishing their own personal Challenges.Science Shows Body-for-LIFE WorksFor more than 10 years, millions of people have proven with their real-life transformations that Body-for-LIFE works. Now science shows it works, too! In a clinical study of overweight men and women, the people who followed Body-for-LIFE:Lost approximately twice as much body and belly fat as the control group and moderate exercise higher-carb groupDecreased body fat by 21 percent on averageDecreased body weight by 11 pounds on averageDecreased belly fat by 26 percent on averageChampions Body-for-LIFE is for everyone—whether you're starting your first Body-for-LIFE Challenge or your fourth.

    Save yourself years of wasted time and effort and learn correctly.Tactical athletes are a unique breed. You need to physically operate at an extraordinarily high level in stressful situations. Often in dangerous environments.Face it. As a SWAT operator, front line soldier, or other operational athlete, you have to be a Jack of All Trades. Let’s take that a step further. You have to achieve some degree of mastery. You have to be strong, have incredible levels of endurance, and be capable of sustained anaerobic bursts of activity. All while tired, hungry, cold, or worse. You can’t train like a bodybuilder. You can’t be sore for a week after ‘leg day’. You may not have the time to spend five days a week in the gym solely on weight lifting. You can’t afford to specialise like a powerlifter. After all, you have other attributes you need to spend an equal amount of time on, such as conditioning, or martial arts. Anyone in the operational field knows it’s a constant juggling act trying to become (and stay) superhuman.So how do you achieve extreme levels of functional strength, while still maintaining time and energy to train your other attributes equally?This book will provide you with that answer. You will receive strength programming designed to fit in with your training and lifestyle. Periodization based, with a simple progression model that allows for a great degree of customization. You won’t find cables, balance boards or medicine balls in this program. What you will get is a reliable, repeatable cutting edge system to increase your strength dramatically. In a manner that leaves you time and energy to train all those other things you need to be good at. No fluff. No frills.If you’re in the tactical arena, you know talk is cheap. There is a built in strength testing component in this program. You will know whether or not your strength has increased, and by how much. Simple.Written by a twenty year veteran of the military and federal law enforcement. The author has spent a significant amount of his career in extremely physically demanding units, as an infantryman, paratrooper, operator and Subject Matter Expert on a federal Hostage Rescue Team.

    Here he shares the secrets of his transformation in a uniquely creative, yet no-nonsense regimen—enlivened with humor and sheer force of personality—that will inspire readers to enjoy working out as never before, while building a body they never thought possible. The book offers four levels of fitness, from Bronze to Platinum, including:- a 4-week beginner's program that takes inches off the waist and boosts energy-a 5-week program for intermediates that increases strength while maintaining muscular and cardiovascular endurance- an advanced 9-week program that turns the body into a muscle-building and fat-burning machine—complete with 6-pack abs and as much energy as LL Cool J- the hardcore 3-week fat-torching program LL used for the "Control Myself" video—a new level in ripped-to-the-bone fitness and sex appeal- a special 4-week "Diamond" program for women seeking to shape up fast for summer or an upcoming event- meal plans and recipes that fuel workouts while burning fat with food

    The recipes in this cookbook can help you enjoy flavorful meals while losing up to a pound a day on the "HCG Phase" The HCG Diet Gourmet Cookbook features delicious soups and salads, chicken, beef, and seafood entrees, and sweet desserts and beverages. Enjoy these easy and delicious recipes and add variety, spice, and a touch of gourmet to your weight loss journey.

    

    

    A comprehensive look at cardiovascular training using scientifically proven techniques, paired with a diet plan that really delivers, Warrior Cardio features:• A complete 12-week fitness and diet program.• Hundreds of metabolic exercises with full-color photos.• Dozens of exciting workout routines, including hurricanes, complexes, and body weight and strength circuits.• Advanced warmup and prehab techniques to prevent injury.• A Warrior diet plan from nutrition expert John Berardi, PhD, based on the "Warrior 20" essential foods that promote increased weight loss and muscle gain.• The latest surprising research on the science behind cardiovascular fitness and training techniques.Whether your ultimate goal is to be a better athlete—or just train and look like one—Martin Rooney's Warrior Cardio has everything you need!

    Eric Goodman’s visionary approach to mindful movement corrects the complacent adaptations that lead to back and joint pain, and teaches us to harness the body’s natural movement patterns into daily activities to make us fit, healthy, and pain free.Our sedentary lifestyle has led to an epidemic of chronic pain. By adapting to posture and movement that have us out of balance—including sitting all day at a keyboard, tilting our heads forward to look at our phones—we consistently compromise our joints, give our organs less room to function, and weaken our muscles. How we hold and live in our bodies is fundamental to our overall health, and the good news is that we all hold the key to a healthier body.Dr. Goodman has spent years studying human physiology and movement. He has trained world-class athletes for better performance, and has healed people of all ages and occupations of lifelong debilitating pain. His theory of self-healing is now available to everyone. His practical program trains the posterior muscle chain—shoulders, back, butt, and legs—shifting the burden of support away from joints and putting it back where it belongs: into large muscle groups.Filled with helpful diagrams and sixty color photographs, True to Form shows readers how to successfully integrate these powerful movements into everyday life—from playing with the kids to washing dishes to long hours in the office—transforming ordinary physical actions into active and mindful movements that help to eliminate pain, up your game, or simply feel more energetic. True to Form shows you how to move better, breathe better, and get back to using your body the way nature intended.

    Young PLLC, and licensed for use by the Author. All rights reserved.For information, please contact the Author by e-mail at socialmediapublishing@yahoo.com or by mail at 1825 Fort View (Suite 112C), Austin, TX 78704.

    The one fitness book that puts it all together.

    Here they are: the full collection of the original John McCallum articles, classic gems. If you were to only buy one book - ever - on how to train, this is it. 288 pp.

    The book offers expert tips and simple plans for reshaping a woman's body quickly and easily. It reveals the powerfoods a woman should put on her plate every day and has a workout plan that delivers results in just 15 minutes a day. The plan also helps a woman:- flatten her belly- tone her legs- tighten her butt- improve her skin and hairA woman's posture, her pride, her personal power --they all go together. Look Better Naked shows a woman how to be the best possible version of herself that she can be.