The Brand Within: The Power of Branding from Birth to the Boardroom


Daymond John - 2010
    Examines the loyalty of relationships companies seek to establish by attaching celebrities to their brands and the instantaneous impulses consumers exhibit when purchasing a product.

Hamfist Down!: Evasion, Survival and Combat in the Jungle


G.E. Nolly - 2012
    Hamilton “Hamfist” Hancock has been shot down over Laos, and must use all his skill, and luck, to avoid capture and certain, violent death. To facilitate his rescue, he must become a ground FAC and direct airstrikes against North Vietnamese targets on the Ho Chi Minh Trail. And, to survive, he must engage in hand-to-hand combat.But Hamfist may face his greatest battle after his rescue. Back in Vietnam, while recuperating at the hospital at Cam Ranh Bay, he experiences a sapper attack. And, following his return to the air, Hamfist is tormented by a flying error, an error which may have cost a comrade his life.Only time will tell if Hamfist can regain his self-respect and passion. On his final flight, Hamfist faces a brutal enemy in a life-or-death duel that will determine if he will be shot down once again or return home to his soul-mate. The rescue, the airborne mistake and the final battle force Hamfist to reevaluate his priorities in his career, in his flying, and in his life.

The Rich Employee


James Altucher - 2015
    

Accounting Comes Alive: The Color Accounting Parable


Mark Robilliard - 2010
    As such, I believe that it is of value to anyone who is interested in understanding accounting, from high school students to undergrads to MBAs to business executives." – Professor Paul Healy, Harvard Business SchoolFor anyone who has struggled with accounting comes this quick read like no other. Using a breakthrough visual system called Color Accounting™ this best-seller makes learning accounting easy. The book engages you in the story of an ambitious man being taught accounting and business by his wise grandfather. The parable brilliantly simplifies how accounting and business truly work, in such a way that anyone can really ‘get it’. Color Accounting strips away obscure detail and jargon – leaving you to focus on the essence of what you really need to know.You will literally see how accounting works in the many colorful diagrams that lead you through the setting up and running of a business - clarifying principles that you can apply to your own life and workplace. By reading The Color Accounting Parable you will learn to read and interpret Balance Sheets and Income Statements with confidence. Plus you will learn how to avoid 5 fatal mistakes that business owners often make. The authors are two certified accountants who worked for the largest accounting firm in the world. They draw on their experiences teaching at some of the most reputable universities, corporations, banks, law firms, not-for-profit organizations and government agencies in the United States and around the world.

Everyone Deserves a Second Chance: A Billionaire Romance Box Set


Tara Brent - 2020
    For readers who love billionaire romances with secret babies, hot daddies, and single moms. Family dramas and friendships will keep your kindle burning all night long!The Billionaire’s Secret RegretRule #1 Hands off Samantha. My best friend’s little sister.I knew that… Then how do I explain to him she’s pregnant with my baby?When I was young and stupid, I broke the heart of the only girl I’d ever loved, Sam Jenkins. We had a hot and wild summer romp that completely blew my mind, but everything changed when she told me she was pregnant.I was scared and I told her to get rid of it... I’ve never regretted anything more.We parted ways and I thought I’d lost my chance of a happy ending with Sam. At least, I felt that way until she showed up out of the blue after three years of total silence. I knew I couldn’t waste this opportunity.I had to win her back, but how on Earth could I make up for what I had done?The Billionaire Returns HomeHe’s back in town. Filthy Rich, a Single Dad.And gorgeous as Hell!We were inseparable as kids.When he left, he took a piece of my heart.Now he’s back and needs my help.And I begin to school his little girl.We soon discover the spark is still alive.When he takes me on the front room sofa I’m lost in the pits of lust.I’m in heaven and life is a dream.We are lovers - until he leaves me again!!!Turns out he doesn’t think my family is good enough for him!I have to let him go. Family blood is stronger than childhood romances.So why does it feel like my heart has stopped beating?Do we get to have a Happy Ever After?The Billionaire’s Surprise HeirI’m FURIOUS that she kept this from me!A secret she had NO right to keep…Do I destroy her or make her mine?Every redhead turns my head. It’s my greatest weakness.Why?Tiffany…that was her name, a redhead hottie from my college days.Imagine my shock when I meet up with her again on a blind date!Now, I’m not the kinda guy to go on blind dates, but I’m glad I did.This woman rocks my boat and now she’s in my life again I won’t let her go.Yet, she always pushes me away.Talk about a she-devil in disguise. She’s dodging me and lying too.What game is she playing?I WILL find out, even if it means stalking her!Will Tiffany’s secret blow up in her face and destroy her Happy Ever After?-with the only man she has ever loved.A collection of three steamy standalone romance novels. No cliffhanger, no cheating and a guaranteed HEA.

