The Alchemy of Growth: Practical Insights for Building the Enduring Enterprise


Mehrdad Baghai - 1999
    It revitalizes organizations and invigorates the people in them, creating energy, a sense of purpose, and the glow of being on a winning team. Like the alchemy of old, it seeks to transform the everyday into the exalted by means that seem little short of magical. Yet growth is often elusive, achieved at unacceptable costs, or managed in fits and starts. Based on over three years of research and application at high-performing companies around the world, The Alchemy of Growth is a comprehensive, practical approach to initiating, achieving, and sustaining profitable growth -- today and tomorrow. As the book shows, the secret is to manage business opportunities across three time horizons at once: extending and defending core businesses, building new businesses, and seeding options for the future. The Alchemy of Growth offers managers at all levels the tools and concepts for investing in the right initiatives, capabilities, and talent to propel their companies into the future.

The User Experience Team of One: A Research and Design Survival Guide


Leah Buley - 2013
    Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.

Obadiah: A Ghost's Story


Robert Spearman - 2017
     Set in South Georgia, forty years after the Civil War, "Obadiah: A Ghost’s Story" is the tale of Obadiah Sampson, a carpenter’s assistant who dies while helping to build a strange house for one of the town’s wealthiest families, the Stanleys. Angels bar him from entering heaven and enlist him for an undefined mission. He later assumes his task is to protect the Stanleys from their arch rivals, the Leiber family, a clan who will stop at nothing to reclaim a treasure in gold and diamonds. Obadiah soon meets the Stanleys' eight-year-old daughter, Avie, who has the unique ability to see and talk to the kindhearted ghost, and Obadiah forges a grandfatherly bond with the young girl. After a family tragedy, Obadiah learns his true task is to protect Avie at all costs. The Leibers devise multiple dastardly plans to secure the Stanley treasure. Obadiah’s challenges prove more complicated as multiple threats emerge, threatening to thwart him at every turn. Can Obadiah stop the increasingly dangerous Leibers from harming Avie and find the eternal peace he craves? Or will his actions break the bonds of their friendship and cause him to remain earthbound forever?

Design Elements: A Graphic Style Manual


Timothy Samara - 2007
    Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.

The Horror Collection: Purple Edition


Kevin J. KennedyDavid Owain Hughes - 2019
    This edition brings together some of the best horror writers from the last few decades. Featuring stories from Ray Garton, Kelley Armstrong, Simon Clark, Gord Rollo, Chad Lutzke, Mike Duke, Christina Bergling, David Owain Hughes, P. Mattern & Kevin J. Kennedy.

The Siege of Tel Aviv


Hesh Kestin - 2019
    This book was previously withdrawn from its original publisher and is now being released in an author's edition. Same book, new publisher. Stephen King calls Hesh Kestin’s The Siege of Tel Aviv “scarier than anything Stephen King ever wrote.” Iran leads five armies in a brutal victory over Israel, which ceases to exist. Within hours, its leaders are rounded up and murdered, the IDF is routed, and the country's six million Jews concentrated in Tel Aviv, which becomes a starving ghetto. While the US and the West sit by, Israel's enemies prepare to kill off the entire population. On the eve of genocide, Tel Aviv makes one last attempt to save itself, as an Israeli businessman, a gangster, and a cross-dressing fighter pilot put together a daring plan to counterattack. Will it succeed? The Siege of Tel Aviv is as as bizarrely funny as it is fast-paced. In the words of Stephen King: “An irrepressible sense of humor runs through it. It’s not satire I’m talking about―it’s stuff like the cross-dressing pilot (my favorite character) and any number of deliciously absurd situations (the pink jets). It’s the inevitable result of an eye that sees the funny side, even in horror. So few writers have that. This novel will cause talk and controversy. Most of all, it will be read.”

The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization


Tom Kelley - 2005
     The role of the devil's advocate is nearly universal in business today. It allows individuals to step outside themselves and raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility. Nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience managing IDEO, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. Among these approaches are the Anthropologist—the person who goes into the field to see how customers use and respond to products, to come up with new innovations; the Cross-pollinator who mixes and matches ideas, people, and technology to create new ideas that can drive growth; and the Hurdler, who instantly looks for ways to overcome the limits and challenges to any situation. Filled with engaging stories of how companies like Kraft, Procter and Gamble, Cargill and Samsung have incorporated IDEO's thinking to transform the customer experience, THE TEN FACES OF INNOVATION is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.

At the Foundling Hospital: Poems


Robert Pinsky - 2016
    . . But among the many writers who have come of age in our fin de siècle, none have succeeded more completely as poet, critic, and translator than Robert Pinsky." --James Longenbach, The NationThe poems in Robert Pinsky's At the Foundling Hospital consider personality and culture as improvised from loss: a creative effort so pervasive it is invisible. An extreme example is the abandoned newborn. At the Foundling Hospital of eighteenth-century London, in a benign and oddly bureaucratic process, each new infant was identified by a duly recorded token. A minimal, charged particle of meaning, the token might be a coin or brooch or thimble--or sometimes a poem, such as the one quoted in full in Pinsky's poem "The Foundling Tokens." A foundling may inherit less of a past than an orphan, but with a wider set of meanings. The foundling soul needs to be adopted, and it needs to be adaptive.In one poem, French and German appear as originally Creole tongues, invented by the rough needs of conquered peoples and their Roman masters. In another, creators from scorned or excluded groups--among them Irving Berlin, Quintus Horatius Flaccus, and W.E.B. Du Bois--speak, as does the Greek tragic chorus, in the first-person singular.In these poems, a sometimes desperate, perpetual reimagining of identity, on the scale of one life or of human history, is deeply related to music: The quest is lyrical, whether the subject is as specific as "the emanation of a dead star still alive" or as personal as the "pinhole iris of your mortal eye."

