Book picks similar to
Effective Blogging for Libraries by Connie Crosby


non-fiction
book-stuff
professional-development
social-media

iPad: The Missing Manual


J.D. Biersdorfer - 2010
    That’s where this full-color Missing Manual comes in. Learn how to stream HD video, make video calls, manage your email, surf the Web, listen to music, play games, and maybe even do a little iWork. This is the book that should have been in the box.Build your media library. Fill your iPad with music, movies, TV shows, eBooks, photos, and more.Share with others. Stream music, HD movies, TV shows, and more, to and from your iPad.Create your own media. Use the iPad’s new Photo Booth, iMovie, and GarageBand apps to express yourself.Get online. Connect through WiFi or Wi-Fi+3G, and surf with the iPad’s faster browser.Place video calls. See who’s talking with the iPad’s FaceTime app and its two cameras.Consolidate your email. Read and send messages from any of your accounts.Learn undocumented tips and tricks. Get the lowdown on cool iPad secrets and workarounds.

How To Destroy A Tech Startup In Three Easy Steps


Lawrence Krubner - 2017
    When inexperienced entrepreneurs ask my advice about their idea for a tech startup, they often worry "What if Google decides to compete with us? They will crush us!" I respond that far more startups die of suicide than homicide. If you can avoid hurting yourself, then you are already better off than most of your competitors. Startups are a chance to build something entirely original with brilliant and ambitious people. But startups are also dangerous. Limited money means there is little room for mistakes. One bad decision can mean bankruptcy. The potential payoff attracts capital, which in turn attracts scam artists. The unscrupulous often lack the skills needed to succeed, but sometimes they are smart enough to trick investors. Even entrepreneurs who start with a strong moral compass can find that the threat of failure unmoors their ethics from their ambition. Emotions matter. We might hope that those in leadership positions possess strength and resilience, but vanity and fragile egos have sabotaged many of the businesses that I’ve worked with. Defeat is always a possibility, and not everyone finds healthy ways to deal with the stress. In this book I offer both advice and also warnings. I've seen certain self-destructive patterns play out again and again, so I wanted to document one of the most extreme cases that I've witnessed. In 2015 I worked for a startup that began with an ingenious idea: to use the software techniques known as Natural Language Processing to allow people to interact with databases by writing ordinary English sentences. This was a multi-billion dollar idea that could have transformed the way people gathered and used information. However, the venture had inexperienced leadership. They burned through their $1.3 million seed money. As their resources dwindled, their confidence transformed into doubt, which was aggravated by edicts from the Board Of Directors ordering sudden changes that effectively threw away weeks' worth of work. Every startup forces its participants into extreme positions, often regarding budget and deadlines. Often these situations are absurd to the point of parody. Therefore, there is considerable humor in this story. The collision of inexperience and desperation gives rise to moments that are simply silly. I tell this story in a day-to-day format, both to capture the early optimism, and then the later sense of panic. Here then, is a cautionary tale, a warning about tendencies that everyone joining a startup should be on guard against."

The Elements of User Experience: User-Centered Design for the Web


Jesse James Garrett - 2002
    This book aims to minimize the complexity of user-centered design for the Web with explanations and illustrations that focus on ideas rather than tools or techniques.

Glow Kids: How Screen Addiction Is Hijacking Our Kids -- And How to Break the Trance


Nicholas Kardaras - 2016
    Like a virtual scourge, the illuminated glowing faces―the Glow Kids―are multiplying. But at what cost? Is this just a harmless indulgence or fad like some sort of digital hula-hoop? Some say that glowing screens might even be good for kids―a form of interactive educational tool.Don’t believe it.In Glow Kids, Dr. Nicholas Kardaras will examine how technology―more specifically, age-inappropriate screen tech, with all of its glowing ubiquity―has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis. Most shocking of all, recent brain imaging studies conclusively show that excessive screen exposure can neurologically damage a young person’s developing brain in the same way that cocaine addiction can.Kardaras will dive into the sociological, psychological, cultural, and economic factors involved in the global tech epidemic with one major goal: to explore the effect all of our wonderful shiny new technology is having on kids. Glow Kids also includes an opt-out letter and a "quiz" for parents in the back of the book.

The New Influencers: A Marketer's Guide to the New Social Media


Paul Gillin - 2007
    Paul Gillin’s The New Influencers explores these forces at work, identifying the new influencers, their goals and motivations, and offers strategies for both large and small organizations on how to influence the influencers.