Turning Pro


Steven Pressfield - 2012
    In the War of Art Pressfield identifies the enemy to living an authentic life – resistance. In Turning Pro, Pressfield teaches you how to defeat it.

Find Your Why: A Practical Guide to Discovering Purpose for You and Your Team


Simon Sinek - 2017
    However, many people have had trouble bringing the book's message into their own career and company. Now, along with two of his colleagues, Peter Docker and David Mead, he has created a guide to the most important step any business can take: finding your why. This easy-to-follow guide starts with the search for your personal why, and then expands to helping your colleagues find your organization's why. With detailed instructions on every stage in the process, the book also answer common concerns, such as: What if my why sounds like my competitor's? Can you have more than one why? And, if my work doesn't match my why, what do I do? Whether you're entry level or a CEO, whether your team is run by the founder or a recent hire, these simple steps will lead you on a path to a more fulfilling life and longterm success for you and your colleagues.

20 Things I've Learned as an Entrepreneur


Alicia Morga - 2012
    If you’re an entrepreneur or if you’ve only dreamed about starting your own business, this quick important read is for you.The author, Alicia Morga, is a venture-backed Silicon Valley entrepreneur. She’s been featured in Inc. Magazine, the Financial Times, and Fast Company named her one of the Most Influential Women in Technology. She believes that entrepreneurship is not just about starting a business. It’s about leading a life. For further information see www.AliciaMorga.com.

Born Creative: Free Your Mind, Free Yourself


Harry Hoover - 2015
    Born Creative teaches you that: Being able to spot issues and solve problems is a competitive advantage in any setting Building your creative confidence boosts your self-confidence Unlocking your creative visualization abilities puts you on the path to greater individual freedom Mastering the ability to let ideas flow at will, breaking your creative block makes you realize that nothing can stand in your way Add Born Creative to your cart and start building a better life now…to creativity and beyond! So, take the creativity challenge today by reading Born Creative and applying your new knowledge to build the life you desire. A happier life is just a few creativity exercises away!

Arrival (The Tyr Trilogy, #1)


Richard Fox - 2021
    He left the violence behind for a life of science, raising a family far from the bloodshed of the Corporation. With his wife, Sarah, and son, Michael, he studied the alien Tyr for years, hidden among their complex societies. Their mission should have ended with the arrival of a replacement team. Instead, the Clays’ corporate overlords choose a death sentence: an invasion fleet to conquer the Tyr.This first contact will destroy the Tyr, and only Daniel Clay and his family can help fight back against the drug-fueled conscripts and military might of the invaders. The Clays must help the Tyr from the shadows or be killed by the Tyr who fear them...or by the Corporation they’ve betrayed.But the Clays aren’t the only hidden power.If you like Avatar or V, you’ll love The Tyr Trilogy, a series that combines the wonder, excitement, and drama of top-notch sci-fi.

