Featuring a new foreword by Ariel Emanuel and Patrick WhitesellMark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries.To this day, McCormack's business classic remains a must-read for executives and managers at every level. Relating his proven method of "applied people sense" in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on- the secret life of a deal - management philosophies that don't work (and one that does) - the key to running a meeting--and how to attend one - the positive use of negative reinforcement - proven ways to observe aggressively and take the edge - and much more Praise for What They Don't Teach You at Harvard Business School "Incisive, intelligent, and witty, What They Don't Teach You at Harvard Business School is a sure winner--like the author himself. Reading it has taught me a lot."--Rupert Murdoch, executive chairman, News Corp, chairman and CEO, 21st Century Fox "Clear, concise, and informative . . . Like a good mentor, this book will be a valuable aid throughout your business career."--Herbert J. Siegel, chairman, Chris-Craft Industries, Inc."Mark McCormack describes the approach I have personally seen him adopt, which has not only contributed to the growth of his business, but mine as well."--Arnold Palmer"There have been what we love to call dynasties in every sport. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport."--Frank Deford, senior contributing writer, Sports Illustrated

    In addition to explaining the basic moves, this book provides writing templates that show students explicitly how to make these moves in their own writing.

    He shows that the scientists of ancient and medieval times not only did not understand what we understand about the world—they did not understand what there is to understand, or how to understand it. Yet over the centuries, through the struggle to solve such mysteries as the curious backward movement of the planets and the rise and fall of the tides, the modern discipline of science eventually emerged. Along the way, Weinberg examines historic clashes and collaborations between science and the competing spheres of religion, technology, poetry, mathematics, and philosophy.An illuminating exploration of the way we consider and analyze the world around us, To Explain the World is a sweeping, ambitious account of how difficult it was to discover the goals and methods of modern science, and the impact of this discovery on human knowledge and development.

    The emphasis is on political, social and cultural forces that affect language. The fifth edition reflects the latest trends and statistics of the past 10 years in a revised and updated Chapter One, "English Present and Future." It also provides a new section on gender issues and linguistic change and includes a thorough revision of Chapter 11, "The English Language in America," including updated material on African American Vernacular English. Discusses Black English and varieties of English in both Africa and Asia, as well as varieties in the United States, Australia and Canada. Includes a map of American dialects. Provides examples of twentieth-century vocabulary. For multilingual readers or anyone who wishes to develop a well-rounded understanding of present-day English.

    Helen Vendler, widely regarded as an accomplished interpreter of poetry, here serves as a guide to some of the best-known poems in the English language.In detailed commentaries on Shakespeare's 154 sonnets, Vendler interprets imaginative and stylistic features of the poems, pointing out new levels of import in particular lines, and the ways in which the four parts of each sonnet work together to enact emotion and create dynamic effect.

     While most of us might take dictionaries for granted, the process of writing them is in fact as lively and dynamic as language itself. With sharp wit and irreverence, Kory Stamper cracks open the complex, obsessive world of lexicography--from the agonizing decisions about what and how to define, to the knotty questions of usage in an ever-changing language. She explains why small words are the most difficult to define (have you ever tried to define is ?), how it can take nine months to define a single word, and how our biases about language and pronunciation can have tremendous social influence. Throughout, Stamper brings to life the hallowed halls (and highly idiosyncratic cubicles) of Merriam-Webster, a world inhabited by quirky, erudite individuals who quietly shape the way we communicate. A sure delight for all lovers of words, Word by Word might also quietly improve readers grasp and use of the English language."

