The book assumes no prior knowledge, taking the student through every stage of their research project in manageable steps. Advice on planning and conducting studies, analyzing data, and writing up practical reports is given, and examples are provided, as well as advice on how to report results in conventional (APA) style. Unlike other introductory texts, there is practical guidance on qualitative research, as well as discussion of issues of bias, interpretation, and variance. Content on qualitative methods has been expanded for the fifth edition and now includes additional material on widely used methods, such as grounded theory, thematic analysis, interpretive phenomenological analysis (IPA), and discourse analysis. The book provides clear coverage of statistical procedures, and includes everything needed at an undergraduate level from nominal level tests, to multi-factorial ANOVA designs, multiple regression, and log linear analysis. In addition, the book provides detailed and illustrated SPSS textbook. Each chapter contains a self-test glossary, key terms, and exercises, ensuring that key concepts have been understood. Students are further supported. Students are further supported by an accompanying website that provides additional exercises, revision flash cards, links to further reading, and data for use with SPSS. The website will also include updated coverage of SPSS should a new version be launched. The bestselling research methods text for over a decade, Research Methods and Statistics in Psychology remains an invaluable resource for students of psychology throughout their studies.

    For years, Joel Spolsky has done exactly this at www.joelonsoftware.com. Now, for the first time, you can own a collection of the most important essays from his site in one book, with exclusive commentary and new insights from joel.

    What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills. Thinking with Type is divided into three sections: letter, text, and grid. Each section begins with an easy-to-grasp essay that reviews historical, technological, and theoretical concepts, and is then followed by a set of practical exercises that bring the material covered to life. Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities (along with some classic no-no's to avoid).

    Joining the professional web designers and programmers are new audiences who need to know a little bit of code at work (update a content management system or e-commerce store) and those who want to make their personal blogs more attractive. Many books teaching HTML and CSS are dry and only written for those who want to become programmers, which is why this book takes an entirely new approach. • Introduces HTML and CSS in a way that makes them accessible to everyone—hobbyists, students, and professionals—and it’s full-color throughout • Utilizes information graphics and lifestyle photography to explain the topics in a simple way that is engaging • Boasts a unique structure that allows you to progress through the chapters from beginning to end or just dip into topics of particular interest at your leisureThis educational book is one that you will enjoy picking up, reading, then referring back to. It will make you wish other technical topics were presented in such a simple, attractive and engaging way!

    It covers topics ranging from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse. Read this book, and you'll learn how toFight software rot; Avoid the trap of duplicating knowledge; Write flexible, dynamic, and adaptable code; Avoid programming by coincidence; Bullet-proof your code with contracts, assertions, and exceptions; Capture real requirements; Test ruthlessly and effectively; Delight your users; Build teams of pragmatic programmers; and Make your developments more precise with automation. Written as a series of self-contained sections and filled with entertaining anecdotes, thoughtful examples, and interesting analogies, The Pragmatic Programmer illustrates the best practices and major pitfalls of many different aspects of software development. Whether you're a new coder, an experienced programmer, or a manager responsible for software projects, use these lessons daily, and you'll quickly see improvements in personal productivity, accuracy, and job satisfaction. You'll learn skills and develop habits and attitudes that form the foundation for long-term success in your career. You'll become a Pragmatic Programmer.

    Paul Kalanithi. As he nears the end of his 7-year residency he gets the report no one wants, cancer. Now his forty-year plan is scrapped. The hopes and dreams he and Lucy, his wife, have held to are dramatically altered. In this book you will find the story of a man that seeks out truth and meaning in a very detailed way. From his undergraduate literary pursuits to his combined goal of neuroscience and surgery Dr. Kalanithi desires to connect meaning to every aspect of human life. As cancer becomes his story the reader will see the emotional decisions made about starting a family and continuing his beloved career. Dr. Kalanithi begins to see how his care for his patients would be altered as he experiences the treatments himself. Through every emotion Paul and Lucy share the love for each other and life. Inside this SUMMARY READS Summary & Highlights of When Breath Becomes Air: Summary of Each Chapter Highlights (Best Quotes) BONUS: Critics Corner BONUS: Free Report about The Tidiest and Messiest Places on Earth - http: //sixfigureteen.com/messy.

    Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

    In it, Berger and Luckmann reformulate the task of the sociological subdicipline that, since Max Scheler, has been known as the sociology of knowledge.

    Do you really need another one?Hardboiled Web Design is different. It’s for people who want to understand why, when and how to use the latest HTML5 and CSS3 technologies in their everyday work. Not tomorrow or next week, but today. It won’t teach you the basics of writing markup or CSS, but if you’re hungry to learn about how the latest technologies and techniques will make your websites and applications more creative, flexible and adaptable, then this is the book for you.Are you ready to get hardboiled?

    Like magic, her terminal cancer just melted away. In this truly ground-breaking book, Jane takes us through her remarkable, heart-breaking journey, and the medical discoveries she made on the way. Using herself as a human guinea pig, she worked out the best drugs and supplements to starve her own cancer in an easy-to-follow ‘Metro Map’. She has expanded this route map to show which fuel pipelines you need to block for every type of cancer, so you too can create your own cancer-starving cocktail. Tragically many simple old drugs have been overlooked in the race for the latest patentable 'game changers’. Is the answer already out there? Jane believes it is. Bit by bit she has pieced the puzzle together, demystified its complexity, and produced a simple protocol. This book will answer all the burning questions you face when you begin to explore complementary cancer care. Which ‘off-label’ drugs and supplements should you take? Should you try the ketogenic diet? Should you fast? Is fat safe? How much and when should you exercise? Jane explains why each patient needs a personalised approach and, importantly, how to work this out. This book, part Erin Brockovich, part Dallas Buyers Club, is a compelling story of resilience and determination in the face of impossible odds. If you or a loved one has cancer, you absolutely must read this book. Even if you have been told that nothing more can be done, Jane will show you this is almost certainly not true. “So powerful and relatable. Often in medical books the science overwhelms and dilutes the narrative arc but because of Jane's compelling and dramatic personal story the book promises to hold the reader. Beyond the personal narrative, the strategy Jane used to get well is at the very forefront in the war against cancer. The use of re-purposed drugs in oncology is gaining traction worldwide. Additionally, and perhaps most importantly, is Jane herself. We were both speakers at a recent charity event in London. Jane spoke last, and when she finished, I'm not sure there was a dry eye in the room. She received the only standing ovation at the event. Her story is so powerful; tragic yet triumphant, and relatable to anyone who has had a foot in the realm of the sick. Jane is a fantastic speaker. She has the rare gift of being entirely genuine. Her story: of a terminal diagnosis in the prime of her life, self-discovery, and path to wellness driven by her own conviction and research has the ability to inspire hope and wake the medical community up to a powerful new tool; the use of combinations of repurposed drugs.” Travis Christofferson, author Tripping Over the Truth “All patients and their relatives need to read this book.” Professor Justin Stebbing, Professor of Cancer Medicine and Oncology at Imperial College "Jane’s clinical reasoning is impressive, her experience is compelling and in the combination of these two elements she has crafted a narrative that, like the anti-cancer metabolic cocktail she champions, is destined to positively enhance countless lives.” Dr Ndaba Mazibuko, Clinical Research Fellow, King's College London Care Oncology Clinic “Jane’s story will inspire anyone reeling from the shock of a cancer diagnosis to take control of their own destiny.” Lois Rogers, freelance health journalist, Sunday Times

    This anthology is organized into three sections that focus on the use of design for innovation and brand-building, the emerging role of service design, and the design of meaningful customer experiences. This book provides readers with the strategies necessary to encourage the creative thought process in their companies, which will ultimately help to cultivate innovation, and therefore boost business. Experienced design leaders share their personal stories and give specific examples of their companies’ forward-thinking creations. This unique approach helps the reader learn how to build a solid brand foundation, solve problems with simplified thinking, anticipate and capitalize on trends, figure out what consumers want before they do, and align mission, vision, and strategy with a corporate brand. A sense of the content within Design Thinking can be gained from the titles of some of the key essays: “Building Leadership Brands,” “The Designful Company,” “Brand Building by Service Design,” “Service Design Via the Global Web,” “Customer Loyalty,” and “Driving Brand Loyalty on the Web”.

    Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy. Just as William Whyte's 1956 classic The Organization Man showed how the organizational ethos of that age permeated every aspect of life, Florida describes a society in which the creative ethos is increasingly dominant. Millions of us are beginning to work and live much as creative types like artists and scientists always have-with the result that our values and tastes, our personal relationships, our choices of where to live, and even our sense and use of time are changing. Leading the shift are the nearly 38 million Americans in many diverse fields who create for a living-the Creative Class. The Rise of the Creative Class chronicles the ongoing sea of change in people's choices and attitudes, and shows not only what's happening but also how it stems from a fundamental economic change. The Creative Class now comprises more than thirty percent of the entire workforce. Their choices have already had a huge economic impact. In the future they will determine how the workplace is organized, what companies will prosper or go bankrupt, and even which cities will thrive or wither.

    This all-purpose CCNA study guide methodically covers all the objectives of the ICND1 (100-101) and ICND2 (200-101) exams as well as providing additional insight for those taking CCNA Composite (200-120) exam. It thoroughly examines operation of IP data networks, LAN switching technologies, IP addressing (IPv4/IPv6), IP routing technologies, IP services, network device security, troubleshooting, and WAN technologies.Valuable study tools such as a companion test engine that includes hundreds of sample questions, a pre-assessment test, and multiple practice exams. Plus, you'll also get access to hundreds of electronic flashcards, author files, and a network simulator.CCNA candidates may choose to take either the ICND1(100-101) and ICND2 (200-101) exams or the CCNA Composite exam (200-120); this study guide covers the full objectives of all three Written by bestselling Sybex study guide author Todd Lammle, an acknowledged authority on all things Cisco Covers essential Cisco networking topics such as operating an IP data network, IP addressing, switching and routing technologies, troubleshooting, network device security, and much more Includes a comprehensive set of study tools including practice exams, electronic flashcards, comprehensive glossary of key terms, videos, and a network simulator that can be used with the book's hands-on labs Bonus Content: Access to over 40 MicroNugget videos from CBT Nuggets CCNA Routing and Switching Study Guide prepares you for CCNA certification success.

    With tons of examples from real-world interfaces and a touch of the underlying social psychology theory, Joshua Porter shows you how to design your next great social web application.

    But at what cost? In this urgent and revelatory excavation of our Information Age, leading technology thinker Adam Greenfield forces us to reconsider our relationship with the networked objects, services and spaces that define us. It is time to re-evaluate the Silicon Valley consensus determining the future.We already depend on the smartphone to navigate every aspect of our existence. We're told that innovations--from augmented-reality interfaces and virtual assistants to autonomous delivery drones and self-driving cars--will make life easier, more convenient and more productive. 3D printing promises unprecedented control over the form and distribution of matter, while the blockchain stands to revolutionize everything from the recording and exchange of value to the way we organize the mundane realities of the day to day. And, all the while, fiendishly complex algorithms are operating quietly in the background, reshaping the economy, transforming the fundamental terms of our politics and even redefining what it means to be human.Having successfully colonized everyday life, these radical technologies are now conditioning the choices available to us in the years to come. How do they work? What challenges do they present to us, as individuals and societies? Who benefits from their adoption? In answering these questions, Greenfield's timely guide clarifies the scale and nature of the crisis we now confront --and offers ways to reclaim our stake in the future.