So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love


Cal Newport - 2012
    Not only is the cliché flawed-preexisting passions are rare and have little to do with how most people end up loving their work-but it can also be dangerous, leading to anxiety and chronic job hopping.After making his case against passion, Newport sets out on a quest to discover the reality of how people end up loving what they do. Spending time with organic farmers, venture capitalists, screenwriters, freelance computer programmers, and others who admitted to deriving great satisfaction from their work, Newport uncovers the strategies they used and the pitfalls they avoided in developing their compelling careers.Matching your job to a preexisting passion does not matter, he reveals. Passion comes after you put in the hard work to become excellent at something valuable, not before. In other words, what you do for a living is much less important than how you do it.With a title taken from the comedian Steve Martin, who once said his advice for aspiring entertainers was to "be so good they can't ignore you," Cal Newport's clearly written manifesto is mandatory reading for anyone fretting about what to do with their life, or frustrated by their current job situation and eager to find a fresh new way to take control of their livelihood. He provides an evidence-based blueprint for creating work you love.So Good They Can't Ignore You will change the way we think about our careers, happiness, and the crafting of a remarkable life.

Give and Take: A Revolutionary Approach to Success


Adam M. Grant - 2013
    But today, success is increasingly dependent on how we interact with others. It turns out that at work, most people operate as either takers, matchers, or givers. Whereas takers strive to get as much as possible from others and matchers aim to trade evenly, givers are the rare breed of people who contribute to others without expecting anything in return. Using his own pioneering research as Wharton's youngest tenured professor, Grant shows that these styles have a surprising impact on success. Although some givers get exploited and burn out, the rest achieve extraordinary results across a wide range of industries. Combining cutting-edge evidence with captivating stories, this landmark book shows how one of America's best networkers developed his connections, why the creative genius behind one of the most popular shows in television history toiled for years in anonymity, how a basketball executive responsible for multiple draft busts transformed his franchise into a winner, and how we could have anticipated Enron's demise four years before the company collapsed - without ever looking at a single number. Praised by bestselling authors such as Dan Pink, Tony Hsieh, Dan Ariely, Susan Cain, Dan Gilbert, Gretchen Rubin, Bob Sutton, David Allen, Robert Cialdini, and Seth Godin-as well as senior leaders from Google, McKinsey, Merck, Estee Lauder, Nike, and NASA - Give and Take highlights what effective networking, collaboration, influence, negotiation, and leadership skills have in common. This landmark book opens up an approach to success that has the power to transform not just individuals and groups, but entire organizations and communities.

Make Money from Non-Fiction Kindle Books: How to Maximize Your Royalties, Get Paid to Capture Leads and Rapidly Build a Successful "Backend" Business


John Tighe - 2015
    This is not a book about how to write or market Kindle books...This is a book about how to make money from non-fiction Kindle books.That distinction is critical. Before you even think about what to write or how to market your books you need to be crystal clear on how you plan to make money from them. Most people don’t bother and they leave a huge amount of money on the table as a result!They could be losing anywhere from thousands of dollars a year to tens of thousands or even hundreds of thousands…It depends on the number of Kindle books they have and the nature of their Kindle business and the crazy thing is they don’t even know it!I don’t want you to make that make that mistake. I don’t want you to leave thousands of dollars on the table month after month because you didn’t know how to tap into the multiple income streams that are possible through Kindle books.I don’t want you to be out of pocket to the tune of thousands of dollars because you weren’t aware of how simple pricing strategies can triple your royalties or double your leads overnight.This book will help you think through how you will make money from your non-fiction Kindle books so that you can maximize your income from each one.If you get this right then you have the chance to achieve something that’s both very rare and very special. You have the chance to build powerful income streams and start living life on your terms.

How To Get Into the Top MBA Programs


Richard Montauk - 2007
    

Fashion 2.0: Blogging Your Way To The Front Row.: The insider's guide to turning your fashion blog into a profitable business and launching a new career.


Yuli Ziv - 2011
    You will find practical business advice on how to: - Brand yourself as a top blogger and sought-after influencer - Build valuable relationships with PR companies and brands - Secure invitations to important industry events - Work with advertising networks - Develop new revenue streams - Land spokesperson deals and large scale sponsorships - Position yourself at the forefront of the fashion blogosphere Full of action driven exercises, helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!