100 Great Copywriting Ideas: From Leading Companies Around The World (100 Great Ideas)


Andy Maslen - 2011
    

Essentials of Swedish Grammar


Åke Viberg - 1990
    This compact volume offers an integrated guide to the major grammatical concepts needed for writing and speaking Swedish.

Word Watching: Field Notes from an Amateur Philologist


Julian Burnside - 2004
    288) discussion of the strange but dinkum (p. 289) pedigree (p. 224) of the naughty (p. 202), nice (p. 212), and, sometimes, obscene (p. 217) English language. We live in a torrent of words — from radio and television, books and newspapers, and now from the internet. But, as Julian Burnside reminds us in this new edition of the bestselling Wordwatching, words are a source both of pleasure and power, and can be deployed for good or for ill. Some of these essays explore curiosities in odd corners of the language simply to remind us of the extraordinary richness of the English language. Other pieces use small matters of language to illustrate larger processes of cultural borrowing and change. Burnside’s musings remind us that we should not be alarmed at the instability of the language; rather, we should see its wanton borrowings as a source of its strength and vitality. Wordwatching also reminds us of the need to be aware of the misuse of language in the service of sinister purposes — whether political, ideological, social, or personal. An ear well-tuned to the nuances of vocabulary inoculates the hearer against this epidemic of deception. With nine new essays, dealing with subjects as diverse as deadlines, fancy words, the problems with "issue," odd sounds, oxymorons, and the fallacy of "wading in," this revised and expanded edition of Wordwatching is a fascinating demonstration of the power and the pleasure of the English language.

This Is Me, Period.: The Art, Pleasures, and Playfulness of Punctuation


Philip Cowell - 2017
    Each chapter in This is Me, Period introduces one of the major pieces of punctuation and all of its idiosyncracies, including:The dashing em dash— So-called "quotation marks"The colon: and on and onThe shouty exclamation!The three dots of . . . (Don't forget the brackets)And even moreAs charming as it is educational, This is Me, Period helps you understand sentence structure in a novel way that keeps you turning the pages for more.

Wink of an Eye


Lynn Chandler Willis - 2014
    She introduces Gypsy to one of her former students, 12-year-old Tatum McCallen, who is in need of Gypsy's services. Tatum wants to hire Gypsy to investigate his father Ryce's alleged suicide. His dad was a deputy with the Sheriff's department and was found hanged in their backyard. Tatum believes his father was murdered after he went inquiring after the disappearance of several teenage girls, all undocumented immigrants. Against his better judgment, Gypsy agrees to snoop around to see what he can find. Between dealing with his now married high school sweetheart, a sexy reporter, and hostile police officers, Gypsy has his work cut out for him.Lynn Chandler Willis' Wink of an Eye is a strong addition to a long list of The Private Eye Writers of America (PWA) Competition winners that includes Steve Hamilton and Michael Koryta.

Study Skills for Students of English as a Second Language


Richard C. Yorkey - 1970
    When you use it in either your regular ESL class or a study skills class, you can be sure that your students will learn the practical skills they need to succeed in an English speaking, academic setting. Study Skills for Students of English includes sections on how to use a monolingual English dictionary, study for and take examinations, and read for comprehension. The text also covers the art of note-taking and development of writing skills.

Det forjættede land


Henrik Pontoppidan - 1891
    Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

New Interchange Intro Student's Book


Jack C. Richards - 1994
    Intro is based on the principle that low-level learning does not equal low-level thinking. Topics such as clothing and fashion, sports and hobbies, food and diet, and holidays and customs are presented in unique ways using interesting real-life information. Beautiful color photographs and illustrations facilitate the teaching of new vocabulary. As with the other levels of New Interchange, a complete set of ancillaries, including a video program, is available to make classes interesting and productive.

Psycholinguistics


Thomas Scovel - 1998
    This brief introduction shows how psycholinguistic research can act as a window to the workings of the human mind and the study of consciousness.