Platform: Get Noticed in a Noisy World


Michael Hyatt - 2012
    In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform.In Platform, you will learn how to:Extend your influence, monetize it, and build a sustainable career. Get noticed and start earning money in an increasingly noisy world.  Learn to amplify, update, polish, and organize your content for success.Platform goes behind the scenes into the world of social media success. You’ll discover what bestselling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to gain contacts, connections, and followers and win customers in today’s crowded marketplace.With proven strategies, easy-to-replicate formulas, and practical tips, this book makes it easier, less expensive, and more possible than ever to stand out from the crowd and launch a business.

Consumption Economics: The New Rules of Tech


J.B. Wood - 2011
    The true disruption will be to your business model. Future customers won’t want to pay you high prices out of big “CapEx” budgets anymore. They will expect lower “cloud” prices paid from “OpEx” budgets only when and if they successfully consume the business value of your products.How your company reacts to this risk shift could either accelerate the commoditization of your products or lead you to a new stage of profitable growth. For the first time, the tools are on the table to truly eliminate barriers of cost and complexity created by the last generation of tech. Consumption Economics is the owner’s manual for tech company executives who want to drive their company successfully into the next one.

How Google Works


Eric Schmidt - 2014
    As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'

How to Start a Blog - The Step-by-Step Process of How We Started Earning $10,000/Month: How We Made $103,457.98 in Our First Year Blogging!


Lauren McManus - 2018
    Together, we own and run TWO successful blogs! We went from $0 to over $103,457.98 in our first year of blogging, and we now make over $100,000 per month between both of our combined blogs, and we’re going to tell you EXACTLY how we got started in this eBook. It’s going to include the ups and the downs, the great successes and the complete and utter failures, and all of the steps in between.

Whiplash: How to Survive Our Faster Future


Joichi Ito - 2016
    The world is more complex and volatile today than at any other time in our history. The tools of our modern existence are getting faster, cheaper, and smaller at an exponential rate, transforming every aspect of society, from business to culture and from the public sphere to our most private moments. The people who succeed will be the ones who learn to think differently. In Whiplash, Joi Ito and Jeff Howe distill that logic into nine organizing principles for navigating and surviving this tumultuous period: Emergence over AuthorityPull over PushCompasses over MapsRisk over SafetyDisobedience over CompliancePractice over TheoryDiversity over AbilityResilience over StrengthSystems over Objects Filled with incredible case studies and cutting-edge research and philosophies from the MIT Media Lab and beyond, Whiplash will help you adapt and succeed in this unpredictable world.

A Carpenter's Life as Told by Houses


Larry Haun - 2011
    Larry Haun is as much a historian and philosopher as he is a 60-year veteran carpenter. Larry's memoir would be equally at home on the bookshelves of home building and architecture enthusiasts as anyone on a spiritual journey."- Brian Pontolilo, Editor, Fine Homebuilding Magazine The unforgettable memoir of a legendary builder. You don't have to be a carpenter to appreciate this fascinating book that Publishers Weekly calls, "a first person timeline of 20th century American residential architecture... combining ...two literary styles: the memoir and the how-to book." A moving story of that place we call home. An early advocate for building lean and green and an avid blogger, Larry Haun tells his unique story in terms of twelve homes - built over the last 100 years. These are homes he knows intimately, drawing the reader in with detailed descriptions and thoughtful observations. "Just like any good carpenter, Haun brings his own artistic flourishes to the job of storytelling.... But where Haun's true personality comes across is when he describes the construction process for the many houses he has lived in and built--from his parent's 1,000-sq. ft. wood-frame house and the adobe and cob structures of the Southwest to the mid-century pre-fabricated and tract houses, and the more recent Habitat for Humanity homes he has donated his time to help erect." Publishers Weekly, 6/13/2011A delight to read. A great gift. This engaging memoir will appeal to anyone who appreciates a well-told story. A Carpenter's Life As Told in Houses explores our love of home - feelings so deeply rooted that they go far beyond wood and plaster and shingles. Share the author's deep connection to the natural world, his yearning for simplicity, and respect for humanity - and see why he believes that less is more.