    Some system of authority is a requirement of all communal living, and it is only the man dwelling in isolation who is not forced to respond, through defiance or submission, to the commands of others. Obedience, as a determinant of behavior is of particular relevance to our time. It has been reliably established that from 1933 to 1945 millions of innocent people were systematically slaughtered on command. Gas chambers were built, death camps were guarded, daily quotas of corpses were produced with the same efficiency as the manufacture of appliances. These inhumane policies may have originated in the mind of a single person, but they could only have been carried out on a massive scale if a very large number of people obeyed orders.Obedience is the psychological mechanism that links individual action to political purpose. It is the dispositional cement that binds men to systems of authority. Facts of recent history and observation in daily life suggest that for many people obedience may be a deeply ingrained behavior tendency, indeed, a prepotent impulse overriding training in ethics, sympathy, and moral conduct. C. P. Snow (1961) points to its importance when he writes:When you think of the long and gloomy history of man, you will find more hideous crimes have been committed in the name of obedience than have ever been committed in the name of rebellion. If you doubt that, read William Sbirer's 'Rise and Fall of the Third Reich.' The German Officer Corps were brought up in the most rigorous code of obedience . . . in the name of obedience they were party to, andassisted in, the most wicked large scale actions in the history of the world. (p. 24)The Nazi extermination of European Jews is the most extremeinstance of abhorrent immoral acts carried out by thousands ofpeople in the name of obedience. Yet in lesser degree this type ofthing is constantly recurring: ordinary citizens are ordered todestroy other people, and they do so because they consider ittheir duty to obey orders. Thus, obedience to authority, longpraised as a virtue, takes on a new aspect when it serves amalevolent cause; far from appearing as a virtue, it is transformedinto a heinous sin. Or is it?The moral question of whether one should obey when commands conflict with conscience was argued by Plato, dramatized in "Antigone," and treated to philosophic analysis in every historical epoch Conservative philosophers argue that the very fabric of society is threatened by disobedience, and even when the act prescribed by an authority is an evil one, it is better to carry out the act than to wrench at the structure of authority. Hobbes stated further that an act so executed is in no sense the responsibility of the person who carries it out but only of the authority that orders it. But humanists argue for the primacy of individual conscience in such matters, insisting that the moral judgments of the individual must override authority when the two are in conflict.The legal and philosophic aspects of obedience are of enormous import, but an empirically grounded scientist eventually comes to the point where he wishes to move from abstract discourse to the careful observation of concrete instances. In order to take a close look at the act of obeying, I set up a simple experimentat Yale University. Eventually, the experiment was to involve more than a thousand participants and would be repeated at several universities, but at the beginning, the conception was simple. A person comes to a psychological laboratory and is told to carry out a series of acts that come increasingly into conflict with conscience. The main question is how far the participant will comply with the experimenter's instructions before refusing to carry out the actions required of him.But the reader needs to know a little more detail about the experiment. Two people come to a psychology laboratory to take part in a study of memory and learning. One of them is designated as a "teacher" and the other a "learner." The experimenter explains that the study is concerned with the effects of punishment on learning. The learner is conducted into a room, seated in a chair, his arms strapped to prevent excessive movement, and an electrode attached to his wrist. He is told that he is to learn a list of word pairs; whenever he makes an error, be will receive electric shocks of increasing intensity.The real focus of the experiment is the teacher. After watching the learner being strapped into place, he is taken into the main experimental room and seated before an impressive shock generator. Its main feature is a horizontal line of thirty switches, ranging from 15 volts to 450 volts, in 15-volt increments. There are also verbal designations which range from Slight SHOCK to Danger--Severe SHOCK. The teacher is told that he is to administer the learning test to the man in the other room. When the learner responds correctly, the teacher moves on to the next item; when the other man gives an incorrectanswer, the teacher is to give him an electric shock. He is to start at the lowest shock level ( 15 volts) and to increase the level each time the man makes an error, going through 30 volts, 45 volts, and so on.The "teacher" is a genuinely naive subject who has come to the laboratory to participate in an experiment. The learner, or victim, is an actor who actually receives no shock at all. The point of the experiment is to see how far a person will proceed in a concrete and measurable situation in which he is ordered to inflict increasing pain on a protesting victim.

    From adjectives and exclamation points to dialect and hoopetedoodle, Elmore Leonard explains what to avoid, what to aspire to, and what to do when it sounds like "writing" (rewrite).Beautifully designed, filled with free-flowing, elegant illustrations and specially priced, Elmore Leonard's 10 Rules of Writing is the perfect writer's—and reader's—gift.

