The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.

    Emergency Care, 10/E has prepared more students to pass state and/or the National Registry Exam than any other text on the market with well-organized, clearly presented content, thorough coverage of patient assessment, an accessible reading level, high quality artwork, and outstanding skill scans of equipment and procedures. Case studies and practical tips from the field tie chapter concepts to real world applications. Each chapter sends students to the Companion Website where there are links to EMS-related sites. A new in-text CD provides extra information to help students master concepts.

    this is one of those rare books that will change your beliefs - and in doing so will change your life. tHE ANt AND tHE FERRARI offers readers a clear, navigable path through the big questions that confront us all today. What is the meaning of life? Can we be ethical beings in today's world? Can we know if there is life after death? Is there such a thing as Absolute truth? What caused the Big Bang and why should you care?

    In writing the book James Stewart asked himself:What is essential for a three-semester calculus course for scientists and engineers? Stewart's SINGLE VARIABLE ESSENTIAL CALCULUS: EARLY TRANSCENDENTALS offers a concise approach to teaching calculus, focusing on major concepts and supporting those with precise definitions, patient explanations, and carefully graded problems. SINGLE VARIABLE ESSENTIAL CALCULUS: EARLY TRANSCENDENTALS is only 850 pages-two-thirds the size of Stewart's other calculus texts (CALCULUS, FIFTH EDITION AND CALCULUS, EARLY TRANSCENDENTALS, Fifth Edition)-yet it contains almost all of the same topics. The author achieved this relative brevity mainly by condensing the exposition and by putting some of the features on the website www.StewartCalculus.com. Despite the reduced size of the book, there is still a modern flavor: Conceptual understanding and technology are not neglected, though they are not as prominent as in Stewart's other books. SINGLE VARIABLE ESSENTIAL CALCULUS: EARLY TRANSCENDENTALS has been written with the same attention to detail, eye for innovation, and meticulous accuracy that have made Stewart's textbooks the best-selling calculus texts in the world.

    Cambridge International AS and A Level Physics covers all the material required for the Cambridge syllabus. The accompanying Student's CD-ROM includes many more questions linked to each chapter, including multiple choice, how to tackle the examinations, and animations, a glossary and summaries. A Teacher's Resource CD-ROM is also available and includes answers to all questions in the Coursebook, together with worksheets describing practical work linked to each chapter in the book.

    Aimed at undergraduate/MBA-level courses in business ethics in the departments of philosophy or business, this comprehensive text provides a balanced and up-to-date treatment of some of the most prominent issues of business ethics.

    Accessible for undergraduates yet thorough enough for graduate students, this comprehensive text defines learning and shows how the learning process is studied. The text places learning in its historical perspective, giving students an appreciation for the figures and theories that have shaped 100 years of learning theory research.

    The bestselling textbook inorganic chemistry text on the market covers both theoretical and descriptive aspects of the subject, and emphasizes experimental methods, industrial applications, and modern topics.

    He shows that there are many ways of achieving happiness; for example, there is the inherent happiness that comes with the love of a child; the competitive happiness of triumphing over your opponents; the sensual happiness of the hedonist. Rather than preaching a particular behavior or way of life, Morris provides knowledge that we can use, if we wish, to make ourselves happier.

    It's a great way to learn about nuclear physics!

    In a changed world where the sky bleeds red, winter is hotter than hell and full of sandstorms, and summer's even hotter with raging fires that roam the desert-like country, the Heaters manage to survive, barely. Due to toxic air, life expectancies are so low the only way the tribe can survive is by forcing women to procreate when they turn sixteen and every three years thereafter. It is their duty as Bearers. Fifteen-year-old Siena is a Youngling, soon to be a Bearer, when she starts hearing rumors of another tribe of all women, called the Wild Ones. They are known to kidnap Youngling girls before the Call, the ceremony in which Bearers are given a husband with whom to bear children with. As the desert sands run out on her life's hourglass, Siena must uncover the truth about the Wild Ones while untangling the web of lies and deceit her father has masterfully spun.

    This book includes a companion CD-ROM that adds a visual emphasis with animations.