Every day, we get bombarded by an endless stream of filtered, antiseptic, jargon-filled corporate speak, all of which makes it harder to get heard, harder to be authentic, and definitely harder to have fun. But it doesn't have to be that way. The team that brought you the Clio Award-winning Bullfighter software is back with an entertaining, bare-knuckled guide to talking straight--for those who want to climb the corporate ladder, but refuse to check their personality at the door. Why Business People Speak Like Idiots exposes four traps that transform us from funny, honest and engaging weekend people into boring business stiffs: • The Obscurity Trap: "After extensive analysis of the economic factors facing our industry, we have concluded that a restructuring is essential to maintaining competitive position. A task force has been assembled..." These are the empty calories of business communication. And, unfortunately, they're the rule. The Obscurity Trap catches idiots desperate to sound smart or prove their purpose, and lures them with message-killers like jargon, long-windedness, acronyms, and evasiveness. • The Anonymity Trap: Businesses love clones--easy to hire, easy to manage, easy to train, easy to replace--and almost everyone is all too happy to oblige. We outsource our voice through templates, speechwriters and email, and cave in to conventions that aren't really even rules. • The Hard-Sell Trap: Legions of business people fall prey to the Hard-Sell Trap. We overpromise. We accentuate the positive and pretend the negative doesn't exist. This may work for those pushing Ginsu knives and miracle Abdominizers, but it's dead wrong for persuading business people to listen. • The Tedium Trap: Everyone you work with thinks about sex, tells stories, gets caught up in life's amazing details, and judges everyone else by the way they look and act. We live to be entertained. We all learned that in Psychology 101, except for the business idiots who must have skipped that semester. They tattoo their long executive-sounding titles on their foreheads, dump pre-packaged numbers on their audience, and virtually guarantee that we want nothing to do with them. This is your wake-up call. Personality, humanity and candor are being sucked out of the workplace. Let the wonks send their empty messages. Yours are going to connect. Fast Company magazine named Why Business People Speak Like Idiots one of the ideas and trends that will change how we work and live in 2005. So grab your cape and sharpen your sword. It's time to fight the bull!

    Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any subject. Now let James Webb Young's unique insights help you look inside yourself to find that big, elusive idea--and once and for all lift the veil of mystery from the creative process."James Webb Young is in the tradition of some of our greatest thinkers when he describes the workings of the creative process. The results of many years in advertising have proved to him that the key element in communications success is the production of relevant and dramatic ideas. He not only makes this point vividly for us but shows us the road to that goal."--William Bernbach, Former Chairman and CEO, Doyle Dane Bernbach Inc.

    They’re wrong. When University of Chicago professor Harold Pollack interviewed Helaine Olen, an award-winning financial journalist and the author of the bestselling Pound Foolish, he made an off­-hand suggestion: everything you need to know about managing your money could fit on an index card. To prove his point, he grabbed a 4" x 6" card, scribbled down a list of rules, and posted a picture of the card online. The post went viral. Now Pollack teams up with Olen to explain why the ten simple rules of the index card outperform more complicated financial strategies. Inside is an easy-to-follow action plan that works in good times and bad, giving you the tools, knowledge, and confidence to seize control of your financial life.

    It's what you have if you're a politician and you've strayed from your wife, and it's why five times as many Americans undergo plastic surgery and cosmetic procedures today than did just ten years ago. It's the value that parents teach their children with song lyrics like "I am special. Look at me," the skill teenagers and young adults obsessively hone on Facebook and MySpace, and the reason high school students physically beat classmates and then broadcast their violence on YouTube for all to see. It's the message preached by prosperity gospel and the vacuous ethos spread by celebrity newsmakers. And it's what's making people depressed, lonely, and buried under piles of debt.Jean M. Twenge's influential and controversial first book, Generation Me, generated a national debate with its trenchant depiction of the challenges twenty- and thirtysomethings face emotionally and professionally in today's world -- and the fallout these issues create for older generations as well as employers. Now, Dr. Twenge is on to a new incendiary topic that has repercussions for every age-group and class: the pernicious spread of narcissism in today's culture and its catastrophic effects. Dr. Twenge joins forces with W. Keith Campbell, Ph.D., a nationally recognized expert on narcissism, for The Narcissism Epidemic, their eye-opening exposition of the alarming rise of narcissism -- and they show how to stop it.Every day, you encounter the real costs of narcissism: in your relationships and family, in the workplace and the economy at large, in schools that fail to teach necessary skills, in culture, and in politics. Even the world economy has been damaged by risky, unrealistic overconfidence. Filled with arresting anecdotes that illustrate the hold narcissism has on us today -- from people hiring fake paparazzi in order to experience feeling famous to college students who won't leave a professor's office until their B+ becomes an A -- The Narcissism Epidemic is at once a riveting window into the consequences of narcissism, a probing analysis of the culture at large, and a prescription to combat the widespread problems caused by narcissism. As a society, we have a chance to slow the epidemic of narcissism once we learn to identify it, minimize the forces that sustain and transmit it, and treat it where we find it. Drawing on their own extensive research as well as decades of other experts' studies, Drs. Twenge and Campbell show us how.