Playing to Win: Becoming the Champion


David Sirlin - 2005
    This book walks players through the entire process: how to choose a game and learn basic proficiency, how to break through the mental barriers that hold most players back, and how to handle the issues that top players face. It also includes a complete analysis of Sun Tzu's book The Art of War and its applications to games of today. These foundational concepts apply to virtually all competitive games, and even have some application to "real life." Trade paperback. 142 pages.

The Startup Way: Making Entrepreneurship a Fundamental Discipline of Every Enterprise


Eric Ries - 2017
     In The Lean Startup, Eric Ries laid out the practices of successful startups - building minimal viable products ("MVPs"), extensive customer-focused testing based on a build, measure, learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to a whole new group of organizations: iconic multinationals like GE and Toyota, Silicon Valley tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a new management system that leads to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential roadmap for any organization navigating the uncertain waters of the century ahead.

Graphic Design Theory: Readings from the Field


Helen Armstrong - 2009
    Each beautifully designed, affordable volume offers a concise overview of a design fundamentalthe hows of design. But as most seasoned designers will tell you, a comprehensive education also requires an understanding of the whys of design practice. Graphic Design Theory presents groundbreaking, primary texts from the most important historical and contemporary designthinkers. From Aleksandr Rodchenko's "Who We Are: Manifesto of the Constructivist Group" to Kenya Hara's "Computer Technology and Design," this essential volume provides the necessary foundation for contemporary critical vocabulary and thought. Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, Lszl Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.

Sketching: Drawing Techniques for Product Designers


Koos Eissen - 2008
    It goes without saying that the book is suited for the classroom, but every design studio will also find this manual an asset, because in spite of the ascendancy of the computer, hand-drawn sketches are still a very much used.

Lean B2B: Build Products Businesses Want


Étienne Garbugli - 2014
    It's the kind of book you don't read once, you go back to it on a regular basis. » - Carmen Gerea, CEO & Co-founder, UsabilityChefsLean B2B helps entrepreneurs and innovators quickly find traction in the enterprise.Used by thousands around the world and packed with more than 20 case studies, Lean B2B consolidates the best thinking around Business- to-Business (B2B) customer development to help entrepreneurs and innovators focus on the right things each step of the way, leaving as little as possible to luck.The book helps:• Assess the market potential of opportunities to find the right opportunity for your team• Find early adopters, quickly establish credibility and convince business stakeholders to work with you• Find and prioritize business problems in corporations and identify the stakeholders with the power to influence a purchase decision• Create a minimum viable product and a compelling offer, validate a solution and evaluate whether your team has found product-market fit• Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product-market validation« The book will pay itself off in the first couple of pages! » - Ben Sardella, Co-Founder, Datanyze« Treat this book like a map to show you where you are and a compass to show you the direction. I wish I could have read it 2 or 3 years ago. » – Jonathan Gebauer, Founder, exploreB2B« Lean B2B is filled with rock-solid advice for technology entrepreneurs who want a rapid-growth trajectory. Read it to increase your certainty and your success rate. » - Jill Konrath, Author of AGILE SELLING and Selling to Big Companies« Probably the most slept on book in the Lean startup market right now.... There is no sugarcoating here. Garbugli tells you exactly what needs to happen and how to make it happen... literally holds your hand and spells it out. I was really impressed with the overall depth and advice presented. » - AJ, B2B Entrepreneur« The book I read of which I have learned the most. » - Etienne Thouin, Founder and CTO, SQLNext Software« This book is essential reading for would-be entrepreneurs who face the daunting task of entering B2B markets. » – Paul Gillin, Co-Author, Social Marketing to the Business Customer

Product Design for the Web: Principles of Designing and Releasing Web Products


Randy J. Hunt - 2013
    To create a successful web product that's as large as Etsy, Facebook, Twitter, or Pinterest-or even as small as a tiny app-you need to know more than just HTML and CSS. You need to understand how to create meaningful online experiences so that users want to come back again and again.In other words, you have to stop thinking like a web designer or a visual designer or a UX designer or an interaction designer and start thinking like a product designer.In this breakthrough introduction to modern product design, Etsy Creative Director Randy Hunt explains the skills, processes, types of tools, and recommended workflows for creating world-class web products. After reading this book, you'll have a complete understanding of what product design really is and you'll be equipped with the best practices necessary for building your own successful online products.

The Secret State: A History of Intelligence and Espionage


John Hughes-Wilson - 2016
    Comprehensive and authoritative, The Secret State skillfully examines the potential pitfalls of the traditional intelligence cycle; the dangerous uncertainties of spies and human intelligence; how the Cold War became an electronic intelligence war; the technical revolution that began with the use of reconnaissance photography in World War I and during the Cuban Missile Crisis; the legacy of Stalin's deliberate ignoring of vital intelligence; how signals intelligence gave America one of its greatest victories; how Wikileaks really happened; and whether 9/11 could have been avoided if America's post-Cold War intelligence agencies had adapted to the new world of international terrorism.Authoritative and analytical, Hughes-Wilson searches for hard answers and scrutinizes why crucial intelligence is so often ignored, misunderstood, or spun by politicians and seasoned generals alike.From yesterday's spies to tomorrow's cyber world, The Secret State is a fascinating and thought-provoking history of this ever-changing and ever-important subject.