    Do you find punctuation difficult? Are you puzzled by colons and semicolons? Unsure of where commas should go? Confused by hyphens and apostrophes? If so, then this jargon-free and succinct guide is for you.•Contains precise and up-to-date definitions of every type of punctuation mark and shows how each should be used•Gives numerous examples of good and bad usage•Explains the correct use of capital letters, contractions and abbreviations, italics, boldface and the special characters available on a word processor

    Grace Strasser-Mendana controls much of the country's wealth and knows virtually all of its secrets; Charlotte Douglas knows far too little. "Immaculate of history, innocent of politics," she has come to Boca Grande vaguely and vainly hoping to be reunited with her fugitive daughter. As imagined by Didion, her fate is at once utterly particular and fearfully emblematic of an age of conscienceless authority and unfathomable violence.

    When famed archaeologist Arthur Evans unearthed the ruins of a sophisticated Bronze Age civilization that flowered on Crete 1,000 years before Greece's Classical Age, he discovered a cache of ancient tablets, Europe's earliest written records. For half a century, the meaning of the inscriptions, and even the language in which they were written, would remain a mystery. Award-winning New York Times journalist Margalit Fox's riveting real-life intellectual detective story travels from the Bronze Age Aegean--the era of Odysseus, Agamemnon, and Helen--to the turn of the 20th century and the work of charismatic English archeologist Arthur Evans, to the colorful personal stories of the decipherers. These include Michael Ventris, the brilliant amateur who deciphered the script but met with a sudden, mysterious death that may have been a direct consequence of the decipherment; and Alice Kober, the unsung heroine of the story whose painstaking work allowed Ventris to crack the code.

    Cohen's wisdom and witticisms have now been collected in The Good, the Bad & the Difference, a collection of his columns as wise and funny as a combination of "Dear Abby," Plato, and Mel Brooks. The columns are supplemented with second thoughts on (and sometimes complete reversals of) his original replies, follow-up notes on how his advice affected the actions of various letter writers, reactions from readers both pro and con, and observations from such "guest ethicists" as David Eggers and the author's mom. Each chapter also features an "Ethics Pop Quiz," and readers will be invited to post their answers on the book's Web site. The best of them will appear in a future paperback edition of the book.The Good, the Bad & the Difference is divided into seven sections: -Civic Life (what we do in public)-Family Life (what we do at home)-Social Life (what we do in other people's homes)-Commercial Life (what we do in situations where money is a factor)-Medical Life (the rights and obligations of patients and caregivers)-Work Life (ethics for the professional sphere)-School Life (moral questions from and about kids)Each section provides a window into how we live today, shedding light on the ways in which a more ethical approach to the decisions we make, and to our daily behavior, can make a big difference in how we feel about ourselves tomorrow.

    After years of enduring her grandfather's sexual abuse, 14-year-old Samantha Hart runs away from her Pennsylvania family farm in search of her estranged father in Arizona.After a troubling reunion, she flees to the promising lights of La-La Land. Desperate to forget the past, she immerses herself in a spectacle of drugs, decadence, and money in Hollywood.But when a wealthy playboy mistakes her Pittsburgh accent for British, a new spiral of white lies begins, and a new identity is born. Swept to Europe, Samantha floats through champagne parties, sexual adventures, and a whirlwind of international escapades. With a portfolio of nude photos under her arm, she is determined to make something of herself.Will her young, broken spirit find the strength to persevere, to survive the unsurvivable? Will she transcend the temptation to give up in a world that seems so set against her?BLIND PONY: AS TRUE A STORY AS I CAN TELL is the tale of one young woman's unwillingness to accept the circumstances life dealt her, and instead, takes the reins to find success beyond her wildest dreams.

    Doggie laureates not only chew on quite a lot of things, they also reveal their creativity, their hidden motives, and their eternal (and sometimes misguided) effervescence through such musings as "I Dropped a Ball," "I Lose My Mind When You Leave the House," and "Can You Smell That?" Accompanied throughout by portraits of the canine poets in all their magnificence, I Could Chew on This is a work of unbridled enthusiasm, insatiable appetite, and, yes, creative genius.

    College Writing Skills With Reading features John Langan's clear writing style and his wide range of writing assignments and activities that effectively reinforce the four essentials of good writing: unity, support, coherence, and sentence skills. This alternate version provides 25 entertaining and informative essays by professional writers.