Curation Nation: How to Win in a World Where Consumers Are Creators


Steven Rosenbaum - 2011
    Rosenbaum argues for the growing importance of people--creative, smart, hip--who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us." --Daniel H. Pink, New York Times bestselling author of Drive"A testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand." --Bonin Bough, Global Director, Digital and Social Media, PepsiCo"Perfectly on-trend--an insightful guide to the future. So entertaining you won't put it down."--Chris Meyer, author of Blur"Read this book. Embrace curation, and you'll be ready to 'crush it' with focus and passion in the noisy new world of massive data overload." --Gary Vaynerchuk, New York Times bestselling author of Crush It"Provides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience." --Tony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness"Our best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape." --Clay Shirky, author of Cognitive Surplus and Here Comes EverybodyAbout the Book: Let's face it, we're drowning in data. Our inboxes are flooded with spam, we have too many "friends" on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard.Fortunately, there is a new magic that makes the Web work. It's called curation, and it enables people to sort through the digital excess and find what's relevant.In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future.Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Web's breadth and depth and provides a measure of human sorting and filtering that search engines simply can't achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise.In Curation Nation, Rosenbaum "curates the curators" by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web.As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer.Learn more at CurationNation.org.

Bit Literacy: Productivity in the Age of Information and E-mail Overload


Mark Hurst - 2007
    More than a quick fix or another "how-to" guide, the book offers an entirely new way of attaining productivity that users at any level of expertise can put into action right away. This is "bit literacy," a method for working more productively in the digital age, with less stress. Mark Hurst - who has reached hundreds of thousands of readers through his Good Experience e-mail newsletter, Uncle Mark technology guides, thisisbroken.com, and other websites - has revealed the way to survive, and thrive, in the digital age: "Let the bits go.

Marriages & Families: Changes, Choices, and Constraints


Nijole V. Benokraitis - 1993
    The text's major theme "Changes, Choices, and Constraints" explores: Contemporary "changes "in families and their structure Impacts on the "choices "that are available to family members ""Constraints ""that often limit our choices Through this approach, students are better able to understand what the research and statistics mean "for themselves"! Marriages and Families balances theoretical and empirical discussions with practical examples and applications. It highlights important contemporary changes in society and the family. This text is written from a sociological perspective and incorporates material from other disciplines: history, economics, social work, psychology, law, biology, medicine, family studies, women's studies, and anthropology. "More about the themes: " "Changes"Examines how recent profound structural and attitudinal changes affect family forms, interpersonal relationships, and raising children. It reaches beyond the traditional discussions to explore racial-ethnic families, single-parent families and gay families as well as the recent scholarship by and about men, fathers, and grandfathers. Contemporary American marriages and families vary greatly in structure, dynamics, and cultural heritage. Thus, discussions of gender roles, social class, race, ethnicity, age, and sexual orientation are integrated throughout this book. To further strengthen students understanding of the growing diversity among today's families, the author included a series of boxes that focus on families from many cultures. "Choices"On the individual level, family members have many more choices today than ever before. People feel freer to postpone marriage, to cohabit, or to raise children as single parents. As a result, household forms vary greatly, ranging from commuter marriages to those in which several generations live together under the same roof. "Constraints"Although family members choices are more varied today, we also face greater macro- level constraints. Our options are increasingly limited, for example, by government policies. Economic changes often shape family life and not vice versa. Political and legal institutions also have a major impact on most families in tax laws, welfare reform, and even in defining what a family is. Because laws, public policies, and religious groups affect our everyday lives, the author has framed many discussions of individual choices within the larger picture of the institutional constraints that limit our choices.To learn more about the new edition, click here to visit the showcase site.

CISSP Study Guide


Eric Conrad - 2010
    The exam is designed to ensure that someone who is handling computer security in a company has a standardized body of knowledge. The book is composed of 10 domains of the Common Body of Knowledge. In each section, it defines each domain. It also provides tips on how to prepare for the exam and take the exam. It also contains CISSP practice quizzes to test ones knowledge. The first domain provides information about risk analysis and mitigation. It also discusses security governance. The second domain discusses different techniques for access control, which is the basis for all the security disciplines. The third domain explains the concepts behind cryptography, which is a secure way of communicating that is understood only by certain recipients. Domain 5 discusses security system design, which is fundamental for operating the system and software security components. Domain 6 is a critical domain in the Common Body of Knowledge, the Business Continuity Planning, and Disaster Recovery Planning. It is the final control against extreme events such as injury, loss of life, or failure of an organization. Domains 7, 8, and 9 discuss telecommunications and network security, application development security, and the operations domain, respectively. Domain 10 focuses on the major legal systems that provide a framework in determining the laws about information system.