Meaning in Interaction: An Introduction to Pragmatics


Jenny Thomas - 1995
    The book includes a detailed examination of the development of Pragmatics as a discipline, drawing attention to problems encountered in earlier work, and brings the reader up to date with recent discussion in the field. The book is written principally for students with no previous knowledge of pragmatics, and the basic concepts are covered in considerable detail. Theoretical and more complicated information is highlighted with examples that have been drawn from the media, fiction and real-life interaction, and makes the study more accessible to newcomers. It is an ideal introductory textbook for students of linguistics and for all who are interested in analysing problems in communication.

Tula Station


David Toscana - 1995
    When his totaled car is recovered, his friend's wife finds piles of papers inside. She determines that her husband is not dead, but rather has run off with his lover. She asks David Toscana to sift through the papers and make sense of her husband's disappearance -- the result is Tula Station. The novel is three stories in one: the story of an orphan destined to live a Quixotic life in search of adventure; the life of a man who will forever be in love with the fantasy of a woman; and the almost true story of the once prosperous town of Tula, whose mountain location make it inaccessible to both trains and modernity in spite of the hopeful construction of Tula Station. Intelligent and subtle, Tula Station is a striking mix of old and new.

501 Portuguese Verbs


John J. Nitti - 1995
    The most frequently-used Portuguese verbs are presented alphabetically in table form, one verb per page. Each verb is completely conjugated in all tenses with English translations. A new index in this edition lists an additional 1,000 verbs with English translations, cross-referenced to verbs that are similarly conjugated in the main text. Language students will find additional material covering idiomatic verb usage, grammatical construction, and more.

English Bites! My 'Fullproof' English Learning Formula


Manish Gupta - 2012
    Through a series of hilarious personal adventures and misadventures, Manish Gupta provides easy solutions to problems faced by language learners. So, whether you're a vernacular speaker, a GRE/ GMAT/CAT/XAT aspirant or just a language nut, English Bites! will expand your vocabulary and improve your verbal ability. It may even help you love the English language a little more! • Add over 1000 new words to your vocabulary and figure out easy and effective ways to expand your word bank.• Combine etymology, mnemonics, jokes and anecdotes to better your understanding of the English language.• Differentiate between similar sounding words and learn to use them right.• Improve your general knowledge with trivia that spans brand names, automobiles, fine dining, love, money, banks, science and B-school jargon.About the Author:Manish Gupta is a banking professional. When not crunching numbers he is busy engaging with and examining the vagaries and idiosyncrasies of the English language. He also likes trivia, travelling, adventure sports, delving into human psychology, and giving professorial discourses to colleagues, family and friends, and practically anyone who can give him a patient hearing. An engineering graduate from Punjab Engineering College, Chandigarh and an MBA from XLRI, Jamshedpur, he lives in Mumbai with his wife Deepali, a medical professional, and daughters Tamanna and Prakriti.

Advanced Spanish Step-by-Step : Master Accelerated Grammar to Take Your Spanish to the Next Level (Easy Step-by-Step Series)


Barbara Bregstein - 2011
    This step-by-step approach gives you real confidence and the tools you need to achieve a high Spanish proficiency.You'll get a quick review of the key grammar basics, then move on to more advanced topics that you need for true mastery of the language. With complete coverage of verb tenses beyond the present and past, irregular verbs, sentence structure, parts of speech, and more, this book gives a thorough overview of advanced grammar topics. It also introduces you to hundreds of new vocabulary words that are reinforced with readings that put the new terms in everyday context.

How to Write Everything


David Quantick - 2014
    It tells you about every aspect of writing, from having an idea to getting the idea out into the world (and getting paid for it too). It covers everything from journalism to screen-writing, from speeches to sketches, from sitcoms to novels. With thirty years' experience as an award-winning script-writer, journalist, author and broadcaster David Quantick is ideally suited, as a writer, to write this definitive writer's guide to writing... everything.