    A must-read for anybody interested in fashion. From aspiring designers, stylists, editors, and photographers to fashion obsessives who want behindthe- scenes secrets about industry stars and tips on how to live a creative life.Book Details: Format: Paperback Publication Date: 10/5/2009 Pages: 288 Reading Level: Age 12 and Up

    More than an eye for fashion or a taste for elegance, the French je ne sais quoi embodies the essential ingredients for looking and feeling beautiful.With wit, whimsy, and wonder, British expatriate Helena Frith Powell uncovers the secrets of chic living in All You Need to Be Impossibly French, a cheeky guide to releasing your inner Frenchwoman. Delving deep into a mysterious realm of face creams, silk lingerie, and shopping-as-exercise, Powell reveals how French women stay impossibly thin and irresistibly sexy by achieving the maximum effect from the minimum amount of effort. Forget diet and inspiration books and style guides—this is all you need to embrace the wisdom of French living, and learn how to turn every day into la petite aventure.

    This book is chock-full of practical and inspirational ways to help you jump-start your creativity, identify what you want in life, and then make it happen. Chris Barez-Brown turns companies around the world into highly creative and successful teams. Here he pours his best techniques into a book that reunites you with the imaginative genius inside you. It's about fun, freshness, and new ways of thinking, filling your life with new experiences, and then getting playful. With these step-by-step activities, case studies, and imaginative practical exercises, you can find out exactly what it is you want and then make it real 75 color illustrations.

    Fashion and style are no longer subjects that are passed down from father to son, and any man who suddenly decides that he wants to look better is often intimidated and overwhelmed. Most men's fashion books are overly-preachy and judgemental; they try to dress men in a very conservative style that may not actually match their personality or tastes."Style for Men: A simple guide to dressing well" is designed for men who want to understand the fundamental rules of men's style; how to tell if clothing fits, how to discern between 'good' and 'bad' garments and how to create a style that matches your personality, your job and your lifestyle. It's easy-to-follow format features simple and clear illustrations, specifically designed for the Kindle. It even details the best way for men to shop for clothes effectively - from choosing the right stores to selecting garments and dealing with sales assistants.

    What have you got to lose? If you aim for the stars you might just get there. Sometimes it pays off to think BIG and Richard Newton is here to get us thinking on a bigger scale than we ever imagined.With the right thinking tools and the right approach you can release your inspiration and creativity, reset your ambition and direct your attention to the things that truly matter to you. And that can change your life.Short and punchy with quick tips and inspiring graphics, The Little Book of Thinking Big will have your imagination, creativity and determination firing on all cylinders. You'll come away with a set of BIG goals to fuel and drive your BIG life.Here's where it starts. This is a reset button. Push it.Think bigger.

    Dr. McKenna helps people reprogram their minds using the latest psychological techniques to transform the way they think about food forever. His celebrity clients include rock stars, movie stars, and royalty. Book and CD show readers how to - Feel totally in control around food- Speed up your metabolism- Stop self-sabotage- Instantly stop cravings- Feel totally confident

    Not only do the authors reveal why the world is so completely screwed up, but they provide proven techniques for creative control of personal, social, and business problems. They analyze the reasons for human failure and tell how to achieve a state of well-being by avoiding that unwanted, ultimate promotion.Students of Freud, Potter, and Parkinson will be fascinated by this satirical examination of man's tendency to escalate himself to oblivion at his level of incompetence.

    Many years ago, author Mike Pettigrew started a quest to find answers to these three questions: 1. Why do some people achieve their goals far more quickly than others, and are able to create extraordinary lives? 2. Of those who manage to succeed, why are some miserable while others are consistently happy? 3. What key factors can allow anyone to create a life of deep meaning and purpose? After decades of studying human consciousness, creating successful businesses, and achieving huge personal and business goals, Mike Pettigrew found the answers he was seeking. It turns out that there are just seven steps that allow you to achieve any goal more quickly. Anyone can follow these simple steps, and when they do amazing things start happening in their careers, relationships and personal lives. To achieve your goals faster you must know exactly what you want, charge your goals with powerful emotion, set specific goal deadlines, program your subconscious mind, plan effectively, use the same habits as the world's highest performers, and overcome your limiting beliefs. Whether you want to achieve your life's biggest goals, get more done, eliminate stress and burnout, or dramatically increase your sense of joy, confidence and fulfilment, this book can help you to achieve it faster and more simply than you may have ever thought possible. Each of the seven steps are easy to understand and put into practice. They are also supported by background material that helps you appreciate the importance of each step, as well as six "magnifiers" you can use to greatly speed up your results. If you've ever wanted a practical easy to use guide that allows you to achieve a far happier and more successful life, then this book contains everything you need. A link to free training that helps you to put the seven steps into action is included in the book, and it demonstrates some of the new skills you will discover in these pages. You Will Learn: * Why you absolutely must set goals * Secret habits of successful people * How to set goals the most effective way * How to achieve your goals ten times faster * Amazing new ways to program your mind for success * How to finally discover your life's true purpose * Ways that guarantee you succeed where others normally fail * What you must do to create deep happiness and fulfillment * How to use your subconscious mind to get anything you want * A simple way to boost creativity and generate amazing new ideas * The most powerful goal achievement system in the world Forget S.M.A.R.T. Goals! The popular s-m-a-r-t goals system is too limited to achieve anything substantial, and if you set smart goals, you are probably holding yourself back. You can achieve your life goals far more easily when you charge them with powerful emotions. This allows you to start achieving goals that are truly life changing. Even if goal setting has never worked for you before, then with this simple effective system, you will be able to achieve all your future goals. In the same vein as popular success books like The Success Principles, Think and Grow Rich, and Goals! this is one of those few books that can truly change your life. Mike Pettigrew is an entrepreneur and bestselling author.

      We have been spoon-fed the notion that creativity is the province of genius -- of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration.  And if we are not a genius, we might as well pack it in and give up. Either we have that gift, or we don’t.  But Allen shows that simply isn’t true.  Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.    As the world’s most creative people have discovered, we are enticed by the novel and the familiar. By understanding the mechanics of what Gannett calls “the creative curve” – the point of optimal tension between the novel and the familiar – everyone can better engineer mainstream success.    In a thoroughly entertaining book that describes the stories and insights of everyone from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, Gannett reveals the four laws of creative success and identifies the common patterns behind their achievement.

    You don't have to do any math. And there's nothing to give up so there's no guilt. The best thing about Water with Lemon is that it delivers a compelling story with characters we can all relate to. Unlike preachy diet books filled with structured plans, this book models the emotional challenge of turning knowing into doing. It's good common sense, not new fad nonsense. It's the story of diet-free, guilt-free weight loss.

    In 1959, she published a best-selling memoir and style guide, The Dress Doctor, in which she shared tips on style and dozens of entertaining anecdotes on Hollywood's A-list with her fans. Now, The Dress Doctor has returned in this special edition of the original volume, an alphabetical romp through the art of getting dressed and dressing Hollywood, with specially commissioned illustrations and the best advice and stories culled word for word from the original book. From Audrey Hepburn to Zooture, The Dress Doctor is filled with Head's timeless tips: her expertise on developing a personal style, dressing to flatter one's figure, building a wardrobe, and judging quality. Her prescriptions for dressing properly for various activities from archery to house cleaning to roller skating are a charming mix of perennially chic and, now, with the passing of time, tongue in chic. Fashion illustrator Bil Donovan's stunning re-creations of Head's most famous gowns, along with illustrations of myriad other stylish ensembles, bring the designer's work vividly to life again, along with Hollywood icons Grace Kelly, Katharine Hepburn, Mae West, Cary Grant, and many others. This irresistible, elegant volume is a unique treasure for those who love film, style, and the glamour of Old Hollywood.